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<ul class="summary-list"><li>The S&amp;P 500 notched a new record on Thursday amid encouraging labor-market data and China stimulus.</li><li>Micron was a big gainer, surging as much as 20% on strong earnings.</li></ul>US stocks climbed on Thursday amid positive economic data and promises from China to roll out further stimulus measures. The S&amp;P 500 notched a fresh record.A surge in Micron's stock led the gain, fueled by a better-than-expected earnings report and guidance. The memory chipmaker was up as much as 20% at intraday highs, and closed 15% higher.Thursday's gains were also fueled by a pledge from Beijing to support China's economy with further stimulus measures, just days after the country unveiled a blitz of policies to reinvigorate its sluggish economy and real-estate market.Meanwhile, new jobless-claims data fell unexpectedly, offering a sign of stability for the labor market and fueling further bets for aggressive rate cuts.Heading into Friday, traders are eagerly awaiting personal consumption expenditure data, due Friday.Here's where US indexes stood at 10:10 a.m. on Thursday:<ul><li><a target="_blank" href="https://markets.businessinsider.com/index/s&amp;p_500?utm_source=markets&amp;utm_medium=ingest%3Futm_source%3Dmarkets&amp;utm_medium=ingest&amp;utm_medium=ingest&amp;utm_source=markets&amp;utm_medium=ingest&amp;utm_source=markets">S&amp;P 500</a>: 5,745.37 up 0.4%</li><li><a target="_blank" href="https://markets.businessinsider.com/index/dow_jones?utm_source=markets&amp;utm_medium=ingest%3Futm_source%3Dmarkets&amp;utm_medium=ingest&amp;utm_medium=ingest&amp;utm_source=markets&amp;utm_medium=ingest&amp;utm_source=markets">Dow Jones Industrial Average</a>: 42,175.11, up 0.6% (260 points)</li><li><a target="_blank" href="https://markets.businessinsider.com/index/nasdaq_composite?utm_source=markets&amp;utm_medium=ingest%3Futm_source%3Dmarkets&amp;utm_medium=ingest&amp;utm_medium=ingest&amp;utm_source=markets&amp;utm_medium=ingest&amp;utm_source=markets">Nasdaq composite</a>: 18,190.29, up 0.6%</li></ul>Here's what else is going on today:<ul><li>It's <a target="_blank" class="" href="https://www.businessinsider.com/mortgage-rates-refinance-federal-reserve-interest-homeowner-mba-housing-2024-9">refinancing time</a>: Americans are already capitalizing on lower rates</li><li>It could soon get <a target="_blank" class="" href="https://markets.businessinsider.com/news/currencies/russia-economy-china-yuan-us-sanctions-currency-shortage-bank-trade-2024-9?_gl=1*1dck6zo*_ga*MTY3OTgyNjg0MS4xNzIxMDE2MDM2*_ga_E21CV80ZCZ*MTcyNzM3Njc3Ni4xOTQuMS4xNzI3MzgwNDA5LjE1LjAuMA..">a lot harder</a> for Russia to deal in Chinese yuan as a key US license is set to expire mid-October.</li><li>Russia's economy is <a target="_blank" class="" href="https://www.businessinsider.com/russia-economy-outlook-stagflation-recession-inflation-gdp-growth-ukraine-war-2024-9?_gl=1*19xen5o*_ga*MTY3OTgyNjg0MS4xNzIxMDE2MDM2*_ga_E21CV80ZCZ*MTcyNzM3Njc3Ni4xOTQuMS4xNzI3MzgwNDU1LjQ4LjAuMA..">signaling a fate worse than recession</a> as inflation rises while the economy cools.</li></ul>In commodities, bonds, and crypto:<ul><li>Oil futures fell. <a target="_blank" class="" href="https://markets.businessinsider.com/commodities/oil-price?type=wti">WTI crude</a> dipped 3.29% to $67.32 a barrel. <a target="_blank" href="https://markets.businessinsider.com/commodities/oil-price?utm_medium=ingest&amp;utm_source=markets">Brent crude</a>, the international benchmark, fell 3.13% to $71.13 a barrel.</li><li><a target="_blank" href="https://markets.businessinsider.com/commodities/gold-price?utm_medium=ingest&amp;utm_source=markets">Gold</a> was up 0.01% to $2,685 per ounce.</li><li>The 10-year Treasury yield rose six basis points to 3.794%.</li><li><a target="_blank" class="" href="https://markets.businessinsider.com/currencies/btc-usd">Bitcoin</a> rose 0.31% to $57,745.72</li></ul>

