<ul class="summary-list"><li><keyword id="12264857" type="UNKNOWN" weightage="60" keywordseo="smiledirectclub" source="Orion">SmileDirectClub</keyword> stock is on track for three days of gains thanks to retail-trader hype.</li><li>Day traders want to squeeze shorts betting against the Nashville, Tennessee-based company.</li><li>The stock rallied 15% on Wednesday alone. </li></ul><a href="https://markets.businessinsider.com/stocks/sdc-stock">SmileDirectClub</a> stock has soared 33% in the last three days as retail traders on Reddit investing threads hype its short-squeeze opportunity. The orthodontics company has been among the top discussed stocks on Reddit's Wall Street Bets this week as retail traders pushed the idea of a <keyword id="11918411" type="UNKNOWN" weightage="60" keywordseo="short-squeeze" source="Orion">short squeeze</keyword>, according to Quiver Quantitative and HypeEquity data. Shares surged 15% on Wednesday alone and continued to rally early Thursday, trading up 1% at $6.83 at 8:52 a.m. in New York. Even with this week's rally, SmileDirectClub stock remains below its Jan. 27 high of $14.99. The Nashville, Tennessee-based company has a 34% short interest rate with less than two days to cover, <a href="https://fintel.io/ss/us/sdc">Fintel.io data show</a>. Retail traders have been known to target companies with high short-interest rates in an effort to hurt, or "squeeze," investors who bet against the stock. The first such example was <a href="https://markets.businessinsider.com/stocks/gme-stock">GameStop</a> in January, which had more than 100% of its floating shares shorted at one point, <a href="https://www.reuters.com/article/us-retail-trading-shortselling-explainer/explainer-how-were-more-than-100-of-gamestops-shares-shorted-idUSKBN2AI2DD">Reuters reported</a>. Reddit retail traders called the epic runup in the share price the "mother of all short squeezes."Short sellers have begun to pull back from betting against mid-size companies, though, as retail traders have tended to target those for a price surge. Now, fewer and fewer small- to mid-size companies have high short-interest rates, a <a href="https://markets.businessinsider.com/news/stocks/reddit-traders-scared-short-sellers-away-amid-meme-stock-squeezes-2021-6">June report from Barclays showed</a>. But some - like <a href="https://markets.businessinsider.com/stocks/cei-stock">Camber Energy</a>, <a href="https://markets.businessinsider.com/news/stocks/camber-energy-stock-price-short-seller-targets-meme-stock-2021-10">which surged and then dropped</a> this week amid a standoff between retail traders and short sellers - are becoming <keyword id="11915972" type="UNKNOWN" weightage="60" keywordseo="meme-stocks" source="Orion">meme stocks</keyword> thanks to their high short interest. SmileDirectClub is the latest example. The company, which went public in 2019, <a href="https://www.businessinsider.com/reviews/out?u=https%3A%2F%2Fsmiledirectclub.com%2F">helps customers align their teeth</a> through an at-home process that SmileDirectClub boasts is a fraction of the price of competitors like Invisalign.

SmileDirectClub soars 33% in 3 days as retail traders on social media hope for a short squeeze

