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<ul><li><keyword id="7413620" type="UNKNOWN" weightage="20" keywordseo="simsim">simsim</keyword> will continue to work independently as a separate entity even after the acquisition.</li><li>It has raised about $15.5 million to date from Accel, Shunwei Capital and Good Capital.</li><li>The Indian social commerce segment is really hot at the moment, with the entry of Tiger Global and SoftBank.</li></ul>US-based search giant Google’s video streaming platform <keyword id="10879" type="CITY" weightage="20" keywordseo="YouTube">YouTube</keyword> has announced the acquisition of Indian <keyword id="9674678" type="UNKNOWN" weightage="20" keywordseo="Video-Commerce">video commerce</keyword> platform simsim on Tuesday, July 20. The firms have not disclosed any financial details of the deal. simsim -- founded by Amit Bagaria, Kunal Suri, and Saurabh Vashishtha in June 2019 -- is an e-commerce platform that helps small businesses transaction to the digital economy using videos and content creation. The company connects local businesses, influencers and customers. “We started simsim with the mission of helping users across India shop online with ease, enabled through small sellers and brands showcasing and selling their products using the power of content by trusted influencers. Being a part of the YouTube and Google ecosystem furthers simsim in its mission,” the company’s co-founders said in a joint statement. simsim will continue to work independently as a separate entity even after the acquisition. YouTube, however, is now finding ways to showcase simsim offers to its viewers. “For over 15 years, small businesses have used YouTube to expand their presence online -- and many of them use YouTube to reach customers outside of their local community, from<a href="https://www.youtube.com/c/KAMSDESIGNERZONE/about"> Interior</a><a href="https://www.youtube.com/c/InteriorMaata/about"> Designers</a> to<a href="https://www.youtube.com/c/PrashantiHQ/featured"> Silk Saree sellers</a>. By bringing simsim and YouTube together, our goal is to help small businesses and retailers in India reach new customers in even more powerful ways,” Gautam Anand, vice president of YouTube Asia Pacific, said in a <a href="https://india.googleblog.com/2021/07/helping-viewers-discover-and-buy.html">blog post</a>. simsim has raised about $15.5 million to date from marquee investors like Accel, Xiaomi’s Shunwei Capital and Good Capital. The India social commerce segment is really hot at the moment, especially after the entry of Meesho in the unicorn club in April 2021. A unicorn, in startup parlance, is a private firm valued at or more than $1 billion. Earlier this month, DealShare announced a $144<a href="https://www.businessinsider.in/business/startups/news/social-commerce-startup-dealshare-raises-144-million-from-tiger-global/articleshow/84227890.cms"> million </a>funding round led by Tiger Global and co-led by WestBridge Capital, Alpha Wave Incubation and Z3Partners. In June, CityMall raised a $22<a href="https://www.businessinsider.in/business/startups/news/citymall-a-startup-that-helps-budding-entrepreneurs-start-their-ventures-on-whatsapp-has-raised-over-22-million/articleshow/83741383.cms"> million</a> funding round led by General Catalyst and Jungle Ventures, with participation from existing investors Accel, Elevation Capital (formerly known as SAIF Partners) and WaterBridge Ventures. Meesho, on the other hand, has raised $515 million to date from SoftBank, Facebook and others. The company had raised<a href="https://www.businessinsider.in/business/startups/news/facebook-backed-meesho-raises-300-million-from-softbank-vision-fund-2-valuation-jumps-to-over-2-billion/amp_articleshow/81907721.cms?utm_campaign=fullarticle&amp;utm_medium=referral&amp;utm_source=inshorts"> $300 million</a> at a valuation of $2 billion. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/news/india-has-added-36191-new-companies-between-april-to-june-this-year/articleshow/84575166.cms">India added almost double the number of new businesses in the last three months compared to same time last year, while India was mostly under lockdown</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/tech/apps/news/jeff-bezos-intimate-messages-data-from-drug-cartels-adnan-kashoggi-the-many-things-pegasus-is-suspected-of-hacking-before-whatsapp/articleshow/71849602.cms">Jeff Bezos’ intimate messages, data from drug cartels, Jamal Kashoggi — the many things Pegasus is suspected of hacking instead of terrorists and criminals</a>