Stock market today: S&P 500 notches fresh record on labor-market data and China stimulus pledge

<ul class="summary-list"><li>Professional trader John Salama has ridden the market rally for the last year.</li><li>US stocks will remain hot for at least the next six months, even if there's a pullback.</li></ul>Swing trader John Salama has been hyper-bullish — almost to the point of hyperbole.Just over a year ago, Salama predicted that the S&amp;P 500 <a target="_blank" href="https://www.businessinsider.com/stocks-to-buy-market-rally-outlook-prediction-analysis-investing-strategy-2023-9">would rebound and rally into year-end</a>. He then <a target="_blank" href="https://www.businessinsider.com/how-to-invest-now-stock-market-rally-outlook-prediction-salama-2024-1">called for continued strength</a> in early 2024 and said a few months later that the S&amp;P 500 would climb <a target="_blank" href="https://www.businessinsider.com/stock-market-outlook-prediction-sp500-rally-year-end-salama-2024-3">to 6,000 before 2025</a>, before <a target="_blank" href="https://www.businessinsider.com/stocks-to-buy-market-outlook-prediction-investing-strategy-ai-tech-2024-7">doubling down on that forecast over the summer</a>.Though those calls may have seemed unrealistic then, they've mostly come true so far.The S&amp;P 500 is up 22.7% to 5,850 in 2024, which has shattered <a target="_blank" href="https://www.businessinsider.com/2024-outlook-stock-market-economy-recession-investing-forecast-wall-street-2023-12#1-bmo-capital-markets-1">even Wall Street strategists' most optimistic predictions</a>. Before the year, the highest price target for the index from major investment firms was 5,100, hit in early March.Salama has ridden what's been a nearly nonstop rally, as have those who listened to him.With 2025 near, the trader recently told Business Insider about his latest head-turning call: the S&amp;P 500 will breach the 6,500 milestone by May 1, which would be an 11% jump in six months.Such a projection may seem ambitious, given that the index has already had a mammoth run. It's set to score a <a target="_blank" href="https://www.macrotrends.net/2526/sp-500-historical-annual-returns">double-digit gain for the fifth time in six years</a> and the 11th time since 2009.While those past gains can't guarantee future success, they also don't suggest that US stocks are now set up for failure. In fact, that historical precedent is a great comfort to Salama."I don't want to stand in the way of the market going higher because people think it's gone up too much," Salama said. "That's silly. Go look at an <a target="_blank" href="https://novelinvestor.com/sector-performance/">S&amp;P return quilt</a> of the past 50 years — how much is red, how much is green, and how much down it is. And the market still has room to go."<h2 id="b559f6fb-a743-40c5-bb20-e3bae83f64b6">Watch for a buying opportunity soon</h2>Stocks <a target="_blank" href="https://yardeni.com/charts/sp-500-historical-monthly-annual-returns/">often struggle in the autumn</a>, especially in election years.But <a target="_blank" href="https://www.businessinsider.com/how-to-invest-election-strategy-trump-harris-stock-market-outlook-2024-10">the opposite has taken place in 2024</a>, as the S&amp;P 500 has broken through to new levels thanks to compelling catalysts like strong earnings and <a target="_blank" href="https://www.businessinsider.com/fed-cuts-interest-rates-how-much-september-fomc-powell-inflation-2024-9">falling interest rates</a>."These were supposed to be the bad seasonality, bad moments of the market — and yet we crank higher to new all-time closing highs," Salama said.With that said, Salama said he can't rule out a hiccup in the coming weeks. The trader was cautious about the dozen or so trading sessions before the pivotal early-November election, saying that the market could take a quick breather until afterwards."It's possible you get a bit of a perverse reversal, as it were, going into the election," Salama said. "Markets hate