<ul><li>Reddit's <keyword id="12055566" type="UNKNOWN" weightage="60" keywordseo="wallstreetbets" source="Orion">WallStreetBets</keyword> forum entered the mainstream during the January GameStop craze. </li><li>From GameStop to AMC Entertainment, retail investors congregating on the subreddit are a driving force in the <keyword id="11895235" type="UNKNOWN" weightage="60" keywordseo="stock-market" source="Orion">stock market</keyword>.</li><li>These are the 10 most popular stocks WallStreetBets is talking about right now.</li></ul><hr />Following which stocks Reddit's WallStreetBets crowd is talking about this year has paid off, as several have gone through epic rallies and seen heightened volatility. From <a href="https://markets.businessinsider.com/stocks/gme-stock">GameStop</a> in January to <a href="https://markets.businessinsider.com/stocks/amc-stock">AMC Entertainment</a> in June, the more than 11 million-member forum has driven the conversation in so-called meme stocks that have exploded higher amid overwhelming demand from retail investors. The surge in stocks with shaky fundamentals has <a href="https://markets.businessinsider.com/news/stocks/gamestop-hedge-fund-losses-white-square-capital-closes-down-2021-6">led to several hedge fund blowups</a> that were caught on the opposite side of the trade betting against the company in question.GameStop's short-squeeze, in-part led by the WallStreetBets crowd, led to <a href="https://www.businessinsider.com/melvin-capital-lost-53-percent-january-after-gamestop-shares-skyrocketed-2021-1">a more than 50% drawdown in multibillion-dollar hedge fund Melvin Capital.</a> Meanwhile, the sharp rally in struggling movie theater chain AMC Entertainment <a href="https://markets.businessinsider.com/news/stocks/amc-short-seller-losses-stock-price-surge-8-day-rally-2021-6">caused billions of dollars in losses for short-sellers in May and June.</a>As traders look to replicate the success of WallStreetBets stocks, one data aggregator is compiling the most mentioned stocks on Reddit's forum. These are the top 10 stocks Reddit's WallStreetBets forum is focused on right now, according to data compiled by <a href="https://swaggystocks.com/dashboard/wallstreetbets/ticker-sentiment">SwaggyStocks.</a> The list is based on mentions over the past 24 hours.10. Clover HealthTicker: <a href="https://markets.businessinsider.com/stocks/clov-stock">CLOV</a> WallStreetBet Mentions Over Past 24 Hours: 245 Market Capitalization: $3.2 billion One-Week Performance: -1.2% <div type="image" title="2016 05 04T000000Z_967239957_D1AETCDLYFAA_RTRMADP_3_FUNDS SOHN.JPG" height="2007" width="4015" msid="87613138" hostid="261"></div>9. AMCTicker: <a href="https://markets.businessinsider.com/stocks/amc-stock">AMC</a> WallStreetBet Mentions Over Past 24 Hours: 247 Market Capitalization: $20.7 billion One-Week Performance: -3.0%<div type="image" title="2019 American Cinematheque Award - Arrivals - Beverly Hills, California, U.S., November 8, 2019 - Adam Aron." height="2213" width="4426" msid="87613140" hostid="261"></div>8. GameStopTicker: <a href="https://markets.businessinsider.com/stocks/gme-stock">GME</a> WallStreetBet Mentions Over Past 24 Hours: 247 Market Capitalization: $16.1 billion One-Week Performance: -5.5%<div type="image" title="A high-street GameStop store" height="1750" width="3500" msid="87613142" hostid="261"></div>7. SmileDirectClubTicker: <a href="https://markets.businessinsider.com/stocks/sdc-stock">SDC</a> WallStreetBet Mentions Over Past 24 Hours: 318 Market Capitalization: $1.57 billion One-Week Performance: -25.6%<div type="image" title="smile direct club" height="500" width="1000" msid="87613144" hostid="261"></div>6. RobloxTicker: <a href="https://markets.businessinsider.com/stocks/rblx-stock">RBLX</a> WallStreetBet Mentions Over Past 24 Hours: 449 Market Capitalization: $58.5 billion One-Week Performance: 27.8%<div type="image" title="Roblox" height="1249" width="2500" msid="87613146" hostid="261"></div>5. PalantirTicker: <a href="https://markets.businessinsider.com/stocks/pltr-stock">PLTR</a> WallStreetBet Mentions Over Past 24 Hours: 545 Market Capitalization: $47.7 billion One-Week Performance: -8.9% <div type="image" title="Palantir 1" height="512" width="1024" msid="87613148" hostid="261"></div>4. NvidiaTicker: <a href="https://markets.businessinsider.com/stocks/nvda-stock">NVDA</a> WallStreetBet Mentions Over Past 24 Hours: 557 Market Capitalization: $784.7 billion One-Week Performance: 18.5% <div type="image" title="A sign is posted in front of the Nvidia headquarters on May 10, 2018 in Santa Clara, California." height="1500" width="3000" msid="87613150" hostid="261"></div>3. AMDTicker: <a href="https://markets.businessinsider.com/stocks/amd-stock">AMD</a> WallStreetBet Mentions Over Past 24 Hours: 871 Market Capitalization: $182.9 billion One-Week Performance: 17.1% <div type="image" title="Lisa Su, CEO of Advanced Micro Devices" height="1908" width="3816" msid="87613152" hostid="261"></div>2. PayPalTicker: <a href="https://markets.businessinsider.com/stocks/pypl-stock">PYPL</a> WallStreetBet Mentions Over Past 24 Hours: 930 Market Capitalization: $236.2 billion One-Week Performance: -12.3%<div type="image" title="A sign is posted outside of the PayPal headquarters on April 9, 2018 in San Jose, California." height="1500" width="3000" msid="87613154" hostid="261"></div>1. TeslaTicker: <a href="https://markets.businessinsider.com/stocks/tsla-stock">TSLA</a> WallStreetBet Mentions Over Past 24 Hours: 1,230 Market Capitalization: $1.07 trillion One-Week Performance: -9.0% <div type="image" title="Tesla SuperCharger" height="3000" width="6000" msid="87613156" hostid="261"></div>

