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<ul><li>The king of romance and hearts got his first endorsement deal in 1988 with Liberty Shoes. Since then, his brand image has grown leaps and bounds. </li><li>As Shahrukh Khan turns 55 today, we look back at some of his old ads that'll forever be our favourites.</li></ul>The badshah of Bollywood, Shahrukh Khan, turns 55 today. He has won many hearts for his romantic movies and the superstar has also been the brands’ favourite since the 90s. Over the years, he has worked with brands across categories ranging from sports to cola to pan masala. His strong charismatic personality, knack for romance and modest journey from New Delhi to becoming the biggest star in the Bollywood industry, makes him one of the most recalled personalities in the endorsement world. SRK started his brand journey with Liberty Shoes in 1988 and went on to represent brands like Pepsi, LML, Nokia, Dish TV, D’Decor, LUX, Big Basket, BYJU’S. <div type="Youtube" id="1B_FqMJupn4" title="SRK's First Commercial with Liberty Shoes - 1989" thumbUrl="https://i.ytimg.com/vi/1B_FqMJupn4/mqdefault.jpg"></div> According to Duff &amp; Phelps ‘Celebrity Brand Valuation Study 2019’, Shahrukh Khan’s Brand value stood at $66.1 million and he was ranked fifth in 2018 and 2019. He has also grown leaps and bounds on social media. As per Duff &amp; Phelps report, he saw a 27.3% growth CAGR in his social media (Facebook, Twitter and Instagram) following from 2017 to 2019. Today, he has 41.2 million followers on Twitter and 22.9 million followers on Instagram. According to a TAM report that provides a ranking of top 10 celebrities in brand endorsements space in the period of Jan-Jun’20, SRK added 3% share of ad volume on TV with an average visibility of 4 hours per day across all TV channels. While he hasn’t been seen on the big screen since Zero in 2018, he will be evergreen in the brandverse. His journey will always continue to inspire budding actors and all millennials. He was not born with a silver spoon but he worked hard to earn the love and respect he gets today. He stands for leadership, romance, determination, empathy, power and yet, has an approachable image. Despite slipping on the top celebrities list, SRK still draws a hefty paychecks. As per media reports, he charges Rs 3.5 to 4 crore per day for an ad shoot. So, on his 55th birthday, we look back at some of his old ads and his legacy that was created over the years: Pepsi <div type="Youtube" id="mU_PXZK7i-w" title="Oye Bubbly Full Version" thumbUrl="https://i.ytimg.com/vi/mU_PXZK7i-w/mqdefault.jpg"></div> Frooti <div type="Youtube" id="yVI7JelAzPc" title="Frooti Ad 2013: Shahrukh Khan" thumbUrl="https://i.ytimg.com/vi/yVI7JelAzPc/mqdefault.jpg"></div> LUX <div type="Youtube" id="ZFFHjQxHLTA" title="lux ad - SRK" thumbUrl="https://i.ytimg.com/vi/ZFFHjQxHLTA/mqdefault.jpg"></div> DishTV <div type="Youtube" id="L9p0zoY0GP4" title="DishTV-Life Masala Maar Ke" thumbUrl="https://i.ytimg.com/vi/L9p0zoY0GP4/mqdefault.jpg"></div> BYJU’S <div type="Youtube" id="J0eAlEIWZok" title="BYJU'S Classes New Full HD Ad Advertise Of SRK Shah Rukh Khan For IPL Season 2020" thumbUrl="https://i.ytimg.com/vi/J0eAlEIWZok/mqdefault.jpg"></div> Big Basket <div type="Youtube" id="AHP-KsAqggQ" title="Big Basket - The Skeptic" thumbUrl="https://i.ytimg.com/vi/AHP-KsAqggQ/mqdefault.jpg"></div> Hyundai <div type="Youtube" id="Xg8bFlt4KzU" title="Haq Hai Humara ( Official Video ) | Shah Rukh Khan | Vishal Mishra | Manoj Muntashir" thumbUrl="https://i.ytimg.com/vi/Xg8bFlt4KzU/mqdefault.jpg"></div> Denver <div type="Youtube" id="9dLSFqxG0UA" title="Shah Rukh Khan was not born with a silver spoon, He earned it!" thumbUrl="https://i.ytimg.com/vi/9dLSFqxG0UA/mqdefault.jpg"></div> D’décor <div type="Youtube" id="EjK6SEui7uY" title="Best D'Decor Commercials ft. Shahrukh khan &amp; Gauri Khan" thumbUrl="https://i.ytimg.com/vi/EjK6SEui7uY/mqdefault.jpg"></div> Airtel <div type="Youtube" id="HhN30S-EwcI" title="Airtel- A Shah Rukh Khan Advertisement" thumbUrl="https://i.ytimg.com/vi/HhN30S-EwcI/mqdefault.jpg"></div> Royal Stag <div type="Youtube" id="cqIU86Uuzpw" title="Royal Stag ft. Shah Rukh Khan" thumbUrl="https://i.ytimg.com/vi/cqIU86Uuzpw/mqdefault.jpg"></div> Sunfeast <div type="Youtube" id="h6rdjqJ8z5M" title="Shah Rukh Khan - Sunfeast Advertising (old)" thumbUrl="https://i.ytimg.com/vi/h6rdjqJ8z5M/mqdefault.jpg"></div> Pan Vilas <div type="Youtube" id="J6LAN-gTaFY" title="Pan Vilas - Shahrukh Khan says #AurKareebAaJao TVC (30sec)" thumbUrl="https://i.ytimg.com/vi/J6LAN-gTaFY/mqdefault.jpg"></div>

