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There is no other reason for a film's failure other than its content not being good, said Bollywood star <keyword id="6357861" type="General" weightage="50" keywordseo="ranbir-kapoor" source="Orion">Ranbir Kapoor</keyword> on Wednesday as he opened up about the poor performance of his last release "<keyword id="6503823" type="General" weightage="80" keywordseo="shamshera" source="Orion">Shamshera</keyword>". <keyword id="53" type="General" weightage="100" keywordseo="kapoor" source="Orion">Kapoor</keyword> was speaking at the press conference here to promote his latest release "Brahmastra: Part One-Shiva", co-starring his actor-wife Alia Bhatt. Asked whether he feels Hindi movies are being unfairly treated in recent times, Kapoor said, "I will give the example of my own film. I will not talk about other films. Few weeks ago, my film 'Shamshera' was released. I didn't feel any negativity." "The film didn't run at box office, it is probably because the audience didn't like the film. Eventually it is about the content," he added. In recent times, mainstream Hindi movies like Ranveer Singh's "Jayeshbhai Jordaar", Akshay Kumar's "Bachchhan Paandey", "Samrat Prithviraj" and "Raksha Bandhan", along with Aamir Khan-starrer "Laal Singh Chaddha", failed to register big numbers at the box office. Kapoor, known for movies such as "Rockstar", "Barfi!" and "Sanju", said the audiences will only be entertained if they are served good content. "Who doesn't want to go to the movies to experience a different emotion, get moved by characters, be entertained, get a great laugh, cry and feel something? We all want to feel that. If a film doesn't work, there is no other reason. It is because the content is not good," he added. "Brahmastra", directed by his frequent collaborator and close friend <keyword id="66166" type="General" weightage="50" keywordseo="ayan-mukerji" source="Orion">Ayan Mukerji</keyword>, has been in the making for a long time and faced several delays due to various reasons. Kapoor said no one, including his father, late cinema icon Rishi Kapoor, understood what it takes to make a film like "Brahmastra", which has been mounted on a huge budget and is loaded with visual effects. "It's been so long... No one really understood what it takes to make a film like this because no one has really done this, especially people we know. "The film has been going on for so many years. I remember when my father was alive, I used to lie that I was shooting 'Brahmastra'. I used to hide it and say I'm shooting for some other movie," the 39-year-old actor said. He also credited Mukerji, the director of his two blockbusters "Wake Up Sid" (2008) and "Yeh Jawaani Hai Deewani" (2013), for his growth as an actor. "I have known Ayan since 2008 when he narrated 'Wake Up Sid' to me. I didn't know him before that. He is someone who just came and narrated his entire story. He was sitting on the floor and he was narrating the film for me, saying it would take just 1 hour but it took 5 hours to narrate that film. "I really felt that energy from a young filmmaker and I was like, 'Wow, this guy really has a story to tell.' He is passionate about every word, every character and I could feel that energy. I think art is about energy. You have to feel the energy within other people." Kapoor said he is aware that he will not get another opportunity to do a movie like "Brahmastra" again. "It's not like that after 'Brahmastra', I will do only these kinds of films. I know I won't get an opportunity like this again. I hope going forward I get other opportunities to showcase other different characters that I can portray," he added. "Brahmastra Part One: Shiva , which also features megastar <keyword id="6357912" type="General" weightage="50" keywordseo="amitabh-bachchan" source="Orion">Amitabh Bachchan</keyword>, Nagarjuna and <keyword id="6370219" type="General" weightage="50" keywordseo="mouni-roy" source="Orion">Mouni Roy</keyword>, is a joint production of Star Studios, Dharma Productions, Prime Focus and Starlight Pictures. The movie will be released in theatres in Hindi, Tamil, Telugu, <keyword id="6354291" type="General" weightage="50" keywordseo="kannada" source="Orion">Kannada</keyword> and Malayalam on Friday. SEE ALSO : <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/news/sensex-nifty-in-the-green-as-crude-prices-soften/articleshow/94066162.cms">Sensex, Nifty in the green as crude prices soften</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/indigo-shares-fall-over-4-as-co-founder-rakesh-gangwal-offloads-2000-cr-worth-stake/articleshow/94065345.cms">IndiGo shares fall over 4% as co-founder Rakesh Gangwal offloads ₹2,000 cr worth stake</a>

