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<ul><li>With the spread of <keyword id="1754604" type="PERSON" weightage="20" keywordseo="coronavirus">coronavirus</keyword>, Indian hotel chain <keyword id="2808667" type="PERSON" weightage="20" keywordseo="OYO">OYO</keyword> Hotels &amp; Homes is offering free stay to doctors and healthcare providers in the US. </li><li><keyword id="21449" type="PERSON" weightage="20" keywordseo="Ivanka-Trump">Ivanka Trump</keyword>, the senior advisor to the US President Donald Trump, announced the news on Twitter. </li><li>Earlier, OYO founder Ritesh Agarwal offered <keyword id="2550719" type="PERSON" weightage="20" keywordseo="OYO-Rooms">OYO rooms</keyword> to be set up as quarantine centres in India.</li></ul>Indian hotel chain OYO Hotels &amp; Homes is offering free stay to doctors and healthcare providers in the US. Ivanka Trump, the senior advisor to the US President Donald Trump, announced the news on Twitter. She wrote, “These kinds of impactful acts of benevolence are what help keep this Nation and our world #TogetherApart.” 
	<div type="twitter" handle="IvankaTrump" handlename="Ivanka Trump" image="http://pbs.twimg.com/profile_images/1054179226100908032/i5ZXfFdE_normal.jpg" favoritecount="4576" retweetcount="1197" status="OYO Hotels are offering free stays to our amazing medical professionals and first responders fighting this virus on… https://t.co/Kzy2t7UgwF" createdat="1585065200000" id="1242479622069067776"></div>


 "All of us at OYO are grateful for the bravery and sacrifices all the medical personnel are making to save lives and stop the spread of Covid-19. To all the medical personnel fighting this disease on the front lines, we welcome you and we can't be grateful enough.," said Ritesh Agarwal, <a href="https://www.prnewswire.com/news-releases/oyo-hotels--homes-offers-free-stays-to-medical-personnel-fighting-the-spread-of-covid-19-301029003.html">founder and CEO, OYO Hotels &amp; Homes</a>. In the wake of coronavirus spread, healthcare professionals globally are putting in immense amount of hours and hard work, while also putting their lives at risk. Through this initiative first responders will get free accommodation at OYO hotels in the US. "OYO's offer shows what America is all about. If we come together and help each other, show kindness and determination, there isn't a challenge we won't overcome. This is a great idea that will help physicians and other health care providers on the front lines during this unprecedented crisis, and I hope others will join them," said Robert Seligson, CEO, North Carolina Medical Society. Earlier, Agarwal offered OYO rooms to be set up as quarantine centres in India. With the Coronavirus pandemic and stark increase in the number of positive cases in the country, the government is looking to set up more and more <a href="https://www.businessinsider.in/india/news/these-are-the-coronavirus-quarantine-facilities-in-delhi-mumbai-hyderabad-and-other-parts-of-india/articleshow/74650950.cms">quarantine centres</a>. Agarwal replied to a Twitter suggestion to convert OYO rooms into quarantine centres and said he would be open to implementing the same across cities. 
	<div type="twitter" handle="riteshagar" handlename="Ritesh Agarwal" image="http://pbs.twimg.com/profile_images/991976929271074817/9rgFBPoK_normal.jpg" favoritecount="870" retweetcount="172" status="We're open to supporting this and support @MoHFW_INDIA and in the process across Cities... Ofcourse would require… https://t.co/8JbbuKau3t" createdat="1584360582000" id="1239524240400891905"></div>



 OYO entered the US market earlier in 2019. By the end of 2019, the company had over 280 hotels across 39 states. As a part of its US expansion, OYO had also opened a 35,000 square-foot casino in Las Vegas called OYO Hotel &amp; Casino. The property, which was earlier a Hooters Hotel, has 657 rooms across nineteen floors. See Also: <a href="https://www.businessinsider.in/india/news/pm-narendra-modi-24th-march-speech-highlights-and-updates/articleshow/74796963.cms">Prime Minister Modi declares 21-day nationwide lockdown starting midnight</a> <a href="https://www.businessinsider.in/business/startups/news/ritesh-agarwal-ready-to-offer-oyo-rooms-as-quarantine-centres-as-coronavirus-spreads/articleshow/74665964.cms">Ritesh Agarwal ready to offer OYO rooms as quarantine centres as Coronavirus spreads</a>

