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3 mins read

“Body can no longer endure the pain”: CSK legend Dwayne Bravo retires from cricket, to join KKR as mentor

The 40-year-old World Cup winner will now embark on a new journey as a mentor for the Kolkata Knigh…

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4 mins read

Star is the most sensible and smartest bidder and Viacom18's bid is over exuberant says expert

Former Nimbus CEO Harish Thawani spoke to IANS about what he thought of the media rights aucti…

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2 mins read

Mukesh Ambani and Disney to get into an intense bidding war for another IPL package – here’s why it matters

Up for grabs today are two bundles – packages C and D – which are comparatively much smaller tha…

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4 mins read

BCCI’s money-spinner a curse for Mukesh Ambani’s Viacom18: Will IPL make profits for media winners this time?

However, IPL can be a curse of sorts for the winner as they have to foot a hefty bill for …

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1 min read

IPL auction: Karun Nair, Manish Pandey, Steven Smith go unsold

Out-of-favour India batters Karun Nair, Manish Pandey and star Australian batter and former skipper…

ANI   


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3 mins read

IPL value jumps 3x to ₹48,000 crore – here's how much Mukesh Ambani, Disney and Times Internet are spending

Mukesh Ambani is going all-in on his bid to grab the 600 million viewers that the IPL attracts ever…

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2 mins read

Mukesh Ambani, Disney Star are paying 11x more than Sony did during the first ten years of IPL

Mukesh Ambani and Disney Star have together paid nearly 11 times more money than Sony paid per year…

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4 mins read

Mukesh Ambani’s Viacom18 bags digital rights of IPL, while Star grabs TV rights

Mukesh Ambani-backed Viacom wins digital rights of Indian Premier League for ₹20,500 crore while St…

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5 mins read

Nine out of 11 IPL teams’ brand value crosses $100 million; Dhoni’s CSK top dog

According to a report by investment bank Houlihan Lokey, the brand value of all Indian Premier Leag…

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4 mins read

How IPL Teams (Franchises) make money

From Mumbai Indians to SunRisers Hyderabad, here is how much money franchises will make after the r…

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2 mins read

Zee and Sun TV might not have won IPL media mandates but here’s how they will benefit from the IPL auction

Mukesh Ambani’s Viacom18 and Disney+Star are not the only two media conglomerates to benefit from t…

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4 mins read

SIMPLY PUT: How IPL franchises make money

BCCI collects massive revenues from broadcasters and Over-the-top (OTT) platforms by sel…

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3 mins read

With an eye on IPL, Mukesh Ambani boosts his war chest with a ₹13,500 crore investment from Murdoch

Mukesh Ambani has set his eyes on the IPL broadcast and streaming rights auction, which is set to h…

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2 mins read

It’s Ambani vs Disney vs Sony as Amazon plans to back out on the eve of IPL broadcast rights auction

Earlier, two of the world’s richest men, Jeff Bezos and Mukesh Ambani were expected to clash o…

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4 mins read

Mukesh Ambani has to change the rules of the IPL game - which is losing eyeballs

Viacom18 paid a record ₹23,750 crore last month to bag two and a half bundles of IPL’s media rights…

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6 mins read

There’s a silver lining for Hotstar in losing IPL digital rights – here is how it can strengthen its counter-strategy

In the recently concluded Indian Premier League media auctions, Star bagged the television rights a…

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6 mins read

As BCCI suspends IPL 2021, experts share how it could impact the ad, marketing and the entertainment world

As IPL’s secure bio bubble breaches, experts share how cancellation of IPL can impact brands

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6 mins read

As India faces a second wave of COVID-19 infections, will VIVO IPL 2021 repeat last season's success?

VIVO ipl 2021 is just three days away and our country has surpassed 1 lakh mark in daily covid-19 c…

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1 min read

IPL 2020 is 100 per cent possible if normalcy returns by October: Nehra

"Even if the IPL doesn't happen in August, (because) there are a lot of places in India that witne…

PTI   


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5 mins read

For India, It’s Entertainment First In 2013, Says Google

Only a few days ago, we brought you this year’s most popular buzzwords on Facebook. But you must ha…