You Searched For "roi metrics for marketing" and got 18 results
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3 mins read
50% digital marketers rely on inaccurate metrics: LinkedIn Report
LinkedIn’s ‘The Long and Short of ROI’ report revealed that 50% of digital marketers rely on inaccu…
3 mins read
Debunking The Myth Of Social ROI
In a recent report from BI Intelligence, we look at the no-frills but powerful metrics that social …
John Heggestuen
3 mins read
The Trouble With 'Social ROI' -Companies Are Moving Away From Trying To Track Social Media's Dollar Value
In a new report from BI Intelligence, we look at the no-frills but powerful metrics that social med…
John Heggestuen
3 mins read
The Most Effective - And Least Effective - Ways To Measure A Brand's Social Media Strategy
In a recent report from BI Intelligence, we look at the no-frills but powerful metrics that social …
John Heggestuen
3 mins read
Social Marketing Isn't About Dollar-Value Returns - Here's What Marketers Should Measure Instead
In a recent report from BI Intelligence, we look at the no-frills but powerful metrics that social …
John Heggestuen
3 mins read
Brands Are Putting A Lot More Emphasis On Measuring Social Engagement
In a recent report from BI Intelligence, we look at the no-frills but powerful metrics that social …
John Heggestuen
3 mins read
These Are The Metrics That Really Matter For Social Media
In the report, BI Intelligence looks at the no-frills but powerful metrics that social media manag…
John Heggestuen
6 mins read
What is ROI? This simple metric can offer greater insight into the profitability of the assets in your portfolio
Return on investment, or ROI, is a commonly used metric for investing in the stock market, business…
Melanie Lockert
2 mins read
Measuring ROI On Facebook Isn't The Point - Here Are The Metrics That Should Really Matter To Brands
In a new report from Business Insider Intelligence, we introduce a comprehensive package of social …
John Heggestuen
5 mins read
What is ROI? This simple financial metric assesses an investment's potential return in relation to its cost
ROI is a financial metric used to assess an investment's profitability or compare the profitability…
Amena Saad,Clint Proctor
1 min read
Hey Brands: Score A Free Ticket And Learn How To Get ROI From Facebook, Twitter, And LinkedIn
Make your brand part of the excitement at Social Media ROI. Five tickets will be given away to bran…
Business Insider
3 mins read
It's Time To Start Tracking The Right Facebook Metrics
In a new report from Business Insider Intelligence, we introduce a package of easy-to-compile socia…
John Heggestuen
3 mins read
How performance marketing is reinventing ROI?
Marketing ROI encompasses multiple facets that often misinterpret with campaign-specific ROI.
5 mins read
How to calculate return on investment to figure how much money you've made
Personal Finance Insider offers tools and calculators to help you make smart decisions with your mo…
Clint Proctor
1 min read
Is Your Social Media Investment Paying Off? Join Us At The Social Media ROI Conference To Find Out
Leading companies are finding ways to tie their social media activity to bottom-line results like i…
Karen Edelman
1 min read
Big Data Can Help Marketers Unlock Up To $200 Billion
Despite the strong evidence that big data can bolster success and profitability, McKinsey notes tha…
Alison Griswold
5 mins read
Angry publishers and resigned advertisers: Facebook's facing an 'untimely black eye' following an ad fraud lawsuit
"From an overall trust standpoint, this is another untimely black eye and there aren't enough black…
Lauren Johnson
6 mins read
Here's The Big Mistake Everyone Is Making About Where Twitter's Revenues Will Come From
So, direct response marketers tend to be buyers when they have an ROI [return on investment] metric…