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Filmmaker <keyword id="56295" type="General" weightage="100" keywordseo="pradeep-sarkar" source="Orion">Pradeep Sarkar</keyword>, best known for the movie "<keyword id="14522" type="General" weightage="20" keywordseo="Parineeta" source="Orion">Parineeta</keyword>", passed away at a hospital early on Friday, his wife Panchali said. He was 67. The director was admitted to the ICU of Lilavati hospital in suburban Bandra following a fever. "He passed away between 3.10 am and 3.30 am at Lilavati hospital," his wife told PTI. He had viral fever on March 22. After administering some medicines his fever subsided but not completely. So he was rushed to the hospital, she said. "By the time we reached the hospital, his vitals started dropping. He was put on a ventilator in the ICU and was diagnosed with pneumonia. The infection attacked his lungs," the director's wife said. "According to doctors, he had many comorbidities which weakened his immunity. His blood pressure was fluctuating. Since COVID-19 hit him in July 2022, he was quite weak," Panchali said. Sarkar made his directorial debut with "Parineeta" in 2005. Some of his other directorial ventures include "Laaga Chunari Mein Daag" (2007), "Lafangey Parindey" (2010), "Mardaani" (2014), and "Helicopter Eela" (2018). Many celebrities offered their condolences through social media. Ajay Devgn said he is unable to fathom the news about Sarkar's demise. "The news of Pradeep Sarkar's demise, 'Dada' to some of us, is still hard to digest. My deepest condolences. My prayers are with the departed and his family. RIP Dada," Devgn wrote. Filmmaker <keyword id="4684" type="General" weightage="50" keywordseo="hansal-mehta" source="Orion">Hansal Mehta</keyword> shared a picture of the director on Twitter and wrote, "Pradeep Sarkar. Dada. RIP." Responding to Mehta's tweet, actor Manoj Bajpayee said he was shocked. "Ohh! That's so shocking! Rest in peace Dada!!," he said. Filmmaker Kunal Kohli remembered him as a sweet man. He shared the clip from the song 'Pihu Bole' from the movie "Parineeta" on social media. "Shocked and sad to hear about Dada Pradeep Sarkar. Really sweet man. Had lovely conversations about cinema with him. RIP Dada. Here's a song from your film to celebrate you and your cinema," he said in the post.

Parineeta director Pradeep Sarkar passes away at 67

<ul><li>The ad signs off by urging viewers to be on the alert for possible child marriages happening around them and to call 1098 to report such cases.</li><li>It is conceptualised by 82.5 Communications.</li></ul><keyword id="6390829" type="General" weightage="20" keywordseo="child-marriage" source="Orion">Child marriage</keyword> is a long-standing problem in India. The COVID-19 pandemic has only worsened it. Long stretches of school closure, isolation from friends and support networks, and rising poverty, have added fuel to a fire India was already struggling to put out. To prompt immediate action from a vigilant society, <keyword id="3421701" type="General" weightage="20" keywordseo="Akshara-Centre" source="Orion">Akshara Centre</keyword>, one of India’s leading NGOs for women and children, in collaboration with the Government of India’s <keyword id="173679" type="General" weightage="20" keywordseo="Ministry-of-Women-and-Child-Development" source="Orion">Ministry of Women and Child Development</keyword>, have commissioned a powerful ad film, #JustAChild. <div type="Youtube" id="Z2WrShptVfk" title="#JustAChild" thumbUrl="https://i.ytimg.com/vi/Z2WrShptVfk/mqdefault.jpg"></div> Conceptualized by 82.5 Communications, the ad features what seems like a normal wedding at first glance. Curiously, though, the bride's wedding finery and even her bindi are being removed. At the end, we realise that the bride is actually an underage girl and she is being rescued. Directed by well-known filmmaker Pradeep Sarkar, the short yet impactful ad features the powerful vocals of actress-singer Ila Arun, singing a snippet of the iconic song ‘Babul Mora Naihar Chhooto Jaye’ written by Nawab Wajid Ali Shah. In the context of a wedding, this song speaks to the sadness a bride feels because she has to leave her parent's home. In this case, the lyrics are all the more poignant because she is a child bride. But, fortunately, there is a happy ending to her story as she is rescued. The ad signs off by urging viewers to be on the alert for possible child marriages happening around them and to call 1098 to report such cases. Because every call can help rescue an underage girl being forcibly married off. The film is part of a larger campaign, #JustAChild, that aims at raising awareness about the issue across India. The official #JustAChild film was released by the Honourable Minister Adv. Yashomati Thakur in a national event organised by MAVIM and UN Women India. Popular actress, Sakshi Tanwar has extended support to the campaign. Speaking about the ad, Sumanto Chattopadhyay, Chairman and CCO, 82.5 Communications-India, said, “Amid the many crises of the pandemic, child marriage is one serious problem that was not getting enough attention. Our attempt is to correct that. Director Pradeep Sarkar and singer Ila Arun have helped us create a film with a strong impact. We hope it will be seen widely and its message taken to heart." Mayur Varma, ECD and Creative Head, Mumbai &amp; Kolkata, 82.5 Communications added, “The attempt is to use unmissable storytelling to make the message of ending child marriage unmissable.”

