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4 mins read

Jio, Airtel, or Vodafone? Best postpaid and prepaid plans with OTT subscription

Telecom providers like Reliance Jio, Vodafone, and Airtel are offering various postpaid and prepaid…

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2 mins read

Most Internet users avail of OTT services; 53% of them from rural areas: Report

As many as 86 per cent of Internet users enjoy OTT (Over The Top) audio and video services, more th…

PTI   


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2 mins read

Over the top growth: OTT subscribers up 20% this year to 424 million, says Ormax

As per the report India has 424 million OTT users in 2022 and 119 million active paid OTT subscript…

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2 mins read

A million streams every 3 minutes, but only 5% of OTT audio users pay for it

India's audio OTT industry has 8 million active subscribers with only 5% being paid subscribers. Ve…

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4 mins read

Boom2Bust: Streaming services slip after their pandemic-highs

The dullness that’s seeped into the OTTs is not just because of screen fatigue and too many options…

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2 mins read

An Ambani disruption in OTT: At just ₹1 per day, you can now enjoy ad-free content on JioCinema

Mukesh Ambani-owned streaming platform JioCinema on Thursday announced its new premium plans after …

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4 mins read

A CRED-like platform is what Indian OTT users want to juggle multiple subscriptions

Before the fintech app CRED launched, Indian consumers downloaded at least 2-3 banking apps to pay …

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2 mins read

Telecom industry defends ‘fair share charges’ on OTTs proposal; rejects impact on net neutrality

Telecom industry body COAI on Tuesday defended its proposal to levy fair-share charges on ‘Over the…

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3 mins read

Netflix, Hotstar and Amazon Prime are seeing more paid users than ever before — here’s why

Over-the-top (OTT) platforms like Netflix, Hotstar and Amazon Prime Video have come out on top duri…

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2 mins read

MX Player cuts down video streaming data consumption by half; upgrades its video encoding and compression technology to H.266

With H.266, MX Player users will be able to stream more content with less data and network bandwidth

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3 mins read

Tata Play Binge claims becoming India’s biggest OTT aggregator with 27 apps

The Tata Play Binge platform, India's biggest over-the-top (OTT) aggregator, is now available to no…

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2 mins read

Twitter announces that it will establish a legal entity in Turkey

Facing intense scrutiny over the presence of bad accounts and troll armies on its platform globally…

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4 mins read

TV audience is growing in complexity as idiot box turns smart

TV viewership in India is declining due to the rise in over-the-top (OTT) aggregation and 5G servic…

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3 mins read

This year, credit card users swiped 5x more than debit card users: PayU

This festive season, Indians have been spending via swiping as per a PayU Insights Report - Festive…

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1 min read

77% of young Indians now spend the most on phones, apparels

Indians aged between 18 and 34 now spend the most (77 per cent) on mobile phones and apparels and o…

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4 mins read

Not just for OTT, people rely on digital to discover & engage with content across TV and movies: BCG-Meta Report

Digital is the primary form of discovering content not just for young men in metropolises - even fo…

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4 mins read

This pioneering regional OTT has turned profitable in 5 years – here’s how

When Shree Venkatesh Films (SVF), a West Bengal-based film and TV production company, wanted to get…

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2 mins read

Indian OTT users comfortable with paying ₹400 a month

As the low cost of mobile data and affordable smartphones revolutionize the OTT video streaming lan…

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6 mins read

AltBalaji plans to capitalise on the next billion 'electrifying' internet users from the 'Hindi heartlands'

Homegrown OTT platform ALTBalaji, known for its Hindi originals, which has sold over 16 lakh subscr…