You Searched For "nbcu" and got 20 results
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1 min read
Linda Yaccarino, head of advertising at NBCU, is in talks to be Twitter's next CEO: WSJ
Elon Musk tweeted Thursday that he hired a new head of Twitter after his stint leading the company …
Erin Snodgrass
5 mins read
Ad agencies are becoming increasingly emboldened to slam Facebook
In this week's Insider Advertising, we're covering a heavy week for Facebook, Fox News' plans to br…
Lara O'Reilly
2 mins read
NBCU shared details about its upcoming Netflix competitor, Peacock, which will become the streaming home of 'The Office'
With Peacock, NBC joins other legacy giants in the battle against Netflix. Disney (Disney Plus) and…
Alyssa Meyers
4 mins read
NBCU and Comcast's new streaming service Peacock just isn't bold enough and they may lose the streaming wars. Here's what they should do instead.
(Ari Lewine, chief strategy officer at TripleLift, which is making a big push into the connected TV…
Mike Shields
3 mins read
Experts say NBCU's ad-supported streaming model could help it sign on rivals as partners, but some doubt it can match Disney+
AT&T's WarnerMedia is set to launch a streaming service with three tiers before the end of 2019…
Abby Jackson
4 mins read
NBCU will start selling ads in top shows like 'This is Us' using the same kind of self-serve software as Facebook
The media giant will soon start selling ads that will appear in nearly all of its top national show…
Mike Shields
4 mins read
Why Wall Street is skeptical about Comcast's proposal to ditch its cable networks and pair Peacock with a competitor
Comcast is exploring life without its cable networks and may pair Peacock with a rival. But Wall St…
James Faris
4 mins read
David Zaslav risked Warner Bros. Discovery's future by passing on the NBA — and the gamble might pay off
Warner Bros. Discovery likely lost the NBA, but it scored a huge win in its new deal with Charter. …
James Faris
2 mins read
NBC's decision to use an AI version of a 'very much alive' sportscaster during the Olympics is making people nervous
In the upcoming Summer Olympics, NBC will offer viewers a personalized AI-generated version of lege…
Katie Balevic
3 mins read
Warner Bros. Discovery's advertising chief is leaving. Read the memo sent to staff.
Jon Steinlauf, Warner Bros. Discovery's top ad salesman, will leave at the year's end. WBD just too…
Lucia Moses
4 mins read
Advertisers are scrutinizing the value of AI tools as some early efforts fall flat
Two years after OpenAI's ChatGPT and other chatbots launched, advertisers' excitement over generati…
Lucia Moses,Lara O'Reilly
5 mins read
Hedge funds are dusting off an old strategy to help reverse a fundraising slump, but it comes with a risk
When investing, how would you like to have your cake and eat it too? That's the idea of an old-turn…
Dan DeFrancesco
1 min read
NBC takes a swipe at Twitter after Elon Musk hired away a top exec: They 'just let all the crazies back in.'
NBCUniversal ad chief Linda Yaccarino left last week for Twitter, where she'll replace Elon Musk as…
Sarah Jackson
3 mins read
Elon Musk's pick for Twitter CEO may be the win he needs
With Twitter's ad revenue falling and its reputation falling faster, choosing Linda Yaccarino as CE…
Madeline Berg,Lucia Moses,Lar…
3 mins read
It's judgment day: Shocking exits of Tucker Carlson, Don Lemon, and Jeff Shell rock the TV industry
The TV industry has been rocked by exits in the past 24 hours at companies like NBCU, Fox News, CNN…
Nathan McAlone
1 min read
Elon Musk is no longer the CEO of Twitter
Linda Yaccarino said Monday she had her first day at Twitter, two weeks before she was expected to …
Pete Syme
2 mins read
You won't be able to watch movies and TV shows for free anymore on Peacock
Peacock is no longer offering a free plan, meaning new subscribers will have to pay either $5 or $1…
Travis Clark
1 min read
Twitter's new CEO hasn't even started yet, but she already has a parody account that's 'suspended' Elon Musk
Elon Musk announced Friday that NBCUniversal's Linda Yaccarino will take over running Twitter in th…
Sam Tabahriti
2 mins read
Twitter CEO Linda Yaccarino hosted an office 'Tea Time' with workers in effort to boost low morale
Elon Musk chose Yaccarino to replace him as CEO. She joined the company at the start of June and is…
Kali Hays
2 mins read
Elon Musk names Linda Yaccarino as Twitter's new CEO
The decision to appoint Linda Yaccarino ends intense speculation over who will run the company once…