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‘To build a successful brand, both offline and online presence need to coexist’ says Ananth Narayanan
The industry veteran also noted India’s dynamic consumer trends, which are unlocking new o…
Explained: How video commerce is helping online shoppers try before they buy
Explained: How video commerce is helping online shoppers try before they buy
Pyjamas out, power suits in: apparel and cosmetic sellers gain as Indians go back to office
Pyjamas out, power suits in: apparel and cosmetic sellers gain as Indians go back to office
Myntra forays into social commerce; Launches ‘M-Live’ for real-time video-enabled, interactive shopping experience
Myntra aims to churn out close to 1000 hours of live video content per month
This festive season, e-commerce platforms are betting big on Tier II and III markets, which are likely to contribute $150 million to e-commerce growth this year
E-commerce platforms line up bumper offers and huge discounts for the upcoming festive season to wo…
Myntra to go big on offline expansion, Jabong to add premium brands
He also said that while Myntra had no plans to close Jabong in the coming time, new bra…
Myntra CEO explains how fashion buying has changed in India and the e-retailer’s focus on Bharat users this festive season
Myntra, which had already held a big sale event after lockdown – End of Reason Sale in June, saw…
Wait for three months and you will also have Myntra’s store either in Bengaluru or New Delhi
"We are exploring omni-channel. We should be able to create a physical store in the next three mont…
Reliance-backed AJIO is riding the Indian e-commerce wave — poses tough competition to Myntra
But the rise of e-commerce, especially as it spreads into rural India has brought about changes …
Myntra Mulls Opening Offline Stores
Myntra is expected to continue as a separate fashion brand even after it merges with Flipkart. This…
Myntra's biggest annual sale had 2 million shoppers and the fashion e-tailer sold over 7,100 items every minute
Indian fashion retail startup Myntra just concluded its annual End of Reason Sale and it has many r…
Wary of ordering clothes online? Fashion portal Myntra now offers alteration services too
Indians love to order clothes online – they are affordable, offer a lot more variety, and all is we…
Myntra introduces 'alterations as a service', partners 200 tailors in phase I
New Delhi, Dec 3 () Flipkart-owned Myntra on Tuesday said it has launched 'alterations' as a new va…
PTI
E-Commerce platforms are asking fashion brands to shell out more margin. Is online and offline cost the same now?
Experts say that this is as expensive as a shop, which includes costs like rental, staffing and uti…
Nykaa Fashion is set to open its first offline store in 2020, says CEO Adwaita Nayar
Indian beauty retail platform Nykaa is a unicorn in the making, and the startup which gives tough c…
This is what Myntra, Jabong are doing to consolidate their position in the ecommerce market
Jabong, which was acquired by Myntra in July for $70 million, will also see the launch of multiple …
Flipkart is opening its stores soon! Here are the details
Flipkart is planning to open its stores and might begin with a Franchisee model.
Myntra Set To Launch Fashion Incubator
Startup incubators are widely run by large technology companies, to spot new ideas and talent, but …
Times Of India
Myntra is going the brick-and-mortar way now, may take over Forever 21
"Handshakes have happened with Myntra and currently the documentation is happening," one of the peo…
Online to offline: Big shot e-commerce players go Brick and mortar, want customers to touch and feel before buying
To give their customers a feel of the product that they want to buy, several reputed and establishe…