'Shamshera' didn't work because content was not good: Ranbir Kapoor

<ul><li>From Ranveer Singh’s Jayeshbhai Jordaar to Ranbir Kapoor’s Shamshera, recent Bollywood movies have been bombing at the box office.</li><li>Bollywood producers currently pay a fixed income and around a 55-60% cut of profits to big actors such as Aamir Khan, Akshay Kumar, Shah Rukh Khan, etc.</li><li>Apart from theatrical collection, a big chunk of Bollywood’s revenue also comes from digital streaming rights and satellite before the movie is released, which is being recast.</li><li>Business Insider India speaks to analysts to find out if consecutive film flops will affect the revenue model and the acquisition of movies by streaming platforms.</li></ul>Bollywood’s recent big-budget releases like Lal Singh Chaddha, Shamshera, Prithviraj Chauhan and Ek Villain Returns have disappointed the audience, but the industry has always had its table profits to fall back on. Table profits refers to the large chunk of revenue that Bollywood makes from the sale of digital streaming, satellite broadcast rights and merchandise before the movie is even released in the theatres. However, after consecutive flops, Bollywood’s movies might lose their lustre with bidders, hurting table profits. Experts believe that streaming platforms and TV channels might get choosy with the movies they acquire and cut back on spending hefty monies. Sharing how the approach might change, Gautam Jain, partner at Ormax Media said, “There would be stronger linkages with box office performance now. Even the smaller films which don't feature big stars or directors, who are trying to look for the direct-to-streaming route, are being asked to go the theatrical route and then come back to streaming.” Elara Capital’s senior VP - research analyst, Karan Taurani told Business Insider India that currently around 90-95% of Bollywood movies are pre-sold with a few clauses. “If the collection number surpasses a certain threshold, producers will be paid more. If it goes down below a certain threshold, OTT platforms will pay less to producers.” After a string of big budget flops, producers might have to prove themselves at the box office first. “The OTT platforms are paying hefty money for these films. Now, with content not doing well, they will become stringent in terms of the budgets that they invest in. They will have to become selective and approach in some other way,” Taurani told Business Insider India. Are big Bollywood stars losing their shine? A Bollywood movie with established stars could be counted on to be a sure-fire hit at the box office. Not any more. Films with the likes of Aamir Khan, Akshay Kumar and Salman Khan seem to be losing their attraction, pushing producers to reconsider their fee structure. The recent releases headlined by big names have disappointed the critics and the audience to such an extent that even the production costs couldn’t be recovered. “Every recent film has seen a loss of anywhere close to 40-50% of their cost of production, not being able to recover (the costs) because theatricals have been a blowback,” Taurani said. Despite losses at the box office, big stars take home 55-60% of profits and a fixed income, analysts say. “Higher talent fees are going to stay for some time. But yes, not many studios will be willing, or producers will be willing to go ahead with those high fees now, given the fate of the last few films at the box office,” Jain told Business Insider India. This is likely to push the industry toward greater adoption of a revenue-linked model of payment for actors, Taurani said. “Already most of the actors have a fixed fee plus a revenue share, I think the fixed fee component might come down, wherein they will want to go for more web-share models.” However, renowned actors haven’t lost all the lustre as evidenced by the hefty ancillary revenues their movies have been drawing from streaming platforms and satellite channels. To illustrate, the Aamir Khan-starrer Lal Singh Chaddha, as per Elara Capital, was made in the range of ₹200-250 crore and has garnered only about ₹70-80 crore in theatres, but it is believed to be in the black after its table profits. “Perception [of big actor films] might be negative, but the kind of money their films draw on non-theatrical platforms is huge. Akshay Kumar, Salman Khan or Aamir Khan, most of these big actor films non-theatrically draw a huge amount of money. Aamir Khan's non-theatrical movie is already a plus film, they already have that kind of money on the table,” film critic Bharti Dubey said. However, with poor box office collections, Dubey said that correction is bound to happen. “Whether it is production, whether it is actors, correction is the need of the hour,” Dubey told Business Insider India. <table style="border-width: initial; border-style: none;"></colgroup><tbody><tr><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:middle;background-color:#ffffff;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">Movie Releases </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:middle;background-color:#ffffff;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">Release Date </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:middle;background-color:#ffffff;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">Opening Day </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:middle;background-color:#ffffff;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">Lifetime earning, as of August 09 </td></tr><tr><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">Shamshera </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">July 22, 2022 </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">₹10.25 Crore </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">₹45 crore </td></tr><tr><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">Vikrant Rona </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">July 28, 2022 </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">₹44 crore </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">₹110 crore </td></tr><tr><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">Ek Villain Returns </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">July 29, 2022 </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">₹7.95 Crore </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">₹38 crore </td></tr><tr><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">Lal Singh Chaddha </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">August 11, 2022 </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">₹10 crore </td><td style="border-left:solid #3a3e41 0.5pt;border-right:solid #3a3e41 0.5pt;border-bottom:solid #3a3e41 0.5pt;border-top:solid #3a3e41 0.5pt;vertical-align:top;padding:8pt 15pt 8pt 15pt;overflow:hidden;overflow-wrap:break-word;">~₹70-80 crore (as of August 22) </td></tr></tbody></table>Source: Elara Capital When Bollywood songs skip a beat Earlier, Bollywood songs were also a huge attraction for music streaming platforms. Now, they are falling flat too, further affecting the industry’s annual revenue collection. “Music is one section that has taken a beating in the last few years because music has not been doing well. People are not paying attention to music. It used to be a huge chunk of revenue earlier, which is not there at the moment and that needs to be revived,” said Dubey. Analysts believe the tables could still turn for Bollywood. The industry has pinned its hopes on forthcoming releases like Brahmastra, Circus, Ram Sethu and Thank God to work a turnaround but a recovery looked difficult, said Jain. Dubey believes that 2023 would be the year of recovery for Bollywood.

