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6 mins read

Armie Hammer is attempting a comeback following a sexual abuse scandal. PR experts are skeptical.

Armie Hammer has been cast in a film and launched a podcast. They're his first big projects since w…

Ayomikun Adekaiyero   


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5 mins read

MrBeast is in a tough spot. But PR experts say an aggressive 'super lawyer' isn't the fix he needs.

Crisis management experts say MrBeast going after his critics will only further erode trust with hi…

Lindsay Dodgson   


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4 mins read

CrowdStrike's crisis management strategy holds lessons for all companies

The CrowdStrike IT outage was a PR nightmare, but it's a reminder to all companies that building a …

Polly Thompson   


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3 mins read

From Clients to Coverage: Decoding Public Relations with Schitt’s Creek

Here's all the lovable characters from Schitt's Creek have taught us about Public Relations

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3 mins read

Startup PR: What you should know in 2021

Some disruptive and re-imaginative ideas for beginners

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1 min read

Nicholas Carlson   


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3 mins read

I'm a mom of 3 and a public-relations expert. Here's how I prepared my kids for dangerous situations using a PR practice.

The author says she uses her PR strategies for dealing with difficult situations with her kids and …

Marjie Hadad   


Nhari Djan   


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5 mins read

Instagram Reels and upping content game: suggestions from Celebrity PR managers and Influencer Marketing Agencies for TikTokers

How Celebrity PR managers and influencer marketing agencies are helping former TikTokers stay afloa…

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2 mins read

There's a lesson for any manager or exec in how United handled its PR nightmare

He said that goes double for firms within service industries, like United Airlines. Chowdhury point…

Áine Cain   


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2 mins read

Amazon's Jeff Bezos just explained a key business lesson that could have saved United from its PR fiasco

United took a long time to actually apologize for the incident and the way it treated one of its cu…

Alexei Oreskovic   


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3 mins read

Amazon cloud boss Andy Jassy shares the important lesson the company learned from launching its failed Fire Phone

Do you work at AWS? Got a tip? Contact this reporter via email at rmchan@businessinsider.com, Signa…

Rosalie Chan   


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4 mins read

9 signs you're going to be extraordinarily successful

Yet we all hope to achieve exceptional success (something we all define differently — and should de…

Jeff Haden, LinkedIn   


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4 mins read

Former Saatchi & Saatchi chairman Kevin Roberts is now the chairman of PR company Beattie

His comments made headlines around the world and many senior executives in the advertising industry…

Lara O'Reilly   


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3 mins read

The 5 Biggest PR Blunders Of 2013

"Companies can certainly have opinions about gay marriage or any other subject, but they should try…

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4 mins read

Here Are 10 Money Lessons We Can Learn From Mukesh Ambani

Dictionary explains a ‘genie’ or a ‘jinn’ is a sort of tutelary or a guardian spirit that is assign…

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5 mins read

Remember these four lessons if you are planning a start-up

“In the complex world of entrepreneurship, it is difficult to avoid operational and strategic misst…

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3 mins read

Brand Narendra Modi: Here Are 10 Business Lessons For All

What makes ‘brand Modi’ much more endearing and successful when compared to others? In more ways th…

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6 mins read

7 Timeless Lessons From Bill Gates' Favorite Business Book

[T]he clear waters of moral responsibility at G.E. became hopelessly muddied by a struggle to commu…