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Adtech company PubMatic lays off staffers as it tightens focus on growth areas like connected-TV ads
PubMatic said the layoff, which affected 1% of its overall head count, was part of a plan to stream…
Lara O'Reilly
Gaming giant Take-Two is in talks to sell its Chartboost adtech division
Take-Two picked up Chartboost through its $12.7 billion acquisition of mobile gaming company Zynga …
Lara O'Reilly
Adtech is undergoing an exec shake-up as investors seize control and startups enter a new era
Executive turnover is on the rise at adtech startups as investors seek growth and profit. CTV and r…
Lara O'Reilly
Taboola is looking to compete with Google and Facebook for small-business clients using a new generative AI tool for ad campaigns
Abby looks to make campaign setup easier for busy, resource-sapped business owners who aren't up on…
Lara O'Reilly
Seeking nominations for the 2024 rising stars of adtech
Business Insider is looking to highlight the rising stars of advertising tech.
Lauren Johnson
How Airtel’s AdTech platform is planning to deliver on the promise of ‘zero ad frauds’ to its clients
Bharti Airtel’s Chief Product Officer shares how Indian advertising industry can minimise its risin…
Big Tech's vanishing perks have left employees to face a stark new reality
Tech giants like Meta and Amazon face backlash as they reduce employee perks and enforce return-to-…
Dan DeFrancesco
The rise, fall, and return of adtech pioneer MediaMath
MediaMath's bankruptcy earlier this year was a stunning fall from grace. Under new ownership, it's …
Lara O'Reilly
Advertisers and publishers call on Apple CEO Tim Cook to suspend the iPhone's new Distraction Control feature
A group of French trade associations said the tool, released in iOS 18, could hit publisher ad reve…
Lara O'Reilly
You can now add music to your Instagram profile – here's how
Popular social media platform Instagram has announced a new feature that allows users to add music …
Newly launched adtech platform Parva seeks to create new opportunities for advertisers to reach premium audiences at scale
At its core, Parva is a technology platform that allows media buyers to reach their customers …
Seeking nominations for the 2023 rising stars of adtech
We're looking to spotlight the newest up-and-comers of digital advertising.
Lauren Johnson
TransUnion's $3.1 billion deal to acquire Neustar could be 2021's most intriguing ad-industry acquisition
In this week's Insider Advertising we're covering TransUnion acquiring Neustar, Jim Lanzone joining…
Lara O'Reilly
IBM, Airtel tie up to power Indian enterprises in 5G era
"As India gears up to experience 5G, we see a massive opportunity to help businesses across in…
Havas Media Group's Anita Nayyar joins ZEE5 to strengthen its Ad tech offering
Anita Nayyar, EX-CEO of Havas Media Group, India & South East Asia joins ZEE5.
Airtel acquires strategic stake in Blockchain-tech startup Aqilliz
Bharti Airtel on Thursday announced that it has acquired a strategic stake in Singapore-based Block…
Google says Search 'wrongly classified' as a social media intermediary, files an appeal in Delhi High Court
Google on Wednesday clarified that its Search engine is not classified to be part of the new IT int…
How Adtech is paving the way for targeted advertising and content monetization
Amitt Sharma, CEO & Founder, VDO.AI writes how adtech is helping brands to target their consumers b…
A global adtech firm is looking for over 130 new engineering and management freshers in Mumbai and Bengaluru
Global advertising company Media.net is looking to hire engineering and management graduates across…
The Trade Desk is exerting its power in the ad industry, and some insiders fear it's becoming more like Google
The public adtech company's recent moves to influence pricing of online ads has left some in the ad…