These are the top 10 stocks being talked about on Reddit's WallStreetBets

<ul><li><keyword id="11910046" type="UNKNOWN" weightage="60" keywordseo="reddit" source="Orion">Reddit</keyword>'s <keyword id="11910044" type="UNKNOWN" weightage="60" keywordseo="wall-street-bets" source="Orion">Wall Street Bets</keyword> forum entered the mainstream during the January GameStop craze. </li><li>From GameStop to AMC Entertainment, retail investors congregating on the subreddit are a driving force in the <keyword id="11895235" type="UNKNOWN" weightage="60" keywordseo="stock-market" source="Orion">stock market</keyword>.</li><li>These are the 10 most popular <keyword id="11893878" type="UNKNOWN" weightage="60" keywordseo="stocks" source="Orion">stocks</keyword> Wall Street Bets is talking about right now.</li><li><a href="https://newsletter.businessinsider.com/join/4np/10-things-opening-bell?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingesturce=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest?utm_source=markets&amp;utm_medium=ingest" target="_blank" rel="noopener">Sign up here for our daily newsletter, 10 Things Before the Opening Bell</a>.</li></ul><hr />It's paid to follow what stocks Reddit's Wall Street Bets crowd are talking about this year, as several have gone through epic rallies and seen heightened volatility. From <a href="https://markets.businessinsider.com/stocks/gme-stock">GameStop</a> in January to <a href="https://markets.businessinsider.com/stocks/amc-stock">AMC Entertainment</a> in June, the near 11 million-member forum has driven the conversation in so-called meme stocks that have exploded higher amid overwhelming demand from retail investors. Strong demand for stocks with shaky fundamentals has <a href="https://markets.businessinsider.com/news/stocks/gamestop-hedge-fund-losses-white-square-capital-closes-down-2021-6">led to several hedge fund blowups</a> that were caught on the opposite side of the trade betting against the company in question.GameStop's short-squeeze, in-part led by the Wall Street Bets crowd, led to <a href="https://www.businessinsider.com/melvin-capital-lost-53-percent-january-after-gamestop-shares-skyrocketed-2021-1">a more than 50% drawdown in multi-billion dollar hedge fund Melvin Capital.</a> Meanwhile, the sharp rally in struggling movie theater chain AMC Entertainment <a href="https://markets.businessinsider.com/news/stocks/amc-short-seller-losses-stock-price-surge-8-day-rally-2021-6">caused billions of dollar in losses for short-sellers in May and June.</a>As traders look to replicate the success of Wall Street Bets stocks, one data aggregator is compiling the most mentioned stocks on Reddit's forum. These are the top 10 stocks Reddit's WallStreetBets forum is focused on right now, according to data compiled by <a href="https://swaggystocks.com/dashboard/wallstreetbets/ticker-sentiment">SwaggyStocks.