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4 mins read
Basketball is having a moment, and that's good news for Nike
Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could b…
Jordan Hart
4 mins read
Insider Today: Nike's airball
In this Sunday edition of Insider Today, we're talking about Nike's business woes, and Larry Page's…
Matt Turner
3 mins read
Skims wants to be the new Nike. Brand experts say that's a pipe dream.
Skims CEO Jens Grede sees parallels between Skims and 1990s Nike, citing cultural influence Experts…
Maria Noyen
2 mins read
It's the first day for Nike's new CEO. He has a long road ahead.
Elliott Hill spent his entire career at Nike. Now, he's come out of retirement to fix the sneaker a…
Alex Bitter,Jordan Hart
1 min read
Nike's new CEO has a big uphill struggle ahead
Nike's new CEO Elliott Hill faces revenue decline and market challenges as the company shifts focus…
Jordan Hart
1 min read
Nike's new CEO acknowledges the brand's rough run in his first message to staff
In his first message to employees, Nike's new CEO, Elliot Hill, acknowledged that the company faces…
Tom Carter
2 mins read
Nike's incoming CEO will make $27 million — over $2 million less than his predecessor
Elliott Hill, a veteran employee at Nike, is returning to the company. But he'll earn over $2 milli…
Lian Kit Wee
1 min read
Nike is bringing back a long-time exec as CEO — and he could be what the sportswear brand needs
Nike says Elliott Hill will replace John Donahoe as CEO in October. Nike has struggled to turn arou…
Alex Bitter
2 mins read
Nike's new CEO can't rest on retro styles and must innovate to turn the company around, analyst says
With Nike's new incoming CEO Elliott Hill, Nike needs to re-focus on innovation and selling great s…
Lloyd Lee
3 mins read
Nike's new CEO was an intern at the brand in 1988. He's now in charge of saving one of the biggest sports apparel legacies in the world.
Over the course of over 30 years, he worked his way up to top management. Management experts say t…
Aditi Bharade
3 mins read
Nike's trying to pivot. It's not working just yet.
Nike has been implementing a turnaround plan, but results are yet to be seen. Its latest move inclu…
Alex Bitter
3 mins read
China's luxury slump is trickling down to other consumer companies
Companies like Starbucks, Nike, and Estée Lauder have reported falling sales in China as weak consu…
Madeline Berg,Huileng Tan
3 mins read
Why fast-food chains and big brands love loyalty programs
Retailers and fast-food giants like McDonald's, Starbucks, and Costco leverage loyalty programs to …
Nora Redmond
2 mins read
Adidas is getting back on track after Yeezy woes
Adidas sees resurgence with Q3 revenue growth, overcoming Yeezy challenges and reviving retro style…
Maria Noyen
3 mins read
People aren't spending like they used to and it's forcing companies like Nike and Walgreens to make drastic changes
American consumers are getting tighter with their wallets and pickier about deals, which means reta…
Dominick Reuter
2 mins read
It's a tough time in retail — and CEO heads keep rolling
Nike's John Donahoe is the latest CEO to get the chop amid a difficult environment for retail and c…
Mary Hanbury
2 mins read
Nike's new CEO is a company lifer — but an expert explains why that's not a great idea now
Elliott Hill first started at Nike as an intern in 1988. He has since then worked his way up to bei…
Nora Redmond
6 mins read
Nike and Adidas veterans are backing a $125M project seeking to revitalize the Portland sportswear industry
This proposed multimillion-dollar development campus in Portland, Oregon, could revitalize the city…
John Kell
1 min read
It might be harder to buy your favorite pair of classic Nikes this year
Analysts called Nike's shoe lineup "stale" last year.
Shubhangi Goel
3 mins read
Tiger Woods splits with Nike
Tiger Woods announced Monday that he and Nike would go their separate ways as he prepares for "anot…