Ministry of Women and Child Development and Akshara Centre launch a new ad that urges the audience to report child marriages at 1098

The trailer of Rani Mukherjee’s upcoming movie Mardaani is already creating buzz about the actress’s power-packed avatar. It is for the first time that Rani will be seen playing a cop in <keyword id="143" type="CITY" weightage="100" keywordseo="Bollywood">Bollywood</keyword> and a fierce one at that. From beating the baddies to playing with blood and bullets, she has done it all in this flick, directed by Pradeep Sarkar. But hotties in uniform are not novelties in Bollywood. Till date, many of them played top cops and managed to turn our heads. So let us have a look at six of the femme fatales of Bollywood, who played tough policewomen and wowed the audience.

6 Hot Female Cops Who Wowed Bollywood Buffs

After Ajay Devgn’s cop avatar in Singham Returns, it is now turn of <keyword id="14519" type="PERSON" weightage="20" keywordseo="Rani-Mukerji">Rani Mukerji</keyword> to essay a cop in the latest flick <keyword id="1633187" type="UNKNOWN" weightage="20" keywordseo="Mardaani">Mardaani</keyword>. The movie is directed by Pradeep Sarkar and based on crime and child trafficking in India. 
 
The movie is produced by Aditya Chopra under the Yash Raj banner. Mardaani has managed get some great reviews from the critics and junta but did not get the <keyword id="25892" type="ORGANIZATION" weightage="20" keywordseo="box-office">box office</keyword> ringing. In the first weekend, the movie so far has managed to collect Rs 3.45 crore on Friday (August 22) and added another Rs 3.3 crore on Saturday, as per the data collected by <a href="http://boxofficecollection.in/2014/08/25/third-day-collection-of-mardaani-1st-weekend-box-office-report.php">Box Office Cinema</a>. The business of the movie spiked on Sunday and it managed to earn Rs 5.5 crore at the box office, bringing the total weekend collections to Rs 13.71 crore. 
 
Mardaani has been released in around 1300+ screens and from reports it has been pegged that it has garnered about 20-25% occupancy level on average. The movie is doing better in the Mumbai-Maharashtra circle. 
 
The past few weeks have been pretty good with the release of movies such as Kick, Entertainment and Singham Returns, but Mardaani did not register a similar bumper opening. 
 
Rani Mukerji was last seen in Talash opposite Aamir Khan and Kareena Kapoor. We hope that Mardaani manages to maintain its earning over the weekdays and ends up having a decent first week collection. 
 
In 2014, we have already seen three interesting woman-oriented movies – Gulaab Gang, Queen and Bobby Jasoos – of which Queen had managed to win the hearts of the Indian audience. 
 
Apart from Mardaani, the other movies that were released this week are Mad About Dance, Life Is Beautiful and Expendables 3, but none of them have managed to create any magic at the box office. 
 
On the other hand, Singham Returns manages to hold on well in the second week of its release. The Ajay Devgn starrer has collected a total of Rs 120.98 crore in its nine-day run (till Saturday).

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Parineeta director Pradeep Sarkar passes away at 67

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Ministry of Women and Child Development and Akshara Centre launch a new ad that urges the audience to report child marriages at 1098

BI India Partner

6 Hot Female Cops Who Wowed Bollywood Buffs

Charu

Box Office: Mardaani Collects Rs 13.71 Crore In Opening Weekend

Surbhi Chawla

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