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2 mins read

SonyLIV onboards 50+ brands for India’s tour of England

The intense battle can be watched on August 25th, 2nd September, and 10th September

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3 mins read

SonyLIV witnesses 3X increase in viewership with its recent sporting events

SonyLIV is also the streaming partner for India’s tour of England,

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1 min read

SonyLIV on-boards over 50 advertisers for India’s tour of Sri Lanka

India’s tour of Sri Lanka comprises three ODIs and three T20s that began on July 18 and will go on …

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3 mins read

India's OTT industry to be worth $15 billion by 2030: Report

The next wave of growth for Indian OTT will come from Tier II, III and IV cities and the Indian lan…

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1 min read

Made in Heaven, Paatal Lok & all the web series in between hitting the screens in 2023

Thinking twice about recharging your OTT subscriptions? Do not hesitate. A lot of seasons of popula…

Eetika Kapoor   


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1 min read

SonyLiv sees a 42% jump in participation after moving KBC's selection process online

SonyLIV brought the audience closer to the reality show in the comfort of their homes.

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3 mins read

The spending on sports celebrity endorsements grew by 11% year-on-year in 2021: GroupM ESP’s Sporting Nation Report 2022

2021 got our Sporting Nation back to a billion-dollar scale with a 62% growth over 2020

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6 mins read

Here’s how this gaming platform engaging with 40 million users every month has been helping apps and websites increase their engagement levels

Yashash Agarwal wishes for Gamezop to become the default entertainment section within apps around t…

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2 mins read

Netflix, Amazon Prime Video, Disney+ Hotstar, MX Player along with 13 other OTT players sign up for IAMAI's new implementation toolkit

The core purpose of this toolkit is to provide for procedures to effectuate the various provisions …

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2 mins read

Scam 1992: The Harshad Mehta Story is streaming on SonyLIV— Here's what the infamous scam was all about

The web series, directed by the acclaimed filmmaker Hansal Mehta is based on a book titled 'The …

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5 mins read

As Sony Pictures Networks India completes 25 years, NP Singh writes a letter celebrating its journey so far

Sony entered the Indian market on October 8, 1995 and launched a Hindi entertainment channel, Sony …

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2 mins read

Catch all these vintage TV shows like Aahat and Shaktiman on Amazon Prime, SONYLiv and more

Doordarshan is bringing back two of its superhit shows from the eighties - Ramayan and Mahabharat…

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3 mins read

Uday Sodhi, former SonyLiv Business Head launches digital consulting agency - Kurate

Aims to bring the power of Digital business strategy, ecommerce, digital marketing and digital tech…

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4 mins read

Jio, Airtel, or Vodafone? Best postpaid and prepaid plans with OTT subscription

Telecom providers like Reliance Jio, Vodafone, and Airtel are offering various postpaid and prepaid…

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2 mins read

Footwear brand Bacca Bucci fails to hook investors at Shark Tank India

The homegrown Indian footwear brand 'Bacca Bucci' failed to impress the sharks in the new episode o…

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3 mins read

Tata Play Binge claims becoming India’s biggest OTT aggregator with 27 apps

The Tata Play Binge platform, India's biggest over-the-top (OTT) aggregator, is now available to no…

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2 mins read

Zee and Sun TV might not have won IPL media mandates but here’s how they will benefit from the IPL auction

Mukesh Ambani’s Viacom18 and Disney+Star are not the only two media conglomerates to benefit from t…