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Times Prime rolls out India’s first AI-driven Omni channel marketing campaign
Lifestyle app, Times Prime, has launched its first AI-generated omni-channel campaign for its new t…
Omni-channel personalization is the future of marketing: The onset of a new era
Capturing, engaging, and delivering a consistent experience across all channels is crucial for most…
We’re not in India just to build brand IKEA but also to build the home furnishing category: Kavitha Rao, IKEA India
Kavitha Rao, Country Commercial Manager, IKEA India discusses the brand's key focus areas
Lenskart raises $220 million to launch in Middle East, Southeast Asia
"We're already the largest eyewear player in India and in the top 3 in Singapore. Lenskart e…
86% of Indians are now less prepared to put up with mediocre or ‘satisfactory’ shopping experiences, demand excellence from brands and retailers: Report
Amazon has ranked highest in terms of the service and experience they provide to consumers in India
Myntra expects 2X increase in traffic over the previous festive season in its upcoming Big Fashion Festival
The shopping festival will be held between October 16 and 22
How BIC Cello is focusing on omni-channel marketing and meaningful portfolio choices to gain market share
Children across all ages and a segment of adult audience have also taken to coloring to engage them…
Mahindra Retail appoints Parvinder Singh to lead Omni Channel
"The appointment of Parvinder as Chief Omni Channel Officer is another major step in our continuing…
Here’s why Pepperfry is taking the Omni-channel route before IKEA enters the Indian market
The company, which is currently leading the e-commerce pack in terms of volume,aims to contribu…
Even the stars of 'High School Musical' have no idea what the fictional 'Tinsel Towne' play was about
Similar to fans of the hit movie, "HSM" stars Lucas Grabeel and Monique Coleman told Insider that t…
Olivia Singh
How to broaden your business' reach and sell across multiple channels
Showfields founder and CEO said it's important to pinpoint your customer's needs before introducing…
Jennifer Ortakales
This Social Discovery Platform Bridges Online-Offline Retail Experience, Drives Reverse Showrooming
The business concept of 3otherthings.com is unique – an online communication platform, which connec…
Walmart exec Andy Dunn, who founded Bonobos, says being digitally native is now overrated - and Nordstrom is the business's most profitable channel
Dunn acknowledged the irony of his about-face to the audience at The Business of Home's first Futur…
Áine Cain
Here's how one CEO uses the Smithsonian Channel and improvisation to surprise his staff and audience during keynote addresses
In keynotes like the one given last week, that journey involves a few twists and turns. After talki…
Becky Peterson
Decathlon to invest 100 million euros in India in next 5 years to expand retail, manufacturing
The company plans to have a network of 190 stores, having presence in over 90 cities in next 5 …
PTI
Online vendors generated 15.8 million jobs in India: e-commerce report
"Plugging in data from our survey, we estimate that online vendors generate 15.8 million jobs, …