You Searched For "snapchat case study" and got 20 results
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2 mins read
Kids should be banned from smartphones until 13 and social media until 18, a major French study says
A French government-backed report said children under 13 should be banned from smartphones, and fro…
Thibault Spirlet
4 mins read
Big screen effect: Of French beards, marketing case studies & littered tourist spots
Pathaan, which led to the reopening of 25 single screens in India, is the latest example of the sof…
Snapchat and Swiggy enter into an ad partnership
Swiggy has been using Snapchat’s ad platform for over a year now.
2 mins read
Snapchat ad format helped Nykaa achieve 9X ROI and 30% hike in CTR
Nykaa, an online beauty and wellness e-commerce platform, wanted to expand its user base in India a…
Snapchat ad format
Snapchat ad format helped Nykaa achieve 9X ROI and 30% hike in CTR
2 mins read
Case study: How Swiggy received 11,000 plus new orders each month with Snapchat’s ad format
Swiggy has been using Snapchat’s ad platform for over a year now.
4 mins read
Teens spend nearly 2 hours a day on TikTok and barely look at Facebook, a new study says. See how other apps stack up.
Teens are glued to certain apps: TikTok and YouTube rule. Facebook and Pinterest are out, a new stu…
Haley Tenore
3 mins read
Snapchat’s Dante DiCicco shares a few key trends for brands to follow to strike a connect with India’s Gen Z
Gen Z is a native digital generation, here are a few ways you can connect with them
2 mins read
In case you missed Facebook's incredibly subtle logo change, Meta has a 1,600-word explanation for you
Facebook just updated its logo to a design it says is "bolder, electric, and everlasting."
Kai Xiang Teo
4 mins read
The top influencer mansions where creators make content for TikTok and YouTube
This week's rundown includes how fast-fashion brand Princess Polly became a Gen-Z favorite in 2020 …
Amanda Perelli
7 mins read
Teens are looking for total strangers to be their 'Internet Best Friends' and creating dramatic meet-up videos once they make a match
Teens are using platforms like TikTok and Snapchat to post personal ads searching for their Interne…
Danielle Braff
2 mins read
People with Alzheimer's at three times higher risk of dying due to COVID-19, according to Brazilian researchers
"We found that all causes of dementia are risk factors for severity and death in Covid-19and t…
2 mins read
Twitter study reveals its algorithms amplify political tweets from right-leaning users
The comparison was made between Twitter’s algorithmic timeline and the reverse chronological t…
3 mins read
Snapchat still has one key advantage over Instagram, but that could soon change
This may yet change, however. Facebook has been battered by two years of scandals, and is now promi…
Rob Price
3 mins read
Facebook will now pay you if you give access to your phone’s data
In case of Facebook Research and Onavo Protect, teenagers were paid $20 per month alon…
3 mins read
Pitch deck reveals a consulting firm's brutally honest approach to advising companies like Snapchat, Vice Media, and Glossier
So far, Fndr has had some success with its approach. But the consulting field is intensely competit…
Patrick Coffee
2 mins read
A former teacher and coach was sentenced to 30 years in prison in a child pornography case after he made fake social media profiles to solicit explicit photos from students
"You are a monster," one mother of a victim said to Jeffrey Pierce at the sentencing hearing, while…
Katie Balevic
5 mins read
Inside Snapchat's charm offensive to get advertisers on board with augmented reality
On Wednesday morning this week, Snapchat unveiled its latest AR ad product "Shoppable AR", which is…
Tanya Dua
3 mins read
We're measuring the US economy all wrong - Goldman Sachs blames Google and Snapchat for 'missing' $200 billion in GDP
"While chain restaurants, whose sales are more easily captured by GDP, are seeing sales falter - th…
Yusuf Khan
3 mins read
Snapchat is reportedly moving into ad tech
Snapchat's journey to become a major seller of ads has been a rocky one. It sold its first ad campa…