<ul><li><a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink">Global Trends Festival</a> is one of the world's most prestigious events which will be live from Oct 19-23.</li><li>While nobel laureates, some of the biggest political and corporate icons will provide thought leadership, it's a great platform to network with CXOs from around the world.</li><li><a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink">Global Trends Festival 2020</a> is presented by <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://aws.amazon.com/" data-type="tilCustomLink">AWS</a>.</li><li>Get your tickets now from <a href="https://in.bookmyshow.com/events/business-insider-global-trends-festival/ET00137578" data-type="tilCustomLink">BookMyShow</a>.</li></ul> Conversations about sustainability aren’t complete without addressing mobility. The fight against climate change on one hand and rapid urbanisation on the other, topped up with the challenges thrown by COVID, there are many lessons to be learnt from experiences in different countries. And who better to ask than Pradeep Parameswaran, the man who has been battling changes across the Asia-Pacific (APAC) region for one of the world’s largest ride hailing apps, Uber. Parameswaran has been spearheading many innovations including bringing in more electrical vehicles to tackle pollution and congestion in a market like India. After the lockdown forced many Indians to stay indoors, the cab aggregator, like many others, was greatly affected. However, it also stayed true to its core of mobility and innovation and quickly extended Uber Medic service for frontline workers. It also launched Uber Connect to help move essential goods when people were stuck at homes in want of basic needs. Quick pivots are not new for the Jamnalal Bajaj alumnus. Even at his earlier jobs, either as the CEO of DEN Networks or technology leader and partner at consultant McKinsey, he has always been advocating the role of technology in solving problems. Apart from mentoring and advising tech majors and startups alike, Parameswaran is also an active investor in startups. Parameswaran also believes in the transformational power that technology can play in emerging markets. In his current role too, he has been actively bringing many changes to Uber’s offerings in India which is a ‘low fare market’ with hyperlocal solutions. Since then, Uber in India has expanded to autos, bikes, partnered with public transportation to aid multimodal commuting and going electric – while it has sold its food delivery business to Zomato and picked up an almost 10% stake in the latter. Uber’s project of providing low-cost transportation that causes little damage to the environment has caught the fancy of many. At the Global Trends festival, Parameswaran will speak on sustainability and its renewed importance in a post-pandemic world. SEE ALSO: <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/international/news/sebastian-thrun-to-speak-at-the-business-insider-global-trends-festival-2020/articleshow/78432049.cms" data-type="tilCustomLink">Sebastian Thrun to speak at the Business Insider Global Trends Festival 2020</a> <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/business/news/watch-out-for-oyos-billionaire-founder-ritesh-agarwal-talking-tech-at-global-trends-festival-2020/articleshow/78141486.cms" data-type="tilCustomLink">Watch out for OYO’s billionaire founder Ritesh Agarwal talking tech at Global Trends Festival 2020</a> <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/business/news/sadhguru-jaggi-vasudev-at-global-trends-festival-2020-simplifying-sustainability/articleshow/78271251.cms" data-type="tilCustomLink">Sadhguru at Global Trends Festival 2020: Simplifying Sustainability</a>

Watch Uber’s APAC head Pradeep Parameswaran open up about sustainable mobility for all at the Global Trends Festival 2020

