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2 mins read

Kalki 2898 AD continues to rule the OTT scene even in week 2; touches 7.1 million views!

Kalki 2898 AD has made an electrifying debut on OTT after its grand theatrical success.

Business Insider Latest Story Image
3 mins read

I&B Ministry summons Netflix India's head of content over 'IC 814' web series

In the OTT series, the five hijackers of the flight from Kathmandu are referred to as Chief, Doctor…

ANI   


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2 mins read

Bigg Boss OTT 3 promo introduces Anil Kapoor as new host! But why is Salman Khan no longer hosting?

On Monday, JioCinema’s official YouTube channel unveiled the long-anticipated teaser for Bigg Boss …

Business Insider Latest Story Image
2 mins read

Most Internet users avail of OTT services; 53% of them from rural areas: Report

As many as 86 per cent of Internet users enjoy OTT (Over The Top) audio and video services, more th…

PTI   


Business Insider Latest Story Image
3 mins read

Deloitte projects India's FY25 GDP growth at 6.6%

Deloitte India on Friday said it estimates India's GDP growth at 6.6 per cent in the current fiscal…

PTI   


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2 mins read

Multiplexes' revenue growth to dip to 15% in FY25 as OTTs crimp profit margins

Revenue growth for multiplexes will slow down to 10-15 per cent in FY25 from the 20-24 per cent exp…

PTI   


Business Insider Latest Story Image
4 mins read

Not just for OTT, people rely on digital to discover & engage with content across TV and movies: BCG-Meta Report

Digital is the primary form of discovering content not just for young men in metropolises - even fo…

Business Insider Latest Story Image
2 mins read

One in three Indian binge watchers actually pays for content

Almost half a billion Indians (481 million, to be precise) are streaming shows on over the top (OTT…

Business Insider Latest Story Image
1 min read

OTT platforms are winning the war against traditional TV in the US

Modern OTT platforms have won the war against traditional TV as streaming grabbed a record 38.7 per…

Business Insider Latest Story Image
3 mins read

Media and entertainment industry to cross ₹3 lakh crore in 2026 says FICCI, EY report

The digital media will potentially overtake television as the leading segment in the media & entert…

PTI   


Business Insider Latest Story Image
2 mins read

OTT releases to watch for June, 2023

OTT platforms in India produce a wide range of material for viewers each month. In the forthcoming …

Business Insider Latest Story Image
2 mins read

Scoop's Karishma Tanna nominated for top honours at Asia Contents Awards & Global OTT Awards

Netflix show "Scoop" and its lead star Karishma Tanna are nominated for the Asia Contents Awards & …

PTI   


Business Insider Latest Story Image
2 mins read

Ormax Media launches monthly OTT brand health tracking tool

The tool is based on syndicated research conducted every month among SVOD & AVOD audience across In…

Business Insider Latest Story Image
3 mins read

Over 66% people in India subscribe to more than 1 OTT app: Report

Out of the select audience surveyed, 78% own a Smart TV and 93% of these smart TV users access inte…

Business Insider Latest Story Image
2 mins read

A million streams every 3 minutes, but only 5% of OTT audio users pay for it

India's audio OTT industry has 8 million active subscribers with only 5% being paid subscribers. Ve…

Business Insider Latest Story Image
2 mins read

BBC takes the India OTT market plunge – Sherlock, Happy Valley & more on offer

BBC Player and BBC Kids will bring a curated line-up of old and new content across dramas, document…

Business Insider Latest Story Image
2 mins read

Over the top growth: OTT subscribers up 20% this year to 424 million, says Ormax

As per the report India has 424 million OTT users in 2022 and 119 million active paid OTT subscript…

Business Insider Latest Story Image
4 mins read

TV audience is growing in complexity as idiot box turns smart

TV viewership in India is declining due to the rise in over-the-top (OTT) aggregation and 5G servic…