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Every year in India, the unique bond between siblings is celebrated in the form of <keyword id="20225310" type="General" weightage="100" keywordseo="raksha-bandhan" source="keywords">Raksha Bandhan</keyword>. The festival is a day of celebrating the relationship built on countless memories, shared secrets, endless arguments, and unconditional love. This year, Raksha Bandhan will be celebrated on August 19 in India. The day is usually marked by the sister tying a <keyword id="21167659" type="General" weightage="20" keywordseo="rakhi" source="keywords">Rakhi</keyword> on her brother’s wrist and the two enjoying some sweets and snacks together. On this festive day, it is a great idea to make your brother or sister feel extra special with a heartfelt gift. And if you are thinking of doing that, we have got your back. Read on for some gift ideas for your brothers and sisters this Raksha Bandhan. <h2><keyword id="22807616" type="General" weightage="20" keywordseo="Raksha-Bandhan-gift-ideas" source="keywords">Raksha Bandhan gift ideas</keyword> for brothers</h2> <h2>1. Personalised gadget accessories</h2> If your brother is a tech enthusiast, you can surprise him with personalised gadget accessories. Consider a custom-engraved phone case, a sleek leather laptop sleeve with his initials, or even a quirky mouse pad featuring his favourite movie or gaming character. These gifts are not only practical but also add a personal touch that shows you know and appreciate his interests. <h2>2. Fitness tracker</h2> For the health-conscious brother who’s always hitting the gym or tracking his steps, a fitness tracker is an excellent gift. Whether it’s a smartwatch with multiple features or a simple fitness band, this gift will help him stay on top of his health goals. Plus, it’s a great way to show that you care about his well-being. <h2>3. The gift of experience</h2> If your brother is an adrenaline junkie, give him the gift of an experience he won’t forget. From bungee jumping to a weekend trekking trip, there are plenty of adventure experiences that will get his heart racing. Not only will this gift provide him with a thrill, but it also gives you a chance to bond over a shared adventure <h2>4. Grooming kit</h2> Help your brother up his grooming game with a high-quality grooming kit. Gp for a kit that includes essentials like a beard trimmer, aftershave, and grooming tools. You can even add a personalized touch with a monogrammed travel pouch to keep everything organized. This gift is practical yet indulgent, making it perfect for the brother who likes to look his best <h2> 5. Digital detox kit</h2> In today’s digital age, we’re all guilty of spending too much time glued to our screens. A digital detox kit is a thoughtful gift that encourages your sibling to take a break and reconnect with the world around them. This could include items like a journal, a book, scented candles, herbal teas, and perhaps a “No Phone Zone” sign. It’s a gentle reminder to take a step back from the digital chaos and enjoy some peace and quiet. <h2>Raksha Bandhan gift ideas for sisters</h2> <h2>1. A handmade card</h2> The power of handmade cards and hand-written letters is unmatchable. Remember the good times when you were kids and used to make handmade cards for your parents? This Raksha Bandhan, take a trip down the memory lane and gift a handmade card to your sister. For an extra touch of love, you can even ask your parents to scribble a thing or two on the card. <h2>2. Spa Day at home</h2> Give your sister the gift of relaxation with a spa day at home kit. Fill a basket with luxurious bath bombs, scented candles, soothing face masks, and a plush robe. You can even throw in a DIY manicure set for a complete pampering experience. This thoughtful gift allows her to unwind and take some time for self-care, which she’ll definitely appreciate. <h2>3. Book subscription box</h2> If your sister is a bookworm, a book subscription box is the perfect gift. Each month, she’ll receive a carefully curated selection of books tailored to her reading preferences. Some boxes also include bookish goodies like bookmarks, candles, or tea blends, making the unboxing experience even more delightful. It’s a gift that keeps on giving and one that will keep her excited month after month. <h2>4. Customized jewellery</h2> Jewellery is always a classic gift for sisters, but you can take it up a notch by opting for customized pieces. A bracelet with her initials, a necklace engraved with a meaningful date, or a ring featuring her birthstone—these personalized touches make the gift extra special. Every time she wears it, she’ll think of you and the bond you share. <h2>5. Food basket</h2> If your sister is a foodie, she will appreciate a gift that indulges her taste buds. You gift her a basket filled with her favourite snacks. It’s a gift that’s sure to delight and offers an opportunity to bond over a shared love of food. In addition to this, you can also book a cooking class that you both can attend together.