</a> The list is based on mentions over the past 24 hours.10. GameStop Ticker: <a href="https://markets.businessinsider.com/stocks/gme-stock">GME</a> Wall Street Bet Mentions Over Past 24 Hours: 41 Market Capitalization: $14.6 billion 1-Week Performance: -1.9% <div type="image" title="GameStop" height="1249" width="2500" msid="86561803" hostid="261"></div>9. ContextLogicTicker: <a href="https://markets.businessinsider.com/stocks/wish-stock">WISH</a> Wall Street Bet Mentions Over Past 24 Hours: 50 Market Capitalization: $3.8 billion 1-Week Performance: 1.5%<div type="image" title="Wish CFO" height="799" width="1600" msid="86561809" hostid="261"></div>8. AmazonTicker: <a href="https://markets.businessinsider.com/stocks/amzn-stock">AMZN</a> Wall Street Bet Mentions Over Past 24 Hours: 50 Market Capitalization: $1.73 trillion 1-Week Performance: -0.1%<div type="image" title="clerk at amazon prime warehouse" height="3000" width="6000" msid="86561812" hostid="261"></div>7. PalantirTicker: <a href="https://markets.businessinsider.com/stocks/pltr-stock">PLTR</a> Wall Street Bet Mentions Over Past 24 Hours: 57 Market Capitalization: $56.2 billion 1-Week Performance: 4.0%<div type="image" title="Palantir" height="1981" width="3962" msid="86561817" hostid="261"></div>6. AppleTicker: <a href="https://markets.businessinsider.com/stocks/aapl-stock">AAPL</a> Wall Street Bet Mentions Over Past 24 Hours: 58 Market Capitalization: $2.43 trillion 1-Week Performance: 1.7%<div type="image" title="An Apple store employee's dark silhouette next to a white glowing Apple logo" height="2010" width="4020" msid="86561819" hostid="261"></div>5. SoFiTicker: <a href="https://markets.businessinsider.com/stocks/sofi-stock">SOFI</a> Wall Street Bet Mentions Over Past 24 Hours: 65 Market Capitalization: $13.6 billion 1-Week Performance: 18.3% <div type="image" title="SoFi Stadium" height="3000" width="6000" msid="86561825" hostid="261"></div>4. AlibabaTicker: <a href="https://markets.businessinsider.com/stocks/baba-stock">BABA</a> Wall Street Bet Mentions Over Past 24 Hours: 88 Market Capitalization: $411.0 billion 1-Week Performance: -2.9% <div type="image" title="An office building of Alibaba Group is pictured on August 10, 2021 in Zhengzhou, Henan Province of China." height="2000" width="4000" msid="86561829" hostid="261"></div>3. SmileDirectClubTicker: <a href="https://markets.businessinsider.com/stocks/sdc-stock">SDC</a> Wall Street Bet Mentions Over Past 24 Hours: 120 Market Capitalization: $2.4 billion 1-Week Performance: -8.4%<div type="image" title="smiledirectclub" height="2689" width="5379" msid="86561833" hostid="261"></div>2. TeslaTicker: <a href="https://markets.businessinsider.com/stocks/tsla-stock">TSLA</a> Wall Street Bet Mentions Over Past 24 Hours: 224 Market Capitalization: $746.0 billion 1-Week Performance: 7.3% <div type="image" title="Tesla SuperCharger" height="3000" width="6000" msid="86561836" hostid="261"></div>1. CanooTicker: <a href="https://markets.businessinsider.com/stocks/goev-stock">GOEV</a> Wall Street Bet Mentions Over Past 24 Hours: 257 Market Capitalization: $1.8 billion 1-Week Performance: 23.9%<div type="image" title="Canoo pickup truck" height="960" width="1920" msid="86561840" hostid="261"></div>

