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B-school students who have been a part of <keyword id="541988" type="COMPANY" weightage="100" keywordseo="SnapDeal">Snapdeal</keyword> internships are often seen giving rave reviews about the company, and it's testimony to the fact that this e-commerce company manifests a great work culture for interns and employees alike. 
 We came across one such review by student <keyword id="186315" type="PERSON" weightage="100" keywordseo="sakshi-singh">Sakshi Singh</keyword> who studies in <keyword id="3860398" type="UNKNOWN" weightage="100" keywordseo="shailesh-jain-mehta-school-of-management">Shailesh Jain Mehta School of Management</keyword>, IIT Bombay. She has always been "fascinated by the fast-paced, ever-changing world of e-Commerce." 
 
Sakshi got her first chance to experience the inside e-commerce world when she bagged an internship opportunity with Snapdeal during her summer placements. 
 
"I remember, after the selection process was over, HR tweeted a picture of us and since then I was even closely following Snapdeal all over from news feed to social media. I was waiting for my journey to kick-start," she wrote in her blog on Insideiim.com 
 Sakshi went on to explain why she fell in love with this company and is in awe of <keyword id="219793" type="PERSON" weightage="100" keywordseo="Kunal-Bahl">Kunal Bahl</keyword>, the founder of Snapdeal. This is what her feedback tells us about the company: 
 
It's one hell of an easy going place 
"A day before joining, all interns received a mail stating that we needed to be in formals for Induction. So, we showed up in an exquisite Induction Hall the next day, all suited-booted and set to conquer the e-commerce world. But we soon learned that the HR managers were simply messing with us. Snapdeal doesn’t have a dress code. It’s a very open and informal place to be in. During induction, we learned more about Snapdeal and also about the heads of various verticals. They shared their vision for the organization and their functional expertise, which helped me frame the right approach for my coming days at Snapdeal..." 
 
Snapdeal has interactive, warm and motivating employees "Next day, I was warmly received by my mentor and manager and was introduced to the whole team. I was overwhelmed to know that my project was the key KPI of the whole team. But, it struck me - "What should I do now?" The project title was a 5-word sentence, the meaning of which was a struggle to decipher. Even <keyword id="6355629" type="CITY" weightage="100" keywordseo="Google">Google</keyword> failed to help me. So, I had no option but to bother my team members on the very first day. After a few hours of discussion, I had a roadmap for me. In the course of the next 7 weeks, I interacted with numerous employees from multiple departments. Everybody I met at Snapdeal was very transparent, receptive and extremely supportive." 
 
It offers great exposure and provides superb mentors 
"The real challenge of my project was - In the current set of resources, the system can’t be optimized anymore. It either needed a lot of money or a lot of time. But the system definitely needed improvement. So, I decided to seek some guidance from my mentor. His simple reply to this was - Think innovative, Something new. You are new to the system, and so you don’t have any bias. So, just forget the system in place and find us a solution. 
 
It was here, Sakshi says, where her quest for innovation began. A comprehensive primary research plan was laid out. Right from visiting third party partners to listening to customer comments, competitor benchmarking, mystery shopping, surveys, understanding other functions inside Snapdeal, Sakshi was at her game in full force. "I used to discuss all my ideas with my team and manager, and almost on daily basis. I learned a lot from them. While research helped me in generating ideas, discussions helped me in full-proofing and validating those ideas." 
 
Interns are like permanent employees 
"At one point in time, I almost felt like a permanent employee, not just responsibility wise, but because I was also given the freedom to make my own decisions. I loved my job, I loved my office and I loved the energy at Snapdeal." 
 
There's opportunity for networking with other B-school students and learning from diversity 
"There was one more dimension to my internship. Snapdeal had interns from 15 different B-Schools in India and we all stayed together. This facilitated networking and knowledge sharing. I learned more about other B-Schools as well." 
 
You don't leave before a crazy and fun party 
"We interns had a super duper active WhatsApp group. You’re stuck with some problem, or just need a foosball partner, simply drop a text on WhatsApp group. Not to mention fun parties, Sunday shopping and late evening gossips. On our graduation day, we received an amazing party, heard straight from thwe founder Kunal Bahl, had good food, played kickass games, clicked a lot of pictures and bid goodbye to Snapdeal. 
 
She concluded saying - "The day I landed in Delhi, I had no clue what to expect but as I was leaving, I had a collection of memories and valuable lessons for a lifetime...."

An IIT-B student who interned with Snapdeal shares what she learned and why it was an experience of a lifetime

…“But it a good growth opportunity and we should go for it. Even our competitor is going for it”… This is a common winning an argument in various <keyword id="6363690" type="PERSON" weightage="20" keywordseo="strategy">strategy</keyword> discussions. And unfortunately, with this argument, many times the big picture is missed. 
 
