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<ul><li>Navneet's campaign highlights the brand’s journey over the past 6 decades. </li><li>Established by the Gala family in 1959, Navneet has grown to become a Publication conglomerate from a small bookstore in Mumbai.</li></ul>To celebrate more than 60 years in the education business, <keyword id="7075510" type="General" weightage="20" keywordseo="navneet-education-limited" source="Orion">Navneet Education Limited</keyword> unveils ‘Progress Limitless’, a digital campaign to commemorate this milestone. The campaign highlights the brand’s journey over the past 6 decades nostalgically and beautifully. If you have spent your childhood in India, this campaign is sure to remind you of your childhood. <div type="Youtube" id="EfOsURwkSTg" title="Navneet Progress Limitless - More than 60 years of enlightenment through education" thumbUrl="https://i.ytimg.com/vi/EfOsURwkSTg/mqdefault.jpg"></div> Established by the Gala family in 1959, Navneet has grown to become a Publication conglomerate from a small bookstore in Mumbai. The company has made its mark as a premium and trusted brand in Indian households and has been part of important phases in every person’s life, from your classroom to the boardroom. It is a purpose-driven organization doing what it takes to move the needle and spread knowledge. Navneet has always worked towards evolving with each passing decade and in these 60 years, they have established various sub-brands under the Navneet umbrella. In 1959 they launched the first Digest / Guide Published for Std. X, in 1970 a Workbook Concept Introduced by the brand, in 1975 the brand published 21 Most Likely Question Sets, in 1990 Children books were introduced, 1993 saw the development of Manufacturing Scholastic Stationery, in 1994 the brand was recognized as the first educational Publisher to be Listed on BSE and NSE, in 2008 the brand entered B2B Digital Learning Space by the name of eSense, in 2011 it ventured into School Management – K12, in 2014 Navneet entered B2C Digital Learning Space - TopScorer, in 2016 the Stationery Brand ‘<keyword id="4831" type="General" weightage="20" keywordseo="youva" source="Orion">YOUVA</keyword>’ was launched and Navneet also acquired Encyclopedia Britannica India (now Indiannica), 2017 saw a milestone turnover of 1,000 crores and Incorporated Navneet (HK) Ltd and the year 2018 had an introduction of premium stationery brand “HQ”. This year in the month of February Navneet launched DigiBook, a digital version of all the books published by Navneet as an app as well as a web-based platform to enhance the studying experience of the students with comfort and accessibility. The campaign is conceptualized by The Minimalist, ad agency, creative director Mayuresh Bangar and produced by Pragaur Films. Speaking on the brand entering the 60-year milestone Mr Devish Gala, Head of Branding Navneet Education Limited said: “Navneet Education Limited has always been the most trusted brand across Indian households. It is the most loved brand across generations, from grandparents to parents to children. We are extremely thrilled and excited to show how far we have come from a small store to being a trusted brand in the nation. With each passing decade, we have evolved with a legacy of more than 3 generations managing the business. We the Navneet family look forward to keeping the nostalgic feel of the brand for many more decades to come. The brand heartily thanks every member who has been a part of our journey and always supported and helped the brand”.

Navneet launches a campaign to commemorate its more than 60 years journey

<ul><li>Making a significant investment in Indian sports, <keyword id="138873" type="COMPANY" weightage="20" keywordseo="Puma">PUMA</keyword> signs 15 Athletes and <keyword id="11623794" type="UNKNOWN" weightage="20" keywordseo="3-para-athletes">3 Para Athletes</keyword> in India.</li><li>With an aim to spread a vision of hope, optimism and self-belief, PUMA has signed these athletes as a part of its latest brand campaign ‘Only See Great.’</li></ul>Sports brand PUMA has signed 18 Indian athletes who will represent the country in national and international events across sporting disciplines like shooting, hockey, track and field, boxing, table tennis, discus throw and badminton. It’s a major step for the brand as it continues to push boundaries and celebrate diversity in sports. Through its brand campaign ‘Only See Great’, PUMA aims to explore the very idea of achieving greatness and how these athletes have strived for it during extraordinary times. With an aim to bring about a mindset transformation towards equality in sports, the brand is focused on supporting talent across multiple sporting disciplines. In addition to ace boxing champion, <keyword id="47387" type="PERSON" weightage="20" keywordseo="Mary-Kom">Mary Kom</keyword> and Indian national sprinter, <keyword id="1142452" type="PERSON" weightage="20" keywordseo="Dutee-Chand">Dutee Chand</keyword>, the brand has signed a bevy of big-hitters like boxer Pooja Rani; track and field athlete Tejinder Singh; shooter Manu Bhaker; swimmer Srihari Nataraj; hockey players Rupinder Pal Singh, Harmanpreet Singh, Mandeep Singh, Gurjant Singh, Savita Punia, Sushila Chanu, Navneet Kaur, Navjot Kaur, <keyword id="809404" type="PERSON" weightage="20" keywordseo="Vandana-Katariya">Vandana Katariya</keyword>, Gurjit Kaur and Udita Duhan. The list also includes para-athletes like shooter Avani Lekhara; table tennis champ Bhavina Patel and discus throw athlete Ekta Bhayan. “We are thrilled and honored to sign some of the country’s finest athletes. As they continue to lead the way with their strength and athleticism, it's equally important to work with them to break down barriers on the field of play. As a brand, we strongly believe that being unique is a great strength and our unwavering commitment to inclusivity in sports is testament to this,” said Abhishek Ganguly, Managing Director, <keyword id="11623792" type="UNKNOWN" weightage="20" keywordseo="puma-india-southeast-asia">PUMA India &amp; Southeast Asia</keyword>. “Our athletes have time and again proven their mettle. I am sure with their grit and determination they will continue to outperform themselves. I wish them good luck in their pursuit to achieve greatness and make our country proud,” he added. With their eyes set on the challenge, each athlete will be showcasing their prowess as they set out to achieve their own moment of greatness in sport. PUMA’s ‘Only See Great’ campaign puts the spotlight on them as they strive for greatness, listening to their hearts, and finding a vision that no one else can see. Mary Kom said, “I have been associated with PUMA for over two years now and I am proud of the fact that the brand has always been at the forefront of encouraging the spirit of sports. For any athlete, grit, passion and hard work are the key ingredients to success. My boxing journey has not been that easy, but with years of practice, hard work and determination, I achieved the improbable. I am glad to represent India in the international sports circuit after such a long time.” Dutee Chand added, “PUMA was my very first brand association and will always be very close to my heart. I’m thrilled and proud to see the brand encourage athletes across sporting fields and support them in their journey to achieve greatness. Despite the challenges posed by the pandemic, I believe that my hard work has brought me closer to my goal. My single focused aim is to win more laurels for the country in national and international sporting events.” Commenting on the association, Ekta Bhayan said, “Everybody has the right to dream, don’t let disability define you. I hope my sporting journey sets an example for others that nothing can stop them. I am so thrilled to be associated with PUMA at this juncture in my sporting career. It’s great to see the brand continuing to break stereotypes and champion inclusivity in sports.”

Puma signs 18 athletes to celebrate diversity in sports ahead of upcoming competitions

The entire list and a brief profile of 'Delhi ke nirmata'⁠— the makers of Delhi felicitated at Kejriwal's oath taking ceremony

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Navneet launches a campaign to commemorate its more than 60 years journey

BI India Partner

Puma signs 18 athletes to celebrate diversity in sports ahead of upcoming competitions

BI India Partner

The entire list and a brief profile of 'Delhi ke nirmata'⁠— the makers of Delhi felicitated at Kejriwal's oath taking ceremony

BI India Bureau

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