Why Shahrukh Khan will always be the king of brandverse

<keyword id="1671" type="PERSON" weightage="100" keywordseo="Shah-Rukh-Khan">Shah Rukh Khan</keyword>, who recently celebrated his 50th birthday, doesn’t seem to be in a mood to stop the celebrations anytime soon. The actor, who enjoys a global fan base, recently took to Facebook to share this celebration with the millions of his online friends. 
 
In the video taken in a special ‘Facebook bus’, the actor can be seen talking about how 50 sounds like an incomplete number when you look at the bigger picture. 
Taking snippets from various movies that Khan has done, his Fb team put together a beautiful video, which takes us down a memory lane of all his memorable performances. 
 
Here is the video that he shared. 
 
 
<blockquote cite="https://www.facebook.com/IamSRK/videos/1316929991666594/">
	
		Century banaana baaki hai, mere dost! Thank you team Facebook!
	Posted by <a href="https://www.facebook.com/IamSRK/">Shah Rukh Khan</a> on&#xa0;<a href="https://www.facebook.com/IamSRK/videos/1316929991666594/">Wednesday, 4 November 2015</a></blockquote>
 
The Dilwale Dulhaniya Le Jayenge actor also shared two other videos from his time spent in the Facebook bus. While in the first video, he can be seen talking about how he spent his birthday and about his upcoming movie Fan. 
 
Check it out. 
 
<blockquote cite="https://www.facebook.com/IamSRK/videos/1316353161724277/">
	
		Had spent some time in the Facebook Bus last night, after a great day... Here's the first part of the few videos that the FB team has made!
	Posted by <a href="https://www.facebook.com/IamSRK/">Shah Rukh Khan</a> on&#xa0;<a href="https://www.facebook.com/IamSRK/videos/1316353161724277/">Tuesday, 3 November 2015</a></blockquote>
 
In the second video, he can be seen reciting a few lines that he has said in his illustrious career. 
 
Here is the video: 
 
<blockquote cite="https://www.facebook.com/IamSRK/videos/1316423235050603/">
	
		And the Facebook team made me review a few lines I had said years ago! Well, here's how it goes...
	Posted by <a href="https://www.facebook.com/IamSRK/">Shah Rukh Khan</a> on&#xa0;<a href="https://www.facebook.com/IamSRK/videos/1316423235050603/">Tuesday, 3 November </a></blockquote>
<blockquote cite="https://www.facebook.com/IamSRK/videos/1316423235050603/">
	&#xa0;</blockquote>
<blockquote cite="https://www.facebook.com/IamSRK/videos/1316423235050603/">
	&#xa0;</blockquote>
<blockquote cite="https://www.facebook.com/IamSRK/videos/1316423235050603/">
	<a href="https://www.facebook.com/IamSRK/videos/1316423235050603/">2015</a></blockquote>
The master of words, doing what he does the best!

Watch Shah Rukh Khan aiming for a century in this Facebook video

Thanks to social media, we often get to have an insight into the lives of our favorite <keyword id="143" type="CITY" weightage="100" keywordseo="Bollywood">Bollywood</keyword> stars. While most of them keep it purely professional by posting images from shootings and public appearances, some of them prefer to give us a peek-a-boo in their personal lives. 
 
The Bollywood stars that we know have macho images, and can beat a group of goons at one time. However, the pictures that they post on their Facebook and Twitter profiles are enough to show their softer side. 
 Today, let’s meet the <keyword id="2928880" type="UNKNOWN" weightage="100" keywordseo="doting-dads-of-bollywood">doting dads of Bollywood</keyword>, celebs who are not afraid of showing their softer, paternal side on social media. 
 
