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You Searched For "sneaker culture" and got 20 results


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4 mins read

I quit my finance job and set up LØCI, the sneaker brand loved by Leonardo DiCaprio and Nicki Minaj — here's how I did it

Emmanuel Eribo gave up his finance job to cofound Butterfly Twists and then luxury sneaker brand LØ…

Jyoti Mann   


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2 mins read

A Finnish influencer living in LA went viral decrying American 'sauna culture' after seeing patrons enter with workout clothes, sneakers, and phones

"The sauna is a very, very sacred place for us," the TikToker said, adding that Finns used to give …

Geoff Weiss   


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3 mins read

Inside Nike's high-profile gender discrimination lawsuit, where plaintiffs claim unequal pay and more thanks to a 'boys' club' culture

Former female employees sued Nike over alleged gender discrimination in 2018. A judge will soon rul…

Matthew Kish   


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4 mins read

It's the perfect time to start your sneaker collection

It's an ideal time to start a sneaker collection, with lots of drops scheduled for this year and br…

Danni Santana   


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2 mins read

'Stranger Things' star Millie Bobby Brown's new customizable Converse line was inspired by female empowerment and self-expression

The "Stranger Things" and "Enola Holmes" actress teamed up with an illustrator to design the sneake…

Joey Hadden   


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6 mins read

Adidas India witnesses a 3x increase in sneaker sales over the last 3 years, aims to drive sneaker culture in India and have a pan-India footprint

adidas India has witnessed a 3X increase in sneaker sales, indicating that the sneakers market is f…

Business Insider Latest Story Image
2 mins read

A TikTok user filmed himself cutting down shoes from a power line to sell them. The shoes often pay respect to people who died.

In a now-viral video, TikToker Blake Messick explained how he and a friend dressed in disguises to …

Bre'Anna Grant   


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5 mins read

Nike and Adidas veterans reveal how to get your foot in the door in the sneaker industry

The sneaker business is highly competitive, but it's possible to get in the door by knowing the ind…

Matthew Kish   


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3 mins read

A sneaker designer is making $1,200 custom shoes ... for horses

A tourist site for Lexington, Kentucky, hired sneaker designer Marcus Floyd to make custom shoes fo…

Pauline Villegas   


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2 mins read

Trisha Paytas said they're wearing a black dress and sneakers for their wedding

Paytas gave Insider a tour of their closets, revealing that they were planning on wearing a long bl…

Palmer Haasch   


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2 mins read

Kanye West shared a new Yeezy shoe design, and some are comparing it to spaghetti noodles and fish skeletons

After Kanye West tweeted a picture of the new YZY Rose D shoes on Saturday, people seemed confused …

Darcy Schild   


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2 mins read

Nike has aligned itself so tightly with Foot Locker that the retailer is bringing the sneaker giant down with its latest earnings

The sportswear giant's shares have traded down since Friday, with one analyst downgrading the stock…

Matthew Kish   


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2 mins read

TikTok doctor explains why sneakers filled with human feet keep washing up on beaches in the Pacific Northwest

Dr. Karan Raj explained that modern sneaker designs play a part in why human feet repeatedly appear…

Joshua Zitser   


Business Insider Latest Story Image
3 mins read

Vanessa Bryant said an Instagram user posted an unreleased Nike sneaker designed to honor her late husband and daughter

Vanessa Bryant designed a shoe with Nike to honor Kobe and Gianna that was not approved for sale. B…

Moises Mendez II   


Business Insider Latest Story Image
1 min read

This artist customizes Air Force 1s with celebrity portraits– here's how he creates his pieces

Cam Createz customizes Air Force 1s with celebrity portraits. He's created sneakers featuring Kobe …

Irene Anna Kim   


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2 mins read

Foot Locker touts a renewed partnership with Nike but it still won't get the hottest sneaker releases

The Foot Locker CEO, sporting gold Nike Air Max 97 sneakers, announced a renewed partnership with N…

Matthew Kish,Danni Santana   


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3 mins read

Peter Moore, designer of the Air Jordan 1 and Nike's iconic Jumpman logo, dies

Moore, an industry pioneer, was a driving force behind the creation of Nike's Jordan line and serve…

Matthew Kish   


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2 mins read

Sneaker resale platform StockX says it turned away $100 million in fake items in 2022

The new data follows StockX's attempts to win back consumer trust in its verification process for s…

Danni Santana   


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2 mins read

The Nike and Tiffany & Co. sneaker release is the perfect example of what's wrong with buying popular shoes right now

For die-hard Tiffany fans newly introduced to sneaker culture, it was a rude awakening about how mo…

Danni Santana   


Business Insider Latest Story Image
1 min read

11 pairs of Michael Jordan's rarest game-worn sneakers are hitting the auction block — take a look at what's for sale

But one particular auction in the series is perhaps the buzziest. Created in conjunction with sneak…

Dominic-Madori Davis