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5 Tips To Ensure Success In Rural Markets [Start-Up Tip]
If you follow these tips, you would thrive as a rural marketer. In addition, your rural stint will …
ENO's latest campaign for rural India reaches 35 million viewers through Facebook and Jio's KaiOS
In September this year, the brand launched a new digital campaign on Facebook and Jio’s KaiOS platf…
Usha International bullish in Tier II, III, rural markets
Usha International President, Electric Fans and PumpsBusiness, Rohit Mathur, said the company was w…
PTI
Rural Rising In India: Will Villages Dominate The Consumer Market?
Credit Suisse Research Institute’s Emerging Consumer Survey (2014) also points out that rural Indi…
Amidst slowdown, noodle and biscuit sales see an uptick in rural areas
Even as FMCG sales growth has been moderating on a sequential basis, sales of noodles and biscuits …
For rural India, mobile recharges are important than colas, chocolates
The ten-rupee recharge pack is a hit in rural India. "The 'selfie culture' is making consumers spen…
Working with a company focused on Bharat betters your job safety
A recent survey by TeamLease has revealed that for a company to give security to its employee…
Only half of rural voters know that Democrats voted to send them stimulus checks, new poll finds
Although not a single Republican voted for Biden's American Rescue Plan, only half of rural voters …
Ayelet Sheffey
TVS confident of outperforming industry in domestic, global markets following new product launches, ops strengthening
TVS Motor Company expects to grow faster than the competition across domestic and international mar…
PTI
Bata To Invest Rs 100 Crore In FY15
The company is currently developing a completely new line of merchandise to tap these unexplored ma…
Online is the second largest consumed media after television in rural India: Kantar and GroupM report
WhatsApp and Facebook are the most used social media/ messenger platforms
3 staffing agents in rural markets reveal how worker shortages have upped the competition for employers — and which jobs are hardest to fill
"What used to be a one-strike-and-you're-out policy has become very forgiving," Greg Sulentic, who …
Ingrid Cruz
Demand trajectory slightly improves sequentially in March qtr, green shoots emerge, says Dabur
Demand trajectory across urban and rural markets in India has shown a "slight improvement" sequenti…