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Nike's new CEO was an intern at the brand in 1988. He's now in charge of saving one of the biggest sports apparel legacies in the world.
Over the course of over 30 years, he worked his way up to top management. Management experts say t…
Aditi Bharade
Brands are so scared of culture wars and controversy that it's ripping apart the media business
The recent toppling of the Global Alliance of Responsible Media is just the latest defeat in the po…
Lara O'Reilly
SC to hear plea related to insolvency proceedings against ed-tech firm Byju's on Sept 17
The Supreme Court will hear on September 17 the appeal of US-based creditor Glas Trust Company LLC …
PTI
Ukraine unveiled a brand new drone military unit with the goal of specializing soldiers in operating unmanned systems
Typhoon will focus on training soldiers to operate various unmanned systems, highlighting the conti…
Chris Panella
Fabric of a nation: Sustaining India's handloom legacy in modern times
The industry is largely unorganised, and the wages are shockingly low. 67% of handloom workers are …
Cementing dominance: Birla vs Adani, of Chaebols, conglomerates, and National Champions
Ultratech and Adani aggressively acquire smaller cement companies. Does this consolidation resemble…
Japan is fast becoming the hottest market for luxury brands
LVMH is the latest luxury retailer to report strong sales growth in Japan, as Chinese consumers tra…
Alexandra Bacon
474 Indian spice samples fail FSSAI's safety tests as countries suspend sale of Indian spice brands
India's spice industry faces fresh scrutiny as 12% of spice samples fail FSSAI safety standards.
McDonald's new big burger is called the Big Arch. Branding experts say the name makes it sound superior to its rivals.
The prefix "Mc" has become synonymous with the world's biggest burger chain. So have the Golden Arc…
Grace Dean
AliExpress taps David Beckham for a brand ambassador deal
Soccer legend David Beckham inked a deal to be a global ambassador for AliExpress just in time for …
Jordan Hart
Acer launches its consumer electronics brand Acerpure in India
While partnerships with local companies are an India-specific strategy, globally the brand b…
PTI
How this Gen Z founder got the coolest girls in the world to wear her jeans, from Taylor Swift to Hailey Bieber — and built a multi-million dollar denim brand
Emily Bonvicini, 25, started EB Denim while in high school. It's now been worn by Kylie Jenner and …
Kelsey Vlamis
A Tesla driver says he crashed his brand new Cybertruck after the brakes stopped working
A Tesla owner crashed his brand new Cybertruck in his first few hours of driving it. He says the br…
Ana Altchek
Testing brands, counting railcars, and watching 'Mary Poppins': how a young Warren Buffett found winning stocks
Many people think Warren Buffett got his start by trawling through stock listings for cheap buys, b…
Theron Mohamed
Durlax Top Surface's IPO subscribed around 161 times
The initial public offering of Durlax Top Surface Ltd, a leading company involved in the business o…
ANI
As PM Modi awaits his third big win, here’s how BJP created history during the 2014 & 2019 Lok Sabha elections
The BJP has come a long way since 1984 when the party won just two seats. Its pro-Hindutva stance p…
India's exports rise in 115 nations out of 238 destinations in 2023-24: Govt data
India's exports have increased to as many as 115 countries out of the total 238 destinations during…
PTI
Shein wants to sell the supply-chain tech it used to disrupt online shopping. Retail experts say brands may have concerns.
Shein is looking to monetize its supply-chain technology, a move that could boost revenue but may e…
Madeline Stone
TikTok is taking the US government to court in a showdown of free speech vs. national security
The TikTok-US government fight pits two pillars of American society against each other: free speech…
Dan DeFrancesco
I live in Germany where there are laws around how to name your child. Kids can't be named after titles, places, or brands.
Germany has laws around what parents can name their kids. City or country names are not allowed, as…