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You Searched For "shopper demographics" and got 20 results


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2 mins read

One of Prada's red-hot brands for Gen Z luxury shoppers just posted crazy growth numbers

Asia played a key role in parent company Prada Group's sales growth in the first half of the year.

Lian Kit Wee   


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2 mins read

It looks like high-income shoppers are becoming increasingly loyal to Walmart

Walmart CFO John David Rainey said that the retailer had seen a jump in the number of shoppers from…

Grace Dean   


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4 mins read

I shopped at Urban Revivo, Asia's answer to Zara. I'm a convert, but experts say Zara has nothing to worry about — yet.

Urban Revivo has been touted as Zara's rival in Asia and is looking to expand to the West. BI teste…

Aditi Bharade   


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2 mins read

Anything but Tesla: US shoppers want more EV options

EV shoppers are growing tired of Tesla and want more options, a new study finds.

Nora Naughton   


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2 mins read

Meet the typical Walgreens shopper, a white college-educated suburban baby boomer earning $80,000

Roughly two-thirds of US shoppers shop at Walgreens, and the typical customer visits every three we…

Dominick Reuter   


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2 mins read

Meet the typical CVS shopper: a white, Gen X, college-educated city dweller earning a high income

Roughly half of US shoppers shop at CVS, and the typical customer visits every other week, spending…

Dominick Reuter   


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Meet the typical Kroger shopper, a married suburban Baby Boomer earning over $80,000

Nearly half of US shoppers shop at a Kroger-owned grocery store, and the typical shopper visits at …

Dominick Reuter   


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Meet the typical Trader Joe's shopper: a younger, married, college-educated person earning over $80,000

The typical Trader Joe's shopper visits about once a month and spends about $42 per trip, often on …

Dominick Reuter,Heather Schli…   


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2 mins read

The typical Home Depot customer is a 45-year-old white man with a college degree earning over $80,000

The typical Home Depot shopper buys six items per visit for an average cost of $83.55, and they mak…

Dominick Reuter   


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2 mins read

Meet the typical Whole Foods shopper, a highly educated West Coast millennial woman earning $80,000

People who shop at Whole Foods typically visit a little more than once per month and spend about $4…

Dominick Reuter   


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1 min read

Meet the typical Target shopper, a millennial suburban mom with a household income of $80,000

The typical Target shopper visits every two to three weeks — about 23 trips per year — …

Dominick Reuter   


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Meet the typical Costco shopper, a 39-year-old Asian American woman earning more than $125,000 a year

The typical Costco shopper visits a little more than every other week — about 30 trips a year…

Dominick Reuter   


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1 min read

Meet the typical Walmart shopper, a 59-year-old white suburban woman earning $80,000 a year

The typical Walmart shopper visits at least once per week — about 63 trips per year — a…

Dominick Reuter   


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3 mins read

Walmart is crushing Target by luring wealthier shoppers and dominating groceries

Target blamed its weak quarter on a range of factors: slowing sales, higher markdown rates, and an …

Avery Hartmans   


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7 mins read

How Stanley went from making sturdy bottles for laborers to becoming an 'it' status symbol, and causing chaos at Target stores across the US

After over 100 years targeting men with its functional bottles for laborers and outdoor recreationi…

Grace Dean   


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2 mins read

Why do boomers and Gen Xers love Temu so much? I truly want to know.

Boomers and Gen X were more frequent shoppers on the Chinese app Temu than younger people. Huh?

Katie Notopoulos   


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9 mins read

Gen Z is the 'dupe' generation

Business Insider data found that Gen Z is the most likely to buy dupes. It's easier than ever to b…

Jennifer Ortakales Dawkins   


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3 mins read

Shoppers lined up outside Aldi stores to buy Logan Paul and KSI's coveted Prime drink. The retailer used a clever strategy to lure customers in.

Aldi confirmed it had sold out of Prime just one day after the drink hit shelves. Experts say the d…

Grace Dean   


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2 mins read

Meet the typical Amazon customer, a college-educated married woman in the Southeast earning $80,000

The typical Amazon customer buys just one or two items per transaction, and they make 83 purchases …

Dominick Reuter   


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3 mins read

Meet the typical retail worker: an elder millennial woman earning $18 hourly picking online Walmart orders

Walmart's US workforce of more than 1.5 million people is at least three times bigger than that of …

Dominick Reuter