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4 mins read

Why Ralph Lauren, the all-American luxury brand, is a hit in China

As luxury brands struggle to resonate with Chinese consumers, Ralph Lauren is thriving by leaning i…

Maria Noyen   


Business Insider Latest Story Image
1 min read

Rival Zomato's CEO congratulates Swiggy on stock market listing

Swiggy got listed at Rs 420, a jump of nearly 8 per cent from the issue price on the NSE.

PTI   


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2 mins read

Car companies have plenty of inventory, but the port strike will affect European brands the most

Though European automakers would be most affected by a prolonged strike, the industry has more than…

Benjamin Zhang,Nora Naughton   


Business Insider Latest Story Image
7 mins read

Brands are so scared of culture wars and controversy that it's ripping apart the media business

The recent toppling of the Global Alliance of Responsible Media is just the latest defeat in the po…

Lara O'Reilly   


Business Insider Latest Story Image
3 mins read

Japan is fast becoming the hottest market for luxury brands

LVMH is the latest luxury retailer to report strong sales growth in Japan, as Chinese consumers tra…

Alexandra Bacon   


Business Insider Latest Story Image
3 mins read

Nike's new CEO was an intern at the brand in 1988. He's now in charge of saving one of the biggest sports apparel legacies in the world.

Over the course of over 30 years, he worked his way up to top management. Management experts say t…

Aditi Bharade   


Business Insider Latest Story Image
3 mins read

SC to hear plea related to insolvency proceedings against ed-tech firm Byju's on Sept 17

The Supreme Court will hear on September 17 the appeal of US-based creditor Glas Trust Company LLC …

PTI   


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5 mins read

Cementing dominance: Birla vs Adani, of Chaebols, conglomerates, and National Champions

Ultratech and Adani aggressively acquire smaller cement companies. Does this consolidation resemble…

Business Insider Latest Story Image
5 mins read

Fabric of a nation: Sustaining India's handloom legacy in modern times

The industry is largely unorganised, and the wages are shockingly low. 67% of handloom workers are …

Business Insider Latest Story Image
2 mins read

Ukraine unveiled a brand new drone military unit with the goal of specializing soldiers in operating unmanned systems

Typhoon will focus on training soldiers to operate various unmanned systems, highlighting the conti…

Chris Panella   


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2 mins read

474 Indian spice samples fail FSSAI's safety tests as countries suspend sale of Indian spice brands

India's spice industry faces fresh scrutiny as 12% of spice samples fail FSSAI safety standards.

Business Insider Latest Story Image
1 min read

AliExpress taps David Beckham for a brand ambassador deal

Soccer legend David Beckham inked a deal to be a global ambassador for AliExpress just in time for …

Jordan Hart   


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2 mins read

Acer launches its consumer electronics brand Acerpure in India

While partnerships with local companies are an India-specific strategy, globally the brand b…

PTI   


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2 mins read

McDonald's new big burger is called the Big Arch. Branding experts say the name makes it sound superior to its rivals.

The prefix "Mc" has become synonymous with the world's biggest burger chain. So have the Golden Arc…

Grace Dean   


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3 mins read

A Tesla driver says he crashed his brand new Cybertruck after the brakes stopped working

A Tesla owner crashed his brand new Cybertruck in his first few hours of driving it. He says the br…

Ana Altchek   


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9 mins read

Kelsey Vlamis   


Business Insider Latest Story Image
3 mins read

Testing brands, counting railcars, and watching 'Mary Poppins': how a young Warren Buffett found winning stocks

Many people think Warren Buffett got his start by trawling through stock listings for cheap buys, b…

Theron Mohamed   


Business Insider Latest Story Image
2 mins read

Durlax Top Surface's IPO subscribed around 161 times

The initial public offering of Durlax Top Surface Ltd, a leading company involved in the business o…

ANI   


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4 mins read

As PM Modi awaits his third big win, here’s how BJP created history during the 2014 & 2019 Lok Sabha elections

The BJP has come a long way since 1984 when the party won just two seats. Its pro-Hindutva stance p…

Business Insider Latest Story Image
3 mins read

India's exports rise in 115 nations out of 238 destinations in 2023-24: Govt data

India's exports have increased to as many as 115 countries out of the total 238 destinations during…

PTI