YouTube acquires two-year old Indian video commerce startup simsim

<ul><li> <keyword id="10879" type="CITY" weightage="20" keywordseo="YouTube">YouTube</keyword> partners with simsim. </li><li>It aims to help viewers discover and buy products from local businesses. </li></ul>As more and more shopping happens online, video has an important role in helping viewers discover new products and find expert advice they trust. Every day, people come to YouTube to compare products, watch reviews and find recommendations from their favorite creators. Today, YouTube is taking another step to help viewers discover and buy products from local businesses: it has signed a definitive agreement to acquire <a href="https://simsim.in/" target="_blank">simsim</a> and expect to complete the transaction in the coming weeks. simsim is helping small businesses in India transition to e-commerce by using the power of video and creators. The simsim app serves as a platform to connect local businesses, influencers and customers. Here’s how it works: creators post video reviews about products from local businesses, and viewers can buy those products directly through the app. Videos are available in three local languages including Hindi, Tamil and Bengali, enabling retailers of all sizes to reach buyers through video in their preferred language. "For over 15 years, small businesses have used YouTube to expand their presence online -- and many of them use YouTube to reach customers outside of their local community, from <a href="https://www.youtube.com/c/KAMSDESIGNERZONE/about" target="_blank">Interior</a> <a href="https://www.youtube.com/c/InteriorMaata/about" target="_blank">Designers</a> to <a href="https://www.youtube.com/c/PrashantiHQ/featured" target="_blank">Silk Sarees sellers</a>. By bringing simsim and YouTube together, our goal is to help small businesses and retailers in India reach new customers in even more powerful ways. There will be no immediate changes to simsim, the app will continue operating independently while we work on ways to showcase simsim offers to YouTube viewers," read <keyword id="1058683" type="PERSON" weightage="20" keywordseo="Gautam-Anand">Gautam Anand</keyword>, VP, YouTube APAC's blogpost. He further wrote, "Today’s announcement builds on our ongoing investments in India, such as the <a href="https://blog.google/inside-google/company-announcements/investing-in-indias-digital-future/" target="_blank">India Digitization Fund</a>. As we work with our partners to <a href="https://india.googleblog.com/2021/06/partnering-with-jio-to-help-bring.html" target="_blank">expand access to the Internet</a>, we know online video will continue to grow as the primary way to find information, entertainment and connections in India. With over 2500 YouTube creators with over one million subscribers, and the success of <a href="https://blog.youtube/news-and-events/building-youtube-shorts/" target="_blank">YouTube Shorts</a>, which we launched in India first, we’re committed to bringing the best of YouTube to India and growing the creator community by making it even easier for the new generation of mobile-first creators to get started." In a joint statement, simsim cofounders, <keyword id="193127" type="PERSON" weightage="20" keywordseo="Amit-Bagaria">Amit Bagaria</keyword>, Kunal Suri and Saurabh Vashishtha said, “We started simsim with the mission of helping users across India shop online with ease, enabled through small sellers and brands showcasing and selling their products using the power of content by trusted influencers. Being a part of the YouTube and Google ecosystem furthers simsim in its mission. We cannot think of a better ecosystem in which to build simsim, in terms of technology, reach, creator networks and culture. We can’t wait to be part of YouTube and are excited to build simsim within the most admired tech company in the world.”

