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1 min read
Online furniture brand Pepperfry registers Rs 188 cr losses in FY23
Online furniture brand Pepperfry registered Rs 188 crore in losses in FY23, down just 3 per cent fr…
3 mins read
Sara Ali Khan to be the first ambassador for Mamaearth
The actor also took to Instagram to share her new endorsement deal in her unique style
3 mins read
Chumbak launches their first celebrity brand campaign with Sara Ali Khan
Chumbak launches an ad with its recently onboarded brand ambassador Sara Ali Khan
1 min read
Vivo onboards Sara Ali Khan as its 'Chief Style Icon' for Y-series smartphones
The newly appointed "Chief Style icon" to feature in marketing campaigns for upcoming Y-Series devi…
3 mins read
Sara Ali Khan gets candid about her weight loss journey for HealthifyMe's first-ever brand campaign
The film has been conceptualised by WondrLabs and the in-house creative team at HealthifyMe
2 mins read
Vivo onboards Virat Kohli as its brand ambassador before IPL 2021
Over the years, Vivo's association with IPL has helped them connect with their consumers
2 mins read
ZEE5 launches a new campaign with Sara Ali Khan and Amol Parashar
The ‘Dekhtey Reh Jaogey’ campaign is targeted towards younger audiences aged between 18-34 to incre…
5 mins read
Mamaearth brings Sara Ali Khan and Amrita Singh together on-screen for the first time
Amrita Singh, the leading lady of her era, appeared in a brand commercial after a break of 35 years
2 mins read
Prega News launches a TVC featuring brand ambassador Anushka Sharma
The film with Anushka Sharma is ideated and produced by ADK Fortune
3 mins read
Chumbak plans to double its turnover by the end of FY22 by doubling down on marketing
Chumbak on-boarded Sara Ali Khan as its first brand ambassador earlier this year and is now plannin…
3 mins read
Exclusive: Myntra to increase its focus on Beauty and Personal category; plans to add 500 brands and 50,000 styles by 2022
Myntra registers 2.5X YoY growth in Beauty & Personal Care segment
2 mins read
Kareena Kapoor Khan aims to break stereotypes surrounding pregnancy in Lux's new campaign
The campaign is a true celebration of a woman's glow and the fact that she always finds a way to ri…
2 mins read
Puma tries to ignite a stronger women’s narrative by on-boarding Kareena Kapoor Khan as its latest face
After on-boarding Kareena Kapoor Khan, Abhishek Ganguly, General Manager, PUMA India and Southeast …
1 min read
Virat Kohli, Akshay Kumar and Kareena Kapoor are the most visible celebrity brand endorsers: Report
Among the celebrity couples, Anushka Sharma and Viral Kohli topped with 26% share of Ad Volumes.
9 mins read
From Suhana Khan to Agastya Nanda: star kids making their movie debut in 2023
Three of the star kids making their debut next year are starring in Zoya Akhtar’s Netflix original,…
3 mins read
INTERVIEW: Shaaz Jung opens up about the blood, sweat and years behind the viral images of a rare black panther
The photographs of Saya, a rare black panther residing in the Kabini forest in Karnataka, India, ha…
5 mins read
Brands celebrate different hues of India this Holi
Holi brings with it a yearning for home, for spending time with your loved ones.
1 min read
Saif Ali Khan To Promote British Tourism
‘Bollywood Britain’, which is a tourism campaign in India run by the agency, would have the royal a…
3 mins read
Virat Kohli continues to be the most valuable celebrity with a brand value of $237.5 Million: Duff & Phelps Study
The report titled ‘New is Gold’ brings forth how the advent of digital media and OTT platforms have…
4 mins read
Online ads most problematic, influencers too caught breaching guidelines
Complaints about various violations of Indian advertisements surged by 34% in April to September of…