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<ul class="summary-list"><li>According to the US Patent and Trademark Office, Mastercard filed the applications on Monday last week. </li><li>Mastercard's applications suggest it may be planning to create NFTs and virtual payment systems for the metaverse.</li></ul>Payments company Mastercard has applied for at least 15 crypto- and metaverse-related trademarks, according to data from the <a href="https://www.uspto.gov/trademarks">United States Patent and Trademark Office</a> payments giant Mastercard filed 15 <keyword id="11892695" type="UNKNOWN" weightage="60" keywordseo="cryptocurrency" source="Orion">cryptocurrency</keyword>, metaverse and <keyword id="11919795" type="UNKNOWN" weightage="60" keywordseo="nft" source="Orion">NFT</keyword> related trademark applications on April 4th. Mastercard's applications include trademarks for virtual cards and payments in the metaverse, an application to create NFTs, an NFT marketplace, as well as a marketplace for <keyword id="11893898" type="UNKNOWN" weightage="60" keywordseo="crypto" source="Orion">crypto</keyword> assets in general."Provision of an online marketplace for buyers and sellers of downloadable digital goods and media authenticated by non-fungible tokens (NFTs)," one of Mastercard's applications, serial number 97346029, read. Another application includes plans for downloadable music files which would be backed up by NFTs, as well as other multimedia assets like artwork, text, audio and video – all of which would be authenticated by NFTs. American patent lawyer Mike Kondoudis noted the applications on <a href="https://twitter.com/KondoudisLaw/status/1512397180044296197?s=20&amp;t=gYq4iTZu_lr7Pa90ctYsug">Twitter</a>."We are continually looking for opportunities to deliver new and unique experiences to our customers and cardholders. This filing is simply part of that effort, ensuring that the trademark protection for our brand carries through to any potential use in the metaverse uninterrupted," a Mastercard spokesperson told Insider.The global payments company also filed to create virtual cards that would allow them to take payment for goods and services in the metaverse, including debit, credit and prepaid cards. This is just the company's latest play in the space as it previously partnered with crypto exchange Coinbase in January to offer a series of crypto services. The cryptocurrency exchange <a href="https://blog.coinbase.com/coinbase-and-mastercard-partner-to-revolutionize-nft-purchase-experience-8e486a392c55">announced</a> in January that it had enlisted the help of Mastercard to improve customer experience when purchasing digital collectibles by classifying NFTs as digital goods. This, according to Coinbase, will allow a wider group of consumers to purchase the digital collectibles.Following the applications for virtual payment system trademarks, NFTs and more, Mastercard also filed an application for events and performances in the metaverse, in the field of finance, cryptocurrency and NFTs.Events have become more popular as brands look to widen the net and attract more attendees, especially as COVID continues to complicate travel plans, international events and festivals. One such example was the <a href="https://markets.businessinsider.com/news/currencies/rafael-nadal-australia-open-crypto-nft-metaverse-tennis-gain-ash-barty-2022-1">Australian Open being held in the Decentraland metaverse</a>, where NFTs were sold so fans could own a piece of the court.The idea of the metaverse, which is widely attributed to sci-fi <a href="https://www.businessinsider.com/metaverse-term-creator-neal-stephenson-distances-himself-from-facebook-zuckerberg-2021-10">author Neal Stephenson</a>, grew in popularity in 2021 after Facebook <a href="https://www.businessinsider.com/mark-zuckerberg-the-metaverse-golden-goose-2022-1">announced</a> it would be rebranding as Meta and pivoting its business towards the development of the digital world. Shortly after that, <a href="https://www.businessinsider.com/metaverse-investing-goldman-sachs-web3-crypto-blockchain-analysis-outlook-strategy-2022-1">Goldman Sachs</a> analyst Eric Sheridan wrote the virtual world could be worth $8 trillion.Furthermore, investments in metaverse-linked companies is rising. In the last quarter of 2021 alone, almost $1.9 billion of venture capital funding went to AR and VR start-ups, according to Crunchbase <a href="https://news.crunchbase.com/news/metaverse-augmented-reality-virtual-reality-investment/" target="_blank" rel="noopener noreferrer">data</a>.Research shows the metaverse market could grow more than 20% this year, before exploding more than 1,300% by 2030, according to <a href="https://www.statista.com/statistics/1295784/metaverse-market-size/#statisticContainer" target="_blank" rel="noopener noreferrer">Statista research</a>. In 2022, its estimated size will be $47.48 billion, and $678.8 billion within eight years, Statista said.