YouTube acquires simsim to build the future of online video commerce in India

<ul class="summary-list"><li>Spironolactone was designed to manage conditions like high blood pressure and heart failure.</li><li>Because it can also help regulate hormones, it's often prescribed to treat acne.</li></ul>When Courtney Sims started taking spironolactone a little over two years ago, she wasn't alone. "I would say almost 70% of my friends take spironolactone and had really good results from it," Sims, 29, told Insider. Some "don't necessarily struggle with acne but just want that glow that spironolactone gives them," she said.It's not just Sims' friends: As the rate of<a href="https://www.washingtonpost.com/wellness/2022/06/21/why-adult-acne-is-rise-what-do-about-it/" target="_blank" rel="noopener"> adult acne continues to rise</a>, certain medications and treatments have gained cult followings. Spironolactone (known on TikTok as "spiro") is chief among them — even though it wasn't developed to clear up skin. Spironolactone's main function is to manage conditions like high blood pressure and heart failure by regulating a hormone called aldosterone, which balances sodium and water levels in the kidneys. Social media is flooded with<a href="https://www.tiktok.com/@rebeccaclairem/video/6976294323247664390?lang=en" target="_blank" rel="noopener"> before-and-after time-lapses</a> and<a href="https://www.tiktok.com/@lainsssss/video/7091341237273251118?lang=en" target="_blank" rel="noopener"> reviews</a> that claim it was the only effective treatment after a lifetime of dealing with cystic acne.In fact, it is something of<a href="https://www.tiktok.com/@dermguru/video/7094267706375163182?lang=en" target="_blank" rel="noopener"> an open secret among dermatologists</a>, according to <a href="https://med.umn.edu/bio/ronda-farah" target="_blank" rel="noopener">Dr. Ronda Farah</a>, an associate professor of dermatology at the University of Minnesota Medical School. While "spiro" is not FDA-approved to treat acne, it is an appealing medication because of the "multiple positive things" it can do, Farah said — from clearing skin to regrowing hair on the scalp. But there are some side effects. We spoke to three people, including Sims, about their experiences on the drug, and the unexpected symptoms they believe others should know about.<h2>On spironolactone, you may need to pee — a lot</h2>Spironolactone is a diuretic, so one of the most common side effects Farah's seen in patients is <a href="https://www.insider.com/guides/health/conditions-symptoms/nocturia">needing to pee more often</a>. In her experience, none of her patients stopped the medication because of that.For some, it's too much. "Not only did it not clear my skin, it caused frequent urination and anxiety," said Maria Marlowe, 36, who quit the medication after three months. "I felt like I was getting up from my desk once an hour to go."<h2>Other reported side effects include dizziness, anxiety, and fatigue</h2>Jen Darnell, 40, who was prescribed spironolactone to treat oily skin, said the medication did make her skin less oily — but she started developing "huge, painful cystic acne" on her jawline and neck. But "the worst was the anxiety and fatigue," said Darnell, who took spironolactone at night because of the tiredness she'd feel — only to "wake up in the middle of the night with anxiety and a rapid heartbeat." Her heart "felt like it was coming out of her chest," an experience she hadn't had before taking the medication.Sims, who initially noticed clearer skin once she upped her medication dosage, said she also experienced multiple side effects, including fatigue, dehydration, trouble sleeping, dizziness, and even fainting."I got up to go to the bathroom and right as I stood up I just knew something was very off," said Sims."I'm pretty sure I blacked out — I just fell backward, hit the floor, woke up, and my mom came over screaming 'Oh my God, are you okay?'"<h2>Lowering your dose or going off spironolactone can also bring your acne back</h2>Unlike Accutane, spironolactone is meant to be taken long-term. That's why lowering your dose or stopping entirely can cause your acne to return, Farah explained.In Sims's case, she tried lowering her dosage first, but she says the acne came back "so much worse" than before, which led her to quit the medication altogether.It's now been two months since she "cold-quit" and she reported her skin is "completely cleared and back to normal." She believes it's because spironolactone made her already dryness-prone skin feel even drier. <h2>Some side effects can be temporary, but more serious ones mean you should talk to your doctor</h2>"I typically tell my patients it's going to take three months to see an initial response," said Farah, who also encourages patients to reach out to their dermatologists if they experience an acne flare-up or other side effects on the medication so they can adjust the dosage.For some, the benefits of spironolactone don't outweigh the side effects. While Darnell's skin became less oily after starting on spironolactone, in the end, she went off it: "I'd rather have a slick forehead and huge pores."