These are the 10 most talked about stocks on Reddit's Wall Street Bets

<div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5d7ab1c32e22af07fd2796a3-1592/screen shot 2015-07-12 at 15840 pm.png" border="0" alt="Woman wearing Invisalign" data-mce-source="YouTube/itsJudysLife" data-mce-caption="A woman wearing Invisalign." data-link="https://www.youtube.com/watch?v=ydovfzIK5S8" /><a href="https://www.youtube.com/watch?v=ydovfzIK5S8">YouTube/itsJudysLife</a>Invisalign's stock price has dropped by more than 50% over the past year as it loses market share.</div></div></div><ul class="summary-list"><li>Invisalign has dominated the rapidly-growing clear braces market, with 2018 revenues up 29.4% to $1.7 billion, but it faces competition from DTC rivals like SmileDirectClub.</li><li>SmileDirect went public this week at a valuation of $8.9 billion.</li><li>To maintain its status in the market, Invisalign plans to boost ad spend across platforms to target an audience beyond orthodontists and parents of teenagers.</li><li>The company recently conducted a global ad agency review that pitted the three largest holding companies against one another.</li><li><a href="https://www.businessinsider.com/prime?module=article&amp;area=summary">Click here for more BI Prime stories.</a></li></ul>Adults of a certain age who know the pain of wearing braces understand why clear plastic aligners that provide a less invasive and unsightly alternative make up a rapidly growing industry. Invisalign pioneered the technology more than 20 years ago, but now it finds itself facing fresh competition from direct-to-consumer challengers. Parent company Align Technology's stock price has dropped by more than 50% in the past year as competitors encroach on its market share.That competition has come from companies like SmileDirectClub, a five-year-old Nashville-based startup that allows customers to skip the doctor's office and buy aligners straight from its own website or nearly 400 retail locations, which this week went public at a valuation of $8.9 billion. The stock dropped 28% on the first day of trading, but cofounders Jordan Katzman and Alex Fenkell still became two of America's youngest billionaires overnight, <a href="https://www.businessinsider.com/smiledirectclub-cofounders-jordan-katzman-alex-fenkell-2019-9">as Business Insider reported</a>.Invisalign previously invested in SmileDirectClub, but now it's looking to hold off the rise of that brand and other challengers like Candid Co. by expanding its <keyword id="35666" type="COMPANY" weightage="100" keywordseo="advertising">advertising</keyword> efforts. <h2>Publicis beat out WPP and Omnicom to win a three-way holding company pitch.</h2>One source with knowledge of Invisalign's strategy said the company, which has primarily advertised to orthodontists and parents of teenagers in the past, wants to build on consistent growth in the category by increasing its ad spend to target new audiences on more platforms. International consultancy Comvergence estimated that Align Technology spent about $10 million advertising the brand in the US last year. A spokesperson said the company does not comment on its advertising business.Read more: <a href="https://www.businessinsider.com/investors-in-smiledirectclub-before-initial-public-offering-2019-8">Buzzy healthcare startup SmileDirectClub just went public. Here are the execs and investors who stand to benefit the most.</a>Several sources with direct knowledge of the matter said Align Technology recently consolidated the Invisalign brand's creative, digital, and <keyword id="6354777" type="COMPANY" weightage="60" keywordseo="Media">media</keyword> buying business with Publicis Groupe after conducting a global review that pitted the world's three largest ad agency holding companies - WPP, Omnicom, and Publicis - against one another.These parties told Business Insider that a multi-agency Publicis team beat out its bigger competitors to win the business this week. Spokespeople for all three companies declined to comment.Prior to the review, WPP's Wavemaker and MDC Partners' Colle and McVoy handled ad buying and creative duties for Invisalign, respectively. The latter agency was not involved in the review and will end its four-year relationship with the brand by the end of the year.<h2>SmileDirectClub follows the ad industry's in-housing trend, hiring top agency talent to build its own team.</h2>This strategic shift follows the dissolution of a financial partnership between the company and its most prominent competitor. Align purchased a 19% stake in SmileDirectClub before approximately 40 of its own key patents expired in 2017, but earlier this year an arbitrator found that it had violated a non-compete clause by copying SDC's store concept, forcing the closure of its 12 retail locations and the return of its ownership stake. "Invisalign treatment is the most advanced clear aligner system in the world and backed by more than 22 years and over $1 billion investment in technology and R&amp;D," read a statement from an Align Technology representative who said the company no longer holds any interest in its rival.Meanwhile, SmileDirectClub has taken a very different approach to its own marketing efforts by bringing all of that work in-house.At the beginning of the year the company hired Bruce Henderson, formerly chief creative officer at IPG events agency Jack Morton, to run its 125-strong internal team, and in May it blanketed New York's Times Square with an out of home campaign including digital billboards and ads in nearby taxis and subway stations as it prepared to go public.SmileDirectClub CEO David Katzman rang the Nasdaq opening bell along with cofounders Alex Fenkell and Jordan Katzman on September 12, the day the company's stock began trading. A representative did not respond to a request for comment on this story. <div class="margin-top"> <h3>NOW WATCH: <a href="https://www.businessinsider.com/what-it-takes-to-be-an-nfl-referee-football-sunday-roger-goodell-tom-brady-2018-9">What it takes to be an NFL referee, according to an official who spent 19 seasons in the league</a></h3> <div> <iframe class="bijwplayerclass" data-player="jwplayer" src="https://content.jwplatform.com/players/VnS79UwN-CEZHWCBG.html" width="100%" height="100%" frameborder="0" scrolling="auto" style="margin:0px;" allowfullscreen=""></iframe><script>function receiveMessage(event){ console.log(event.data.fullscreen); Android.fullscreen(event.data.fullscreen); }window.addEventListener("message", receiveMessage, false);</script> </div> </div>

You Searched For "sdc stock" and got 4 results

SmileDirectClub soars 33% in 3 days as retail traders on social media hope for a short squeeze

Natasha Dailey

These are the top 10 stocks being talked about on Reddit's WallStreetBets

Matthew Fox

These are the 10 most talked about stocks on Reddit's Wall Street Bets

Matthew Fox

Invisalign just conducted a global ad agency review as it looks to ramp up its marketing to fend off rivals like SmileDirectClub

Patrick Coffee