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BBC takes the India OTT market plunge – Sherlock, Happy Valley & more on offer
BBC Player and BBC Kids will bring a curated line-up of old and new content across dramas, document…
Boom2Bust: Streaming services slip after their pandemic-highs
The dullness that’s seeped into the OTTs is not just because of screen fatigue and too many options…
Diwali delights: 'Pippa', 'Ghoomer', 'Valatty' to sparkle on OTT
Ahead of the festival of lights, the digital platforms are brimming with fresh exciting titles, tha…
This OTT player lets you ‘watch now and pay later’
MX Player — the video streaming platform owned by the Times Internet — launched a new premium ad-fr…
One in three Indian binge watchers actually pays for content
Almost half a billion Indians (481 million, to be precise) are streaming shows on over the top (OTT…
Monetising sports for sustained growth: A game every OTT platform can play
Streaming video is fast replacing traditional TV for sports content. Sports events airing at times …
OTT debutants this week: Duranga 2, Aspirants 2, King of Kotha and Dark Hole in the list
The audiences will be in for a visual treat this week, as the streaming platforms are all set to re…
Where the Indian OTT industry is headed in 2022
Industry leaders share their expectations from the year ahead
MX Player’s Gautam Talwar on how the platform is increasing its focus on regionalisation to further expand its reach
MX Player takes its regional content mainstream with Samantar 2
MX Player cuts down video streaming data consumption by half; upgrades its video encoding and compression technology to H.266
With H.266, MX Player users will be able to stream more content with less data and network bandwidth
A million streams every 3 minutes, but only 5% of OTT audio users pay for it
India's audio OTT industry has 8 million active subscribers with only 5% being paid subscribers. Ve…
Tata Play Binge claims becoming India’s biggest OTT aggregator with 27 apps
The Tata Play Binge platform, India's biggest over-the-top (OTT) aggregator, is now available to no…
OTT: The trends to watch out for in 2021
With the coronavirus still around, many people will continue staying in. So what will this mean f…
OTT: Technology, censorship and the future
The next decade in streaming will be very exciting and also very challenging
Newly launched short-form OTT content platform Biiggbang Amusement aims to reach a billion global users in the next 2-3 years
Biiggbang Amusement's Sudip Mukherjee on his thought behind launching the platform
IPL 2023: A look at top players from each franchise
The 2023 season saw plenty of incredible performances by domestic as well as international players.…
ANI
IPL increases consumption growth of OTT platforms by 13% in India, says new report
The consumption increased from 181 billion minutes in January 2020 to 204 billion minutes in Jan…
This pioneering regional OTT has turned profitable in 5 years – here’s how
When Shree Venkatesh Films (SVF), a West Bengal-based film and TV production company, wanted to get…
MX Player aims to beat Netflix, Amazon Prime and ZEE5; confident of becoming No 1 by 2023
Gautam Talwar, Chief Content Officer, MX Player shares the next big plan for the platform in 2020.
Lionsgate Play says OTT has reduced the language barrier and made the audience language agnostic
Lionsgate Play says OTT has reduced the language barrier and made the audience language agnostic