uncertainty. Right now, it's kind of a toss-up between the two candidates. You're going to get a vol crush, I'm pretty sure — barring some unforeseen circumstance."The market's near-term risk-reward setup isn't too enticing, Salama acknowledged. Although he's confident in stocks, he said the S&amp;P 500 may slip to the 5,700 mark or just under 5,600 in what would be a small but sharp pullback.However, Salama would likely put money to work if the index gets there, as he doesn't think holding money in cash is a sound long-term strategy."If you're in cash on the sidelines, collecting your couple of percent, you missed the <a target="_blank" href="https://markets.businessinsider.com/news/stocks/stock-market-outlook-bull-rally-anniversary-earnings-interest-rates-sp500-2024-10">two-year bull market</a> where it's done about 24% a year," Salama said. "So I'm not going to be holding that back."<h2 id="d4f15b1d-cf58-44b6-bfd1-d76fe9bb2e8d">5 industries to target — and a bonus idea</h2>As for which parts of the market look enticing, Salama shared five industries that he's fired up about — even though he noted that stock valuations are unusually rich.While <a target="_blank" href="https://www.lpl.com/research/blog/valuations-arent-great-timing-tools.html">valuations are correlated with long-term returns</a>, the trader said paying undue attention to the S&amp;P 500's earnings multiple can backfire spectacularly."If you use valuation as a timing/trading mechanism, you would've missed out on a two-year bull market," Salama said. "And when people are going back and forth on, 'there's going to be a soft landing or a hard landing,' you miss the whole takeoff. So I can't get consumed with valuation."Salama added: "In terms of valuations, the drift is higher. So I don't want you be betting on a collapsed valuation."This market is healthy because investors are drifting away from technology stocks and toward less-flashy industries and sectors like banks, real estate, and homebuilding, Salama said. Such rotations are "the lifeblood of a bull market," the trader remarked."These are trends that you cannot ignore," Salama said. "You got that rotation into other parts of the area. We're not talking about '<a target="_blank" href="https://www.businessinsider.com/ceo-pay-apple-nvidia-microsoft-alphabet-meta-amazon-tesla-2024-5">Mag Seven</a>' only anymore."Each of those economically sensitive areas has gained major momentum in recent months as mortgage rates fall, though they've slipped recently during a few forgettable market sessions. Salama believes those trades still have plenty of life, including homebuilders, which he said were the "new girl at the ball" as lower borrowing costs <a target="_blank" href="https://www.businessinsider.com/real-estate-mortgage-rates-outlook-prediction-top-cities-homebuyers-owners-2024-10">bring buyers off the sidelines</a>."Homebuilders, the whole real-estate story is really into focus here as the Fed is cutting into 2026," Salama said.Salama said he has exposure to those groups through options on exchange-traded funds like the SPDR S&amp;P Bank ETF (<a target="_blank" href="https://markets.businessinsider.com/etfs/spdr-sp-bank-etf-us78464a7972">KBE</a>), the iShares US Real Estate ETF (<a target="_blank" href="https://markets.businessinsider.com/etfs/ishares-us-real-estate-etf-jp5841380008">IYR</a>), the iShares US Home Construction ETF (<a target="_blank" href="https://markets.businessinsider.com/etfs/ishares-us-home-construction-etf-us4642887529">ITB</a>), and the SPDR S&amp;P Homebuilders ETF (<a target="_blank" href="https://markets.businessinsider.com/etfs/spdr-sp-homebuilders-etf-us78464a8889">XHB</a>).Although semiconductors are no longer all the rage in markets after losing some steam, Salama said they're worth sticking with since their uptrend remains intact.Gold miners are also a compelling option as the yellow metal hits record highs on the back of geopolitical uncertainty and continued government spending. The VanEck