OYO to offer free stay to doctors and healthcare professionals in the US, says Ivanka Trump

OYO Hotels &amp; Homes, the world's leading hospitality chain, today announced that it will continue to ramp up efforts to improve its information security framework as well as roll-out stronger ethical hacking and bug bounty programs to encourage continuous improvement and collaboration with ethical hacking experts. This development is in line with the company's commitment towards ensuring data privacy and building a robust cybersecurity network. According to Jagbir Singh, Engineering Manager - DevOps and InfoSec, OYO Hotels &amp; Homes, "One of our biggest assets is the trust our customers, partners and employees place in us. We understand that trust is hard to earn and easy to lose. One key responsibility in earning this trust is protecting the data our customers and other stakeholders have with us from any unauthorised use. Our team of 1100+ world-class security, network and software engineers and external partners across multiple geographies is at work 24x7 ensuring the protection of this data, so our customers and stakeholders can rest easy." The Bug Bounty program that the company aims to introduce is towards ensuring that there is a credible and continuous flow of positive feedback from independent security groups and individual researchers to mitigate against any bug or shortfall in the company's systems. This is in line with the established practice of recognition and reward for ethical hackers who help responsibly investigate shortfalls within the tech architecture of several tech companies including the likes of Silicon Valley giants like Facebook, Google etc. OYO has accordingly developed an improved responsible disclosure policy to encourage honest and responsible reporting of any potential risks. Additionally, OYO has partnered with a specialized cybersecurity startup, AppSecure/Hackerhive, that connects companies and ethical hackers to help the former discover and fix security vulnerabilities and is in the process of developing a full-fledged bug bounty program. Security a priority Security is an integral part of any process at OYO; beginning from the collection of data, during transfer and processing to storage at rest. We follow a comprehensive information security framework based on NIST (National Institute of Standards and Technology, USA), ISO 27001 and other stringent industry standards. Our commitment also extends to employee training and sensitization at every step. All new joiners at OYO go through information security training as part of the New Employee Orientation. The company's software developers and other Information Security personnel also attend a mandatory quarterly refresher since the technology in this space is dynamic and evolving very quickly. There is also an annual mandatory refresher training for all existing employees. Commenting on this announcement, Anil Goel, Group Chief Technology and Product Officer, said, "We have a robust and world-class security team comprising of in-house and external experts employing best in class security techniques including virtual private networks/cloud, firewalls, intrusion prevention and detection devices (IPS and IDS), security trainings for all engineers, static and dynamic code analysis, regular vulnerability assessments and network penetration tests. In today's digital world, a cyberattack is a real concern. Hence, in line with our efforts to continually improve, we are investing in ethical hacking programs as well." OYO also joined hands with other technology companies to address the issue of increasing online frauds and save guests from cybercrimes. Along with other companies, OYO met the Reserve Bank of India (RBI) representatives and made a joint representation on the issue that also addressed the plan on how to curb these online frauds followed by a meeting with other stakeholders in the telecom industry. The company has a long way to go and as it continues to amplify investments in this ever-evolving space, it aims to continually improve. About OYO Hotels and Homes Opening its doors in 2013, OYO Hotels &amp; Homes, a young hotel startup, today is the world's leading chain of hotels and homes. The portfolio combines fully operated real estate comprising more than 43,000 hotels with over 1 million rooms. Through its vacation homes business, the company offers travellers and city dwellers access to over 130,000 homes around the world under OYO Home, Belvilla, Danland, Dancenter and Germany-based Traum-Ferienwohnungen brands. OYO today operates in over 800 cities in 80 countries, including the U.S., Europe, U.K., India, Middle East, Southeast Asia, and Japan.