Many firms miss the big picture of profitable growth, in pursuit of tempting growth opportunities, for boosting quarterly results. Relentless growth without profitability is a big trap in which many companies fall. 
 
A leading strategy consultant Ram Charan has highlighted that firm needs to think about growth with profitability for sustainability. 
“Exploring bigger picture involves thinking beyond short-term interests of external stakeholders, such as consultants, financiers,” said Prof. Kiran Momaya of Shailesh J. Mehta School of Management, IIT Bombay. 
 
“Staying focused on big picture requires a lot of discipline to ignore the short term temptations,” said Inderjit Sehrawat, Managing Director, DVTEL India, which is a part of FLIR Inc., a Standard &amp; Poor's 500 index component. 
 
The strategic humour story “Missing the Big Picture: A runaway thief sends a better picture on social media for police!” stresses the importance of staying focused on the big picture. In this hilarious story, a fugitive ends up sharing her latest picture with the police and gets caught. 
 
Here, have a look! 
 
(The article is authored by Prof. Rajesh K. Pillania, who is judged Best Faculty for Strategic Management in India by ASSOCHAM &amp; Education Post and is ranked jointly #1 for research productivity among management professors in India. Currently he is faculty of Strategy with MDI, Gurgaon)

Pun Intended! Businesses are missing the ‘big picture’, like a runaway thief sends a better picture for police to use on social media

Across the world, <keyword id="1768706" type="UNKNOWN" weightage="100" keywordseo="Sports-teams">sports teams</keyword>, investors, and fans take their <keyword id="6356028" type="COMPANY" weightage="100" keywordseo="Sports">sports</keyword> very seriously. They would do anything to up their game and get a result in their favour. 
 In the heat of the moment, where split-second decisions can decide whether you finish first or second, <keyword id="774829" type="ORGANIZATION" weightage="100" keywordseo="Big-Data">Big Data</keyword> provides a calm and clinical aid to decision making. Big data in the <keyword id="118628" type="UNKNOWN" weightage="100" keywordseo="sports-industry">sports industry</keyword> has been gaining momentum since 2007. 
 <keyword id="3757127" type="UNKNOWN" weightage="100" keywordseo="Coaches-and-players">Coaches and players</keyword> are using Big Data to make more-informed decisions that could have a big say on how much prize money they take home. With the corporatisation of sports, teams can select the best players, field the most effective teams and make smarter decisions on the field or court. 
 
Lets take the example of cricket; here are three ways data analytics can improve efficiency, accuracy and profitability in sports. 
 
Cricket is a very popular game in India and one of the richest games. Cameras, sensors and wearables record every aspect of player performance. Managers, coaches and athletes are using data to dictate calorie intake, training levels in the chase for better performance on the field. 
 
While playing the game, both teams have to make very important decisions while the game is in progress. 
 
The team captain, along with important players of the team, decide who will bat first. They also determine the entire batting sequence with the team coach and the senior players. 
 
So what are the variables? There could be thousands of them! 
 
The inputs of the problem will be the available data set which includes, players track record in various field conditions, player form, opponent skill set, opponent’s track record against players on the pitch where the game is being played, other weather parameters, wind speed and its direction, humidity and current temperature and its forecasts, new ball effect, rate of ball deterioration, country where the match is played, spectators and their number, spectator behaviour, day or night match, required run rate, current run rate, umpires judgment record, ground condition, pitch record and several other static and dynamic data factors. 
 
The design and development of this algorithm will use concepts from game theory, machine learning which includes both supervised and unsupervised learning and some aspects of artificial intelligence (AI). 
 
Based on all the processed inputs, the algorithm can dynamically decide which player should bat (from the batting perspective or which player should bowl from the bowling perspective) and in real time as the game progresses. This will assist in making right decisions to maximise the chances of winning a match. 
 
Brad Pitts 2011 film Moneybag had him posing as Peter Brand, a Yale graduate with a degree in economics, who believed that baseball isn't about instinct and intuition and hunches; but it’s all about the numbers. His selection of players and the theme of the film, indicate that exacting statistical analysis is here to stay in sports. 
 
The coach and his computer are now inseparable! 
 
(About the Author: This article has been contributed by Dr. Mahendra Mehta. He is the Program Director for Big Data at the SP Jain School of Global Management.)

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An IIT-B student who interned with Snapdeal shares what she learned and why it was an experience of a lifetime

Anushree Singh

Pun Intended! Businesses are missing the ‘big picture’, like a runaway thief sends a better picture for police to use on social media

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In cricket, a few numbers can easily decide the fate of the game. Know How

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