Raksha Bandhan 2024: Top gift ideas for brothers and sisters

Raksha Bandhan, a cherished Indian festival celebrating the unique bond between brothers and sisters, is a day filled with love, care, and joyous traditions. As we approach <keyword id="19978604" type="General" weightage="20" keywordseo="Raksha-Bandhan-2024" source="Orion">Raksha Bandhan 2024</keyword> on Monday, August 19, it's time to express our heartfelt emotions to our siblings. Whether you are looking for the perfect wish for your brother, a touching message for your sister or a thoughtful quote to share on social media, you’ll have it here. <h2>15 heartfelt <keyword id="3577991" type="General" weightage="100" keywordseo="Raksha-Bandhan-wishes" source="Orion">Raksha Bandhan wishes</keyword> for brothers</h2><ul><li>Dear Brother, you are my first friend and forever protector. On this <keyword id="6373020" type="General" weightage="20" keywordseo="Rakhi" source="Orion">Rakhi</keyword>, I wish you all the happiness and success you deserve!</li><li>To the best brother in the world, may your life be filled with joy, prosperity, and endless love. Happy Raksha Bandhan!</li><li>You have always been my hero, guiding me through life with your wisdom and strength. Happy Rakhi, Bhai!</li><li>On this special day, I pray for your well-being and success. May our bond grow stronger with each passing year. Happy Raksha Bandhan!</li><li>Thank you for being my shield and my confidant. I am blessed to have you as my brother. Happy Rakhi!</li><li>You are more than just my brother; you are my mentor and my best friend. Wishing you a joyful Raksha Bandhan!</li><li>No matter how far we are, our bond remains unbreakable. Sending you love and warm wishes on Raksha Bandhan!</li><li>Brother, you are my guardian angel in disguise. May you always be blessed with happiness. Happy Rakhi!</li><li>To the one who always stood by me, protected me, and encouraged me, Happy Raksha Bandhan! You're the best brother ever!</li><li>Dear Bhai, may you always walk the path of success and may all your dreams come true. Happy Raksha Bandhan!</li><li>You are my pillar of strength and my guiding star. Wishing you a Raksha Bandhan filled with love and joy!</li><li>Your presence in my life is a blessing, and on this Rakhi, I wish you all the happiness in the world!</li><li>Thank you for being the best brother anyone could ask for. Here's to many more Rakhi celebrations together!</li><li>Your love and protection are my greatest treasures. Wishing you a very Happy Raksha Bandhan, dear Brother!</li><li>May this Raksha Bandhan bring you peace, prosperity, and joy. I am grateful to have you as my brother!</li></ul><h2>15 heartfelt Raksha Bandhan wishes for sisters</h2><ul><li>Dear Sister, you are my source of strength and joy. May this Rakhi bring you all the happiness in the world!</li><li>On this special day, I promise to always protect you and stand by you, no matter what. Happy Raksha Bandhan!</li><li>You are my sister, my confidante, and my best friend. Wishing you a Raksha Bandhan filled with love and laughter!</li><li>To my dearest sister, may your life be as bright and beautiful as you are. Happy Raksha Bandhan!</li><li>Sister, you are the light of my life, and I am so grateful to have you by my side. Happy Rakhi!</li><li>Wishing you a Raksha Bandhan full of love, joy, and endless blessings. You deserve the best, dear Sister!</li><li>You are my guiding star and my biggest supporter. Thank you for always being there for me. Happy Raksha Bandhan!</li><li>To my lovely sister, may all your dreams come true and may you find happiness in everything you do. Happy Rakhi!</li><li>Sister, you make my world a better place just by being in it. Wishing you a wonderful Raksha Bandhan!</li><li>On this Rakhi, I wish you all the success and joy in the world. Thank you for being an amazing sister!</li><li>You are my role model and my source of inspiration. Happy Raksha Bandhan to the best sister ever!</li><li>Sister, you are the most precious gift in my life. Wishing you a Raksha Bandhan filled with love and happiness!</li><li>May your life be filled with endless joy and may you always find success in everything you do. Happy Rakhi!</li><li>You are not just my sister but also my best friend and confidante. I am blessed to have you in my life. Happy Raksha Bandhan!</li><li>Dear Sister, may this Rakhi strengthen our bond and may we always be there for each other. Happy Raksha Bandhan!</li></ul><div type="Article" hostid="261" msid="112559982" title="Raksha Bandhan 2024: The history and cultural significance of the Rakhi festival" mstype="2" mssubtype="0"></div> <h2>10 memorable <keyword id="6822586" type="General" weightage="20" keywordseo="Raksha-Bandhan-quotes" source="Orion">Raksha Bandhan quotes</keyword></h2>The bond between a brother and sister is like no other. It is both cherished and protected, bound by love and loyalty. A brother is a friend given by nature, a protector in life, and a lifelong companion in joy and sorrow. Sisters are different flowers from the same garden, blossoming together with love and care. Brothers and sisters are as close as hands and feet, bound by love and strengthened by memories. A sister is both your mirror – and your opposite, a constant presence in the story of your life. - Elizabeth Fishel There is no love like the love for a brother. There is no love like the love from a brother. – Astrid Alauda Our siblings are our first friends, our fiercest rivals, and our most loyal supporters. The greatest gift our parents ever gave us was each other. Happy Raksha Bandhan to all brothers and sisters! Brothers and sisters may fight like cats and dogs, but they are the best of friends when the chips are down. A sister is a gift to the heart, a friend to the spirit, a golden thread to the meaning of life. – Isadora James <h2>5 WhatsApp Status for Raksha Bandhan 2024</h2><ul><li>Celebrating the bond of love and protection this Raksha Bandhan. Happy Rakhi to all brothers and sisters! #RakshaBandhan2024</li><li>No matter how far we are, our bond remains strong. Happy Raksha Bandhan to my beloved sibling! 🌟❤️ #SiblingLove</li><li>Tying the knot of protection and love. Happy Raksha Bandhan! #RakhiCelebration</li><li>Blessed to have a brother/sister like you. Wishing you a joyous Raksha Bandhan! #RakshaBandhanVibes</li><li>Raksha Bandhan: A day to celebrate the endless bond of love between siblings. Happy Rakhi! #SiblingGoals</li></ul><div type="Article" hostid="261" msid="112530289" title="Raksha Bandhan 2024: 5 fun sibling challenges" mstype="2" mssubtype="0"></div>This Raksha Bandhan, express your feelings with these heartfelt wishes, memorable quotes, and touching WhatsApp statuses. Whether near or far, let your siblings know how much they mean to you. SEE ALSO: <a href="https://www.businessinsider.in/thelife/webstories/raksha-bandhan-2024-10-gifts-that-will-make-your-sister-feel-special/slidelist/112465765.cms" data-type="tilCustomLink" target="_blank">Raksha Bandhan 2024: 10 gifts that will make your sister feel special</a>

Raksha Bandhan 2024: Heartfelt wishes, quotes, and WhatsApp status

New Delhi: <keyword id="22930355" type="General" weightage="20" keywordseo="Janmashtami-festivities" source="keywords">Janmashtami festivities</keyword> across the country led to a <keyword id="22930356" type="General" weightage="20" keywordseo="business-surge" source="keywords">business surge</keyword>, with transactions exceeding Rs 25,000 crore, according to the Confederation of All India Traders (<keyword id="20143308" type="General" weightage="20" keywordseo="CAIT" source="keywords">CAIT</keyword>). These figure highlight the robust consumer spending during the festival driven by the vibrant celebrations of <keyword id="20126824" type="General" weightage="20" keywordseo="janmashtami" source="keywords">Janmashtami</keyword>, marking one of the most commercially active periods of the year. CAIT's National General Secretary and Member of Parliament from Chandni Chowk, Praveen Khandelwal, stated that during this significant festival, large-scale sales were observed, particularly in flowers, fruits, sweets, deity costumes, decorative items, fasting sweets, milk, curd, butter, and dry fruits. Khandelwal said that festivals like Janmashtami are an important part of the Sanatan economy, which strengthens the nation's economy. CAIT's National President, BC Bhartia said that Janmashtami was celebrated with great enthusiasm across the country, especially in North and West India, where the festival was celebrated with much joy. <keyword id="20187217" type="General" weightage="20" keywordseo="Krishna-Janmashtami" source="keywords">Krishna Janmashtami</keyword> was celebrated on August 26 this year across the country. Devotees traditionally fast and decorate temples and homes with flowers, diyas, and lights. Temples were decorated attractively, and there were large crowds of people visiting them. He highlighted that the special attractions of the Janmashtami festival included digital tableaux, selfie points with Lord Krishna, and many other delightful scenes. In cities, there were numerous bhajans, religious dances, and discourses by saints and sages. Various social organizations also organized large-scale Janmashtami celebrations. According to scriptures, Janmashtami is celebrated on the eighth day of the dark fortnight of the month of Bhadrapada. It is the day Lord Krishna was born. Earlier this month, the CAIT anticipated a festive trade of over Rs 12,000 crore across the country during the Rakhi festival. In 2022, the business during the Rakhi festival stood at around Rs 7,000 crore, in 2021 it was Rs 6,000 crore, in 2020 it was Rs 5,000 crore, in 2019 it was Rs 3,500 crore, and in 2018 it was Rs 3,000 crore, as per Khandelwal. The trade body said that the markets are witnessing a massive rush for shopping, and people are very enthusiastic about the festival.

Janmashtami festivities drive business across India, sales exceed Rs 25,000 crore: CAIT

