You Searched For "pepsi advertising" and got 19 results
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8 mins read
How Pepsi continues to stay relevant and connect with every generation
From Dil Maange More to Har Ghoont Mein Swag, here's how Pepsi's communication has evolved over the…
2 mins read
Throwback to some memorable IPL ads created over the years
Brands that want to make the most of the league usually come up with captivating campaigns to grab …
3 mins read
Got 'Pilk'? TikTokers are amassing millions of views drinking a bizarre concoction of Pepsi mixed with milk
"If Lindsay Lohan drinks it, I drink," said one creator.
Kieran Press-Reynolds
1 min read
Culver's just switched from Pepsi to Coke. See which major US restaurants serve which soda brands.
For all you die-hard Pepsi fans out there, we understand how hard it can be to find a place to eat …
Skye Gould,Mary Hanbury,Nancy…
2 mins read
Pepsi takes down 'dystopian' advertisement on a COVID-19 testing sign after being mocked on Twitter
Pepsi faced mockery on Twitter after putting a "dystopian" ad for soda on a COVID-19 testing site s…
Kate Taylor
2 mins read
Pepsi is copying the craft-beer industry's playbook with 'Nitro Pepsi'
"We couldn't be more excited about how far we have come with the development of 'Nitro Pepsi,'" sai…
Hayley Peterson
2 mins read
Pepsi once offered a fighter jet as a joke prize in a promotion. A student tried to claim it anyway.
A new Netflix documentary recounts John Leonard's audacious attempt to force Pepsi to hand over a H…
Ryan Hogg
1 min read
Burger King was blasted for its terrible tweet on International Women's Day. From Pepsi to KitchenAid, here are 5 other brands whose campaigns have caused a stir in recent years.
It was part of a campaign intended to promote the chain's launch of an initiative to help increase …
Zahra Tayeb
1 min read
Pepsi is launching 'cocoa' cola, a drink made to taste like hot chocolate with marshmallows
The drink is described as a "delicious blend of cocoa (and hint of marshmallow!) mixed with Pepsi c…
Barbara Smith
3 mins read
TV companies gun for direct-to-consumer dollars, Facebook and Google's privacy crackdown, Pepsi fights back
An Accenture Interactive exec says it's 'time to put the checkbook away' after its string of acquis…
Lucia Moses
1 min read
Pepsi sparks outrage over its plan to export Scottish seed potatoes to Russia in a deal worth almost $800,000
The export deal was made with Aberdeen-based growers, Saltire Seed, according to The Times of Londo…
Zahra Tayeb
3 mins read
How Pepsi's CEO predicted the death of soda and saved the beverage giant in the process
By 2016, less than 25% of PepsiCo's sales were from soda, equal to sales from "naturally nutritious…
Kate Taylor
4 mins read
The top 10 Super Bowl commercials that have already generated the most buzz online this year
From Amazon to Bud Light, here are some of the most popular Super Bowl commercials leading up to th…
Grace Kay
2 mins read
CMOs discuss the future of advertising
Business Insider's top advertising and media stories for January 22.
Lauren Johnson
2 mins read
Super Bowl 2022: Advertising experts break down what to expect this year from commercials like Avocados from Mexico and QuickBooks
Brands like Crypto.com, Budweiser, and Doritos are planning ads for the upcoming Super Bowl on Febr…
Business Insider
5 mins read
Americans are ditching fizzy, sugary sodas more than ever before. Pepsi's marketing head is adopting a challenger mindset to survive.
Kaplan: Creativity is at a premium today, and we need to make sure we're getting the most creative,…
Tanya Dua
3 mins read
Legalized weed could be the boost beverage giants like Coke and Pepsi need as Americans ditch sugary sodas
Under the leadership of Indra Nooyi, PepsiCo has spent the last 12 years expanding into the snack a…
Kate Taylor
2 mins read
A grocery store pledges to stop selling NFL-branded Pepsi sodas 'as long as the athletes are allowed to bow down and disrespect the flag'
Papa John's sparked backlash when John Schnatter, its founder and CEO at the time, criticized the l…
Kate Taylor
2 mins read
Justin Timberlake has created his own new drink for a brand that's becoming a threat to Coke and Pepsi
Bai is unveiling Tennessee Braspberry Supertea in June, the brand told Business Insider on Tuesday.…