<ul><li><a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink">Global Trends Festival</a> is one of the world's most prestigious events which will be live from Oct 19-23.</li><li>While nobel laureates, some of the biggest political and corporate icons will provide thought leadership, it's a great platform to network with CXOs from around the world.</li><li><a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink">Global Trends Festival 2020</a> is presented by <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://aws.amazon.com/" data-type="tilCustomLink">AWS</a>.</li><li>Get your tickets now from <a href="https://in.bookmyshow.com/events/business-insider-global-trends-festival/ET00137578" data-type="tilCustomLink">BookMyShow</a>.</li></ul>In five decades, the amount of greenhouse gases released in the production of a glass of milk in the US has halved. Thanks to new technologies, animals are not only healthier and more productive, but the livelihood of many people in poorer parts of the world is also improving," believes Kristin Peck, President of <keyword id="1184921" type="COMPANY" weightage="20" keywordseo="Zoetis">Zoetis</keyword>. <ul><li>Zoetis has annual revenues of around USD 6 billion and employs more than 10,000 people worldwide. </li><li>The need for productivity and efficiency in animal husbandry has never been greater than now, says Peck.</li><li>Peck actively supports women. She is the author of the book "Perseverance" about motherhood. Together with her husband, she has gone through a long and traumatic journey, including five miscarriages, several infertility treatments and a story with a murderous nurse.</li></ul>Out of love for animals Zoetis is the world's largest manufacturer of vaccines and medicines for domestic and farm animals. Since January 2020, it has been headed by Kristin Peck. Previously, she led the company's global production and supply organisation, and from 2015 she was head of the company in the USA. Since 2018, Peck also managed the company's corporate strategy and development activities, including acquisitions. Kristin Peck grew up on her parents' farm in Connecticut, surrounded by dogs, cats, horses and birds who were treated like family members. Her mother bred Morgan horses and her father helped organise the rodeo. Her first job, still in high school, was with Zoetis, which she manages today. In an interview for the American “Successful Farming” magazine, she stresses that at some point in her life she realised how important it is for people to create new jobs. - As a Georgetown University student reading History and Spanish, I spent a semester teaching Spanish to children in Ecuador. I took care of them and taught them the language so that their parents could find work. I soon realised that learning Spanish would not improve the future of these children if there was not enough economic growth to employ their families in these areas. That led me to take the business path as a way of creating opportunities for people," says Peck. In an interview with the 'SF', the President of Zoetis points out that the need for productivity and efficiency in animal husbandry has never been greater than it is today, because the constraints resulting from the pandemic, the growing world population and the need to tackle environmental problems are still growing. The future lies in digital solutions. Sensors provide more information about the health of farm animals, and genetic testing is becoming increasingly important as producers can choose the healthiest and most resistant animal breeds. - We also see greater emphasis on reducing the carbon footprint. We are trying to help producers improve production while using less resources to keep healthier and more productive animals. This is all thanks to new technologies and much better production methods. Those used in recent decades show the power of science and technology. In the 1970s, American farmers had to raise 140 million heads of cattle in order to meet consumer demand for beef. Today it is 90 million. Between 1964 and 2014, the amount of greenhouse gases associated with the production of a glass of milk decreased by 50%. Thanks to genetics, data, technology and new innovations, we will be