Gold Miners ETF (<a target="_blank" href="https://markets.businessinsider.com/etfs/vaneck-gold-miners-etf-us92189f1066">GDX</a>) has been a strong option and should continue to be into 2025, in Salama's view.Lastly, Salama said investors should have at least some exposure to digital gold — better known as bitcoin — through products like the Grayscale Bitcoin Trust (<a target="_blank" href="https://markets.businessinsider.com/stocks/gbtc-stock">GBTC</a>)."Once it breaks out, it's going to break out," Salama said of bitcoin. "The highs are $73,000; we're at $67,000. We all know it can do that very quickly. And MicroStrategy (<a target="_blank" href="https://markets.businessinsider.com/stocks/mstr-stock">MSTR</a>) tends to lead the bitcoin move, and MicroStrategy is doing wonderfully — up 500% in the past year. So that shows no signs of letting up."

'Room to go': A rally-calling professional trader shares why the S&P 500 will rocket to 6,500 by Memorial Day — and 6 investments set to soar

<ul class="summary-list"><li>Privacy campaigners are concerned about Microsoft's Recall feature for its new Copilot+ PCs.</li><li>The UK data watchdog is also making inquiries with Microsoft about the feature.</li></ul>Privacy campaigners are raising the alarm about Microsoft's Recall feature for its <a target="_blank" href="https://www.businessinsider.com/microsoft-ai-computers-copilot-plus-pc-surface-pro-laptop-price-2024-5">upcoming Copilot+ PCs.</a>The Recall feature, which <a target="_blank" href="https://www.businessinsider.com/microsoft-copilot-ai-powered-assistant-admin-emails-powerpoint-2023-11">Microsoft</a> has likened to giving PCs a "photographic memory," can take screenshots of a user's laptop every few seconds. The snapshots are encrypted, and <a target="_blank" class="" href="https://affiliate.insider.com?h=45fc3ca3103060296527ca38fdb8af6305cebf6631c7060c9bb6150a4943dd0a&amp;postID=664f4e3c311a8498de0af452&amp;postSlug=microsoft-copilot-pcs-privacy-nightmare-ai-laptops-2024-5&amp;site=bi&amp;u=https%3A%2F%2Fwww.microsoft.com%2Fen-us%2Fwindows%2Fcopilot-plus-pcs%3Fr%3D1%23faq2">Microsoft says users can choose</a> which snapshots Recall collects. The feature can also be turned off.The feature has already caught the attention of the Information Commissioner's Office, the UK data watchdog. A spokesperson told Business Insider that the office was "working with Microsoft to understand the safeguards in place to protect user privacy."The spokesperson said: "We expect organizations to be transparent with users about how their data is being used and only process personal data to the extent that it is necessary to achieve a specific purpose. Industry must consider data protection from the outset and rigorously assess and mitigate risks to peoples' rights and freedoms before bringing products to market."Microsoft representatives did not immediately respond to a request for comment from Business Insider made outside normal working hours.However, the company told the BBC that the Recall feature is an "optional experience" and that Microsoft is committed to privacy and security."Recall data is only stored locally and not accessed by Microsoft or anyone who does not have device access," Microsoft told the outlet.The new feature has also raised eyebrows with privacy experts.Kris Shrishak, an advisor on AI and privacy, told the BBC that the feature could be a <a target="_blank" href="https://www.bbc.co.uk/news/articles/cpwwqp6nx14o#:~:text=Microsoft%20says%20Recall%20is%20an,firm%20said%20in%20a%20statement.">"privacy nightmare."</a>"The mere fact that screenshots will be taken during use of the device could have a chilling effect on people," he said.Several social media users also shared Shrishak's concerns.Even Tesla CEO Elon Musk weighed in on the new feature, <a target="_blank" href="https://x.com/elonmusk/status/1792690964672450971?s=46">calling it a "'Black Mirror' episode"</a> in an X post, adding that he planned to turn the feature off.

