The new features in TweetDeck include "a full Tweet Composer, new advanced search features, ne…

Influencers who use affiliate programs earn a commission from a sale through a special link on thei…

I looked at the business empire of 8-year-old YouTube star Ryan Kaji of Ryan's World, who earns ten…

This method of classifying influencers can be helpful in understanding who to hire given the overal…

"Some people might receive a vacation, or handbags - there's a whole variety of different ways some…

This week's rundown includes how Instagram has changed in recent weeks and inside the text-marketin…

She's been thinking about categories of brands that she previously may not have worked with, like f…

Since the rise of social media, magazines and digital-media publications have fought to adapt their…

A product manager who worked for both Meta and Google reveals the companies' biggest cultural diffe…

The creator economy is too large to ignore. And it's not just influencers cashing in. An industry h…

Here's how many followers you need to get paid on TikTok. You can make money by using the app's mon…

The report found that despite increased social-media usage, the prices paid per sponsored posts on …

Like most companies in the ad industry, these agencies are adapting to a shifting economy in 2020 a…

This week's rundown includes the top revenue sources for influencers and the ways social-media star…

This week's rundown includes a list of executives at YouTube with the most power and the social med…

Sugg, known online as Zoella, launched her channel in 2007 and built a career online from her massi…

This week's rundown includes the top selling brands on YouTube and how a media company helped a son…

As with TikTok's top talent - which includes YouTube-famous creators like David Dobrik and Emma Cha…

Multiple Russian-speaking kid YouTube stars also made this year's list, including Anastasia Radzins…

With the rise of social-media influencers, top public relations firms have developed digital depart…