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2 mins read

People notice social media ads almost as much as they notice print ads: Report

A recent report by consumer data intelligence consultancy Axis My India reveals that most consumers…

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2 mins read

This app wants to pay you to share your data for advertising

Caden, a new app backed by Yahoo co-founder Jerry Yang pays users who share their smartphone data, …

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3 mins read

I make hundreds of dollars a month filling in online surveys. I can do it from anywhere, even on my way to school.

To make good money filling out online surveys, Ben Thornbury, 18, says you have to be "curious and …

Ryan S. Gladwin   


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2 mins read

60% of Indians find mobile advertising annoying and obtrusive, says nanu survey

Banners, on the other hand, were rated as least annoying by approximately 52% of respondents, possi…

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2 mins read

Survey reveals 53% of Indians are seeing ads based on their last private phone conversation

About 53 per cent of citizens said they have had one or more instances in the last 12 months where …

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5 mins read

Digital Advertising: The trends to watch out for in 2021

2020 became the year when the digital ecosystem acquired many new users

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3 mins read

Indian marketers rank mobile and social media as top priorities for 2022 but Ad Fraud remains a huge challenge, Integral Ad Science study finds

The IAS Industry Pulse Report provides insights into the emerging trends and priorities that will d…

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3 mins read

How Adtech is paving the way for targeted advertising and content monetization

Amitt Sharma, CEO & Founder, VDO.AI writes how adtech is helping brands to target their consumers b…

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16 mins read

Check out these 41 pitch decks that advertising startups used to raise millions from top investors

These startups are using tech to disrupt advertising and marketing. Explore the pitch decks selling…

Business Insider   


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4 mins read

Pinterest will start paying creators to post content

The top creator economy news of the week includes why Cameo is open to deepfake technology and how …

Amanda Perelli   


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3 mins read

Here’s why Spotify is your best connection to reach the new ‘omnishopper’

Being spoiled for choice, messaging to this new-age consumer has to feel authentic, tail…

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6 mins read

Top managers and agents for gaming influencers and streamers

The top influencer news of the week includes how influencers make money from affiliate links and Ti…

Amanda Perelli   


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7 mins read

Why this is a good time for advertisers to start spending on OOH

Experts talk about all that is happening in the OOH ecosystem

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6 mins read

A lot of hope rests on the festive season this year, but will it bring cheer?

With a steady monsoon and plump harvest so far, experts are hopeful that the festive season will br…

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4 mins read

Three, a UK mobile carrier with 9 million customers, will block all mobile ads for one day in June

I want to reach out to the guys who find the ads relevant, not where I'm pissing you off. If I piss…

Lara O'Reilly   


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3 mins read

THE MOBILE DISTRIBUTION REPORT: Why social platforms and mobile apps are essential for delivering publisher content to readers

In a new report from BI Intelligence, we examine how both traditional and digital-native publishers…

Margaret Boland   


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6 mins read

TikTok is quickly becoming a marketing destination for toy companies with the help of influencers and original content

The Mini Brands toy line is now at its "strongest point" with continuous weekly growth due to its T…

Brittany Chang   


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2 mins read

Atomico just backed in-game advertising startup AudioMob in a $1.5 million seed funding round

The firm is currently taking part in this year's Google For Startups program.

Martin Coulter   


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4 mins read

Here's how Facebook and Snapchat are shaping the future of mobile video

In a new report from BI Intelligence, we take a look at the explosion of short-form mobile video. W…

Margaret Boland