OYO to roll out comprehensive ethical hacking and bug bounty programs

<ul><li>Business Insider spoke to four <keyword id="2808667" type="PERSON" weightage="20" keywordseo="OYO">OYO</keyword> employees— both existing and former— for insights on what led to hundreds of pink slips being doled out on Monday. </li><li>The tremendous pressure for super fast growth on the $10 billion startup trickled down right from the founder <keyword id="1670338" type="PERSON" weightage="20" keywordseo="Ritesh-Agarwal">Ritesh Agarwal</keyword> to the last employee in the organisation, according to employees. </li><li>As OYO’s ‘fast and furious’ strategy backfired, it has left many lessons for India’s budding startups looking to rush for an IPO. </li></ul>OYO wanted to be the <a href="https://www.businessinsider.in/former-indigo-chief-is-aiming-to-make-the-6-year-old-oyo-the-worlds-largest-hotel-chain/articleshow/67536612.cms">world’s largest hotel chain</a> and has been entering the world's biggest markets with one aim – conquer the market as fast as possible. It entered China market in 2017 and within 18 months went on to become the <a href="https://www.businessinsider.in/oyo-becomes-chinas-largest-hotel-chain/articleshow/69941582.cms">largest hotel chain</a> in the country. It has since then gone on to make a mark in the USA, Japan, Europe and other South Asian markets with the same approach. When numbers become the defining metric, quality may suffer. “OYO when it enters a market want to conquer it within a very tight deadline. It’s just very aggressive, and so a lot of manpower is required. But they also hired pretty quickly, and didn’t really filter the candidates,” said a former OYO employee who quit the organisation a few months ago. Sell, at any cost Often called SoftBank's jewel in India, OYO reportedly <a href="https://www.financialexpress.com/industry/sme/ritesh-agarwal-softbank-vision-fund-softbank-masayoshi-son-saudi-arabia-wework-uber-hospitality-hotels-oyo-budget-hotels-oyo-china-adam-neumann/1782140/">received orders </a>from Masayoshi So to focus on fast growth and profitability. While, OYO founder Ritesh Agarwal has <a href="https://skift.com/2019/11/11/oyo-ceo-claims-backer-softbank-isnt-trying-to-sway-its-hotel-strategy/">denied any interference</a> from Son in OYO’s business, a source confirmed that there was pressure on Agarwal from investors. This was one of the reasons why Agarwal <a href="https://www.business-standard.com/article/companies/inside-oyo-hotels-founder-ritesh-agarwal-s-1-5-bn-share-buyback-plan-119091700522_1.html">reportedly wanted</a> to buy back shares from existing investors in November 2019. It is another matter that the buyback funded by bank loans helped OYO nearly double its valuation to $10 billion from $5 billion, at a time when it also reported its losses to be six times higher at ₹2,384.7 crore. The pressure was passed down the corporate hierarchy at OYO, according to sources. “You are either OYO or you are not. You will realise it in 2 months of joining. The pressure, the way we work, the aggressive stance they take, the timelines and all these things, many people will not like,” an existing employee told Business Insider on the condition of anonymity. When Business Insider first wrote about <a href="https://www.businessinsider.in/business/startups/news/oyo-to-layoff-2000-employees/articleshow/72887138.cms">OYO laying off thousands of employees</a>, an OYO spokesperson said the decision was based on performance and merit. “In order to ensure this meritocracy based performance evaluation programme thrives, OYO continuously tracks performances of the individuals and depending on the results (a grading based system) and the individual’s interests, we may replace some candidates after giving them the opportunity to go through a performance improvement programme,” OYO had said. Everything works during good times A former employee said that just using the name ‘OYO’ was enough to make a sale and employees were judged on their numbers – the sales they have cracked, whether they are making enough calls, have enough lined up contracts and more. The grading system worked well until the pressure started building up. While OYO came face to face with complaints from users and hotel owners, the sales staff suffered, said the employees Business Insider spoke to. But instead of fixing the problem, OYO went about