1. Hrithik Roshan 
The actor, who recently went through an amicable divorce, has certainly not let that affect his adorable young kids Hrehaan and Hridhaan. To make up for the time that he can’t be with them, the Bang Bang actor has taken off to South Africa for a long vacation. He’s been posting pics from the vacation, and the latest one just got us in splits. Check for yourself. 
<blockquote class="twitter-tweet" lang="en">
	
		Real ? or faking it? ... (Hint- He's doing it better than me.) <a href="https://twitter.com/hashtag/crocodilehunting?src=hash">#crocodilehunting</a> <a href="https://twitter.com/hashtag/AmazingAfrica?src=hash">#AmazingAfrica</a> <a href="http://t.co/xFqyAN7a56">pic.twitter.com/xFqyAN7a56</a>
	— Hrithik Roshan (@iHrithik) <a href="https://twitter.com/iHrithik/status/615629834492989440">June 29, 2015</a></blockquote>
2. Shah Rukh Khan 
While he somehow controlled himself from posting images of his kids Aryan and Suhana, he has not been able to do so since the arrival of his third child AbRam. Nowadays, the Twitter timeline of the Happy New Year actor is filled with pictures of his cute bundle of joy. In fact, this was how AbRam was first introduced to the world. SRK had released his first-ever picture on Twitter on the occasion of Eid last October, and ever since then, there’s no stopping. 
<blockquote class="twitter-tweet" lang="en">
	
		Eid Al Adha Mubarak to everyone. May all have the happiness that life has to offer.The littlest one wishes you too. <a href="http://t.co/GzaumkwSE3">pic.twitter.com/GzaumkwSE3</a>
	— Shah Rukh Khan (@iamsrk) <a href="https://twitter.com/iamsrk/status/519170517366886400">October 6, 2014</a></blockquote>
3. Arjun Rampal 
A man of few words, Arjun Rampal has two daughters, Myra and Mihika, and he has already professed his love for them by inking their names on his arms. On Father’s Day that passed by, he posted a selfie with his daughters, and a few days later, he also posted a beautiful collage on the occasion of Myra’s 10th birthday. 
<blockquote class="twitter-tweet" lang="en">
	
		What a super day, it's Father's Day, Yoga day and his holiness <a href="https://twitter.com/DalaiLama">@DalaiLama</a> 80th birthday. Have a beautiful day Dad's. <a href="http://t.co/ys278ZgRHs">pic.twitter.com/ys278ZgRHs</a>
	— arjun rampal (@rampalarjun) <a href="https://twitter.com/rampalarjun/status/612485811993378816">June 21, 2015</a></blockquote>
 4. Riteish Deshmukh 
The new dad announced the good news of his fatherhood via Twitter last year and also chose the platform to reveal his son’s name, Riaan. He also introduced his little one to Twitter with an adorable picture and ever since then, he has been sharing his pictures, which make us go aww every single time. 
<blockquote class="twitter-tweet" lang="en">
	
		On my Father's <a href="https://twitter.com/hashtag/70thBirthAnniversary?src=hash">#70thBirthAnniversary</a> Riaan turns 6 months old. <a href="http://t.co/7CZMn1bRZd">pic.twitter.com/7CZMn1bRZd</a>
	— Riteish Deshmukh (@Riteishd) <a href="https://twitter.com/Riteishd/status/603213292236996610">May 26, 2015</a></blockquote>
5. Anil Kapoor 
Well, he is not new to Fatherhood, but as they say, the first born is always special to a man. Anil shared an image with his daughter, actress Sonam Kapoor, and both of them looked elegant, to say the least. While Sonam is one of the best dressed actresses in Bollywood, Anil certainly hasn’t lost his charm. 
<blockquote class="twitter-tweet" lang="en">
	
		It's so heartening to see so much support for a good cause @mijwan2015 <a href="https://twitter.com/MWSYouth">@MWSYouth</a> <a href="https://twitter.com/hashtag/mijwan2015?src=hash">#mijwan2015</a> <a href="https://twitter.com/hashtag/WomenEmpowerment?src=hash">#WomenEmpowerment</a> <a href="https://twitter.com/hashtag/women?src=hash">#women</a> <a href="http://t.co/XjCEthDwYj">pic.twitter.com/XjCEthDwYj</a>
	— AK (@AnilKapoor) <a href="https://twitter.com/AnilKapoor/status/584418727854149632">April 4, 2015</a></blockquote>

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Why Shahrukh Khan will always be the king of brandverse

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