Rakhi is almost here and if you haven’t already picked a gift for your sister, you still have some time left. If you are looking for a meaningful gift, you can give her a product that will be useful for her every day. <keyword id="6358815" type="General" weightage="100" keywordseo="tech" source="Orion">Tech</keyword> products make our life easier and you have a lot of options to choose from, from power banks to true wireless earbuds to smartwatches and smart bands, you can select whichever product your sister may need. To help you decide what gifts to buy, we have compiled a list of some of the best <keyword id="2421521" type="General" weightage="20" keywordseo="tech-gifts" source="Orion">tech gifts</keyword> across various price segments and categories. <cmsannotation type="cmsannotation" annotationid="Dyson Airwrap" comment="subhead2" text="Dyson Airwrap">Dyson Airwrap</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B08D76WWWG" comment="amazoncard" text="B08D76WWWG">B08D76WWWG</cmsannotation> The Dyson Airwrap is a premium hair styler that comes with six attachments that allows you to easily style your hair at home. It comes with intelligent heat control and allows you to dry and style your hair at once. It is currently available for ₹44,899. <cmsannotation type="cmsannotation" annotationid="Garmin Lily" comment="subhead2" text="Garmin Lily">Garmin Lily</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B08ZCTWL9C" comment="amazoncard" text="B08ZCTWL9C">B08ZCTWL9C</cmsannotation> The Garmin Lily is an excellent option if you are looking for a smartwatch that looks like a traditional watch. It keeps a track of all your important health metrics and also allows you to view notifications easily. It is available for ₹15,990. <cmsannotation type="cmsannotation" annotationid="Amazfit GTS 2 Mini (new version)" comment="subhead2" text="Amazfit GTS 2 Mini (new version)">Amazfit GTS 2 Mini (new version)</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B09TBDNY27" comment="amazoncard" text="B09TBDNY27">B09TBDNY27</cmsannotation> The new Amazfit GTS 2 Mini is a good option if you are looking for an affordable smartwatch for your sister. It allows you to track all the important health metrics and also comes with Alexa voice assistant, allowing you to use voice commands. It is currently available for ₹4,999. <cmsannotation type="cmsannotation" annotationid="Xiaomi Mi Smart Band 6" comment="subhead2" text="Xiaomi Mi Smart Band 6">Xiaomi Mi Smart Band 6</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B091G3FLL7" comment="amazoncard" text="B091G3FLL7">B091G3FLL7</cmsannotation> The Xiaomi Mi Smart Band 6 is a good option if you are looking for a pocket friendly smart band. It offers a long 2-week battery life and keeps a track of important health metrics such as your heart rate, blood oxygen saturation and more. It is currently available for ₹2,899. <cmsannotation type="cmsannotation" annotationid="Flexnest Flexbike" comment="subhead2" text="Flexnest Flexbike">Flexnest Flexbike</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B09F66GSWB" comment="amazoncard" text="B09F66GSWB">B09F66GSWB</cmsannotation> If you are looking for a gift for your health conscious sister, you can also give her a fitness cycle. The Flexnest Flexbike is a good option if you are looking for something that offers more features than a traditional fitness cycle. It comes with various classes from trainers and also allows you to enable virtual rides. It is available for ₹24,749. <cmsannotation type="cmsannotation" annotationid="OnePlus Nord Buds" comment="subhead2" text="OnePlus Nord Buds">OnePlus Nord Buds</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B09ZHPN8W5" comment="amazoncard" text="B09ZHPN8W5">B09ZHPN8W5</cmsannotation> The OnePlus Nord Buds are a good option if you are thinking about gifting a true wireless earbud. It features a waterproof design and offers a total battery life of 30 hours on a single charge. It comes with AI noise reduction and offers powerful bass. It is currently available for ₹2,599. <cmsannotation type="cmsannotation" annotationid="Realme Buds Wireless Neo 2" comment="subhead2" text="Realme Buds Wireless Neo 2">Realme Buds Wireless Neo 2</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B0999NNBPV" comment="amazoncard" text="B0999NNBPV">B0999NNBPV</cmsannotation> The Realme Buds Wireless Neo 2 is a good option if you are looking for a neckband instead of a TWS. It offers 17 hours of battery life on a single charge and comes with environmental noise cancellation. It is water resistant, allowing you to use them even during the rainy season. It is currently available for ₹1,198. <cmsannotation type="cmsannotation" annotationid="Oneplus Bullets Z2" comment="subhead2" text="Oneplus Bullets Z2">Oneplus Bullets Z2</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B09TVVGXWS" comment="amazoncard" text="B09TVVGXWS">B09TVVGXWS</cmsannotation> The OnePlus Bullets Z2 is another good option if you are looking for a neckband. It is equipped with large 12.4 mm drivers that deliver powerful bass. It offers a battery life of 30 hours on a single charge and is IP55 water resistant. It is currently available for ₹1,799. <cmsannotation type="cmsannotation" annotationid="Mi Power Bank 3i" comment="subhead2" text="Mi Power Bank 3i">Mi Power Bank 3i</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B08HV83HL3" comment="amazoncard" text="B08HV83HL3">B08HV83HL3</cmsannotation> The Mi Power Bank 3i is a necessary device which allows you to charge your devices on the go. It features a large 20,000mAh capacity, allowing you to charge multiple devices. It offers 18W fast charging, allowing you to quickly charge your devices. It is currently available for ₹1,798. <cmsannotation type="cmsannotation" annotationid="URBN 10,000mAh power bank" comment="subhead2" text="URBN 10,000mAh power bank">URBN 10,000mAh power bank</cmsannotation> <cmsannotation type="cmsannotation" annotationid="B07X83RT1K" comment="amazoncard" text="B07X83RT1K">B07X83RT1K</cmsannotation> The URBN 10,000mAh power bank is a good option if you are looking for a more affordable option. It comes with a smaller 10,000mAh capacity and offers 12W charging support. It is currently available for ₹799. SEE ALSO: <a href="https://www.businessinsider.in/business/ecommerce/news/best-deals-and-offers-on-smartwatches-smart-bands-and-other-wearable-devices/articleshow/93059424.cms">Amazon Great Freedom Festival – Best deals and offers on smartwatches and smart bands</a> <a href="https://www.businessinsider.in/business/ecommerce/news/amazon-great-freedom-festival-sale-offers-deals-discounts/articleshow/93365404.cms">Amazon Great Freedom Festival sale deals and offers</a> <a href="https://www.businessinsider.in/news/best-deals-on-fashion-and-beauty-amazon-sale/articleshow/93375317.cms">Best deals on fashion and beauty products</a>