Big actors take a major chunk of Bollywood profits, but will recent flops prompt content and revenue correction?

<ul><li>Both <keyword id="799" type="General" weightage="20" keywordseo="pvr" source="Orion">PVR</keyword> and <keyword id="6407732" type="General" weightage="20" keywordseo="inox" source="Orion">INOX</keyword> reported their best ever quarterly performance in the June quarter of the current fiscal year.</li><li>The duo need a few big Bollywood films to keep audience from coming in, if they want to maintain their growth.</li><li>Most big budget Bollywood movies over the past few months have been duds at the boxoffice.</li></ul>Shamshera, Samraat Prithviraj and Jayeshbhai Jordaar have something in common. They aren’t just the latest Bollywood movies that couldn't bring Indians back to theatres — they’re also three successive releases of A-listers that have flopped. This lack of enthusiasm for Bollywood is not just affecting the actors and producers but also movie theatres which are banking on superhits to get back in the black – after a long period of pandemic-induced shutdown. Brokerage firms are worried that more Bollywood releases might not enthuse the OTT-saturated public to go to the theatres. It will affect footfalls, and have a cascading effect on ad revenues, the theatre chains’ ability to go in for price hikes and more. Several analysts quizzed Inox’s director Siddharth Jain about the same during the quarterly earnings conference call. Jain emphasised multiple times that bad movies would not have an impact on the footfall for its business. “Q1 [April to June] has been great but after that few movies have not done well. That does not mean that people will shy away from coming to the theatres… One or two movies not working, or one month not doing well, does not mean that people will refrain from coming to the theatre to watch a movie or the entire pipeline is bad,” he said. Yet, analysts are not mollified. They do not believe that the audience is ready to go back to watch ‘average movies’, especially since they’re spoilt for choice by multiple OTT options, in addition to traditional TV. When big movies flop, theatres lose as much as producers. “The most prioritized goal for multiplexes like PVR and INOX is to fill the theatre with audiences to maximise their profit. But flop movies fail them to accomplish this goal. Being the distributor, they face no less amount of loss than the producers,” Manoj Dalmia, founder and director of Proficient Equities Private, told Business Insider India. <cmsannotation type="cmsannotation" annotationid="Lockdown boredom plus content equals footfalls" comment="subhead" text="Lockdown boredom plus content equals footfalls">Lockdown boredom plus content equals footfalls</cmsannotation> PVR’s CEO Kamal Gianchandani, in the company’s post-earnings <a href="https://www.bseindia.com/xml-data/corpfiling/AttachHis/ccbc2ff2-f647-49e5-893e-bf7bad7b9096.pdf">analyst call</a> held on July 25, however said he believed that their first-quarter performance was a combination of people bored of lockdown ‘going out’ as well as content. He emphasised that the quality of movies that came out between April and June was “exceptional” and that had a big role to play in people’s enthusiasm for watching movies in theatres. “The consumer appeal for movie theatres is very much intact and it’s also the quality of content,” he noted. The theatres did a stellar March business thanks to South hits like KGF and RRR in addition to Kashmir Files and Gangubai Kathiawadi. In spite of the sales, the two listed movie chains — Inox and PVR both posted net losses for the first quarter of ₹239 crore and ₹478 crore in the fourth quarter, respectively. They’re still on the road to recovery and for that, they need more ‘recovery worthy movies’, and that can only come from Bollywood. According to analysts, while South movies helped in the past, only big Bollywood movies that are released across multiple screens can bring them the recovery that they need. <table style="border-width: initial; border-style: none;" class="redcator-table-advance"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Movies Releases </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Release Date </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Opening Day </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Lifetime earning, as on August 1 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Shamshera </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">July 22, 2022 </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹10.25 Crore </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹45 crore </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Thank You </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">July 22, 2022 </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹4.5 crore </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹9.43 crore </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Vikrant Rona </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">July 28, 2022 </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹35 crore </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹110 crore </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Ek Villain Returns </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">July 29, 2022 </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹7.95 Crore </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹26.5crore </td></tr></tbody><tbody></tbody><tbody></tbody><tbody></tbody></table>Source: Bollywood Hungama, Media Reports <cmsannotation type="cmsannotation" annotationid="Time for Bollywood to step up" comment="subhead" text="Time for Bollywood to step up">Time for Bollywood to step up</cmsannotation> Both the companies have been pinning their hopes on movies like <keyword id="7432923" type="General" weightage="20" keywordseo="laal-singh-chaddha" source="Orion">Laal Singh Chaddha</keyword>, <keyword id="6385850" type="General" weightage="20" keywordseo="raksha-bandhan" source="Orion">Raksha Bandhan</keyword>, <keyword id="4632769" type="General" weightage="20" keywordseo="liger" source="Orion">Liger</keyword>, <keyword id="1501412" type="General" weightage="20" keywordseo="brahmastra" source="Orion">Brahmastra</keyword> and Vikram Vedha to help maintain footfalls in the ongoing July-September quarter. “The movies are looking good in August, and in September we also have some great movies lined up. And I am very hopeful that these movies will be treated well at the boxoffice,” Inox’s Jain noted. Aamir Khan’s Laal Singh Chaddha has already started to draw some criticism for <a href="https://www.timesnownews.com/entertainment-news/kangana-ranaut-targets-aamir-khan-ahead-of-laal-singh-chaddhas-release-says-he-gave-biggest-hits-even-after-hinduphobic-pk-calling-india-intolerant-article-93320043">various reasons</a>. Meanwhile, calls to boycott Akshay Kumar-starrer Raksha Bandhan were also made on <a href="https://www.india.com/entertainment/boycott-raksha-bandhan-movie-akshay-kumar-film-trending-twitter-kanika-dhillon-heres-the-reason-5550340/">Twitter earlier</a> on August 4. Going by the trend, many big releases across multiple screens and languages have flopped badly in the last six months – be it Kangana Ranaut’s Dhaakad, Akshay Kumar’s Bachchan Pandey or Prabhas’ Radhe Shyam. Ranveer Singh’s 83 did average business, while Puspa released along with it, was the lone outlier that was a superhit. As per PVR’s own admission, in spite of high expectations of blockbuster performance from movies in the pipeline, they do not expect a full recovery for another six months. “Our sense is, by December of this year, where we have had a big run of films, effectively recovery should take shape fully because you must also understand that in a country like India, there is a very large segment of people who show up at the theatres only once or twice a year,” Nitin Sood, CFO of PVR, said. This whole struggle is inextricably tied to already low ad revenue, which is a big part of revenue for any multiplex business. Both PVR and INOX, despite a strong movie pipeline in Q1, have not yet reached their pre-Covid ad revenue figures. Reaching there will depend on good content. “Good content is very important for a client, because he knows that content will have footfall and there will be more people seeing his ads. There will be more eyeballs watching his ads,” Jain added. Till the movies release, it will be a wait-and-watch game to see if Bollywood delivers the blockbusters that the theatres desperately need. SEE ALSO <a href="https://www.businessinsider.in/retail/news/aditya-birla-fashion-records-its-highest-ever-q1-sales-hopes-q2-to-be-bigger/articleshow/93374170.cms">Aditya Birla Fashion records its highest ever Q1 sales, hopes Q2 to be bigger</a> <a href="https://www.businessinsider.in/finance/news/its-time-to-shift-to-fixed-home-loan-rates-say-experts-after-third-rate-hike-in-4-months/articleshow/93371845.cms">It’s time to shift to fixed home loan rates, say experts after third rate hike in 4 months</a> <a class="tout-title-link" href="https://www.businessinsider.in/india/news/indian-consumers-are-packing-their-bags-to-travel-to-goa-and-bali/articleshow/93393370.cms">August has a long weekend and Indian consumers are packing their bags to travel to Goa and Bali</a>