The 'photographic memory' feature of Microsoft's new AI computers could be a privacy nightmare, AI advisor warns

<ul class="summary-list"><li>Fast food giant McDonald's launched a new marketing campaign this week.</li><li>It produced a series of blank yellow and red billboards in the Netherlands.</li></ul>Fast food giant <a target="_blank" class="editor-rtfLink" href="https://www.businessinsider.com/category/mcdonalds">McDonald's</a> released a new and quirky marketing campaign this week.The company has found a novel way to leverage some of its iconic products by making the billboards smell like their fries.It released a series of blank yellow and red billboards in the Netherlands that don't even carry the McDonald's golden arches logo. But the marketing creatives behind the campaign don't reckon you need to be told what is being advertised; the smell alone will get the message across."The prints appear to be empty at first glance, but as passers-by approach within five meters, they are greeted with the distinct aroma of McDonald's French Fries, coming from inside the billboard," the company said in <a target="_blank" class="editor-rtfLink" href="https://www.prnewswire.com/news-releases/mcdonalds-netherlands-uses-scent-for-their-latest-campaign-302109253.html">a press release.</a>The statement says the billboards were "strategically placed" within 650 feet of some of its restaurants.Stijn Mentrop-Huliselan, CMO of McDonald's Netherlands, added: "We are well known for our distinctive brand assets that are mostly visual. Smell has been proven to be more effective at sparking clear and emotional memories than images. With the inclusion of this next sense in our advertising, we found a new way to remind people of Good Times at McDonald's."It also comes after news that the company has partnered with Krispy Kreme to offer its products at its stores across the US.The partnership is set to kick off later this year and will see Krispy Kreme donuts in stores nationwide by 2026.The company has not specified how many of its stores will be participating, however.Earlier this month, McDonald's <a target="_blank" class="editor-rtfLink" href="https://www.businessinsider.com/mcdonalds-israel-buys-back-israeli-franchises-amid-global-boycott-2024-4">announced</a> that it was taking over ownership of its franchised stores in Israel due to a global sales fall sparked by boycotts over the Israel-Gaza conflict.

McDonald's new marketing: Billboards that smell like its French fries

Seoul, the dynamic capital of South Korea, is a city where ancient traditions seamlessly blend with modernity. From majestic palaces and historic temples to futuristic skyscrapers and bustling markets, Seoul offers a diverse array of attractions for visitors to explore. Whether you're a history buff, a food enthusiast, or a nature lover, there's something for everyone in this vibrant metropolis. Here's a guide to some of the best tourist places to visit in Seoul: 1. Gyeongbokgung Palace Step back in time and immerse yourself in the grandeur of Korea's royal history at Gyeongbokgung Palace. Constructed in 1395, this iconic palace served as the main residence of the Joseon Dynasty kings. Visitors can witness the impressive changing of the guard ceremony and explore the meticulously restored halls, pavilions, and gardens within the palace complex. 2. Bukchon Hanok Village Experience the charm of old Seoul in Bukchon Hanok Village, a picturesque neighborhood lined with traditional Korean houses known as hanoks. Stroll along narrow alleyways, admire the beautifully preserved architecture, and get a glimpse into the daily life of Seoulites in centuries past. 3. N Seoul Tower (Namsan Tower) For breathtaking panoramic views of the city, head to N Seoul Tower atop Namsan Mountain. Take a cable car or hike up to the tower and ascend to the observation deck for stunning vistas of Seoul's skyline. Don't miss the opportunity to leave a love lock at the tower's famous "Locks of Love" area. 4. Myeongdong Indulge in a shopping spree and culinary adventure in Myeongdong, one of Seoul's most vibrant shopping districts. Here, you'll find an eclectic mix of fashion boutiques, cosmetics shops, street food vendors, and international brands. Sample local delicacies like spicy tteokbokki (rice cakes) and savory Korean barbecue. 