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1 min read

Peloton's flagship bike is now $400 cheaper

The Peloton Bike, the company's cheapest model, now costs $1,495 after a 20% price cut. It's the se…

Tim Levin   


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2 mins read

You can now buy a Peloton bike on Amazon, thanks to a major new deal for the embattled fitness company

The partnership comes as Peloton has shifted its logistics strategy, slashing thousands of jobs and…

Avery Hartmans   


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2 mins read

Peloton hit with issues during world-record ride attempt on Thanksgiving Day

Peloton users said they were unable to join the session because of what appeared to be an outage.

Monica Melton,Aaron Mok   


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4 mins read

Apple's fitness instructors may never become Peloton-style stars, but the company is doing more for inclusivity than its upstart counterpart

In the Apple world of fitness, everyone is friendly, no one is intimidatingly hot, and it's OK if y…

Avery Hartmans   


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3 mins read

Peloton CEO John Foley denies a production halt on bikes and treadmills in memo to entire company

Peloton CEO and founder John Foley sent an email to all staff denying — contrary to press reports —…

Kylie Robison   


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3 mins read

I weighed 434 and my doctor said I could die. I lost 163 pounds by riding a stationary bike and focusing on portions and lean proteins.

A man who weighed over 430 pounds lost almost half his body weight by paying attention to the food …

Jane Ridley   


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2 mins read

Peloton takes another PR hit after 'Billions' character suffers a heart attack while using its bike

Just weeks before, Mr Big, a character in HBO's "Sex and the City," also suffered a heart attack wh…

Mary Hanbury   


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1 min read

Peloton reckons its high-tech treadmills will soon outsell its bikes

Peloton, best-known for its high-tech bikes, is now doubling down on its pricier product, the tread…

Mary Hanbury   


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2 mins read

Peloton isn't selling as many bikes and treadmills anymore because people are going back to the gym

After blockbuster growth during the pandemic, Peloton is under pressure to keep the momentum going …

Mary Hanbury   


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2 mins read

Peloton is finally launching its long-rumored rowing machine

Peloton instructor Adrian Williams teased the new machine, calling it a "game-changer" for users' f…

Avery Hartmans   


Bethany Biron   


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2 mins read

Peloton co-founder John Foley launches business selling custom rugs directly to consumers

Several other Peloton alums, including two co-founders, are joining Foley in the venture, called Er…

Sarah Belle Lin   


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2 mins read

Avery Hartmans   


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2 mins read

Peloton stock jumps 12% after CEO John Foley steps down and the company says it will slash 2,800 jobs

Peloton slashed full-year revenue guidance to $3.7 billion to $3.8 billion, down from a prior outlo…

Shalini Nagarajan   


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1 min read

Peloton stock jumps 12% after announcing Lululemon partnership on apparel and fitness content

Under the partnership, Lululemon will discontinue its Studio Mirror, and Peloton will sell co-brand…

Aruni Soni   


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3 mins read

Peloton rebounded from its infamous 'wife' commercial to be the at-home fitness competitor to beat, with sales spiking 172%

The internet backlash about the "Peloton wife" ad didn't dampen growth - instead, as the pandemic f…

Avery Hartmans   


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1 min read

Peloton is scrapping plans to build its own factory

The canceled factory is feeding into Peloton's plans to cut costs by around $800 million a year, in…

Grace Dean   


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2 mins read

Peloton cuts 2022 sales forecast at its apparel unit by a quarter to $150 million, a report says

Connected-fitness company Peloton slashed its sales forecast from $200 million to $150 million, per…

Grace Dean   


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2 mins read

Peloton's disastrous month doesn't mean the future of at-home fitness is dead, analysts say

Home fitness equipment sales, excluding Peloton bikes and treadmills, amounted to $3.3 billion betw…

Allana Akhtar   


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2 mins read

Peloton sheds $8 billion in value after earnings show the reopening is hitting sales hard

"We underestimated the reopening impact on our company," Peloton chief John Foley told shareholders…

Harry Robertson