Bollywood’s flops now pose a big risk to multiplex chains

<ul><li><keyword id="6355923" type="General" weightage="20" keywordseo="Aamir-Khan" source="Orion">Aamir Khan</keyword> starrer <keyword id="7432923" type="General" weightage="20" keywordseo="Laal-Singh-Chaddha" source="Orion">Laal Singh Chaddha</keyword> and Akshay Kumar’s <keyword id="6385850" type="General" weightage="80" keywordseo="raksha-bandhan" source="Orion">Raksha Bandhan</keyword> slated to release on 11 August. </li><li>Laal Singh Chaddha garnered 54% more interest than Akshay Kumar’s Rakshabandhan, according to BookMyShow. </li><li>Aamir Khan’s films reported a collection of ₹280 cr per film based on the average of his last three films. </li></ul>Laal Singh Chaddha is the most anticipated <keyword id="143" type="General" weightage="20" keywordseo="Bollywood" source="Orion">Bollywood</keyword> movie in 2022, according to <a href="https://www.imdb.com/title/tt10028196/?ref_=india_t_up">Imdb</a> ratings, followed by Akshay Kumar’s Raksha Bandhan. Both films are releasing on Thursday, during the long weekend of August pre-independence day. Laal Singh Chaddha is being screened across over 350 screens of <keyword id="6407732" type="General" weightage="80" keywordseo="inox" source="Orion">INOX</keyword> Leisure, one of India’s biggest theater chains with 692 screens across 73 cities. It’s a remake of 1994 classic Tom Hanks movie Forrest Gump. “We are expecting Laal Singh Chaddha to have one of the best post-pandemic openings. It may earn a minimum ₹18-20 crore (on opening day). The same ballpark figure goes for Akshay Kumar’s Raksha Bandhan,” Rajender Singh Jyala, chief programming head of INOX Leisure said. Jyala also said that Bollywood is expected to buck up during the second quarter of 2022 with mega films like Laal Singh Chaddha, Raksha Bandhan, Vikram Vedha, Brahamastra, Pathaan and Ram Setu. Bollywood and movie theaters alike have been waiting for a blockbuster, as most of the movies that have raked in the moolah this year are either South multilinguals or Hollywood movies. However, the official site of BookMyShow revealed that 54% of the Indian audience is more interested in watching Laal Singh Chaddha as compared to Raksha Bandhan. Even if it gets the opening as predicted by Inox, Aamir’s latest movie will fall short of the many superhits that he has delivered in the past. “Aamir Khan’s films have reported a collection of ₹280 cr per film on the average of his last three films as a lead actor. Hence, if the above (opening day) estimate of Laal Singh Chadha is reported, it will be considered below par, given the scale of the film,” said Karan Taurani, senior VP and analyst at marketing firm Elara Capital. This month, Ranbir Kapoor starrer Shamshera posted a dismal performance as it collected only ₹45 crore. Another recent release, Ek Villain reported a collection of ₹38 crore until yesterday, revealed Elara Capital. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/videos/business/bollywoods-flops-pose-a-big-risk-to-multiplexes/videoshow/93480304.cms">Bollywood’s flops pose a big risk to multiplexes</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/entertainment/news/whats-the-bechdel-test-that-sushmita-sens-aarya-kajols-tribhanga-rated-high-on/articleshow/93477646.cms">What's the Bechdel Test that Sushmita Sen’s Aarya, Kajol’s Tribhanga rated high on?</a>

Will Aamir Khan’s Laal Singh Chaddha be the box of chocolates Bollywood is waiting for?