Mastercard filed 15 crypto and metaverse-related trademark applications. Here's a look at what the company may have in the works

<ul class="summary-list"><li>Beeple, who sold an NFT for $69.3 million this year, will return to the market with a new piece. </li><li>A 7-foot-tall physical sculpture will be auctioned at Christie's, according to WSJ. </li></ul>Beeple, who this year sold the most expensive work of digital art, is returning to the $769 billion NFT marketplace with a life-size sculpture and corresponding NFT that will be auctioned by Christie's. "Human One" could sell for $15 million, according to an estimate from the 255-year-old auction house, <a href="https://www.wsj.com/articles/nft-artist-beeple-to-auction-a-real-life-sculpture-for-about-15-million-at-christies-11635422400?mod=hp_listc_pos4">first reported by The Wall Street Journal</a>. It will be featured as part of Christie's "21st Century Evening Sale" on November 9.<a href="https://www.christies.com/features/Beeple-gets-real-with-human-one-11940-7.aspx?sc_lang=en">Christie's describes the 7-foot-tall piece</a> depicting a helmeted astronaut as a "kinetic video sculpture" with four video screens and made in part with polished aluminum metal.The <a href="https://twitter.com/NonFungibleNoah/status/1453726009883123728">accompanying NFT</a> slowly rotates, and the figure appears to walk through sci-fi landscapes, the report said, adding that Beeple plans to alter the backdrops several times a day and update them during his career. NFTs - or non-fungible tokens - are digital representations of artworks and collectibles that exist on a blockchain ledger. Beeple made a big splash in the art and crypto worlds in March when his <a href="https://www.businessinsider.com/beeple-nft-mike-winkelmann-digital-art-christies-2021-3">"Everydays: The First 500 Days" NFT sold for $69.3 million</a>, marking the first entirely digital art piece sold by Christie's. That sale propelled Beeple, whose real name is Mike Winkelmann, to stand among the top three most valuable living artists. The sale of "Human One" will add to the fast-growing NFT market that carried a sales volume of $10.9 billion, <a href="https://coinmarketcap.com/nft/">according to CoinMarketCap</a>, with the site also showing that more than 2 billion NFTs have been sold.

The artist who sold an NFT for a staggering $69 million will auction a $15 million sculpture and NFT at Christie's, report says

<ul class="summary-list"><li>Keanu Reeves said in a Reddit AMA that "The Matrix" directors gave him the red pill from the movie.</li><li>In the movie, the pill allows Reeves' character to discover the truth about his world.</li></ul>Keanu Reeves said <a href="https://www.insider.com/the-matrix-cool-and-unique-details-you-never-got">"The Matrix" directors</a> gifted him the red pill after he starred in the iconic movie.<a href="https://www.insider.com/cool-things-you-didnt-know-about-the-matrix-fun-facts-2019-4">Early on in the 1999 sci-fi movie</a>, directed by Lilly and Lana Wachowski, Neo (played by Reeves) tries to discover why the name "The Matrix" keeps popping up online. <a href="https://www.insider.com/the-matrix-then-and-now-what-changed" rel="nofollow sponsored">He eventually meets Morpheus (Laurence Fishburne),</a> who gives the lead character a choice: take the blue pill and return to his ordinary life, forgetting all the weird encounters he has had, or take the red pill and learn the truth about "The Matrix."Neo takes the red pill and thus discovers that his world is actually a simulated reality.<a href="https://www.reddit.com/r/movies/comments/11ia0od/comment/jaxbd2m/">During a Reddit AMA (Ask Me Anything)</a> on Saturday to promote <a href="https://www.insider.com/john-wick-4-asia-kate-dillon-would-return-2019-5">his new movie "John Wick: Chapter 4,"</a> the actor was asked if he has ever stolen any props from the sets of his films.Reeves replied: "Not stolen… the watch and wedding ring from 'John Wick,' <a href="https://www.businessinsider.com/why-47-ronin-bombed-2014-1?r=US&amp;IR=T">a sword from '47 Ronin,</a>' and the first red pill that the Wachowskis ever gave me."Despite the first "Matrix" movie premiering more than two decades ago, Reeves recently told <a href="https://www.wired.com/story/keanu-reeves-chad-stahelski-interview/" target="_blank" rel="nofollow noopener">Wired</a> that he's worried that humanity hasn't learned from the franchise <a href="https://www.insider.com/eddie-murphy-and-arsenio-hall-deaged-coming-2-america-2021-3">when it comes to the dangers of artificial intelligence.</a><div type="image" title="The Matrix" height="793" width="1057" msid="98498290" hostid="261" sizebytes="36364"></div>"I was trying to explain the plot of 'The Matrix' to this 15-year-old once, and that the character I played was really fighting for what was real. And this young person was just like, 'Who cares if it's real?'" Reeves said. "People are growing up with these tools: We're listening to music already that's made by AI in the style of Nirvana, there's NFT digital art. It's cool, like, 'Look what the cute machines can make!'"He added: "But there's a corporatocracy behind it that's looking to control those things. Culturally, socially, we're gonna be confronted by the value of real, or the nonvalue. And then what's going to be pushed on us? What's going to be presented to us?"Reeves also said that <a href="https://www.insider.com/keanu-reeves-contracts-clause-banning-digital-tweaks-2023-2">he has a clause in all his movie contracts to prohibit digital alterations to his performance in post-production after an editor added a tear to one of his scenes. </a>"I don't mind if someone takes a blink out during an edit," Reeves said. "But early on, in the early 2000s, or it might have been the '90s, I had a performance changed. They added a tear to my face, and I was just like, 'Huh?!' It was like, I don't even have to be here."

Keanu Reeves says 'The Matrix' directors gave him the red pill from the first movie

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Mastercard filed 15 crypto and metaverse-related trademark applications. Here's a look at what the company may have in the works

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The artist who sold an NFT for a staggering $69 million will auction a $15 million sculpture and NFT at Christie's, report says

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Keanu Reeves says 'The Matrix' directors gave him the red pill from the first movie

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