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10 mins read
Storyline: Where master storytellers tell us what goes behind crafting engaging stories that stand the test of time
Storyline endeavors to decode what storytelling stands for today and how marketers and advertisers …
2 mins read
PhonePe's latest campaign with Aamir Khan aims to bust myths about buying gold online before the festive season
The campaign is conceptualised by Leo Burnett
3 mins read
ACKO’s Pride campaign urges people rethink what it means to truly welcome and become an ally to the LGBTQ community
The campaign, featuring Neeraj Kabi, has been conceptualized by Leo Burnett Orchard
2 mins read
CarDekho’s latest campaign talks about building a safe driving environment for senior citizens
The campaign aims to promote greater responsibility towards self-driving senior citizens
3 mins read
MS Dhoni and daughter Ziva light up the screen in Oreo's latest campaign, #OreoPlayPledge
Through this campaign, Oreo is urging people to take the #OreoPlayPledge and stay playfully connect…
6 mins read
Life in 2020: Industry folks share some funny moments from the year gone by that helped them look at the lighter side of life
Things that made creative folks laugh in 2020
8 mins read
On Friendship Day, here are some of adland’s best friends talking about their friendships
Here's wishing everybody a Happy Friendship Day...
3 mins read
Whisper urges to #KeepGirlsInSchool after they get their periods
Whisper has released a stirring campaign to #KeepGirlsInSchool and prevent them from dropping out w…
2 mins read
Rishabh Pant stars in HDFC Life's latest campaign on term insurance
HDFC Life, one of India's leading insurers has collaborated with renowned cricketer, Rishabh Pant t…
PTI
3 mins read
From talking about struggles of COVID batch students to addressing how our country survived extreme oxygen shortage in 2021, HDFC Life’s latest ad will leave you teary-eyed
HDFC Life’s latest advertisement throws a spotlight on how the ‘COVID batch’ students have learnt a…
1 min read
‘Cool Dad’ Anil Kapoor becomes the new face for Spotify India
Global digital music service Spotify which swept the Indian market with dirt cheap subscription…
2 mins read
This advertising agency has come up with a unique solution to prevent motorcycle accidents in India
During monsoon, the pathetic condition of many roads turn fatal if not repaired on time
2 mins read
P&G Shiksha’s latest ad puts the spotlight on parts of India where children are still dreaming of going to school
P&G Shiksha focuses on providing underprivileged children access to holistic education
4 mins read
YouTube announces Winners of first India edition of YouTube Works Awards
The Awards are differentiated by their emphasis on showcasing the impact of a creatively, strategic…
4 mins read
Whisper and UNESCO's latest ad illustrates how dreams come to a grinding halt for many Indian girls due to the lack of period education and protection
The #KeepGirlsInSchool campaign aims at deepening awareness of the unfulfilled dreams of 2.3 crore …