Dermatologists love prescribing this drug, which can clear up acne in weeks &mdash; but some users say it made them anxious, dizzy, and pee all the time

<ul><li><keyword id="6354743" type="General" weightage="20" keywordseo="amazon-india" source="Orion">Amazon India</keyword> on Friday confirmed the acquisition of <keyword id="4994766" type="General" weightage="20" keywordseo="glowroad" source="Orion">GlowRoad</keyword>, a women-focused <keyword id="623994" type="General" weightage="20" keywordseo="social-commerce" source="Orion">social commerce</keyword> company.</li><li>Several media reports suggest that GlowRoad was valued at $75 million in this deal.</li><li><keyword id="18635" type="General" weightage="20" keywordseo="amazon" source="Orion">Amazon</keyword> believes that the move will help the company achieve its goal to digitise 10 million businesses by 2025.</li></ul>Amazon India on Friday confirmed the acquisition of GlowRoad, a women-focused social commerce company. This is the first investment ecommerce giant Amazon has made to grow its social commerce vertical in India. Though the transactional details of the acquisition have not been revealed, several media reports suggested that GlowRoad was valued at $75 million in this deal. TechCrunch and Economic Times<a href="https://economictimes.indiatimes.com/tech/technology/amazon-acquires-reseller-platform-glowroad-to-bolster-social-commerce-ambitions/articleshow/90987418.cms?utm_source=newsletter&amp;utm_medium=email&amp;utm_campaign=update&amp;ncode=84f1fd2cbcf57e646c4069c0e7654a795cdef8eacdf35ffc12176d234712e5a50eb7dce5cc8faf0dd69e01b8210009d59aff80b374da1320677d663dcc32d94d8f2bad7f26e87c038f3aa21855862ce3"> reports </a>also suggested that Amazon acquired the company in an all-cash deal. Amazon believes that the move will help the company achieve its goal to digitise 10 million businesses by 2025. “Amazon continues to explore new ways to digitise India and delight customers, micro- entrepreneurs and sellers and bringing GlowRoad onboard is a key step in this direction. Together with GlowRoad, Amazon will help accelerate entrepreneurship among millions of creators, homemakers, students, and small sellers from across the country. This acquisition will complement GlowRoad’s already loved service with Amazon’s technology, infrastructure, and digital payments capabilities, bringing more efficiency and cost-saving for everyone,” Amazon spokesperson told Business Insider. GlowRoad was founded in 2017 by Sonal Verma, Kunal Sinha, Nitesh Pant, Shekhar Sahu and Nilesh Padariya. The founders of the company, cumulatively, held close to 50% shareholdings in the company. Founders Verma and Sinha owned a relatively larger chunk among the other founders. The company has raised over $31 million to date, from marquee investors like Korea Investment Partners, Vertex Ventures, CDH Investments and RB Investments. Accel is the largest shareholder in the company, with nearly 19% stake, according to business intelligence platform Tracxn. The five-year-old startup raised its last round in November 2020, when it raised $7 million. GlowRoad is a social commerce network, which enables suppliers to sell their products to end customers through resellers across more than 20,000 pincodes in 2,000 cities. The company focuses on Tier II and III markets through resellers, who are typically housewives, temporary workers or students. According to the company’s website, a reseller can make up to ₹20,000 per month if they sell close to 100 products a month. It claims to have over 6 million resellers on the platform. The company competes with DealShare, CityMall and YouTube-owned SimSim. Meesho too was in the segment, but the company changed its business model to a full-fledged ecommerce platform. SEE ALSO <a class="tout-title-link" href="https://www.businessinsider.in/sustainability/article/by-commuting-less-heres-how-employees-and-companies-contribute-to-global-climate-change-and-sustainability-goals/articleshow/90994259.cms" style="">By commuting less, here’s how employees and companies contribute to global climate change and sustainability goals </a><a href="https://www.businessinsider.in/stock-market/news/hcl-tech-paytm-nestle-tvs-motor-among-stocks-to-watch-out-for-on-april-22/slidelist/90992626.cms" data-type="tilCustomLink" style="">HCL Tech, Paytm, Nestle, TVS Motor among stocks to watch out for on April 22</a> <a href="https://www.businessinsider.in/tech/mobile/news/oneplus-new-upcoming-phone-in-india-oneplus-10r-5g/articleshow/90994523.cms" data-type="tilCustomLink">Here's what the upcoming OnePlus 10R 5G will look like</a>