Best tech gifts for your sisters this Rakhi

<ul><li>The father of the nation, Mahatma Gandhi, had proclaimed that a country is truly free when a woman will be able to safely walk the streets at midnight. </li><li>The ‘protectors’ of women in India come in many forms -- the <a href="https://www.indiatoday.in/india/story/manoj-tiwari-calls-for-formation-of-anti-romeo-squads-in-delhi-youngsters-divided-1558797-2019-06-29">anti-Romeo squad</a>, the agitators against ‘Love Jihad’, those who slap women on Valentine’s Day, and many more. </li><li>India’s 73rd Independence Day may be a momentous occasion for the women of the country to claim their freedom from bias, misogyny, and the image of being the weaker sex. </li></ul> This year, India will be celebrating <keyword id="6385850" type="UNKNOWN" weightage="20" keywordseo="Raksha-Bandhan">Raksha Bandhan</keyword> or <keyword id="6373020" type="PERSON" weightage="20" keywordseo="rakhi">Rakhi</keyword> along with Independence Day- in a rare yet ironic coincidence. The festival of Rakhi is intended to celebrate the bond between siblings and in practice, it’s the day when the brother renews his vow to ‘protect’ the sister and showers her with gifts. The father of the nation, Mahatma Gandhi, had proclaimed that a country is truly free when a woman will be able to safely walk the streets at midnight. By the Mahatma’s standard, India is not yet independent as crime against women is<a href="https://timesofindia.indiatimes.com/city/gurgaon/gurgaon-fbd-top-list-of-crimes-against-women/articleshow/70544472.cms"> on the rise</a>, men still make way more money for the same job, and the freedom of choice is still a luxury that only a few women in the country enjoy. While it is imperative for India to renew its promise of ‘raksha’ or safety for all its women, India’s 73rd Independence Day may be a momentous occasion for the women of the country to claim their freedom from bias, misogyny, and the image of being the weaker sex. And all eyes will be on the Indian Prime Minister Narendra Modi to make a statement on the safety and empowerment of women at his Red Fort speech tomorrow as the festival of rakhi coincides with the celebration of freedom. The first step could be an acknowledgement of the problem by releasing a <a href="https://www.thehindu.com/news/cities/Delhi/crime-up-by-6-in-2018-slight-dip-in-crime-against-women/article25954302.ece">country-wide data </a>on crime against women-- something that has been awaited. Freedom of choice Many of the hurdles in the path of women in India are the same as they are elsewhere. The #MeToo movement erupted around the same time in India as it did in Hollywood-- and it was just as widespread and the system was just as rotten. But as in any other case, India has its own quirks. The ‘protectors’ of women in India come in many forms -- the <a href="https://www.indiatoday.in/india/story/manoj-tiwari-calls-for-formation-of-anti-romeo-squads-in-delhi-youngsters-divided-1558797-2019-06-29">anti-Romeo squad</a>, the agitators against ‘Love Jihad’, those who slap women on Valentine’s Day, and brothers/fathers who would rather see the girl dead than be married to someone outside the caste or religion. The anti-Romeo squads and the agitators against ‘Love Jihad’, in their own construct, try to protect women from ‘predators’-- mostly men from another religion-- luring them with ‘love’. While thrashing the couple or forcing them out of their embrace, no one asks the woman if she is in the relationship by her own will. The attackers have state support, sometimes overt and tacit at other times. Love in the times of nationalism ‘Love’ in India can be overwhelming in its own way. Mothers feed you more than you need, fathers guide you more than you can take, and often, brothers stalk you more than other boys-- all with the best intent. They feel obliged to have a hawk eye on the girl of the family because the world out there can be brutal. Therefore, the family, with the best interest of the girl in mind, decides what she should eat, wear, study, feel and where she should work, irrespective of her own desires and aspirations. While the brother is obsessed with caring for the sister, a stolen video clip of an unsuspecting girl, naked in the shower, will land on WhatsApp and that will be duly forwarded to other groups for a good laugh.

‘Freedom of choice’ will be a good gift for sisters celebrating Independence Day and Raksha Bandhan

One of the warmest and strongest bonds within families are the ones shared between siblings. The bond between a brother and sister is one that holds the test of time. <keyword id="6385850" type="UNKNOWN" weightage="20" keywordseo="Raksha-Bandhan">Raksha Bandhan</keyword> is a celebration of that sacred bond between a brother and sister. There are many legends on the origin of Raksha Bandhan. But the essence of this day, lies in the name itself - the bond of protection. On this day, sisters tie a ‘rakhi’ around their brothers’ wrists - as a token of their love and protection. And in return, the brothers shower them with gifts, sweets and money. Raksha Bandhan is also known as Rakhi Purnima, Saluno, and Rakri, and is celebrated every year on Purnima (full moon day) of Shravan month as per the Hindu calendar. This year, Raksha Bandhan will be celebrated on Monday, August 3, 2020. So on this special day, greet your sister or brother with a wonderful wish or message that will celebrate the special bond you both share. Here are a few <keyword id="6822586" type="UNKNOWN" weightage="20" keywordseo="Raksha-bandhan-quotes">Raksha Bandhan quotes</keyword>, wishes and messages to choose from. <keyword id="6822014" type="UNKNOWN" weightage="20" keywordseo="raksha-bandhan-messages">Raksha Bandhan messages</keyword> and quotes to send a brother My darling brother, I know I fight with you a lot, but today, on this auspicious occasion of Raksha Bandhan, I just want to tell you that you are my world and being your sister is an honor for me. I know you will always be there for me. You are my best friend and the best gift I ever received! Happy Raksha Bandhan, brother! My dear brother, you are the reason for my smile. I thank the universe for choosing me as your sister. We often disagree, fight and argue. But that doesn’t change my love for you. Wishing you a Happy Raksha Bandhan, Bhai! We are not together on this Raksha Bandhan, but that doesn’t change my love for you. I promise to always take care of you and protect you. Happy Raksha Bandhan! You are the luckiest boy because you have a sister like me. Happy Raksha Bandhan bro! With a small hope that our love for each other never diminishes, I want to wish you a very Happy Raksha Bandhan! You are the best gift that I received from my parents. Love you so much brother! Happy Raksha Bandhan! Thank you for being my first best friend and guardian, brother. Happy Rakhi to you! Sending my best wishes and lots of love to you, dear brother. Happy Raksha Bandhan! Thanks for being an awesome brother, guide, and friend. I have the loveliest and sweetest brother in this world. Thanks for being the best one!! Happy Raksha Bandhan! I must have done something right that God blessed me with a brother like you. Happy Rakhi, Bhaiya! The one who is reading this message is very close to my heart and I love him the most. He is indeed you, my handsome brother. Happy Raksha Bandhan! You fight with me for the smallest things and tease me all the time. But, I know you are the one who also loves me the most. I want to tell you, my brother, that I also love you the same way. I love you, Bhai. Happy Raksha Bandhan! On this special day, I want to tell you that I will always be there for you. I feel blessed to have you in my life; you are such a wonderful person. I promise to always love and protect you. Happy Rakhi, Bhai! Happy Raksha Bandhan, my brother!!! This Raksha Bandhan, I promise you that whenever you need me in difficult times, I will always be there by your side to protect &amp; support you. I might not express my love for you often, but today on the occasion of Rakhi, I promise you that I’ll always be there for you. Happy Raksha Bandhan! This Raksha Bandhan, I pray to God to give my handsome brother good health, long life, the world of happiness, positivity, peace and all that he desires for. Happy Raksha Bandhan to my lovely brother!! Raksha Bandhan messages and quotes to send a sister This Rakhi, I wish our bond of love grows stronger with each passing year. Happy Raksha Bandhan! One thing I never forget to pray to God is – to protect my sweet sister from all the evil and fill her life with happiness. Happy Raksha Bandhan! We might be poles apart, but I respect and love you. Sending my love and best wishes on Rakhi today. Happy Raksha Bandhan! As the years go by, the love between a brother and sister multiplies with caring and sharing. Happy Raksha Bandhan! Missing the fights and enormous love that we shared in our childhood days. Happy Raksha Bandhan, sister! I don’t need anyone else, as long as you are by my side, sister. Thank you so much for loving me, supporting me, guiding me and being as crazy as me. You’re the best sister that a brother can ask for. Happy Raksha Bandhan! I feel proud to have a sister like you. Be the same strong-minded girl always!! Happy Raksha Bandhan! On the occasion of Rakhi, I want to send my love and best wishes to you. You have always been my best friend! Happy Raksha Bandhan, sister! Hey sister!! I may be younger than you but strong enough to protect you from any evil. Happy Raksha Bandhan! You make this life beautiful for me. I promise to protect you from every evil and will support you in every decision you make. I love you, my beautiful sister. Have the best day today and always! You are a gem; I just pray to God to give you long life and abundant happiness. Thank you so much (sister’s name) for loving and supporting me throughout. I am very grateful to God for having you as my sister. I have always confided in you, and you have always given me the freedom to do so many amazing things in my life. I wish our bond strengthens with each Rakhi. Happy Raksha Bandhan, sister! I am glad to receive the most precious gift from God - that is you, sister!! Loads of love &amp; Happy Raksha Bandhan! You care for me like a mother. I cannot thank you enough for loving, supporting, and pampering me even. No one can be like you, my darling sister. Wish you a very happy Raksha Bandhan, dearest sister. Your happiness is my world, my baby sister!! Happy Raksha Bandhan! Life is beautiful because of you, my darling sister. Happy Raksha Bandhan!

