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What 2022 has in store for the Indian Out-of-Home and Experiential industry
We bring you prominent voices from the OOH and Experiential industry who tell us about their expect…
OOH: What 2021 has in store for the outdoor industry
Experts walk us through the key trends we can look forward to in the OOH sector in 2021
Why this is a good time for advertisers to start spending on OOH
Experts talk about all that is happening in the OOH ecosystem
Madison OOH extends its OTS Measurement Updates for COVID-19 Unlock times
The extension of Traffic Count Tool utilizes the Google mobility reports.
Kinetic Worldwide launches IOM, an OOH planning tool to help minimise spillover
Agency's intention is to offer a 'tool that leverages real time inputs to maximise campaign impact …
Laqshya Media Group is eyeing a 4X increase in revenue, to Rs 2,000 crore in the next 5 years
Atul Shrivastava, Group CEO and Executive Director, Laqshya Media Group tells us about the organiza…
7 Things You Need To Know About Social Media Strategy For Better Brand Engagement
Sound SEO/SEM knowledge Your online reputation is as sacrosanct as your brand image. Any erroneous …
Kamlesh Dixit
How Brand Marketers Are Engaging With Consumers This Uttarayan
So while you enjoy the KaiPoChe cheers around and while you are busy admiring your kites flying hig…
Ami Shah
The producer of Justin Bieber's 'Sorry' posted a 25-second breakdown of how he made that 'ooh' sound to prove the song wasn't stolen
According to him, the sound is a digitally manipulated version of an original vocal recording …
Katy Perry's most personal lyric on her new album is about her daughter Daisy. It's too little, too late to save it.
Katy Perry's '143' ends with a shoutout to "little Daisy," her daughter with Orlando Bloom. But the…
Callie Ahlgrim
Paul Reiser says he still doesn't know if Dr. Owens on 'Stranger Things' is good or bad
Paul Reiser talks about his latest film. "The Gutter," reflects on filming "Mad About You," and wei…
Olivia Singh
I tried to stay close to my ex's family after my divorce. But when his sister died, I realized things had changed.
I loved my in-laws and stayed close after my divorce. But when my ex-husband's sister died, I reali…
Margery Berger
A scientist who used to advise ultra-processed food companies shares 2 surprising ways they make food irresistible
Food companies use clever tricks to appeal to all our sense when they design products.
Kim Schewitz
A hospital reportedly told a woman who turned up for an appointment that she'd died 4 months ago
Susan Johnson her death was registered with the hospital and a government department, but she doesn…
Polly Thompson
Cillian Murphy was nervous about riding a horse in 'Oppenheimer: 'I left him in the dust,' says Emily Blunt
Emily Blunt said Cillian Murphy was nervous about horse riding on "Oppenheimer," so he was given a …
Eammon Jacobs
The US economy added more jobs than expected last month as unemployment surprisingly rose
The economy added 206,000 jobs in June, above the forecast. The US unemployment rate is unexpectedl…
Madison Hoff
Dirty laundry? Major clothing companies like Zara and H&M under scrutiny for allegedly fuelling deforestation in Brazil
Earthsight traced the journey of 816,000 tons of cotton from Brazil to major fashion brands. This c…
Vindication for the cheap white refrigerator! Those fancy appliances break and are so expensive to fix.
Fancy home appliances with digital displays and high-tech parts are breaking down faster and more o…
Katie Notopoulos
Media and entertainment industry to cross ₹3 lakh crore in 2026 says FICCI, EY report
The digital media will potentially overtake television as the leading segment in the media & entert…
PTI
The hardest thing about being a twin mom is how lonely it can be
A mother shares how lonely it was to parent identical twins. She had no one to talk to about how ha…