able to improve the sustainability of livestock production," says Peck. One example of the impact of science and technology on human life is the African Livestock Productivity and Health Advancement (ALPHA) programme run by Zoetis in sub-Saharan Africa. Under this initiative, Zoetis is increasing the availability of veterinary medicines, establishing permanent diagnostic networks and providing training and education to local farmers. In these areas, the population is extremely dependent on their livestock. It often turns out that a lack of vaccination, or an incompetent diagnosis of the disease leading to the infection of animals, means hunger for the entire families. Zoetis during COVID-19 Zoetis, like most companies in the world, faces the consequences of the coronavirus pandemic. Kristin Peck had to face it less than three months after she took over the company. Zoetis is a big organisation. It has annual revenues of around USD 6 billion and employs over 10,000 people worldwide. As the analysts stress, the company has a very balanced revenue policy, as it is divided 50/50 in terms of products for pets and livestock. Unlike many pharmaceutical companies, Zoetis is not dependent on any particular product. The best-selling drug, Apoquel, generated less than 10% of all sales in 2019. Kristin Peck pointed out at the results conference that Zoetis expects worse figures this year, because some 3% of sales used to come from the Chinese market, and the global economic slowdown could affect the results. But Peck doubts that the coronavirus will stop the long-term trend of eating more protein. Even if it does, Zoetis will benefit from selling its products aimed at poultry. Kristine Peck and helping women Kristine Peck received the “Feather In Her Cap 2019” award for her involvement in the development of her employees, launching a leadership programme at Zoetis that provides training, mentoring and participation in strategic projects. Kristin Peck is also personally a mentor for many women in Zoetis. Peck herself has written a book on motherhood and her experiences with it. Together with her husband, she has gone through a long and traumatic journey, including five miscarriages, a surrogate mother's miscarriage, several infertility treatments and a story with a murderous nurse. Kristin Peck has two children today. In her book she encourages women never to give up their dreams of building a family. - Many women go through the same things, but do not talk about it. Therefore, the aim of this book is to help women who have fertility problems so that they do not feel lonely, and to build a certain dialogue about this," says Peck. The book was based on Kristin's notes, which her husband encouraged her to record. Peck wrote down all of her thoughts and poured difficult emotions on paper. The e-book was published by Kindle Publishing. President Zoetis points out in her memoirs that she wanted sympathy from those around her, but often received good advice in return, which was neither helpful nor comforting. "'People often said to me: You need to relax, some things could work properly, if it were not for your stress. I just wanted to hear: I'm sorry, I love you. I am here for you. What can I do to help you?" - writes Peck. All the proceeds from the book are donated to charity. SEE ALSO: <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/business/news/watch-ubers-apac-head-pradeep-parameswaran-open-up-about-sustainable-mobility-for-all-at-the-global-trends-festival-2020/articleshow/78493912.cms" data-type="tilCustomLink">Watch Uber’s APAC head Pradeep Parameswaran open up about sustainable mobility for all at the Global Trends Festival 2020</a> <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/international/news/sebastian-thrun-to-speak-at-the-business-insider-global-trends-festival-2020/articleshow/78432049.cms" data-type="tilCustomLink">Sebastian Thrun to speak at the Business Insider Global Trends Festival 2020</a> <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/business/news/sadhguru-jaggi-vasudev-at-global-trends-festival-2020-simplifying-sustainability/articleshow/78271251.cms" data-type="tilCustomLink">Sadhguru at Global Trends Festival 2020: Simplifying Sustainability</a>

