You Searched For "nike sportswear" and got 20 results
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6 mins read
Nike and Adidas veterans are backing a $125M project seeking to revitalize the Portland sportswear industry
This proposed multimillion-dollar development campus in Portland, Oregon, could revitalize the city…
John Kell
1 min read
Nike is bringing back a long-time exec as CEO — and he could be what the sportswear brand needs
Nike says Elliott Hill will replace John Donahoe as CEO in October. Nike has struggled to turn arou…
Alex Bitter
1 min read
Nike's new CEO has a big uphill struggle ahead
Nike's new CEO Elliott Hill faces revenue decline and market challenges as the company shifts focus…
Jordan Hart
1 min read
Nike's new CEO acknowledges the brand's rough run in his first message to staff
In his first message to employees, Nike's new CEO, Elliot Hill, acknowledged that the company faces…
Tom Carter
3 mins read
Nike's trying to pivot. It's not working just yet.
Nike has been implementing a turnaround plan, but results are yet to be seen. Its latest move inclu…
Alex Bitter
3 mins read
Tiger Woods splits with Nike
Tiger Woods announced Monday that he and Nike would go their separate ways as he prepares for "anot…
Jordan Hart
2 mins read
Nike execs warned Adidas that Kanye West was difficult to work with – but the sportswear brand partnered with him anyway, a report says
Kanye West's behavior became increasingly erratic during his partnership with Adidas. Nike reported…
Grace Dean
1 min read
Nike says there are less-skimpy options for its Olympic outfits after athletes called them sexist
The bodysuit featured a high cut around the crotch many athletes found objectionable — but Nike sai…
Geoff Weiss
3 mins read
Inside Nike's high-profile gender discrimination lawsuit, where plaintiffs claim unequal pay and more thanks to a 'boys' club' culture
Former female employees sued Nike over alleged gender discrimination in 2018. A judge will soon rul…
Matthew Kish
3 mins read
Peter Moore, designer of the Air Jordan 1 and Nike's iconic Jumpman logo, dies
Moore, an industry pioneer, was a driving force behind the creation of Nike's Jordan line and serve…
Matthew Kish
2 mins read
Nike is preparing to fire some unvaccinated staff at its corporate headquarters, reports say
According to a new report from Oregon Live, a group of unvaccinated Nike corporate workers will los…
Mary Hanbury
2 mins read
Adidas wants to become the sportswear brand of choice for Gen Z shoppers as it launches a collection aimed at taking on Nike
Adidas' new Sportswear collection is an ode to "blokecore" fashion, featuring 90s-style soccer jers…
Mary Hanbury
2 mins read
Nike stock rout deepens in longest run of declines since 1980
Its share price fell 1.4% to $101.46 at Tuesday's close – declining for a ninth straight day and ma…
Joseph Wilkins
2 mins read
Adidas is considering selling Reebok amid declining sales of the sneaker brand, according to a report
Adidas could sell Reebok as early as March 2021, a source close to the matter told Bloomberg. Adida…
Grace Dean
5 mins read
Nike execs have become some of the hottest hires in sportswear, triggering a talent war among rivals like Lululemon, North Face, and Columbia — and raising fears of a brain drain
Why every sportswear brand from Lululemon to North Face wants a Nike executive and what those emplo…
Matthew Kish
3 mins read
Nike is denying involvement with the sudden deletion of 'Black at Nike,' an Instagram page alleging racism at the company
"We have no knowledge of who owns the accounts or why they were taken down," Nike said of the delet…
Shoshy Ciment
2 mins read
Nike shares hit a record high after the company reported an 82% jump in online sales
Nike's sales in some regions have recovered to pre-pandemic levels. CEO John Donahoe said online sh…
Grace Dean
2 mins read
Nike's biggest threat is coming from young brands like Hoka and On Running
Hoka and On Running are gaining market share, and analysts say Nike has to battle both them and "li…
Yeji Jesse Lee
2 mins read
Nike is laying off staff after announcing a $790 million loss in its latest quarterly earnings
The sportswear giant on Thursday reported a net loss of $790 million for the fourth quarter, in par…
Shoshy Ciment
2 mins read
Nike is battling theft in stores, warehouses, and even trains
In recent months, Nike's dealt with organized theft in stores, warehouses, and rail yards. In Portl…