Amazon acquires its first social commerce startup in India

Gold futures on the <keyword id="109771" type="CITY" weightage="20" keywordseo="Multi-Commodity-Exchange">Multi Commodity Exchange</keyword> (<keyword id="6355409" type="ORGANIZATION" weightage="20" keywordseo="mcx">MCX</keyword>) rose on Tuesday taking cues from international markets and rising concerns over Delta variant of Covid-19. The August contact of gold on the MCX is currently trading around ₹48,185 per 10 gram, higher by ₹91 from its previous close. Kshitij Purohit of CapitalVia Investment Adviser said: "<keyword id="520473" type="ORGANIZATION" weightage="20" keywordseo="LBMA">LBMA</keyword> Gold spot has resumed slightly gapped higher at $1,817.50, trading with positive momentum after sustaining above the support low of $1,795 in previous session. However, lower <keyword id="105472" type="ORGANIZATION" weightage="20" keywordseo="US-Treasury">US Treasury</keyword> yields in addition to concerns over the rising number of COVID-19 cases globally and its impact on the global economic recovery capped losses for the yellow metal." On the domestic futures, he said that the overall trend will be sideways to marginally bullish in today's session. Silver futures traded on a subdued note on Tuesday after opening higher. The September contract of silver on the MCX was trading at ₹67,228 per kg, lower by ₹18 from its previous close. Silver future opened on a positive note at ₹67,409, slightly gapped higher from previous closing, trading with sideways to moderately positive trend in Tuesday morning. "The price dropped in previous session as dollar edged higher, weighing on silver and generating headwinds for the entire precious metals complex. US Yields moved lower as investors moved into safe-haven assets. The <keyword id="1735090" type="PERSON" weightage="20" keywordseo="home-builders">Home Builders</keyword> index edged slightly lower, which paved the way for lower yields," Purohit said. SEE ALSO: <a href="https://www.businessinsider.in/business/startups/news/swiggy-raises-1-25-billion-in-a-mega-round-of-funding-led-by-softbank-and-prosus/articleshow/84578974.cms">Swiggy gets a $1.25 billion cheque from Softbank for the same reason Zomato went for an IPO</a> <a href="https://www.businessinsider.in/tech/news/how-to-find-out-if-your-phone-is-infected-by-the-pegasus-spyware/articleshow/84578193.cms">This toolkit will tell you if your phone is infected by the Pegasus spyware</a> <a href="https://www.businessinsider.in/tech/news/youtube-acquires-two-year-old-indian-video-commerce-startup-simsim/articleshow/84576418.cms">YouTube acquires two-year old Indian video commerce startup simsim</a>

Gold futures on Multi Commodity Exchange rise on global cues, rising concerns of COVID-19 'Delta' variant

<ul><li><keyword id="10879" type="CITY" weightage="20" keywordseo="YouTube">YouTube</keyword>’s integrated shopping feature was announced earlier this year for videos on demand.</li><li>It is being expanded to live streams for select creators.</li><li>This feature lets viewers shop for products listed in the video.</li></ul>YouTube started beta testing a new shopping experience on its platform earlier this year. This feature allows viewers to purchase products creators talk about in their videos. YouTube made this shopping feature available first for videos on demand, and it is now <a href="https://blog.google/products/shopping/making-it-easier-to-find-deals/">expanding</a> it to live streams with select creators and brands.YouTube introduced this shopping experience as a way for viewers to directly shop from the platform. It also designed the feature based on “credibility and knowledge of trusted creators to make informed purchases directly on YouTube.” YouTube displays a “view products” button just below the video to see the featured items that are available to purchase. Viewers can browse and shop products in real-time while watching videos. YouTube said it would expand this feature later this year, and it will now be available on live streams as well. YouTube creators are known to showcase their products and promote collaborations as well. This feature can help in making it easier for creators to sell products through their videos. At present, creators have to manually add links for products that viewers can purchase in the video’s description box. YouTube also lets creators sell their merchandise like t-shirts, hats, phone cases to subscribers. The listed merchandise appears just below the video description, and it’s linked to the creator’s official website where subscribers can purchase from. YouTube introduced this feature back in 2018 along with features such as channel memberships and premieres. YouTube’s expansion into integrated shopping comes at a time when other popular social platforms are also tapping into this growing market. Recently, TikTok started testing ‘TikTok Shop’, a feature that lets creators and brands sell their products and services directly from the app. Snapchat also introduced a similar feature for businesses to offer product catalogues and AR filters for their products so customers can order and purchase from the app itself. <a href="https://www.businessinsider.in/tech/apps/news/instagram-on-its-way-to-becoming-a-video-and-entertainment-platform-adam-mosseri/articleshow/84017343.cms">Instagram</a> also offers shopping features that let creators and brands list shoppable products in posts. Users can check out the product’s short description and price, and continue shopping through this product catalogue. It’s interesting to see these creator platforms getting more aggressive about integrated shopping. SEE ALSO: <a href="https://www.businessinsider.in/tech/news/youtube-super-thanks-option-to-help-creators-earn-more-money/articleshow/84609213.cms">YouTube introduces Super Thanks – another feature to help creators earn more money</a> <a href="https://www.businessinsider.in/tech/news/youtube-acquires-two-year-old-indian-video-commerce-startup-simsim/articleshow/84576418.cms">YouTube acquires two-year old Indian video commerce startup simsim</a>

