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3 mins read
Amazon, Flipkart and Myntra sales – all unaffected by low consumer sentiment
India’s e-commerce titans — Amazon, Flipkart and Myntra — are all hosting their mid-year sales at t…
3 mins read
Flipkart group leads e-commerce festive sales, Meesho is second largest contributor in order volume: Redseer
Flipkart group leads e-commerce festive sales, Meesho is second largest contributor in order volume…
1 min read
Indians spent big on festive season sales, UPI transaction up 40% in Oct: Report
Consumer spending in India is soaring during the festive season, with people splurging on cars, sma…
3 mins read
Myntra is expecting a 1.8X increase in traffic during its upcoming Big Fashion Festival sale, will focus more on regional and influencer marketing to engage with consumers
Amar Nagaram, CEO, Myntra on his expectations from the upcoming festive sale
2 mins read
Myntra expands offerings for climate-conscious teenagers with Wrogn and Dressberry Teens
To appeal to this target audience, the collection will focus on self-expression, individuality a…
3 mins read
Myntra CEO explains how fashion buying has changed in India and the e-retailer’s focus on Bharat users this festive season
Myntra, which had already held a big sale event after lockdown – End of Reason Sale in June, saw…
2 mins read
Indian beauty brand RENÉE Cosmetics raises $25 million in Series B funding led by Evolvence India, Edelweiss Group
Indian direct-to-consumer beauty brand RENÉE Cosmetics raised $25 million in Series B funding, in a…
2 mins read
Myntra’s End of Reason sale at its peak saw almost 19,000 orders in a minute – the most expensive item sold was a watch for ₹1,30,000
E-commerce portal Myntra just concluded its End of Reason sale – the first sale after the coronavir…
2 mins read
Now, Paytm Mall joins Amazon, Flipkart, Snapdeal, and Myntra with the same dates for its sale event
Vijay Shekhar Sharma’s e-commerce bet Paytm Mall has just announced the dates for its Maha Shopp…
5 mins read
How Myntra is using IPL to build deeper connections and drive brand salience before its Big Fashion Festival
Myntra is leaving no stone unturned to build buzz around its upcoming Big Fashion Festival.
4 mins read
Myntra expects 2X increase in traffic over the previous festive season in its upcoming Big Fashion Festival
The shopping festival will be held between October 16 and 22
2 mins read
How Myntra is scaling up its sales during EORS on the back of a strong marketing game
Myntra’s End of Reason Sale (EORS) started with a bang as it sold 1.77 lakh items, with over 2.2 la…
What went behind marketing Myntra's biggest sale ever
Harish Narayanan, Head – Marketing, Myntra Jabong shares how the platform ramped up its marketing g…
3 mins read
Explained: How video commerce is helping online shoppers try before they buy
Explained: How video commerce is helping online shoppers try before they buy
3 mins read
The great Indian festival of hiring: E-commerce companies gear up for India’s shoppers
Over five lakh temp jobs will be created across e-commerce companies in the festive season.Highest …
3 mins read
Pyjamas out, power suits in: apparel and cosmetic sellers gain as Indians go back to office
Pyjamas out, power suits in: apparel and cosmetic sellers gain as Indians go back to office
5 mins read
Amazon Republic Day sale deals on home decor items
As a part of the sale event, Amazon has partnered with SBI Bank to offer an instant 10% discount…
5 mins read
Myntra forays into social commerce; Launches ‘M-Live’ for real-time video-enabled, interactive shopping experience
Myntra aims to churn out close to 1000 hours of live video content per month
3 mins read
Exclusive: Myntra to increase its focus on Beauty and Personal category; plans to add 500 brands and 50,000 styles by 2022
Myntra registers 2.5X YoY growth in Beauty & Personal Care segment
1 min read
Myntra's biggest annual sale had 2 million shoppers and the fashion e-tailer sold over 7,100 items every minute
Indian fashion retail startup Myntra just concluded its annual End of Reason Sale and it has many r…