Raksha Bandhan messages, wishes and quotes you can share with your siblings

Holiday list 2021 - checkout complete holiday calendar for 2021

<ul><li>The <keyword id="36208" type="General" weightage="20" keywordseo="festive-season" source="Orion">festive season</keyword> has always been important to brands, especially to e-commerce players who line up big bumper discounts, look for more retail brands to partner and ramp up their product offerings.</li><li>This festive season, e-commerce platforms are focusing on bringing more personalisation and curation to customers shopping online through greater tech and marketing integration.</li><li>More and more e-commerce platforms are also exploring social commerce, turning their apps into super apps by bringing content, products and trends under one roof for consumers to watch and shop at once.</li><li>With increasing internet penetration, e-commerce players are expecting new growth from Tier II, III and beyond this festive, which will cumulatively contribute to $150 billion of e-commerce as per RedSeer Consulting’s report.</li><li>We speak to India’s leading e-commerce players to find out more about their festive plans and revival expectations.</li></ul>The year 2020 accelerated e-commerce industry, perhaps by a decade, revolutionising the way brands operate, run, and grow their businesses, as well as how consumers choose to shop and pay. In the initial months of the lockdown, businesses witnessed a clear shift in consumer behaviour. Historically offline shoppers also came online due to convenience and safety. Consumers are still hesitant to return to in-store shopping completely and audiences from Tier II and Tier III are also preferring to shop online. The pandemic has evidently caused an inflection point for e-commerce in the country. With the second-largest internet user base, India has emerged as one of the most prominent markets globally. Around 480 million people in India have access to the internet out of which 90 million are online shoppers, according to estimates from management consultancy RedSeer. Shoppers from India’s small towns and cities will cumulatively contribute to $150 billion of e-commerce GMV in the coming decade, until 2030, revealed RedSeer. <div type="image" title="redseer - ecomm report" msid="85901903" hostid="261"></div> After spending a glum year and a half, consumers are excited to celebrate the festive season with upcoming shopping sales for Diwali, Dussehra and Christmas. IPL and ICC T-20 World Cup will further improve consumer sentiment this year. According to a survey conducted by The Trade Desk and YouGov, 82% of consumers shopped online at least once a month in the past six months, and nearly one in four made online purchases several times a week or more often. Titled ‘<a href="https://pages.thetradedesk.com/rs/527-INM-364/images/TheFestiveSeasonPulse2021.pdf">The Festive Season Pulse 2021</a>,’ it further said that 91% of Indian consumers are planning a purchase during the upcoming festive season and six in 10 are interested in learning about new brands during festive season sales. To leverage this uptick in consumer sentiment, the e-commerce category is all set to begin its festive marketing blitz and is preparing to line up big discounts for the season in a few weeks. For this 30-day period leading up to the festive season, leading fashion e-commerce platform <keyword id="319719" type="General" weightage="20" keywordseo="myntra" source="Orion">Myntra</keyword> has planned ‘Big Fashion Festival,’ which will be followed up with Myntra Diwali Sale, with a focus on ethnic wear. It will also be focusing on emerging categories like Beauty and Personal care, kidswear and categories such as innerwear and essentials which have experienced tailwinds post-Covid. Myntra’s Chief Business Officer, Ayyappan Rajagopal said, “We are expecting this festive season to be bigger than last year with more customers using online channels to make their purchases. Demand usually peaks in the 30 days leading to Diwali and we expect this year to be no different. In fact, the demand in the 2 months leading to the festive season is expected to be far more than last time (because people have learnt with time to adapt to a pandemic world). We expect high demand from across geographies and markets - metros, Tier 1, Tier 2, T3 cities and beyond. To cater to that, we have built the right ethnic wear, beauty, and home selection, and have partnered with brands on best deals. Hence, to leverage this demand and provide best value to our customers, we are organizing Big Fashion Festival and Myntra Diwali Sale to make this season a resounding success.” Right on the heels of the festive season, Myntra ramped up its marketing game by onboarding Hrithik Roshan, Vijay Deverakonda and Dulquer Salmaan as its newest brand ambassadors, alongside the existing celebrity ambassadors Kiara Advani, and Samantha Akkineni. Now, it is hoping to double its customer base and cater to Gen-Z shoppers with its high-decibel marketing. “With the optimism coming from recovery from Covid and revival in shopping sentiments along with the habitualisation of digital foray across all customer segments, we see a lot of new customers shopping during this festive season. We have also seen trends in Metro/T1 markets where Myntra has been traditionally strong, pointing towards such a revival. With a positive overall sentiment, we will be looking at doubling our customer base during this period. There will also be an added focus towards expanding our footprint in southern markets, deeper penetration into Tier 2 / 3 towns and exploring customer addition through emerging categories like Kids wear, Inner wear, fashion accessories, Beauty and persona care, etc. The greatest focus will be on Gen-Z cohort of shoppers,” shared Rajagopal. E-commerce platforms are also focusing on bringing more personalisation and curation to customers shopping online through greater tech and marketing integration. More and more e-retailers are exploring social commerce, turning their apps into super apps by bringing content, products and trends under one roof for consumers to watch and shop at once. D2C fashion platform Bewakoof.com that recently raised Rs 60 crore in an investment round led by InvestCorp, IvyCap and Spring Marketing Capital, is expecting to Rs 120 crore in brand sales this quarter. It recently rolled out celebrity-led digital campaigns with Rajkummar Rao, Sanya Malhotra and Farhan Akhtar. It plans to further build its market presence by signing more A-list celebrities to its roster and launch a 360-degree campaign by October. On the technology side, the company intends to launch a gamification-led loyalty program as it upgrades its Bewakoof Tribe with new and exclusive launches for the club members. Sharing the platform’s festive plans further, Prabhkiran Singh, Founder CEO, Bewakoof.com said, “Post pandemic, we saw a strong recovery and growth in certain categories like casual wear and leisurewear because of customers staying at home and with the pandemic slowing down, we expect a strong recovery in categories like ethnic wear, bags, accessories, etc in the festive season ahead. We’re also looking to capitalise on winter wear more this year than usual with winter around the corner and have put in investments accordingly. We expect our brand sales to be Rs 120 crore for the festive quarter.” For Bewakoof, the northern and western markets see the highest demand, followed by West Bengal and Assam because of Durga Puja. Currently, over 6 million customers visit Bewakoof.com every month. Singh told us that the festive season serves as a crucial window in the year for new customer acquisition and bringing back customers that haven’t shopped again for a while. The platform is also planning on increasing its marketing spends this festive. “For this year, 15% of our total marketing budget will be spent for the upcoming festive season.” We’re in the process of rebranding Bewakoof in the next 1-2 months and we’ll have a new look, logo, tagline along with a new set of celebrities that will endorse Bewakoof so we’re excited to roll this out and create buzz around it along with backing it up with top-funnel marketing investments. We plan to go heavy on top-funnel marketing investments starting October,” said Singh. E-retail platform OLX has upped its UI to woo its customers, digitising the entire process of online retailing, including verification of all its premium items. OLX Autos launched a verified inventory of cars with a new interface, which provides a detailed history of the car right from the ownership period all the way up to the service history of the car, and access to a host of financing options and after-sales products like insurance and warranty. As a result, OLX has witnessed a surge in demand for pre-owned cars. Sapna Arora, CMO, OLX India said, “Green shoots are already visible in the used car retail segment. The demand for pre-owned cars has been 25% higher than the pre-Covid levels while there has been an 82% plus growth in demand for pre-owned smartphones. Our goods category has also witnessed a strong rebound, as demand and supply have gone up by an average of 68% and 25%, respectively, compared to pre-Covid levels. The upcoming festival season is important for us as we expect the gap to be narrowing down between pre and post-Covid levels. There has been a strong uptake of e-commerce across regions, especially in Tier 2 and Tier 3 cities, with consumers there making the greatest shift to online shopping. We will continue to focus on the pre-owned auto segment and are expecting to surpass the demand this festive season.” At an industry level, Arora told us that e-commerce players are leveraging on hyper-personalisation to create individualised experiences on the platform and AI-powered chatbots are being implemented by the online retailers to bring customers close to an offline retail experience with a high engagement rate. Sharing OLX’s plan, Arora added, “This festive season we plan to use innovative solutions via relevant messaging at different levels of the retail journey. Our consumer base is growing organically. During this year’s lockdown, a lot of people moved online and we saw growth, about 30% more daily active users (DAUs) from our previous pre-Covid peak. In the festive season, our huge inventories across segments will contribute to increasing the DAU’s on the platform.” As per Nielsen India’s E-commerce Consumer Panel (E-Analytics Solution), there was a double-digit increase in average spend of online shoppers for electronics and accessories (39%), mobile and accessories (12%), and fashion, including apparel, footwear, and accessories (10%) after the pandemic. Appliances (e.g.TV, WM, refrigerators, etc.) also saw notable shopper spending increase at 9%. E-commerce giant Amazon is also ramping up its product range for the festive season. “Together with thousands of small &amp; medium business and brand partners, we continue to offer our customers the widest selection, convenience, and fast delivery. We are humbled by how millions of Indian customers have made us a part of their daily lives. Also, customers continue to believe that online shopping is the safest way to shop which has been reflecting in all the recent events of Amazon like Prime Day 2021, Great Freedom Festival, Rakhi Store, Onam store and so on. This festive season is not a normal one for reasons we all know and our success metric would be focused on how we can make our sellers successful. Customers can look forward to shopping from a wide selection of products across categories like Home &amp; Kitchen, Fashion &amp; Beauty, Appliances and Smartphones, Grocery essentials and more from the comfort and safety of their homes," said an Amazon India spokesperson. This growth trajectory of e-commerce platforms in India testifies how customers are increasingly recognising the importance of comfort shopping within closed doors, and after seeing their businesses take a plunge in the first three months of the lockdown, more and more sellers are also coming online.