fixing the symptoms. The company had a profile called “Transformation managers” ⁠— people who overhauled hotel decor for more appeal— and that profile was dropped and everyone was transferred to the ‘Business Development’ role, said one of the employees Business Insider spoke to. “For one area, there are too many Business Development Managers than what is required. Because of this, there is increased competition. Also, OYO’s image in the market is not good right now which is why not many hotels are enthusiastic about signing up,” said another employee. The same duplication of efforts possibly led to the mis-selling and, later, job losses. “Unfortunately, some roles at OYO will become redundant as we further drive tech-enabled synergy, enhanced efficiency and remove duplication of effort across businesses or geographies. As a result, we are asking some of our impacted colleagues to move to a new career outside of OYO,” Agarwal said <a href="https://www.businessinsider.in/business/startups/news/read-ritesh-agarwal-email-to-oyo-employees-as-news-about-layoffs-losses-and-troubles-at-the-company-rise/articleshow/73228503.cms?src=hp_trend">in his recent note </a>to employees. OYO’s fast and furious strategy is now backfiring Inside OYO’s offices, employees are tense and are unsure of their future in the company, as news about layoffs, mounting losses,<a href="https://www.businessinsider.in/business/startups/news/income-tax-raid-at-ritesh-agarwal-oyo-headquarters-in-gurugram/articleshow/73189283.cms"> income tax searche</a>s have been flooding the news timelines in India. In China, hoteliers have been <a href="https://www.livemint.com/companies/start-ups/oyo-is-firing-thousands-of-staff-across-china-and-india-softbank-11578665810661.html">protesting</a> outside OYO’s offices complaining about delayed payments. And now, the startup is laying off thousands of employees across China and India, while its Japan business too is in tenterhooks as <a href="https://www.businessinsider.in/business/startups/news/oyo-and-yahoo-partnership-falls-through-in-japan/articleshow/72855354.cms">Yahoo too backed out of its joint venture. </a> “The situation is really bad and employees are worried,” said an OYO employee at the Delhi office. 2020 will be OYO’s year for damage control OYO wanted to rise quickly, and as it seems, and its employees<a href="https://www.nytimes.com/2020/01/02/technology/oyo-softbank-india.html"> crossed the lines while the management either missed it or ignored it until things came to the hilt,</a> as was reported in the recent New York Times article. “We take all the allegations very seriously and are looking into each and every one. We, of course, continue to be subject to regular external audits and have reached a stage as a company where we are making significant investments in compliance, training, and governance that ensure operational consistency and accountability,” wrote Agarwal. The latest message from the founder indicates that OYO will change gears for 2020. “Focus on profitable locations and buildings and avoid growth that dilutes our margins,” Agarwal wrote. But the panic has already set in. Sources told Business Insider that freshers who are just a few months into the system as well as others who have been with OYO for long are sending SOS messages out – looking for jobs and wanting to move out of the system before the sun comes down upon them. The means are as important as the end An initial public offering (IPO) is every startup founder’s dream. But if there is anything that the debacle at <a href="https://www.livemint.com/companies/start-ups/oyo-s-preparing-to-list-in-next-2-3-years-eyes-up-to-18-billion-valuation-1562609045816.html">OYO</a> has taught other startups⁠— growth at all cost is not a great strategy. When it goes wrong, the damage to the brand and employee morale may end up delaying the IPO until the course correction takes effect. See Also: <a href="https://www.businessinsider.in/business/startups/news/as-oyo-valuation-and-losses-increase-good-time-for-warren-buffett-quotes/articleshow/72258653.cms">Bizarre! The more losses Oyo makes, the more valuable it gets</a> <a href="https://www.businessinsider.in/business/news/oyo-cheating-case-and-investigations-against-ritesh-agarwal/articleshow/71916793.cms">Dues, death and an investigation — all that went wrong with OYO hotels in the last 6 months</a>

