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3 mins read

India’s e-commerce boom: Gen Z, small cities, and self-care trends on the rise, says Meesho

Meesho's inaugural Smart Shopper Report for H1 2024 explores evolving online shopping trends, highl…

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5 mins read

Gen Z workers vs. millennial bosses: 'Having high expectations and wanting work-life balance and an employer who cares isn't a bad thing'

One millennial boss said Gen Z workers don't know how to cope with everyday challenges, and a Gen Z…

Tess Martinelli   


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3 mins read

To combat hustle culture, TikTokers are popularizing 'soft evenings' focused on self-care and relaxation

TikTokers are choosing relaxing activities like reading and gardening instead of hyper-productive a…

Charissa Cheong   


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1 min read

11 trends set to shape business in 2023, including sci-fi, self-care, and side hustles

Pinterest, TikTok, LinkedIn, and Shopify released their 2023 trend reports this month, sharing the …

Alexandra York,Jennifer Ortakales Dawkins   


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4 mins read

Rage walking helped me move through my anger — literally. Here's how the self-care technique helps you process emotion.

Rage walking or hiking is going for a brisk walk to help process anger. I've been practicing this s…

Annabel Lee   


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4 mins read

For Black women, 2023 will be the year of radical self care

The radical self care movement is seeing a re-emergence as Black women advocate for their well-bein…

Brianna Holt   


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2 mins read

Move over K-beauty, Japanese brands are here to take over India’s clean B-trend

K-pop and K-dramas have ushered in a new trend of K-beauty regimens, which have picked up across In…

Kelli María Korducki   


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6 mins read

I, take me, to love forever: Some women are marrying themselves, complete with white dresses, cakes, and lavish parties

The pandemic has increased interest in "sologamy," or self-marriage, as women found increased self-…

Danielle Braff   


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3 mins read

Self-love toys and luxury lingerie: Data shows what UK online shoppers are buying during social distancing and a love lockdown

Online demand for self-love toys and lingerie skyrocketed in April during the lockdown period in th…

Shalini Nagarajan   


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3 mins read

Gen Zs & Millennials aid spiritual & wellness-driven tourism recovery in India

A survey by travel agency Agoda found wellness to be one of the top three motivations for Indians t…

Kieran Press-Reynolds   


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8 mins read

Design: The trends to watch out for in 2022

Design trends that would dominate the advertising and marketing world in 2022

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4 mins read

I'm a Gen X working mom who tried TikTok's 'Bare Minimum Monday' trend, and it's harder than it looks

My 40-something self scoffed at the trend, but when my boss told me to do nothing at work and then …

Rebecca Knight   


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3 mins read

The labor shortage is helping entrepreneurs make a full comeback while millions of Americans stay on the sidelines

"The stronger recovery for self-employed workers is consistent with trends in previous recessions,"…

Madison Hoff   


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9 mins read

Influencer Marketing: Trends to watch out for in 2022

We take a closer look at the year gone by and what lies ahead

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8 mins read

Trends 2022: Where advertising is headed in the year to come

Our creative experts tell us what to expect from 2022

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7 mins read

Fighting over whether the Instagram 'challenge accepted' trend is self-promoting and hollow distracts from the real point of the challenge

Arguing about #ChallengeAccepted shifts attention away from its women supporting women messaging, d…

Hillary Hoffower   


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5 mins read

TikTokers have taken up "deinfluencing." It's a trend that aims to topple influencer culture, but why does it feel like a messy contradiction?

While inciting and well-intentioned, the popular anti-influencer influencer movement is rich with p…

Tanya Chen   


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5 mins read

TikTok enters its moral panic era: Why does everyone keep falling for hoax challenges and fake trends?

There's a long list of dubious TikTok trends that media and authorities have blown out of proportio…

Kieran Press-Reynolds