<ul><li>A <keyword id="2795031" type="General" weightage="20" keywordseo="local-circles" source="Orion">Local Circles</keyword> survey says that the percentage of citizens going to multiplex is likely to dip by half as compared to March.</li><li>Nearly, 51% of the survey respondents said they have no such plans to watch a movie in the cinema halls in the next 60 days.</li><li>This report comes at the time when Aamir Khan’s <keyword id="7432923" type="General" weightage="100" keywordseo="laal-singh-chaddha" source="Orion">Laal Singh Chaddha</keyword>, Akshay Kumar’s <keyword id="6385850" type="General" weightage="20" keywordseo="raksha-bandhan" source="Orion">Raksha Bandhan</keyword> and Ranbir Kapoor’s <keyword id="1501412" type="General" weightage="20" keywordseo="brahmastra" source="Orion">Brahmastra</keyword> are getting ready for release.</li></ul>Even though the Indian film industry is preparing itself for a long line up with big releases, the audience does not seem too keen. According to a survey by Local Circles, only one in five respondents (22%) are planning to watch a movie in the cinema hall or multiplex in the next 60 days. This is only half of what it was in the month of March 2022. “Similarly, 14% of citizens were planning to visit a cinema hall per LocalCircles’ survey conducted in Dec 2021. This percentage rose to 41% in the March survey, and now stands at 22% in August 2022,” the report noted, adding that the footfall is likely to dip by half. The recent survey — based on the responses from 11,707 individuals across 302 districts of India — highlighted that 51% of the respondents said they have no such plans to watch a movie in the cinema hall or multiplex in the next 60 days. Meanwhile, 19% noted that they don’t watch movies in theaters anyway. The report showcases the customer’s sentiment around the big blockbuster movies like Aamir Khan’s Laal Singh Chaddha, Akshay Kumar’s Raksha Bandhan and Ranbir Kapoor’s Brahmastra Part One: Shiva that are lined up in August and September. The first three months had actually turned out to be pretty good for the Indian film industry with movies like RRR, KGF Chapter 2, Bhool Bhulaiya 2, Kashmir Files and others leaving a mark in the theaters. However, the momentum looked to have slowed down with Shamshera, Prithviraj Chauhan, Ek Villain Returns and Jayeshbhai Jordaar going in and out of theaters in a span of a few weeks. The performance of movies in the last month has also got the business world worried about the traction cinema businesses would be getting despite several big big budget releases. This was also one of the<a href="https://www.businessinsider.in/business/news/laal-singh-chaddha-raksha-bandhan-flop-show-can-impact-on-revenue-of-pvr-and-inox-in-second-quarter-of-2022-23/articleshow/93438735.cms"> major questions posed to PVR and INOX during their analyst calls </a>for earnings for June quarter. <table style="border-width: initial; border-style: none; table-layout: fixed; width: 468pt;" class="redcator-table-advance"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Movie </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Release </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Bullet Train </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">August 5, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Laal Singh Chaddha </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">August 11, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Raksha Bandhan </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">August 11, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Agent </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">August 12, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Thiruchitrambalam </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">August 18, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Nope </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">August 19, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Liger </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">August 25, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Beast </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">September 2, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Yaar Mera Titliyaan Warga </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">September 2, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Brahmastra Part One: Shiva </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">September 9, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">The Women King </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">September 16, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Dhokha Round D Corner </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">September 23, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Vikram Vedha </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">September 30, 2022 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Ponniyin Selvan </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">September 30, 2022 </td></tr></tbody><tbody></tbody><tbody></tbody><tbody></tbody></table>You can check the complete list of big budget movies lined up for this year <a href="https://www.businessinsider.in/india/news/pathan-liger-godfather-heres-a-list-of-forthcoming-movie-releases-that-will-decide-the-fate-of-the-multiplexes/articleshow/93482455.cms">here</a>. The Local Circles’ survey also asked people whether they have watched any movie in the theater in the last 60 days. To this, 29% gave a positive response. Meanwhile 49% responded with a no and the remaining 29% said that they don’t visit cinema halls. This question in the survey received 11,226 responses. SEE ALSO <a href="https://www.businessinsider.in/india/news/pathan-liger-godfather-heres-a-list-of-forthcoming-movie-releases-that-will-decide-the-fate-of-the-multiplexes/articleshow/93482455.cms" data-type="tilCustomLink">Pathan, Liger, Godfather: Here’s a list of forthcoming movie releases that will decide the fate of the multiplexes</a> <a class="tout-title-link" href="https://www.businessinsider.in/finance/news/msme-credit-demand-jumps-60-from-pre-pandemic-levels-in-signs-of-rebound-in-economic-activity/articleshow/93457388.cms">MSME credit demand jumps 60% from pre-pandemic levels – a sign of rebound in economic activity</a> <a href="https://www.businessinsider.in/business/news/indias-lab-grown-diamonds-are-adding-more-shine-to-the-worlds-diamond-market/articleshow/93458389.cms">Indian diamantaires want to make lab-grown diamonds a woman’s best friend</a>

Indian moviegoers might stay home this August in spite of big releases, says survey