This festive season, e-commerce platforms are betting big on Tier II and III markets, which are likely to contribute $150 million to e-commerce growth this year

The story of <keyword id="6385850" type="UNKNOWN" weightage="20" keywordseo="Raksha-Bandhan">Raksha bandhan</keyword> is not just about brotherhood only. In India, it transforms into a bond which brings with it, the responsibility of protection. The North Indian festival has assumed importance during the time of wars and strife in a pre-independent era when pillaging was common. Women who had no surviving male relative would tie a <keyword id="6373020" type="PERSON" weightage="20" keywordseo="rakhi">rakhi</keyword> to friends or acquaintances, who will then take up the role of their ‘protector’. The story of the Rakhi finds mention in mythology too. Draupadi the queen of the Pandavas, in the epic Mahabharata, is believed to have tied a band around Lord Krishna’s arms, which turned into a rakhi. In turn, Krishna saved her with an endless supply of cloth as her husband’s rivals, the Kauravas, tried to disrobe her in an open court. The widowed queen of Mewar, Karnavati, sent a rakhi to Emperor Humayun of the Mughal Empire seeking help when her kingdom was under attack from Bahadur Shah. Humayun obliged and ran to rescue her despite the rivalry between the two families. Though she had immolated herself by the time his army reached the area which is now a part of Rajasthan, he did restore the kingdom to her young son by defeating Shah. The 21st century In the 21st century, Rakhsa bandhan celebrates the brotherly bond. Many Indians now refrain from tying a rakhi only to brothers but also include sisters and even parents into the fold. It has truly turned into a Thanksgiving of sorts where a family comes together and feasts, while honouring those who love and protect each other. Like most other India festivals, Rakhi too is mostly about giving gifts, in exchange for a rakhi. A large number of stores turn into a mini-Christmas offering a variety of options from potpourri, to clothes, to jewelry to spa passes. This is apart from the e-commerce blast on special offers for the day. Now, mutual funds and insurance companies also offer Rakhi schemes, making it an economically significant festival for the country. Whatever the cause and effect, Indians are known to celebrate them all with pomp, glory while sparing no expense.

