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Psychology experts explain the sudden obsession with Wordle, a simple word game that has taken over the internet
Wordle has become the first viral moment of 2022. Experts say it's down to a combination of timing,…
Sian Bradley
'Skibidi Toilet' isn't mindless — it's a 'cultural touchstone' that captures the anarchic spirit of the internet
A dystopian battle between toilets and cameramen, 'Skibidi Toilet' is gripping the internet, and at…
Lindsay Dodgson
The ex-Twitter director who went 'hardcore' for Elon Musk and slept on the floor of X's office is now working for his Meta nemesis, Mark Zuckerberg
Esther Crawford had spent over two years as Twitter's director of product management, where she ove…
Kwan Wei Kevin Tan
Hustle culture is overrated
Social media glamorizes what it means to be an entrepreneur. For many, the regular 9 to 5 offers a …
Dominic-Madori Davis
How Brendan Fraser became a TikTok obsession and sparked 'the Brenaissance'
Creators explain why TikTok has become obsessed with an actor who has been largely absent from the …
Lindsay Dodgson
TikTok users obsessed with two Dutch politicians are writing and posting fan fiction about their imagined relationship
Fans can't get enough of the friendship between Dutch MPs Rob Jetten and Jesse Klaver, and call the…
Lindsay Dodgson
'I don't want to work with these clowns.' Inside the culture war that Elon Musk has unleashed at Twitter.
A Twitter employee worries that the old guard's culture of safeguarding the platform is giving way …
Mattathias Schwartz
From a 'slow-up' to the 'Great Reshuffle,' Gen Z is demanding a better workplace. And it's working.
Gen Z's entry into the workforce has brought a whole new set of workplace norms. And if Gen Zers do…
Hillary Hoffower,Juliana Kapl…
I'm a Gen Zer who graduated during the pandemic. Here's why I think my generation's obsession with 'hustle culture' has become unhealthy.
"The old adage that 'everybody wants to be their own boss' is one that I strongly reject," writes K…
Kennedy Hill
I'm 22 and make viral TikToks mocking Gen Z and millennials at work. I've learned that despite the stereotypes, we're not all that different.
DeAndre Brown, @imdrebrown on TikTok, makes comedic sketch videos based on stereotypes about millen…
Charissa Cheong
TikTok is obsessed with this intense abdominal weight loss dance but experts say it's not effective
There's an abdominal exercise circulating on TikTok, which promises to reduce belly fat and form a …
Rachel Hosie,Lindsay Dodgson
A TikToker influencer's obsessive investigation into unsolved murders has spiraled into fierce backlash and the loss of his job
Startup Foresyte has parted ways with influencer Ken Waks as he's facing surmounting pushback for h…
Geoff Weiss,Mara Leighton
I went from Coachella's obsessed fan to its disillusioned critic who can't let go
Coachella was practically my religion: I've been to the music festival 14 times and made tons of me…
Mary Carreón
In 2017, YouTube star Hank Green tracked down a Turkish graffiti artist. Now he's shared his story on TikTok, leading to a huge surge in demand for his work.
Hank Green discovered a Turkish graffiti artist in a documentary in 2017. After sharing the story w…
Deena ElGenaidi
Tucker Carlson's obsessions with Dr. Seuss and New York Times reporter Taylor Lorenz reveal the true priority of conservative media
Tucker Carlson keeps talking about a reporter at The New York Times. It's the latest cultural flash…
Rachel E. Greenspan
Snap employees have started joking they work at 'Snapazon' now, as massive layoffs, forced attrition and an Amazon-like metrics culture take over
Snap laid off around 20% of its employees last week as growth in its advertising businesses slows d…
Tom Dotan,Kali Hays,Rob Price
A Twitch streamer says an obsessive fan wrote a 246-page blog about her. It highlights the problem women face online.
Twitch streamer Nico opened up about an obsessive stalker who she said would be aggressive when she…
Lindsay Dodgson
Lizzo wore the cozy oversized hoodie that TikTok is obsessed with, and the wearable blanket is on sale now
The Comfy hoodie became popular after appearing on "Shark Tank." The company website says wearing i…
Debanjali Bose
Fans obsessed with anonymous streamer Corpse Husband won a Times Square billboard and flew a message over California to promote his music
Corpse Husband has fans that flew a banner over San Diego and liked a single tweet half a million t…
Steven Asarch
I burned out working 4 jobs. This is how I rearranged my life to get away from hustle culture.
Rochi Zalani got a full-time job before graduation and worked long hours after it, determined to he…