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2 mins read
Publicis Groupe consolidates Data Science, Programmatic and Media Tech with Zenith and Starcom, under a common leadership
Tanmay Mohanty will now assume the newly created role of CEO Media Services, Publicis Groupe India
3 mins read
Ajay Gahlaut moves on from Publicis Worldwide; Vikash and Basabjit made Joint NCDs
Gahlaut will now pursue his passion on a personal front.
3 mins read
Publicis Groupe appoints Anupriya Acharya as CEO, South Asia as Saurabh Varma resigns
In this newly created role, Acharya will be leading Publicis Groupe's country agenda across India a…
2 mins read
Publicis Commerce expands to India, appoints two new leaders for the market
Kartik Iyer has been appointed as Publicis Commerce Lead and Krishna Mothey has been roped in as He…
2 mins read
Publicis Groupe Has Acquired Sapient For $3.7 billion
The acquisition wil create a platform to be named Publicis.Sapient, which the companies say in stat…
Lara O'Reilly
2 mins read
Giant ad agencies realize they have serious problems - and are finally making some bold moves
From brands taking both creative and media in-house to increasing competition from IT services (or …
Tanya Dua
2 mins read
Publicis Groupe announces the launch of bespoke marketing service 'PubHub'
PubHub is a comprehensive ecosystem that will create bespoke marketing transformation solutions at …
3 mins read
'The advertising industry is under tremendous amount of pressure to adapt': Engine Group is the latest ad holding company to go on an agency diet
"There is no question that the advertising industry is under tremendous amount of pressure to adapt…
Tanya Dua
5 mins read
'People and the egos often get in the way': Here are 5 things ad agencies can do to survive amid massive pressure to reinvent themselves
That must, and has started to change, with agency holding companies starting to respond by making c…
Tanya Dua
4 mins read
PUBLICIS Q4: In 2015 we will be 'back on growth' as we help businesses avoid 'becoming Uberized'
The acquisition will result in the creation of a platform to be named Publicis.Sapient, which the c…
Lara O'Reilly
2 mins read
Read the internal memo where Publicis Groupe CEO encourages staff after a disastrous third quarter
These developments came despite a string of recent new business wins that put Publicis agencies at …
Patrick Coffee
4 mins read
'The most promising growth prospect' - Inside Sapient, Maurice Levy's foundation for the future of Publicis Groupe
The benefit of Publicis.Sapient is that it enables the advertising company to not just work on camp…
Julien Rath
2 mins read
Publicis Groupe India appoints Unny Radhakrishnan as the CEO for Digitas
An accomplished Digital Leader with an impressive track-record, he started his career as a programm…
1 min read
Publicis Sapient fully acquires Sapient.i7
Over the past two years, Sapient i7 has offered an extensive set of services leveraging Salesforce …
2 mins read
The 10 things in advertising you need to know today
5. The Interactive Advertising Bureau's chief called Adblock Plus an "unethical, immoral, mendaciou…
Will Heilpern,Will Heilpern
2 mins read
29 execs with the most power at advertising giant Publicis
The owner of agencies Leo Burnett, MSL, and Epsilon has recently outperformed bigger rivals WPP and…
Patrick Coffee
3 mins read
Publicis finally rolled out Marcel, the AI platform designed to help turn the ad holding company around - here's everything we know
The platform finally went live April 6. In a video sent to all employees, Sadoun announced that Mar…
Patrick Coffee
2 mins read
LIVE! Omnicom And Publicis Announce Their Merger In Paris
Such a transaction would help Publicis buy the stock of retiring chair Elisabeth Badinter, the dau…