The social, economical and political relationships that a Rakhi binds

<ul class="summary-list"><li>The pre-wedding festivities for Anant Ambani and Radhika Merchant cost many millions of dollars.</li><li>Critics say the big spending highlights the wealth disparity in India, where many live in poverty.</li></ul>The lavish <a target="_blank" href="https://www.businessinsider.com/ambani-wedding-guests-celebrities-performance-dress-code-party-billionaire-2024-3?r=US&amp;IR=T#the-couple-hosted-a-communal-dinner-for-51-000-people-1">pre-wedding festivities for Anant Ambani,</a> the son of <a target="_blank" href="https://www.businessinsider.com/how-rich-mukesh-ambanis-india-2020-1">Asia's richest person,</a> and Radhika Merchant, also the child of a billionaire, made headlines worldwide for their extravagance.But critics say it showed a telling disregard for the struggles of the many millions of Indians living in poverty.Spanning three days, the <a target="_blank" href="https://www.businessinsider.com/anant-ambani-mom-nita-worked-hours-months-pre-wedding-reliance-2024-3">pre-nuptial event</a> included a <a target="_blank" href="https://www.businessinsider.com/rihanna-ambani-wedding-performance-india-lazy-pregnant-first-show-years-2024-3">private performance by Rihanna,</a> which <a target="_blank" href="https://www.businessinsider.com/how-much-costs-music-star-rihanna-beyonce-ambani-wedding-performance-2024-3?r=US&amp;IR=T">estimates suggest cost up to $9 million</a>. There was a trail featuring live animals and a nine-page dress code.The mother of the groom-to-be, Nita Ambani, wore a necklace worth valued at some $60 million, which Business Insider noted was perhaps one of the <a target="_blank" href="https://www.businessinsider.com/nita-ambani-jewelry-at-anant-ambani-pre-wedding-celebration-2024-3?r=US&amp;IR=T">biggest shows of wealth.</a>Almost half of the 1.4 billion people in India live below the median poverty line of $3.65 a day, per the <a target="_blank" href="https://pip.worldbank.org/country-profiles/IND">World Bank,</a> and activists say the ostentatious displays of wealth are an affront to the country's poor.<h3>'It feels unfair'</h3>"There is so much poverty all around," said Shyam Bihari, a Delhi fruit seller and social worker, in a conversation with BI."It feels unfair to see this amount of money being spent on a wedding when so many people are still unable to access basic necessities like food and water," he said.Large swathes of India's population have long grappled with food insecurity and water scarcity.According to the <a target="_blank" href="https://www.wfp.org/countries/india">World Food Programme,</a> a quarter of the world's undernourished people live in India. <a target="_blank" href="https://www.wateraid.org/in/stories/the-daily-struggle-for-water-in-bundelkhand#:~:text=India%20is%20home%20to%2063.4,make%20such%20challenges%20more%20acute.">WaterAid says</a> that around 35 million Indians lack access to safe water.Rajni Haldia, a Delhi-based cleaner who earns $25 a month, told BI that she felt "very bad" watching the coverage of the lavish pre-wedding festivities while knowing the extent of poverty in India.Haldia said: "I hope all the rich people who came to India for the wedding are seeing the difference between the rich and poor, and I hope the government can do more to tackle this."Rakhi Tripathi, a peace activist and associate professor at New Delhi's FORE School of Management, told BI that the extravagant celebrations show a "disconnect" between India's elite and the rest of the population.Tripathi pointed out that <a target="_blank" href="https://www.bnnbloomberg.ca/india-allots-142-billion-for-free-grains-to-800-million-people-1.2004794">800 million of India's 1.4 billion population receive monthly food rations</a> of wheat or rice.She said: "In a country like this, when we have such a huge event, spending crores of rupees, yeah, lack of empathy is the correct word."(Crore is an Indian term for 10 million; 1 crore rupees is around $120,000.)Sohini Kar, an associate professor at the London School of Economics, whose work focuses on urban India, told BI she agrees."I certainly think there's a lack of empathy, awareness," she said.(A representative for the Ambanis did not immediately respond to a request for comment from BI.)Kar also said the festivities were emblematic of the troubling levels of wealth disparity in India.According to <a target="_blank" href="https://bi.slack.com/archives/D06089ABVLM/p1709898345719679">Oxfam International</a>, the top 10% of the Indian population holds 77% of the total national wealth.In the US, the St Louis Fed says <a target="_blank" href="https://www.stlouisfed.org/institute-for-economic-equity/the-state-of-us-wealth-inequality">the figure is 66.6%</a>.The groom-to-be's father, <a target="_blank" href="https://www.businessinsider.com/how-rich-mukesh-ambanis-india-2020-1">Mukesh Ambani</a>, has an estimated net worth of $113 billion, making him the richest person in Asia and the 11th richest person globally, per the <a target="_blank" href="https://www.bloomberg.com/billionaires/?embedded-checkout=true">Bloomberg Billionaires Index</a>.Kar noted that the family is known in India for its extravagance, and lives in a skyscraper.She said: "Their house itself in Mumbai is a stark reminder of the kind of disparity of wealth, where you can sort of visually see this massive house for one family over the slums around their area."According to Architectural Digest India, the 27-story property cost an estimated <a target="_blank" href="https://www.businessinsider.com/ambani-house-photos-altamount-road-mumbai-spa-parking-amenities-art-2024-3?r=US&amp;IR=T#:~:text=The%20Ambani%20family%20owns%20the,contains%20a%20168%2Dcar%20garage.">$1 billion to build</a>. It towers over <a target="_blank" href="https://www.bloomberg.com/billionaires/?embedded-checkout=true">Mumbai's Golibar slum.</a>In 2011, Ratan Tata, another of India's richest men, told <a target="_blank" href="https://timesofindia.indiatimes.com/city/mumbai/Antilla-Mukesh-Ambanis-house-shows-lack-of-empathy-for-poor-Ratan-Tata/articleshow/8506287.cms">The Times of India:</a> "It's sad because this country needs people to allocate some of their enormous wealth to finding ways of mitigating the hardship that people have."The Ambani family does donate to charitable efforts through the Reliance Foundation. That body, founded by Nita and Mukesh Ambani, is one of the largest nonprofits in the country.<div type="image" title="Anant Ambani, son of Mukesh Ambani, Chairman of Reliance Industries, and Radhika Merchant, daughter of industrialist Viren Merchant, serve traditional Gujarati food to villagers ahead of their pre-wedding celebrations on the outskirts of Jamnagar, Gujarat, India, February 28, 2024." height="2812" width="4251" msid="108333407" hostid="261" sizebytes="852730"></div>The wedding also featured a communal dinner that fed some 51,000 local residents in Gujarat, <a target="_blank" rel=" nofollow" href="https://www.thehindu.com/news/national/anant-ambani-radhika-merchants-pre-wedding-celebrations-begin-with-anna-seva/article67898600.ece">The Hindu</a> reported.But, still, Kar suggested that the tens of millions spent on the festivities could have been spent on charitable initiatives, like addressing child malnutrition.She said: "The amount of spending they had on one event could certainly go toward a much larger program for that kind of thing."

The extravagant Ambani pre-wedding party was an affront to the millions of Indians in poverty, critics say

<ul><li>Hotels in <keyword id="826" type="General" weightage="100" keywordseo="goa" source="Orion">Goa</keyword> earned a revenue of ₹9,000 per room, followed by <keyword id="6358070" type="General" weightage="50" keywordseo="mumbai" source="Orion">Mumbai</keyword> and <keyword id="66" type="General" weightage="50" keywordseo="delhi" source="Orion">Delhi</keyword>. </li><li>There was a considerable increase in hotel reservations across all six major cities — Delhi, Goa, Mumbai, Chennai, Bengaluru and Hyderabad. </li><li>This growth is driven by weddings and meetings, incentives, conferences and exhibitions (MICE), and business travel. </li></ul>Goa is <keyword id="3658" type="General" weightage="50" keywordseo="india" source="Orion">India</keyword>’s favorite hotel destination with the best occupancy rates and earnings per room, a survey conducted by <keyword id="14677312" type="General" weightage="50" keywordseo="jll-hotels-group" source="Orion">JLL Hotels Group</keyword> revealed. India witnessed a 244% demand increase in hotels across six major cities — Delhi, Bengaluru, Chennai, Goa, Hyderabad and Mumbai in the second quarter of 2022, according to Hotel Momentum India Report 2022. This growth is driven by weddings and meetings, incentives, conferences and exhibitions (MICE), and business travel. “The stellar performance of the hospitality sector over the past few months has boosted confidence levels of hotel owners and operators. This is further amplified by the return of the business traveler. Investors’ gaze has returned to the sector,” Sanjay Sethi, CEO of Chalet Hotels. All six key markets continued to witness a year-on-year growth in revenue per available room (<keyword id="1995892" type="General" weightage="50" keywordseo="revpar" source="Orion">RevPAR</keyword>) in the second quarter of 2022 as compared to last year, the report revealed. Goa remained the leader in RePAR, with a 54% increase in hotel occupancy levels. The average daily rate of hotels in Goa was the highest in India, at over ₹9,000. Mumbai was second with an occupancy rate the same as Goa and RevPAR of ₹8,000. Delhi was at the third place with each room generating a revenue of over ₹6,000. Bengaluru saw the steepest increase in RevPAR in Q2 2022, with a 660% growth compared to the same period in the previous year. “As business travel and corporate off-sites continued to grow, summer holidays offered a further impetus to the overall demand resulting in a renewed confidence in the sector. We expect this momentum to continue over the next few quarters on the back of long weekends, festivals, weddings, events, and business travel evenly contributing to this growth story,” said Jaideep Dang, managing director - hotels and hospitality group, <keyword id="52011" type="General" weightage="50" keywordseo="south-asia" source="Orion">South Asia</keyword>, JLL. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/careers/news/machine-learning-and-statistics-are-the-most-important-skills-required-for-data-science-jobs-in-india-says-report/articleshow/93455981.cms">Machine learning and statistics are the most important skills required for data science jobs in India, says report</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/tech-buying-guides/best-tech-gifts-for-your-sisters-this-rakhi/articleshow/93455849.cms">Best tech gifts for your sisters this Rakhi</a>

