You Searched For "ott with sports" and got 18 results
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5 mins read
Monetising sports for sustained growth: A game every OTT platform can play
Streaming video is fast replacing traditional TV for sports content. Sports events airing at times …
1 min read
JioCinema IPL viewership spikes 53% in 2024, amassing 2,600 crore views!
Reliance-owned OTT platform JioCinema, which has live streaming rights for Tata IPL, saw a 53 per c…
PTI
2 mins read
An Ambani disruption in OTT: At just ₹1 per day, you can now enjoy ad-free content on JioCinema
Mukesh Ambani-owned streaming platform JioCinema on Thursday announced its new premium plans after …
1 min read
OTT platforms are winning the war against traditional TV in the US
Modern OTT platforms have won the war against traditional TV as streaming grabbed a record 38.7 per…
4 mins read
Sports sponsorships jump 49% to ₹14,209 crore in 2022 on the back of big sporting events
Cricket accounts for 85% of total spends, as other emerging sports continue to be small in comparis…
4 mins read
TV audience is growing in complexity as idiot box turns smart
TV viewership in India is declining due to the rise in over-the-top (OTT) aggregation and 5G servic…
3 mins read
IPL nail biters, munchies and the demand for ‘sides’
A closer look at the report shows that pan-India the growth in food ordering due to IPL this time a…
4 mins read
India’s E&M industry expected to grow at a CAGR of 10.1% to reach US$55 billion by 2024: PwC India Report
India is now the sixth-largest Internet advertising market in the Asia Pacific region
4 mins read
Indian OTTs might lose $3 bn to piracy this year as leaked content sites see 62 mn footfalls
Media platform Disney+Hotstar filed a first information report (FIR) at Bengaluru cyber cell agains…
2 mins read
Learn which countries will hit it out of the park in the OTT sports arena
Viewers around the globe will continue to keep their eyes glued on sports footage for hours at a ti…
Alexandra Samet
7 mins read
How India is ‘Cutting the Cord’ to drive an OTT revolution
Baskar Subramanian, Co-founder and CEO, Amagi writes about India's OTT revolution
3 mins read
IPL franchise owners purchase all six teams in South Africa's upcoming new T20 League
IPL franchise owners of teams like Mumbai Indians, Chennai Super Kings, Lucknow Super Giants, Sunri…
3 mins read
The spending on sports celebrity endorsements grew by 11% year-on-year in 2021: GroupM ESP’s Sporting Nation Report 2022
2021 got our Sporting Nation back to a billion-dollar scale with a 62% growth over 2020
3 mins read
Sports sponsorship up 107% in 2021, drove an average 10% lift in purchase intent among fanbase: Nielsen Global Sports Marketing Report
The report aims to contextualise the value of sports partnerships, help brands & sports properties …
4 mins read
Immune to OTT: The future of Indian cinema
While OTT has seen some big-ticket releases in the past one year, the future of cinema is safe, wri…
4 mins read
How the pandemic has changed the streaming landscape for good
The factors for the growth of the OTT industry and what more we can expect from the segment
4 mins read
The fame game: Deciding between celebrities, influencers, and OTT Stars as endorsers?
Who should be your brand ambassador: A Bollywood celebrity, social media influencer or a rising OTT…
4 mins read
Indian Sports Industry in 2020 is estimated at Rs 5894 crore; cricket claims 87% share of sports sponsorship pie: GroupM ESP
Mobile Gaming saw accelerated growth in consumer engagement