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India is blocking TikTok's owner from offering music streaming as the company looks to build a Spotify competitor
India is banning TikTok's owner ByteDance from offering its music streaming app, Resso, as the comp…
Dan Whateley
India is going to be a huge paid market: Akshat Harbola, head of strategy, Spotify India
Spotify India has run a series of experiments in the India market to capture the audience- like off…
YouTube Music Premium vs Spotify vs Apple Music: Best music subscription plans in India compared
With YouTube Premium you get access to ad-free videos, background play and free access to YouTub…
Spotify unveils home screen redesign with endless vertical scrolling feed like Instagram
Spotify app’s home screen gets a complete redesign to simplify the process of discovering new music…
Targeting young cricket fans? This year the avenues are more innovative with audience increasingly listening to official team podcasts
The cricket fans on Spotify are also high-intent customers. 91% of them are active online shoppers.…
Spotify India's 'Family Plan' is 83% cheaper than in the US — but still pricier than Apple Music
Spotify has introduced its Family Plan in India at a price of Rs.179. The price has been augmented …
This festive season, Spotify can be a game-changer for brands with its Streaming Intelligence
Here’s a quick overview of why marketers should consider talking to their audience on Spotify, e…
Here’s why Spotify is your best connection to reach the new ‘omnishopper’
Being spoiled for choice, messaging to this new-age consumer has to feel authentic, tail…
Radio vs podcast: Radio jockeys are pivoting to podcasts for lack of censorship, autonomy and flexibility
Why are Indian radio jockeys turning to podcasts, share India’s top RJs who have switched to Spotify
As Spotify turns 3 in India, here’s a look back at its journey so far
An overview of Spotify's growth in India and what will drive growth in the future
Spotify silently launches in India with premium membership options starting at ₹13
Update: Spotify membership options are available to everyone, not just existing users. And, …
Apple Music is now cheaper than Spotify in India
It’s no secret that India’s music streaming has gotten more competitive with the launch of Spotify
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Spotify plans to launch in India in the next 6 months — and with an extended 30-day trial period for Indian users
In fact, its launch for India is scheduled within the next six months. Spotify also has plans to…
How Spotify used its ‘3 Billion Playlists’ to stand out in the clutter: Case Study
After Swedish music application Spotify launched into the Indian market, it faced a threat of getti…
You can now use Spotify Premium for 3 months before deciding whether or not to pay for it
Spotify is trying to woo more and more consumers globally by offering the first three months of its…
India's patchy internet forces Spotify to go 'Lite' — but leaves iOS users out of the loop
The only catch is that it has only been launched for Android users and the company has plans to…
YouTube Music crosses 3 million users within a week of its launch in India
While YouTube is already the most popular video streaming channel in India, its music streaming …