Goa hotels recorded the best occupancies and earned more too says report

<ul><li>Indian consumers lean on their family for the smallest and the biggest needs and celebrate our smallest and biggest joys together.</li><li>So with Raksha Bandhan round the corner, brands are reminding consumers to celebrate their love for each other in modern ways.</li><li>Here are a few advertisements that stood out from this year.</li></ul>This year, brands have given a new perspective to old traditions of Raksha Bandhan. They are urging consumers to celebrate the tradition of tying a rakhi by focusing on its essence: it is not just about a brother protecting his sister, this pious festival is a celebration of love, protection, support and life-long companionship. With their campaigns this year, brands are reminding us that it is okay to relook at certain traditions and bring them in sync with the modern reality of gender equality. On the other hand, some brands simply chose to celebrate the little quirks and nok-jhonks that the siblings share. Here are a few campaigns that stood out, in no particular order: <keyword id="138037" type="COMPANY" weightage="20" keywordseo="Tanishq" source="Orion">Tanishq</keyword> Conceptualised by Tanishq and <keyword id="2805202" type="PERSON" weightage="20" keywordseo="Dentsu-Webchutney" source="Orion">Dentsu Webchutney</keyword>, this campaign celebrates the beautiful bond of a sister and her sister-in-law. It showcases how their relationship is much more evolved than just being sisters-in-law and rather being #SistersByChoice. The tradition of ‘Lumba Rakhi’ on Raksha Bandhan symbolizes this pure bond of love, care and nurture - a tradition where the sister ties the Lumba Rakhi to her sister-in-law as well for, it is believed that it is not just the brother but the sister-in-law too, who is responsible for the sister’s protection and together they form a protective cocoon around the sister. <div type="Youtube" id="tylRt7nPalQ" title="Celebrating sisters-in-law who are #SistersByChoice" thumbUrl="https://i.ytimg.com/vi/tylRt7nPalQ/mqdefault.jpg"></div> Cadbury Celebrations Every year, siblings in India celebrate Raksha Bandhan following the traditional rituals of a sister tying a Rakhi, a thread symbolising the bond they share, and the brother in return gifting a promise to protect her and that bond, all their life. However, this moment of joy, is deeply missed by many children in the country who are differently-abled, especially with their upper limbs. Often these children opt for prosthetic hands to help them build their lives. The journey for them is a long one where, as the child grows up, the prosthetic arms are recommended change, basis various factors. They typically start with basic prosthetic arms which lack the sense of touch, a very important sensation in their formative years. To make a meaningful difference to the lives of these children and help them celebrate this bond in the most fulfilling way possible, Cadbury Celebrations has partnered with Social Hardware, an organization working towards providing assistive devices and rehabilitation services to underserved communities to develop a unique senor based prosthetic arm that will let children feel the sense of touch, an integral part of growing up. The campaign is conceptualised by <keyword id="531122" type="COMPANY" weightage="20" keywordseo="Ogilvy-India" source="Orion">Ogilvy India</keyword>. <div type="Youtube" id="d2FMYYi33tM" title="Cadbury Celebrations | The feeling of #MyFirstRakhi" thumbUrl="https://i.ytimg.com/vi/d2FMYYi33tM/mqdefault.jpg"></div> Edelweiss Mutual Funds In the last two years, all of us have experienced love and support from people around us who may not necessarily be our family. People and communities came together to help each other. Every relation grows stronger with time. This Raksha Bandhan, <keyword id="222564" type="COMPANY" weightage="20" keywordseo="Edelweiss-Mutual-Fund" source="Orion">Edelweiss Mutual Fund</keyword> urges you to identify and celebrate these unusual bonds of love that have stood with you in challenging times. Conceptualized by Campen Factory, this campaign reminds you that Raksha Bandhan is not only about celebrating the traditional relationship between a brother and sister. It’s about celebrating any bond that is meaningful and stands the test of time. <div type="Youtube" id="zcTo40v03tg" title="Someone at the door - A film by #EdelweissMutualFund on relationships #BoundByLove" thumbUrl="https://i.ytimg.com/vi/zcTo40v03tg/mqdefault.jpg"></div> Bombay Shaving Company Growing up with a sibling is amazing fun. You help each other shine through everything in life. There are moments of love, happiness, joy and naughtiness. This Rakhi, Bombay Shaving Company celebrates this special relationship between siblings. <div type="Youtube" id="g07daTRADC8" title="Are you also like this with your sibling? | @Bombay Shaving Company celebrates Rakhi" thumbUrl="https://i.ytimg.com/vi/g07daTRADC8/mqdefault.jpg"></div> Amazon This campaign reminds you that some gifts don’t come in boxes. <div type="Youtube" id="B6axexxolTE" title="This Raksha Bandhan - #DeliverTheLove" thumbUrl="https://i.ytimg.com/vi/B6axexxolTE/mqdefault.jpg"></div> Swiggy Do you also nag your younger sibling and convince them to do all your chores? Then you will definitely relate with Swiggy’s campaign. <div type="Youtube" id="IbV_hFt2tI4" title="Kya aap apne bade bhai-behen se pareshan hai? #GenieHaiNaa" thumbUrl="https://i.ytimg.com/vi/IbV_hFt2tI4/mqdefault.jpg"></div> Ferns N Petals From the most irritating habits to the most adorable quirks, every sibling will relate to this film. <div type="Youtube" id="OZshtjuyz2w" title="Bandhan Pyaar Ka by Ferns N Petals" thumbUrl="https://i.ytimg.com/vi/OZshtjuyz2w/mqdefault.jpg"></div> Gulf Oil As a part of its on-going Gulf Superfleet Suraksha Bandhan campaign, Gulf Oil has released a long-form digital video to appreciate truck drivers who have been behind the wheels to ensure uninterrupted supply of essentials and medical supplies. This digital film, themed around the festival of Raksha Bandhan, depicts how sometimes even loved ones need to change their outlook. <div type="Youtube" id="NY9fPEmKI5Y" title="Gulf Superfleet Suraksha Bandhan" thumbUrl="https://i.ytimg.com/vi/NY9fPEmKI5Y/mqdefault.jpg"></div>

You Searched For "rakhi festival" and got 12 results

Raksha Bandhan 2024: Top gift ideas for brothers and sisters

Divyanshi Sharma

Raksha Bandhan 2024: Heartfelt wishes, quotes, and WhatsApp status

BI India Bureau

Janmashtami festivities drive business across India, sales exceed Rs 25,000 crore: CAIT

ANI

Best tech gifts for your sisters this Rakhi

Sourabh Jain

‘Freedom of choice’ will be a good gift for sisters celebrating Independence Day and Raksha Bandhan

BI India Bureau

Raksha Bandhan messages, wishes and quotes you can share with your siblings

BI India Bureau

Holiday list 2021 - checkout complete holiday calendar for 2021

BI India Bureau

This festive season, e-commerce platforms are betting big on Tier II and III markets, which are likely to contribute $150 million to e-commerce growth this year

Karuna Sharma

The social, economical and political relationships that a Rakhi binds

Katya Naidu

The extravagant Ambani pre-wedding party was an affront to the millions of Indians in poverty, critics say

Joshua Zitser,Spriha Srivasta…

Goa hotels recorded the best occupancies and earned more too says report

Eetika Kapoor

Brands celebrate Raksha Bandhan with a new perspective this year

BI India Partner

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