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This is how ‘Pokemon Go’ began its journey
Such is the craze of the game that people, and we are not only talking of kids here, are spending t…
Pokemon Go: What happens when Delhi hosted its own poke walk
Let's catch them all!
Here's why the creator of 'Pokemon Go' just acquired London game studio Sensible Object
His experience running play-focused events is also likely to come in handy. "A big strand of how Ni…
Shona Ghosh
The creator of 'Pokemon Go' is suing an 'association of hackers' that it says helps players cheat at its games
Now, Niantic is drawing a line in the sand, as it files a lawsuit against Global++ - what it descri…
Matt Weinberger
Watch out for the PokeStops as Reliance Jio brings Pokemon Go in India
Watch out for the PokeStops as Reliance Jio brings Pokemon Go in India
Believe it or not Pokémon Go is the most primitive form of Augmented Reality, here’s what AR can really do
Now that the craze around Pokémon Go is settling down a bit, it’s time to tell you there is so much…
The creator of Pokemon Go bought an LA-based gaming studio as its acquisition spree continues
Seismic Games is best known as the developer of "Marvel Strike Force," a free-to-play smartphone ga…
Matt Weinberger
This running app combines Risk and Pokemon Go to turn real-world fitness into a virtual empire
I can certainly vouch for the app's motivational merits. On the first day of testing, a short run f…
Isaac Williams
A former Facebook executive raised $3.7 million to fund a game aiming to match the success of 'Pokemon Go'
Although Lannen declined to reveal specific details about the premise of WarDucks' new game, she sa…
Charlie Wood
A boss is 'forcing' his employees to play Pokemon Go
Boris Veldhuijzen van Zanten, CEO and co-founder of tech site The Next Web, has mandated that his w…
Caroline Praderio
There's a very good reason why Samsung is betting big that the creator of 'Pokemon Go' is now worth $3.9 billion
This, too, is where Samsung comes in. In November, Samsung announced that it is collaborating with …
Matt Weinberger
This running coach designed a weeklong workout plan around 'Pokemon Go'
Miranda made sure he had Pokémon eggs incubating at the start of each run, so the miles he cranked …
Mark Abadi
An early investor in the company behind 'Pokemon Go' has a big vision for where it's going next
He added: "We are passionate believers in the AR, VR, and AI space and at a big picture level we ar…
Lara O'Reilly
The CEO behind Pokemon Go just dropped some big hints to the future of the game
Hanke confirmed that Pokémon trading is coming to the game, which he had previously told Business I…
A Michigan children's hospital is using Pokemon GO to help kids stay active
"The research is really, really clear on this, that the more you exercise, the more it would help d…
Chris Weller
Axie Infinity has an inflation problem — and without more players, it’s going to be a tough fix
According to analytics firm Naavik, Axie Infinity has an inflation problem on its hands with player…
The founder of Blippar, which collapsed dramatically after a shareholder dispute, has a new augmented reality company
Sources told Business Insider that the company struggled to nail down its strategy, deprioritised i…
Shona Ghosh
How Lemonade's founders raised a massive seed round just by talking
"We've taken on the full-stack of insurance, becoming an insurance company, which is kind of nuts,"…
Julie Bort
If you think it's crazy that Snapchat might go public at a $40 billion valuation, here's something to consider...
Snapchat, which recently changed its corporate name to Snap Inc, will reportedly generat…
Alyson Shontell
Company executives are speaking out on Election Day: Starbucks' Howard Schultz calls for a peaceful transition of power
Business leaders including Howard Schultz, Elon Musk, and Jamie Dimon weigh in on Election Day for …