Watch Kristin Peck, President of Zoetis at Global Trends Festival 2020

<ul><li><a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink">Global Trends Festival</a> is one of the world's most prestigious events which will be live from Oct 19-23.</li><li>While nobel laureates, some of the biggest political and corporate icons will provide thought leadership, it's a great platform to network with CXOs from around the world.</li><li><a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink">Global Trends Festival 2020</a> is presented by <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://aws.amazon.com/" data-type="tilCustomLink">AWS</a>.</li><li>Get your tickets now from <a href="https://in.bookmyshow.com/events/business-insider-global-trends-festival/ET00137578" data-type="tilCustomLink">BookMyShow</a>.</li></ul> The only thing we can be sure of in the future is crises - claims economist Nassim <keyword id="1113968" type="PERSON" weightage="20" keywordseo="Nicholas-Taleb">Nicholas Taleb</keyword>. In his opinion, the world has no way of becoming immune to everything, but the turbulence can become our strength. <ul><li>A “Black Swan” cannot be predicted, because it is not possible to “manage risk” fully. </li><li>The American market theorist, investor and philosopher explains how to benefit from the Black Swans.</li></ul>Nassim Nicholas Taleb is an American economist, philosopher and trader of Lebanese origin. In his academic work, he focuses on issues connected with probability, randomness and uncertainty. He is a professor at the University of New York and author of bestsellers: “The Black Swan. The Impact of Highly Improbable", and “Antifragile. Things That Gain From Disorder". The Sunday Times has chosen “The Black Swan” as one of the 12 most important books published after World War II. Living with the “Black Swan” "What I call the Black Swan (written in capital letters) is an event with the following three characteristics. Firstly, it is unusual because it goes beyond the domain of our usual expectations, as no element of the past clearly indicates its possible occurrence. Secondly, it has a drastic impact on reality (as opposed to a bird with an unusual plumage). Thirdly, despite the lack of typicality of this event, our nature forces us to seek a justification for its occurrence after the fact in order to make it explainable and predictable," writes Nassim Nicholas Taleb in his book. According to the economist, societies are not able to react well to the Black Swans because they focus too much on the past and look for the error they have made. However, it is only after the fact that we realise that such events could have been foreseen. Taleb points out that the crux of the matter is that a “Black Swan” cannot be predicted, because it is not possible to “manage risk” fully. In his opinion, we should realise that they do exist, rather than playing soothsayers. The author of the bestseller indicates that any “risk management” is wrong, because it assumes certain models, certain averages, and it is wrong to think that tomorrow will be the same as today. So what should we do? Taleb indicates that once in a while we will have to deal with something that is going to turn the life of our society upside down. We can only try to do our best every day and be reasonably resilient to this type of tragedy. If a Black Swan comes, this preparation will allow us to act much more effectively. "There are many possibilities, it is enough to focus on the anti-knowledge, which is what we do not know. For example, we can learn to benefit from the Black Swans (with their positive effects) by maximising our exposure to such events. In fact, in some areas - such as scientific discoveries and venture capital investments - what is unknown brings disproportionately higher returns, because in the case of rare events, we usually have little to lose and much to gain,” writes Nassim Nicholas Taleb. He also warns against drawing conclusions from the past too hastily and relying on historical data to predict the future. The guest of the <keyword id="9732021" type="UNKNOWN" weightage="20" keywordseo="business-insider-global-trends-festival">Business Insider Global Trends Festival</keyword> writes that if we are not able to “calculate” the risk, we often disregard it altogether, relying on already known models that give us a sense of certainty. "Antifragility" Another well-known publication by Nassim Taleb is “Antifragile. Things That Gain From Disorder". The author argues that some things are served well by shocks because they develop and flourish under the influence of changeability and stress. He cites in his book a model example of exercise in a gym. Muscles are subjected to effort and stress, but the effect can be impressive and beneficial to health. Taleb transfers this example to organisations and companies. When a company avoids stress, its "muscles" become weaker and weaker, and this may be the first nail in the coffin in a constantly changing environment. In his book Nassim Taleb distinguishes between two types of stress: negative and positive. The positive is the one that is often repetitive, but manageable. It is the one that creates new opportunities. The negative is the one that causes the boat to tip over and the company to come out weakened. Here, in turn, we come to the concept of antifragility, i.e. continuous testing, building resilience and constant change. Taleb writes that it is impossible not to make a lot of mistakes, but these should be used to draw conclusions and build “immunity”. Everything, however, depends largely on the mentality, because it is not in human nature to go beyond the comfort zone and to be exposed to inconveniences. SEE ALSO: <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/business/news/watch-ubers-apac-head-pradeep-parameswaran-open-up-about-sustainable-mobility-for-all-at-the-global-trends-festival-2020/articleshow/78493912.cms" data-type="tilCustomLink">Watch Uber’s APAC head Pradeep Parameswaran open up about sustainable mobility for all at the Global Trends Festival 2020</a> <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/international/news/sebastian-thrun-to-speak-at-the-business-insider-global-trends-festival-2020/articleshow/78432049.cms" data-type="tilCustomLink">Sebastian Thrun to speak at the Business Insider Global Trends Festival 2020</a> <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/business/news/watch-out-for-oyos-billionaire-founder-ritesh-agarwal-talking-tech-at-global-trends-festival-2020/articleshow/78141486.cms" data-type="tilCustomLink">Watch out for OYO’s billionaire founder Ritesh Agarwal talking tech at Global Trends Festival 2020</a> <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/business/news/sadhguru-jaggi-vasudev-at-global-trends-festival-2020-simplifying-sustainability/articleshow/78271251.cms" data-type="tilCustomLink">Sadhguru at Global Trends Festival 2020: Simplifying Sustainability</a>

Watch Nassim Nicholas Taleb, a Risk Specialist at the Global Trends Festival 2020

