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8 mins read
How Pepsi continues to stay relevant and connect with every generation
From Dil Maange More to Har Ghoont Mein Swag, here's how Pepsi's communication has evolved over the…
11 mins read
PepsiCo India has grown exponentially to emerge as one of the largest F&B companies in India
In an interview with IANS, Vishal Kaul, Vice President & Business Head, Beverages, PepsiCo India an…
3 mins read
The man who changed PepsiCo and launched the 'cola wars' died on Sunday. Here are some of Donald Kendall's most memorable business moves as CEO.
Donald Kendall's time as PepsiCo's CEO spanned 23 years, during which he launched an ad campaign wi…
Alex Bitter
1 min read
Pepsi will release a mango-flavored soda next week, its first permanent flavor launch in five years
The new Pepsi Mango comes as a regular and a zero-sugar drink and will be available nationwide on M…
Fatma Khaled
1 min read
Pepsi is launching 'cocoa' cola, a drink made to taste like hot chocolate with marshmallows
The drink is described as a "delicious blend of cocoa (and hint of marshmallow!) mixed with Pepsi c…
Barbara Smith
2 mins read
Pepsi takes down 'dystopian' advertisement on a COVID-19 testing sign after being mocked on Twitter
Pepsi faced mockery on Twitter after putting a "dystopian" ad for soda on a COVID-19 testing site s…
Kate Taylor
1 min read
Pepsi gets a 54-year-old star, Salman Khan to target millennials
During the IPL season, Pepsi became the first brand in India to appoint an 87-year-old Charulata Pa…
2 mins read
Pepsi CEO predicts a second wave of coronavirus cases, warning against forecasts of linear recovery as states and countries reopen
PepsiCo is preparing for "ups and downs" as states and countries reopen, with the CEO highlighting …
Kate Taylor
2 mins read
Pepsi denies sponsoring Texas GOP convention despite images showing its name on a list of backers, saying the photos may be 'doctored'
PepsiCo has been a public supporter of LGBTQ rights, most recently through its sparkling water bran…
Beatrice Nolan
1 min read
Pepsi is launching a line of cocktail mixers, as competitors like Coke bet on the lasting popularity of hard seltzer
The product signals that Pepsi is taking a different approach in appealing to consumers who are see…
Aleeya Mayo
2 mins read
LeBron James jumps ship from Coca-Cola to PepsiCo and will be the face of a new Mountain Dew drink
LeBron James is signing with PepsiCo after almost 18 years at rival Coca-Cola. James will be promot…
Jackson Thompson
4 mins read
Salman Khan and Pepsi encourage the youth to own their singlehood with swag ahead of Valentine's Day
Before Valentine's Day, Salman Khan urges youngsters to fall in love and make a commitment to thems…
1 min read
Pepsi, The No.1 Soda In Thailand, Just Had Its Market Share Wiped Out By A Lookalike Brand
The screwup occurred during a time of turmoil for PepsiCo's drinks divisions. The company has lost …
Jim Edwards
2 mins read
Pepsi onboards Samantha Ruth Prabhu as its brand ambassador
Personifying the youth's unwavering passion and unshakable spirit through its disruptive narratives…
2 mins read
PepsiCo is rebranding Aunt Jemima products as Pearl Milling Company as it retires the character based on a racial stereotype
PepsiCo said on Tuesday its Aunt Jemima products, including pancake mixes and syrups, will be given…
Kevin Shalvey
1 min read
Leadership lessons from PepsiCo CEO Indra Nooyi
Image credit: Indiatimes
1 min read
We Recreated The Pepsi Challenge To See What People Really Like
Upon tasting the colas, drinkers are asked which they prefer. Not surprisingly, every Pepsi Challen…
Dominic Green,William Wei
1 min read
Pepsi Is Completely Changing What Its Bottle Looks Like
Krembs told Ad Age that the swirls are actually similar to old glass bottles from early Pepsi packa…
Laura Stampler
1 min read
Pepsi Calls Soda Slump An 'Improved Performance' - And Anyone Who Disagrees Is 'Maniacal'
Despite a challenging LRB [liquid refreshment beverage] category, NAB [North America beverages] seq…