<ul><li>In 2016, <keyword id="7645" type="General" weightage="20" keywordseo="sanjay-dutt" source="Orion">Sanjay Dutt</keyword> advised <keyword id="6357861" type="General" weightage="100" keywordseo="ranbir-kapoor" source="Orion">Ranbir Kapoor</keyword> to “act in macho films” and not do “softie” rom-com roles as he did in Barfi. </li><li>Ranbir Kapoor’s last film, Brahmastra, raked in the collections — but failed to impress the critics or alter his rom-com hero image. </li><li>Kapoor currently has two upcoming releases, the <keyword id="24069" type="General" weightage="50" keywordseo="romantic-comedy" source="Orion">romantic comedy</keyword> <keyword id="15782428" type="General" weightage="50" keywordseo="tu-jhoothi-main-makkaar" source="Orion">Tu Jhoothi Main Makkaar</keyword> and the action drama Animal.</li></ul>Ranbir Kapoor-starrer romantic comedy Barfi! released in 2012 but it was only in 2016 that actor Sanjay Dutt, who Kapoor would go on to play in the 2018 biopic Sanju, saw the film. Kapoor played a kind-hearted but crafty deaf-mute hero in Barfi!, leaving both critics and the audience impressed. But not Dutt, who advised the young actor at a party not to do ‘softie’ roles, and instead, be ‘a macho man’. “Act in macho films. You can’t be doing films like Barfi! You should be holding guns and doing action films. Do you think actors like me, Salman and Ajay would have been around for so many years if we had not played macho characters on screen? You have no connect with the masses and that is very important,” said Dutt, as per a <a href="https://www.dnaindia.com/entertainment/report-be-a-macho-man-sanjay-dutt-s-advice-to-ranbir-kapoor-2278180">report by DNA</a>. If we take Box Office reports as the yardstick of success, Dutt’s advice is on point. At present, more than rom-com (which Bollywood has exploited to the point of saturation), socially-relevant topics, biopics, patriotism and action resonate with the masses. From the macho cops of Dabangg, Singham, etc. to the elaborate fight sequences of RRR to one-man-army fights in KGF or Pushpa – originally popularised in the 80s by the ‘angry young man’ Amitabh Bachchan – action clearly sells. Even the original king of romance, Shah Rukh Khan has taken to action movies now! Case in point – his latest film Pathaan, which broke multiple Box Office records. In fact, as revealed in the Netflix documentary series The Romantics, Khan was reluctant to play a romantic hero in the first place. But Kapoor appears to still be chasing rom-coms. If that’s his attempt at challenging the Bollywood stereotype, he could have perhaps taken a more novel approach than sticking to the formulaic character tropes as showcased in the trailer of his upcoming film, Tu Jhoothi Main Makkaar. <cmsannotation type="cmsannotation" annotationid="The star kid who once took the road less taken" comment="subhead2" text="The star kid who once took the road less taken">The star kid who once took the road less taken</cmsannotation> Since Kapoor’s flimsy-towel debut in Saawariya in 2007, he’s starred in a leading role in 20 films — many of them were critically acclaimed, but only half of them could be declared as Box Office (BO) hits. In the beginning, Kapoor delivered a range that was rare for most newcomers, especially star kids — as the romantic hero of Ayan Mukerji’s Wake Up Sid (2009) where he lent gravitas to the role; and as a lovable goofball in Ajab Prem Ki Ghazab Kahani (2009) he showed a natural aptitude for comedy, a genre oft described as the most difficult to excel. In the same year, he also appeared as the millennial with a moral code in Rocket Singh: Salesman of the Year — a critically-acclaimed film whose BO failure left the <a href="https://www.pinkvilla.com/entertainment/news/ranbir-kapoor-reveals-rocket-singh-broke-his-heart-opens-about-his-shah-rukh-khan-kind-acting-1153293">star ‘heartbroken’.