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1 min read

Nike buys virtual shoe studio RTFKT as more big brands position themselves for metaverse push

"We're acquiring a very talented team of creators with an authentic and connected brand," said Nike…

Carla Mozée   


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1 min read

Coca Cola, Nike, McDonald’s and other brands that hopped on the NFT bandwagon this year

Here’s a quick look at 10 brands that hopped into NFTs in 2021:

BI India Bureau   


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2 mins read

Nike is planning to sell virtual sneakers as it prepares to ride the metaverse wave

Nike has reportedly filed trademark applications that hint at the sportswear company venturing into…

Business Insider Latest Story Image
2 mins read

Soccer players keep promoting NFT collections - and they keep crashing to zero

90% of Liverpool's "Heroes Club" NFTs went unsold, while high-profile players like Paul Pogba and J…

George Glover   


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2 mins read

Instagram is working on bringing NFTs to a wider audience, as its parent Meta goes all-in on the metaverse

"We are definitely actively exploring NFTs and how we can make them more accessible to a wider audi…

Shalini Nagarajan   


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3 mins read

NFTs Bored Apes and Mutant Apes kick off 2022 on a high with floor prices jumping more than 40%

Non-fungible tokens (NFTs) are entering 2022 the way they did in 2021 – on a high. As a res…

Business Insider Latest Story Image
5 mins read

Marvel’s Captain America NFTs to hit the stands after Spiderman’s success

All the Marvel digital collectables will be floated on the blockchain and be available for us…

Business Insider Latest Story Image
3 mins read

Activewear and luxury brands are pushing ahead with Web3 innovation, while other marketers are still on the sidelines

Some activewear and luxury brands are leveraging NFTs and the metaverse in ways other marketers can…

Julia Hood   


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2 mins read

Elon Musk turns down $1 million for the tweet he was selling as an NFT

On March 15, Musk tweeted that he is “selling this song about NFTs as an NFT.” The tweet was acc…

Business Insider Latest Story Image
3 mins read

How NFT mania helped digital artist Beeple sell a piece of crypto art for $69 million at a Christie's auction

Mike Winkelmann, aka Beeple, sold the most expensive digital artwork in history. A Christie's aucti…

Joel Stonington,Kevin Reilly   


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2 mins read

Wall Street Bets jokes about making Reddit the 'biggest meme stock ever' after the platform files for an IPO

Not all WSB members were happy, as some said imminent changes to the platform wouldn't leave Reddit…

Shalini Nagarajan   


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5 mins read

Insider's Guide to the Metaverse: How to play, make money, and party in 7 of the most popular virtual worlds right now

The metaverse leapt into the spotlight this year, but is it ready for mainstream acceptance? Inside…

Lisa Kailai Han,Kari McMahon   


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4 mins read

Fanatics Brands' journey to secure workers rights could benefit the company long term

Fanatics received accreditation by the Fair Labor Association, an organization that promotes worker…

Erica Sweeney   


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3 mins read

I'm not in tech but I still incorporated NFTs and the metaverse into my business plan – here's how

From AR technology to NFTs of products and services, entrepreneur Jen Glantz says she's introducing…

Jen Glantz   


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2 mins read

A sportswear startup's line of luxury jacket NFTs sold out in minutes. Now the CEO is scouting out land in the metaverse for a virtual store.

ASRV released its first NFTs as part of its winter clothing line, selling out in minutes. The CEO s…

Phil Rosen   


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3 mins read

10 things before the opening bell

Omicron's impact on inflation, US lawmakers traded $631 million in securities this year, and a top …

Phil Rosen   


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2 mins read

10 things before the opening bell

The SEC is clamping down on corporate insider trading, Stifel's top strategist thinks bitcoin will …

Phil Rosen   


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2 mins read

10 things before the opening bell

The metaverse is here already, Tim Cook said he owns crypto, and Robinhood dropped after data breac…

Phil Rosen   


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3 mins read

Insiders describe 'complete chaos' at Oracle following layoffs and restructuring

Inside Oracle's layoffs, potentially impacting thousands — those who haven't yet been laid of…

Jordan Parker Erb   


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2 mins read

Mark Cuban says buying virtual real estate is 'the dumbest s--- ever' as metaverse hype appears to be fading

"The worst part is that people are buying real estate in these places," billionaire investor Mark C…

Katie Canales