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2 mins read

Why Netflix's new NFL deal has some sports fans crying foul

With Netflix's NFL deal, the league's games are set to be spread across seven platforms, raising co…

Lucia Moses   


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2 mins read

IPL media rights value can touch $50 billion: Chairman Arun Dhumal

IPL chairman Arun Dhumal believes that the media rights value of the league has the potential to t…

PTI   


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1 min read

Amazon will stream the first-ever NFL Black Friday game

The NFL is broadcasting its first-ever Black Friday game on Amazon Prime Video, letting Amazon temp…

Caroline Haskins   


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3 mins read

As CEO, Neal Mohan brought the NFL to YouTube. Now his sights are set on AI.

YouTube's CEO didn't know he was transforming how people watch TV when the online platform partnere…

Lara O'Reilly   


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The success of the Peacock NFL game means it could cost you extra to watch the playoffs again next season

Many NFL fans tuned in for Peacock's streaming-exclusive playoff game. It could be a sign of things…

Jacob Zinkula   


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Tom Brady says he is going to focus on his NFT platform Autograph and other ventures following his retirement from pro football

Tom Brady said he will focus on his numerous businesses, including NFT platform Autograph, which in…

Isabelle Lee   


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1 min read

Die-hard Eagles fan Rob McElhenney didn't let the Emmys stop him from watching the NFL playoffs

The "It's Always Sunny in Philadelphia" star posted a photo of himself streaming the game's coverag…

Jake Epstein   


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1 min read

Peacock and the NFL's big streaming bet pays off as Chiefs-Dolphins playoff game set a US viewership record

Fans had to pay to watch the NFL's Kansas-Miami Wild Card game on Peacock and it paid off the strea…

Amanda Perelli   


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1 min read

OTT platforms are winning the war against traditional TV in the US

Modern OTT platforms have won the war against traditional TV as streaming grabbed a record 38.7 per…

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5 mins read

Monetising sports for sustained growth: A game every OTT platform can play

Streaming video is fast replacing traditional TV for sports content. Sports events airing at times …

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2 mins read

'Shoppable short-form video is on fire': YouTube's head of shopping shares why the platform is betting on shorts to drive social commerce

At CreatorIQ Connect, Bridget Dolan, global head of YouTube Shopping, spoke about live commerce and…

Amanda Perelli   


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Apple is reportedly developing “SportsKit” framework to bring sports content on its TV platform

With the SportsKit home screen widget, it will be able to showcase real-time sports updates fo…

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NFL star Tom Brady's NFT platform raises $170 million from Andreessen Horowitz and Silicon Valley investors

Kleiner Perkins, Lightspeed partner Nicole Quinn and a16z alum Katie Haun also contributed to the f…

Natasha Dailey   


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2 mins read

YouTube has revealed its NFL Sunday Ticket pricing and it won't come cheap

Last year, YouTube secured the rights to NFL's Sunday Ticket for a reported $2 billion a year. Here…

Will Gendron   


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3 mins read

I'm the first openly transgender cheerleader in the NFL. Despite facing negative comments, I don't let anyone steal my joy.

Justine Lindsay navigated her gender identity and the world of dance on her own. She hopes to be a …

Yoonji Han   


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1 min read

US prosecutors seek a 7-year sentence and $740 million in forfeiture for an ex-NFL investor in crypto scam case

US prosecutors are seeking a seven-year jail sentence for an ex-NFL investor for his involvement in…

Zinya Salfiti   


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2 mins read

Here's how Jay-Z changed the way the NFL chooses its halftime performer despite never performing it himself

Roc Nation, Jay-Z's entertainment agency, entered a partnership with the NFL in 2019 to help shape …

Lloyd Lee   


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1 min read

ESPN is entering the NFT game by launching a collection with legendary quarterback Tom Brady

ESPN's first NFT collection is based on "Man in the Arena: Tom Brady," a multi-part documentary ser…

Carla Mozée   


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Cork Gaines   


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3 mins read

The field at Super Bowl LVII cost $800,000 and took 18 months to grow. The NFL's legendary 'Sodfather' watches over it.

The Super Bowl grass, installed on a movable platform, is rolled out every day to get sunshine, the…

Sarah Kwak