</a> The year 2009 proved Kapoor had the kind of range that his parents, uncles, sisters, and majority of the Kapoor clan was famous for. Here was a star kid who benefited from nepotism but certainly deserved to be in front of the camera — a claim that was proven absolutely true with a career-defining performance in Raajneeti (2010). In a film starring industry veterans like Nana Patekar, Kapoor held his own — letting his eyes speak volumes, searing himself in your memory. “The key performance comes from Ranbir Kapoor (the son of Bollywood star Rishi Kapoor) as Samar Pratap…The slim, bespectacled Kapoor displays ruthless intensity in his role, and his performance is a highlight of the film,” <a href="https://www.hollywoodreporter.com/movies/movie-reviews/raajneeti-film-review-29704/">stated</a> The Hollywood Reporter in its review. While his career started with novel experiments, it swayed into a genre once dominated by his father Rishi Kapoor — romance. Kapoor enjoyed a slew of critical and commercial hits in the genre — Rockstar in 2011, Barfi! in 2012, and Yeh Jawaani Hai Deewani (YJHD) in 2013 that placed him well ahead of the curve from his contemporaries like Imran Khan. But most, if not all his romantic avatars appeared to be drawn from the same template — the lost, young man. And the genre that once launched him into stardom started failing him. <cmsannotation type="cmsannotation" annotationid="A string of failures across action, comedy, and romance" comment="subhead2" text="A string of failures across action, comedy, and romance">A string of failures across action, comedy, and romance</cmsannotation> Often hailed for his acting chops, Kapoor was never an out-an-out action hero, wielding guns and breaking bones. But he wasn’t securing hits elsewhere either — Jagga Jasoos didn’t find an audience and Tamasha was a slow burner. It acquired a cult status long after its Box Office run was over. And Ae Dil Hai Mushkil would have benefitted more from releasing as a music album, than a film. During this time, Kapoor’s real-life romances–actual and rumoured—caught more attention from the media than his movies. As he quipped during an appearance on the chat show Koffee With Karan, Ibiza should pay him for promoting tourism. He was referring to being secretly photographed by the paparazzi with his then-girlfriend, actor Katrina Kaif, on a beach. Success ultimately came with Sanju in 2018. Kapoor played the titular character in the biopic on the life of actor Sanjay Dutt, directed by Rajkumar Hirani. Even though the whitewashed storyline let down the film, Kapoor’s performance and transformation were the talk of the town. While Indian film critic Saibal Chatterjee remarked that Kapoor “dazzled as Sanjay Dutt”, The Guardian stated, “Kapoor proves (to be) a lightweight film’s strongest suit”. Unfortunately, the hype created by Sanju well and truly died by the time Kapoor returned to the silver screen — four years later in 2022, with Brahamastra and Shamshera. Though the former raked in the collections, Kapoor’s innate magic seemed to be missing. The latter was better performed, but the muddled, slow-paced storytelling didn’t sit well with the audience. None could alter his image of a romantic hero. Perhaps Kapoor wasn’t meant for action, as advised by Dutt. Certainly, the few earlier glimpses that he provided with Besharam (2013) and Bombay Velvet (2015) left the audiences and critics unimpressed. For his upcoming films now, the actor has joined hands with directors known for delivering commercial hits —Tu Jhoothi Main Makkaar by Luv Ranjan and Animal by Sandeep Reddy Vanga. The former belongs to the genre that has failed Kapoor in the recent past, and the latter is an action drama, where Kapoor is yet to deliver a hit. Only time will tell if this approach will give a much-needed boost to the 40-year-old star kid’s career, or drag him into the list of ‘has-beens’. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/entertainment/news/imdb-shares-top-rated-indian-films-nominated-for-oscars/slidelist/98470341.cms">Two-decade-old Lagaan outscores RRR amongst Oscar-nominated Indian movies on IMDb</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/from-cleanest-to-the-best-airports-at-arrivals-here-are-awards-won-by-indian-airports/slidelist/98473853.cms">From cleanest to the best airports at arrivals, here are awards won by Indian airports</a>

