You Searched For "most popular influencers" and got 20 results
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3 mins read
Let's call it the YouTube election
Donald Trump won the election with the help of personalities like Joe Rogan. He's a podcaster, but …
Peter Kafka
3 mins read
Deepfakes of trusted and popular doctors are being used to illegally sell marijuana products online
AI deepfakes are using UK doctors' likenesses to promote dubious products. Some of the targeted inf…
6 mins read
The poisoned chalice of restaurant popularity
New research shows restaurants that won major awards like a Michelin star were more likely to close…
Emily Stewart
4 mins read
The influencer middle class is getting squeezed as marketers turn to superstar creators and celebs
Influencer marketers are ditching deals with micro and nano influencers and hiring big stars as cam…
Dan Whateley,Sydney Bradley
6 mins read
A popular TikTok travel hack recommends using VPNs to find cheaper flights, but other strategies work better
Social media rumors suggest using a VPN to search for lower priced flights. Our research didn't fin…
Alberto Riva
7 mins read
How to become an influencer and make money
Social media apps like Instagram, TikTok, and YouTube have created new ways to make money. Here's a…
Shriya Bhattacharya
4 mins read
A 'Love Is Blind' star says he doubled his income by influencing part-time. Now, he and his wife are using the extra money to travel and buy a house.
Tiffany and Brett met on "Love Is Blind" season 4. Business Insider spoke to them about how their l…
Caralynn Matassa
4 mins read
MrBeast has broken the curse of influencer success
Many content creators have suffered from exponential growth followed by a dramatic nosedive. But Mr…
Lindsay Dodgson
4 mins read
A food influencer in Chicago breaks down why the Windy City should be on every restaurant lover's bucket list
Erica Noblecilla, a restaurant influencer who's lived in Chicago for four years, explains why it's …
Grace Dean
4 mins read
7 of of the most popular TikTok gaming creators to watch and follow
TikTok is emerging as a leading video game platform, with everything from virtual reality gamers to…
Kieran Press-Reynolds
4 mins read
Goa remains top, spiritual tourism remains hot, premium accommodations grow fast — MMT’s summer travel trends for 2024
Exploring Make My Trip's comprehensive insights into India's summer travel trends for 2024. From pe…
3 mins read
An influencer got a $4,980 Gucci bag. Then, she intentionally tried to destroy it.
The Olsen twins have famously carried worn and torn Birkin bags. One influencer tried to get the sa…
Amanda Krause
3 mins read
An influencer faced backlash for slamming popular European vacation destinations, saying she was 'dying to go home' from Capri, Italy
The Australian influencer Mikaela Testa has joined the European vacation destination controversy by…
Aimee Pearcy
1 min read
Seeking nominations for the most influential TikTok talent managers and agents in 2024
Business Insider is compiling its fifth annual list of the most influential talent managers and age…
Shriya Bhattacharya
4 mins read
3 of TikTok's most popular financial influencers want you to know one thing: There's no one quick way to get rich
Roughly a third of Gen Z uses TikTok for financial advice. Here's what popular influencers say they…
Jacob Zinkula
4 mins read
Diamond and Silk became two of the most popular conservative influencers. For Trump and his supporters, they were a way to sidestep accusations of racism.
From testifying about censorship to the anti-immigration "Diamond and Silk Act," how the sister duo…
Yoonji Han
2 mins read
JD Vance: Taylor Swift's Harris endorsement won't move the needle because she's 'fundamentally disconnected' from 'most Americans'
Speaking in a Fox News interview, Vance said Swift is "fundamentally disconnected from the interest…
Aditi Bharade
1 min read
Stop frying toothpicks and eating them, South Korea tells Mukbang influencers
"This is not a product to eat! Their safety as food has not been verified," South Korea's food mini…
Kwan Wei Kevin Tan
1 min read
YouTube's beauty gurus, ranked from most to least popular
YouTube's biggest beauty gurus have been in and out of drama for years.Stefanie Keenan / Getty Imag…
Lindsay Dodgson
4 mins read
British politicians think they have a plan to combat Andrew Tate's influence in schools. It's doomed to fail.
Politicians in the UK want to train young male influencers in schools to be alternative role models…