YouTube is testing shopping feature on live streams for select creators

<ul><li><keyword id="10879" type="CITY" weightage="20" keywordseo="YouTube">YouTube</keyword> has added a fourth option to help creators earn more money. </li><li>The new feature, called Super Thanks, has been under testing for the past one year. </li><li>It is now rolling out to thousands of YouTubers across 68 countries. </li></ul>YouTube today announced the rollout of a new feature called Super Thanks that lets viewers tip their favourite creators, making it the fourth such option to help creators earn money. "We have recently been experimenting with an applause feature that allows fans to show support for their favorite YouTube channels," the company said in a <a href="https://blog.youtube/news-and-events/introducing-newest-member-supers-family-super-thanks/">blog post</a>. YouTube has been testing the Super Thanks feature for a year now, but under a different name called ‘Viewer Applause’. It is currently rolling out to thousands of creators across 68 countries, and is available on the desktop, Android, and iOS. Other ways in which creators can earn money on YouTube, outside of advertisements, is via channel memberships, Super Chat, and Super Stickers. The new Super Thanks feature offers payment options ranging from $2 to $50 (approx. ₹150 to ₹3,700), or the equivalent local currency. Once you make the payment, you will see an animated GIF of balloons thanking you for the tip. To encourage tips, YouTube will also highlight your contribution as a comment. According to the company’s blog post, the new Super Thanks feature contributes to 15% of YouTuber <a href="https://www.youtube.com/channel/UCio_A3reqrvISsXBmX0M6cA">Nicholas Ashbaugh</a>’s total revenue, which is a significant addition. “Having a built-in feature like Super Thanks ensures that my viewers can show their love and support while watching a video -- without interrupting their viewing,” Ashbaugh added. While Super Thanks might seem similar to Super Chat and Stickers, you are not restricted to just live streams. This new feature lets you tip the creators across all the videos in which it has been enabled by the creator. It is worth noting that YouTube will take a 30% cut of all donations. In addition to the aforementioned four options to earn money, creators can also continue to earn from advertisements. However, these other options can help those creators whose videos have been demonetized, either by the creator voluntarily, or by YouTube. SEE ALSO: <a href="https://www.businessinsider.in/tech/news/youtube-acquires-two-year-old-indian-video-commerce-startup-simsim/articleshow/84576418.cms">YouTube acquires two-year old Indian video commerce startup simsim</a> <a href="https://www.businessinsider.in/tech/apps/news/youtube-shorts-begins-rolling-out-globally-as-it-looks-to-catch-up-with-tiktok/articleshow/84376695.cms">YouTube Shorts begins rolling out globally as it looks to catch up with TikTok</a> <a href="https://www.businessinsider.in/tech/mobile/news/the-great-indian-youtube-extortion-101-on-how-criminals-are-making-money-off-youtubers/articleshow/84486999.cms">The great Indian YouTube extortion — 101 on how criminals are making money off YouTubers</a>

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YouTube acquires two-year old Indian video commerce startup simsim

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YouTube acquires simsim to build the future of online video commerce in India

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Dermatologists love prescribing this drug, which can clear up acne in weeks but some users say it made them anxious, dizzy, and pee all the time

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Amazon acquires its first social commerce startup in India

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Gold futures on Multi Commodity Exchange rise on global cues, rising concerns of COVID-19 'Delta' variant

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