In an industry where action sells, Ranbir Kapoor continues to chase romance on-screen

PVR’s Q1 show driven by pricier tickets and blockbusters

Actor <keyword id="6357861" type="UNKNOWN" weightage="20" keywordseo="ranbir-kapoor">Ranbir Kapoor</keyword> has tested positive for <keyword id="8763838" type="UNKNOWN" weightage="20" keywordseo="covid-19">Covid-19</keyword>. He is on medication and living in quarantine at home. Ranbir's mother <keyword id="3608" type="PERSON" weightage="20" keywordseo="Neetu-Kapoor">Neetu Kapoor</keyword> took to Instagram on Tuesday to share her son's health update. Sharing a photo of Ranbir, Neetu wrote: "Thank you for your concern and your good wishes. Ranbir has tested positive for Covid-19. He is on medication and recovering well. He is in self quarantine at home and following all precautions." Commenting on Neetu's post, fans and followers shared their wishes for Ranbir's speedy recovery. Ranbir's sister Riddhima Kapoor Sahni also took to her Instagram story to share a selfie with her ailing brother. Neetu Kapoor had contracted the coronavirus in December last year while shooting for the upcoming film "Jug Jugg Jeeyo" in Chandigarh. On the work front, Ranbir has lately been busy shooting for Ayan Mukerji's action fantasy film "Brahmastra" alongside rumoured girlfriend Alia Bhatt. The film also stars Amitabh Bachchan, Nagarjuna Akkineni and Mouni Roy. However, it is being speculated that shoot will be temporarily stalled with the lead actor contracting Covid-19. Ranbir's next release is "Shamshera" on June 25. The Karan Malhotra film is an action drama co-starring Sanjay Dutt and Vaani Kapoor, and is produced by Yash Raj Films. SEE ALSO: <a href="https://www.businessinsider.in/business/startups/news/ola-loses-another-founding-member-as-pranay-jivrajka-leaves-the-ride-hailing-giant/articleshow/81404690.cms">Ola loses another founding member as Pranay Jivrajka leaves the ride-hailing giant</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/gold-prices-are-falling-and-the-worlds-biggest-market-for-the-yellow-metal-is-hoping-for-more-shoppers/articleshow/81406658.cms">Gold prices are falling and the world’s biggest market for the yellow metal is hoping for more shoppers</a> <a href="https://www.businessinsider.in/business/news/tata-dials-up-another-acquisition-talk-with-indias-discovery-platform-just-dial-whose-stock-is-up-by-7/articleshow/81390468.cms">Tata dials up another acquisition talk – with India’s discovery platform Just Dial, whose stock is up by 7%</a>

You Searched For "shamshera" and got 8 results

'Shamshera' didn't work because content was not good: Ranbir Kapoor

PTI

Big actors take a major chunk of Bollywood profits, but will recent flops prompt content and revenue correction?

Karuna Sharma

Bollywood’s flops now pose a big risk to multiplex chains

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Will Aamir Khan’s Laal Singh Chaddha be the box of chocolates Bollywood is waiting for?

Eetika Kapoor

Indian moviegoers might stay home this August in spite of big releases, says survey

Kritti Bhalla

In an industry where action sells, Ranbir Kapoor continues to chase romance on-screen

Srishti Magan

PVR’s Q1 show driven by pricier tickets and blockbusters

Kritti Bhalla

Bollywood actor Ranbir Kapoor tests positive for COVID-19

IANS

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