Inside OYO’s offices ⁠—  how a 'high pressure' work environment broke a promising startup brand

<ul><li>Seven years after being launched, <keyword id="2808667" type="PERSON" weightage="20" keywordseo="OYO">OYO</keyword>'s app has crossed the 50 million <keyword id="1489786" type="PERSON" weightage="20" keywordseo="app-downloads">app downloads</keyword> mark.</li><li>While India is leading in terms of download, it is followed by Indonesia, Malaysia, the USA, and Brazil.</li><li>In 2020, on average, the company witnessed 32 app installs per minute.</li></ul>Homegrown <keyword id="29913" type="COMPANY" weightage="20" keywordseo="hospitality">hospitality</keyword> chain OYO has crossed the 50 million app downloads mark today, with India leading with the most downloads followed by Indonesia, Malaysia, the USA, and Brazil. OYO came into existence in 2013 and has now become a truly Indian brand that put itself on the global map. Here is some more interesting trivia on OYO’s app downloads milestone: <ul><li>In 2020, on average, the company witnessed 32 app installs per minute</li><li>Across India, the top five cities with the most downloads include New Delhi, Pune, Kolkata, Lucknow and Hyderabad</li><li>The app data reveals that Delhi ranked as the city with the most active consumer base in India</li><li>This year, January saw the most downloads globally, indicating traveller’s aspirations for the holiday season, prior to the pandemic</li><li>The OYO app is available in 9 languages across the world, including English, Hindi, Portuguese, Spanish, Bahasa, Arabic, Japanese, and Vietnamese.</li></ul> Commenting on the milestone, Rohit Kapoor, CEO, India &amp; South Asia, OYO said, “We, at OYO, truly believe that the pandemic has transformed us for the better, as it forced us to think ahead of time, re-tool and introduce several initiatives to cope with the new normal. We have directed our efforts in continuously innovating ways to ensure the best customer experiences, be it rolling out Yo! Help, our realtime assistant, or partnering with Unilever to enhance our Sanitised Stays initiative.” “There couldn’t have been a better time for us to have hit the 50 million app downloads mark this year. We’re thrilled and humbled at the same time. Since Unlock 3.0, OYO has managed to reach 30% of the pre-Covid occupancy levels with bookings led by millennials and small and mid-sized businesses across 20+ states and UTs. This is a positive sign showcasing consumer intent to travel again. It is also a testament to OYO’s resilience, ability to adapt, and most importantly, our strengthening consumer confidence. We stand ready to welcome everyone who is looking for quality accommodation at affordable prices, making it accessible to one and all. In the past six years and especially this year, we’ve worked across the length and breadth of the product to ensure that we become a truly customer-obsessed organisation that cares about delivering the best experiences to our guests every step of the way.” OYO rolled out several initiatives to ensure the health and safety of its guests with the introduction of Sanitised Stays, thereby implementing minimal touch policies, enabling digital payments, contactless check-ins, and check-outs. OYO also joined forces with Unilever, the global consumer goods company, to further enhance its sanitisation efforts across OYO’s properties. Unilever’s R&amp;D team is also working with OYO to co-create Standard Operating Procedures for cleaning to maximise the positive effects of its products. OYO properties where these operating procedures are used will display a tag on booking pages to show Unilever products have been used in cleaning services. This global partnership began in India and is scheduled to go live across Indonesia, Vietnam, the US, LATAM, and Europe. Recently, understanding that during such times, when the world is adapting to newer ways of living alongside the virus, through digital and tech-based solutions, OYO launched Yo! Help, a 24*7 real-time chat assistant for guests with a valid booking across its hotels and homes globally. Through this technology, the hospitality chain is set to enable seamless experiences throughout the consumer journey, right from the post-booking to post-checkout or cancellation phases.

