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Snapchat unveils new features to recruit more creators and land them paid brand deals
Snapchat's head of creator development Brooke Berry spoke at the company's Partner Summit this week…
Shriya Bhattacharya
Snapchat is getting serious about short videos with its new standalone editing app ‘Story Studio’
Snap Inc. has launched a standalone video editing app called “Story Studio”. The company had first …
How to make money on Snapchat, according to creators
Snapchat is a moneymaker for some creators who frequently post content to Spotlight, land brand dea…
JP Mangalindan
Mayhem Studios announces a new battle royale game with locations, gangs and other elements depicting India
After watching the teaser, we can say Underworld Gang Wars (UGW) is specifically made for the In…
Why Pixar-esque cartoon faces are taking over your social media feeds
The "Cartoon 3D" filter from Snapchat has exploded in popularity on social media, with people sayin…
Palmer Haasch
The top trends that will dominate the advertising, marketing and media industry in 2020
We spoke to a few industry experts to identify these new opportunities that 2020 will bring forth f…
What influencers should know about Facebook's new app for video creators, Creator Studio
Creator Studio is not the first attempt by Facebook to create a mobile tool for its video creators.…
Dan Whateley
Twitter's new camera feature is a bid to be more like Facebook, Instagram and Snapchat
Twitter is currently beta-testing its new in-app camera through a public beta app called Twttr. Use…
Whistle is buying media mogul Elisabeth Murdoch's mobile-content studio, Vertical Networks
It will look to build bigger brands out of Vertical Networks properties, like Brother, an irreveren…
Ashley Rodriguez
Inside Snapchat's charm offensive to get advertisers on board with augmented reality
On Wednesday morning this week, Snapchat unveiled its latest AR ad product "Shoppable AR", which is…
Tanya Dua
Snapchat is holding its ground in its war with Instagram
Honda has run ads in the Discover section within Snapchat for some recent campaigns. Meanwhile, Uni…
Business Insider
Snapchat is holding its ground in its war with Instagram
Honda has run ads in the Discover section within Snapchat for some recent campaigns. Meanwhile, Uni…
Tanya Dua
China's ByteDance is courting European game developers, and sources say it's mulling a casual games platform for TikTok to rival Facebook and Snapchat
Van Dam dropped another hint in a discussion about Chinese regulatory issues that make it difficult…
Shona Ghosh
The latest Snapchat Discover channel promises to get inside your head using Japanese psychology
Unlike many Snapchat Discover channels - which typically feature a mix of video, animation and maga…
Tanya Dua
Meet the startup helping YouTube creators earn millions in extra ad revenue by reposting their content on Facebook and Snapchat - including $68,000 from a single video
Jellysmack started its "Creator Program" last year in order to license its technology and viral con…
Dan Whateley
Facebook's Snapchat clone is arriving for everyone in its main blue app
Showing ads between Stories or opening up sponsored filters could prove to be a lucrative monetizat…
Alex Heath
Brands are paying teenagers to make cheap AR lenses on Snapchat - and potentially taking hundreds of thousands of dollars out of Snap's pockets
Snapchat, itself, is continuing to invest in its lens community. It works closely with a few dozen …
Tanya Dua
Studio71 CEO on the rise of TikTok, how selling products can beat advertising for YouTubers, and what it takes to become a multi-platform star
In a previous interview with Business Insider, 16-year-old Parker Pannell detailed how he grew up w…
Amanda Perelli
ESPN is hoping to revive SportsCenter with two daily shows on Snapchat featuring hosts like Katie Nolan
Elle Duncan is one of the few "SportsCenter" TV anchors who will appear on the new Snap version. Sh…
Mike Shields
Snapchat's latest feature converts its lenses and filters into shopping vehicles - and fixes its biggest flaw to date
Entertainment company Lionsgate is the first brand to run a Context Card alongside a lens. The comp…