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You Searched For "sense of smell" and got 20 results


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8 mins read

Gen Z's latest obsession: smelling good

The luxury fragrance industry is booming thanks to TikTok and teen boys.

Eve Upton-Clark   


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2 mins read

Coming home stressed after work every night? It's probably making your dog sad as well

Dogs can sense human stress through smell, affecting their emotions and decisions, a study has foun…

Business Insider Latest Story Image
1 min read

How we smell things can differ for each of your nostrils, study finds

The study, involving ten epilepsy patients aimed to comprehend how information from each nostril is…

Business Insider Latest Story Image
2 mins read

See with your nose: Researchers find how smell can affect our perception of colours

We receive constant environmental input through our five senses. Combining information from two or …

ANI   


Business Insider Latest Story Image
1 min read

McDonald's new marketing: Billboards that smell like its French fries

The fast-food giant launched a series of yellow and red billboards in the Netherlands that emit the…

Nathan Rennolds   


Business Insider Latest Story Image
5 mins read

AI is helping fragrance companies unlock the sensational possibilities of smell

Perfume is moving further away from its status as a luxury item. AI could be the key to making frag…

Leila Jordan   


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9 mins read

Caralynn Matassa   


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1 min read

This dino that might've used its super smell to find food from kilometres away

Not particularly exceptional in many aspects, T. neglectus could only hear a fraction of human freq…

Business Insider Latest Story Image
1 min read

Why do you want to go to Disneyland so bad? Maybe it's the smell.

Disneyland has been known to employ "Smellitzer" at the park to spray visitors with familiar and no…

Hannah Getahun   


Business Insider Latest Story Image
2 mins read

Dogs can smell COVID-19 — and may be better at diagnosing it than a COVID test

Dogs can smell COVID-19. Research suggests that trained canines may replace PCR tests as the standa…

Gabby Landsverk   


Business Insider Latest Story Image
2 mins read

COVID-19 is putting people off sex by distorting their sense of smell, leaving them repulsed by their partners

COVID-19 can cause parosmia, a distorted sense of smell. Some people say it's been so bad, it put t…

Kelsie Sandoval   


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3 mins read

Losing your sense of smell due to COVID-19 can leave you paranoid about hygiene. Here are some simple rules to follow.

Insider reporter Kelsie Sandoval, who lost her sense of smell as a COVID-19 side-effect, is constan…

Kelsie Sandoval   


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4 mins read

DeSantis may have overreached when he went to war with Disney, and Trump smells blood in the water

Disney has proven to be a tough opponent for the Florida governor and now his potential primary foe…

Brent D. Griffiths   


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2 mins read

Hero toddler alerted his parents that their house was on fire. They had lost their sense of smell to COVID-19 and didn't notice the smoke.

Two-year-old Brandon Dahl saved his parents, and four young siblings, from the flames that engulfed…

Bethany Dawson   


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4 mins read

Physiotherapy for the nose: People who lost their sense of smell in the COVID-19 pandemic are turning to 'smell therapy'

Smell training uses essential oils, like rose, lemon, clove, and eucalyptus, to stimulate the nerve…

Sophia Ankel   


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5 mins read

My dog sensed all 4 of my pregnancies before I did. Vets say this is not uncommon.

It's not uncommon for dogs to sense pregnancy before a pregnant person realizes it, veterinarians s…

Kate Watson   


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4 mins read

What does Elon Musk's 'Burnt Hair' perfume really smell like? We asked our newsroom to do a blind test of the new fragrance.

We ordered Burnt Hair, a perfume that Elon Musk announced in October. Nine months later, it arrived…

Lakshmi Varanasi,Sarah Jackson   


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2 mins read

'How coronavirus infection disrupts people's sense of smell decoded'

"We show that the cell surface protein ACE2 and the protease TMPRSS2 are expressed in sustentacula…

PTI