Homegrown OYO sees 50 million app downloads globally

<ul><li><keyword id="9148173" type="General" weightage="20" keywordseo="pepper-content" source="Orion">Pepper Content</keyword> has raised $14.3 million in order to expand to the US-market.</li><li>It currently works with 2,500 customers such as Adani Enterprises, Hindustan Unilever, P&amp;G and others.</li><li>The company’s founder believes that their existing backers will make this international journey much easier given their existing network and expertise.</li></ul><keyword id="14146559" type="General" weightage="20" keywordseo="content-agency" source="Orion">Content agency</keyword> Pepper Content has raised a whopping $14.3 million (₹110 crore) in an attempt to expand to the US. The company currently runs its fill-stack content marketplace in India. Pepper Content’s Series A round was led by <keyword id="2828823" type="General" weightage="20" keywordseo="bessemer" source="Orion">Bessemer</keyword> Venture Partners. Tanglin Venture Partners, Lightspeed and Titan Capital also participated in the round, along with seasoned global operators like Doordash’s Gokul Rajaram, OYO’s Ritesh Agarwal and Abhinav Sinha, Teachable’s Ankur Nagpal, Nutanix’s Dheeraj Pandey, Helion.vc’s Ashish Gupta, and CRED’s Kunal Shah. <cmsannotation type="cmsannotation" annotationid="Choosing US was a simple decision" comment="subhead" text="Choosing US was a simple decision">Choosing US was a simple decision</cmsannotation> The company will use the proceeds from this funding to expand its international operations, particularly in the USA. Usually, companies start their international operations from the Middle East or other countries in Southeast Asia because of their similarities with the Indian market. However, Pepper Content has decided to skip that market for exactly the same reason. <div type="ExtQuote" text="“Instead of fighting the same battle in a similar market across the world, we thought let's just go after the biggest market because if not now, one year after we will have to go after the US. So why not start with the US, get in those bigger chunkier pieces then expand globally.”" auname="— Rishabh Shekhar, the co-founder of Pepper Content, said in a conversation with Business Insider."></div> Another factor that motivated Shekhar to skip the Middle East and expand directly to the US is the “seamless acceptance” of its products during trials in the US market. The other reason for Pepper Content to go after the US market is the ability to earn in dollars that too in a market which is more focused on quality of content rather than the price, he explained. <cmsannotation type="cmsannotation" annotationid="More services, more competition" comment="subhead" text="More services, more competition">More services, more competition</cmsannotation> Pepper Content — founded in 2017 by Anirudh Singla and Shekhar at the BITS Pilani campus — is a full-stack content marketplace (SaaS) that connects content creators to organisations that require content. The company claims to work with 2,500 customers such as Adani Enterprises, Hindustan Unilever, Procter &amp; Gamble (P&amp;G), HDFC Bank, CRED, Groww, SBI Mutual Funds. Google, Binance and Adobe. Along with the expansion to the US market, the company has also decided to introduce fresh services like graphic design, language translations, and video content creation. The new and existing verticals would pit Pepper Content against <keyword id="14146561" type="General" weightage="20" keywordseo="verbilo" source="Orion">Verbilo</keyword>, <keyword id="222017" type="General" weightage="20" keywordseo="webchutney" source="Orion">Webchutney</keyword>, <keyword id="14146562" type="General" weightage="20" keywordseo="99design" source="Orion">99design</keyword> and <keyword id="14146563" type="General" weightage="20" keywordseo="super-design" source="Orion">Super Design</keyword> in the US market. “What Salesforce has done for Sales, we will do for the content ecosystem,” both Singla and Shekhar said in a statement. <cmsannotation type="cmsannotation" annotationid="Shekhar says existing investors could make its US expansion easier" comment="subhead" text="Shekhar says existing investors could make its US expansion easier">Shekhar says existing investors could make its US expansion easier</cmsannotation> Shekhar also noted that their existing backers will make this international journey much easier given their existing network and expertise. “We have got the right people. And Bessemer is really big in [the] US, so we are already in contact with the US arm,” Shekhar told Business Insider. <table style="border-width: initial; border-style: none; table-layout: fixed; width: 468pt;" class="redcator-table-advance"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Investor </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Designation / Advantage </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Bessemer Venture Partners </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">The US-based fund had been a backer in LinkedIn, Pinterest, Shopify, Yelp and others </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Tanglin Venture Partners </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">The Singapore-based fund had invested in Jupiter, Rupeek, Open, Inshorts, Moglix </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Lightspeed </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">The US-based fund has invested in around 1,200 companies including Byju’s, OYO, ShareChat </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Gokul Rajaram </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Product and Business Helper at Doordash, Board Member at Coinbase and Pinterest </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Ritesh Agarwal </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">CEO of global budget hotel chain OYO </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Dheeraj Pandey </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Founder of Nutanix, Board Member at Adobe </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Ashish Gupta </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Founder at Helion.vc, Board Member at Hindustan Unilever Limited (HUL) </td></tr></tbody><tbody></tbody><tbody></tbody></table>Source: Pepper Content, Company websites "We firmly believe that the future of work is on-demand driven and we love the approach that Pepper is taking to build a powerful content marketing stack that helps startups and enterprises to work more strategically with expert on-demand freelance talent and enable workflows and collaboration tools to create great quality content,” Anant Vidur Puri, partner at Bessemer Venture Partners, said. SEE ALSO <a href="https://www.businessinsider.in/business/ecommerce/news/after-amazon-flipkart-reliance-and-tata-neu-indias-133-billion-ecommerce-market-may-be-too-little-for-a-fifth-player/articleshow/92062540.cms">After Amazon, Flipkart, Reliance and Tata Neu, India's $133 billion ecommerce market may be too little for a fifth player</a> <a href="https://www.businessinsider.in/business/startups/news/physicswallah-is-indias-first-profitable-edtech-startup-up-here/articleshow/92056796.cms">YouTube channel to a billion dollar company — India’s first profitable edtech unicorn is here</a> <a href="https://www.businessinsider.in/business/news/deepinder-goyal-akshant-goyal-here-is-how-much-zomatos-dream-team-earned-since-october-2021/articleshow/92080767.cms">Deepinder Goyal, Akshant Goyal — here is how much Zomato’s dream team earned since October 2021</a>

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