<ul><li><a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink">Global Trends Festival</a> is one of the world's most prestigious events which will be live from Oct 19-23.</li><li>While nobel laureates, some of the biggest political and corporate icons will provide thought leadership, it's a great platform to network with CXOs from around the world.</li><li><a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink">Global Trends Festival 2020</a> is presented by <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://aws.amazon.com/" data-type="tilCustomLink">AWS</a>.</li><li>Get your tickets now from <a href="https://in.bookmyshow.com/events/business-insider-global-trends-festival/ET00137578" data-type="tilCustomLink">BookMyShow</a>.</li></ul><keyword id="120306" type="PERSON" weightage="20" keywordseo="Robert-Lewandowski">Robert Lewandowski</keyword> – footballer, investor and UNICEF Goodwill Ambassador has joined the speakers of the BUSINESS INSIDER Global Trends Festival conference that will take place online from 19th to 23rd of October 2020. During the interview “The Focused Leader - How to maintain focus and peak performance in challenging times. World-class athlete’s perspective on the role of focus and perseverance in pursuit of success”, Robert Lewandowski will talk about his experience and challenges he faces as the team leader not only on the football field. How to spot opportunities even under threat, how to motivate oneself and others and how to keep focused on the adopted goal in challenging situations - Robert Lewandowski will be sharing his experiences on the Global Stage of the conference on Friday, 23 October, at 18:25 CEST. “Self-discipline, strong will, perseverance, ability to make instant decisions and to draw conclusions from wins and losses are the desired traits of any athlete, and they are increasingly decisive to business successes. Both these domains also require a leader, a captain” - says Robert Lewandowski, footballer, speaker at the BUSINESS INSIDER Global Trends Festival. Robert Lewandowski was named UEFA Men's Player of the Year for 2019/20 and has won the Forward of the Season award for the 2019/20 UEFA Champions League. In his football career he also was the five-time Bundesliga top scorer, the top scorer of Champions League and top scorer of Poland’s Top-Division (Ekstraklasa), as well as Champions League winner, eight-time Bundesliga Champion, Poland’s Top-Division (Ekstraklasa) Champion, four-time German Cup Winner, Poland’s Cup winner and Europe, Poland and Germany Super Cup winner. He is Bundesliga’s all-time number three scorer. Since July 2014, as the player of Bayern Munich he has scored more than 250 goals. Furthermore, he is Poland’s national team’s all-time top scorer. Besides his outstanding performance on the football field, Robert Lewandowski also stands out as a successful investor. He gets involved in mainly long-term promising technology and real estate development projects, trading and service platforms as well as products for athletes. His most prominent projects include the investment in Movie Games, a computer games developer and publisher listed on the Warsaw Stock Exchange; Less_ App, RL9 coffee branded with Robert Lewandowski’s logo – during the pandemic 10 percent of profits on sales went to the polish National Senioral Economy Institute, and the investment in SamuraiLabs, a company detecting and preventing online violence. Robert Lewandowski is also the co-owner of the RL Media house and Stor9_ marketing agency. As the best player of Poland’s national team and Bayern Munich he is the face of advertising campaigns all over the world. His official social media accounts are followed by over 34 million people. SEE ALSO: <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/business/news/watch-ubers-apac-head-pradeep-parameswaran-open-up-about-sustainable-mobility-for-all-at-the-global-trends-festival-2020/articleshow/78493912.cms" data-type="tilCustomLink">Watch Uber’s APAC head Pradeep Parameswaran open up about sustainable mobility for all at the Global Trends Festival 2020</a> <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/business/news/sadhguru-jaggi-vasudev-at-global-trends-festival-2020-simplifying-sustainability/articleshow/78271251.cms" data-type="tilCustomLink">Sadhguru at Global Trends Festival 2020: Simplifying Sustainability</a> <a href="https://www.businessinsider.in/trendsfestival" data-type="tilCustomLink"></a><a href="https://www.businessinsider.in/business/news/watch-out-for-oyos-billionaire-founder-ritesh-agarwal-talking-tech-at-global-trends-festival-2020/articleshow/78141486.cms" data-type="tilCustomLink">Watch out for OYO’s billionaire founder Ritesh Agarwal talking tech at Global Trends Festival 2020</a>

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Watch Uber’s APAC head Pradeep Parameswaran open up about sustainable mobility for all at the Global Trends Festival 2020

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Watch Kristin Peck, President of Zoetis at Global Trends Festival 2020

BI India Bureau

Watch Nassim Nicholas Taleb, a Risk Specialist at the Global Trends Festival 2020

BI India Bureau

Robert Lewandowski, named Europe’s Footballer of the Year 2019-20, will speak at the Business Insider Global Trends Festival

BI India Bureau