5. Changdeokgung Palace and Huwon (Secret Garden) Explore the serene beauty of Changdeokgung Palace, a UNESCO World Heritage site renowned for its harmonious blend of architecture and nature. Wander through the palace grounds and don't miss the opportunity to explore the Huwon (Secret Garden), a tranquil oasis of ponds, pavilions, and lush foliage. 6. Dongdaemun Design Plaza (DDP) Marvel at the futuristic architecture of Dongdaemun Design Plaza, a landmark cultural and design complex in the heart of Seoul. Designed by the renowned architect Zaha Hadid, DDP hosts exhibitions, fashion shows, and cultural events throughout the year. Don't forget to snap some photos of its striking LED facade. 7. <keyword id="21247813" type="General" weightage="20" keywordseo="insadongs-cultural-exploration" source="Orion">Insadong’s cultural exploration</keyword> Immerse yourself in Seoul's traditional arts and culture in Insadong, a vibrant neighborhood filled with art galleries, antique shops, and tea houses. Browse through unique souvenirs, watch traditional performances, and savor a cup of Korean tea in a charming tea house. 8. Hangang Park Escape the hustle and bustle of the city and relax in Hangang Park, a sprawling green oasis along the banks of the Han River. Get involved in some of the <keyword id="21247814" type="General" weightage="20" keywordseo="hangang-park-activities" source="Orion">Hangang Park activities</keyword> like rent a bike, enjoy a riverside picnic, or take a leisurely cruise along the river while admiring Seoul's skyline. 9. Namdaemun Market Experience the bustling energy of Seoul's largest traditional market, Namdaemun Market. Wander through labyrinthine alleyways packed with stalls selling everything from clothing and accessories to electronics and souvenirs. Don't forget to haggle for the best deals! 10. War Memorial of Korea Pay tribute to Korea's military history at the War Memorial of Korea, a vast museum dedicated to the country's conflicts and wars. Explore indoor and outdoor exhibits featuring military equipment, artifacts, and memorials, providing insights into Korea's tumultuous past. Seoul is a city of contrasts, where ancient traditions coexist with modern innovations. Whether you're exploring its historic landmarks, savoring its culinary delights, or simply soaking in its vibrant atmosphere, Seoul promises an unforgettable experience for every traveler. So pack your bags, embark on a journey of discovery, and uncover the treasures of this captivating metropolis. Note: The article is based on content generated by AI models like Bard and Chatgpt.

Seoul travel guide: know the best tourist attractions and things to do in Seoul

<ul class="summary-list"><li>Justice Arthur Engoron devotes more than a page of his 92-page fraud verdict to <a target="_blank" href="https://www.businessinsider.com/donald-trump-pac-gave-millions-donor-money-lawyer-ivanka-2024-2">Ivanka Trump</a>.</li><li>No longer a defendant, she still testified at trial as her father's top loan negotiator. </li></ul>As the <a target="_blank" href="https://www.businessinsider.com/trump-worst-day-ny-fraud-trial-thanks-to-defense-witness-2023-11">Trump fraud trial's</a> only former defendant, <a target="_blank" href="https://www.businessinsider.com/ivanka-trump-soft-spoken-on-witness-stand-in-ny-2023-11">Ivanka Trump</a> is long gone from the case.But she was not forgotten by the judge, who on Friday said her spotty memory while testifying on her family's behalf was "suspect.""Ivanka Trump was a thoughtful, articulate, and poised witness," wrote New York Supreme Court Justice <a target="_blank" href="https://www.businessinsider.com/who-is-trump-fraud-case-judge-arthur-engoron-bio-2023-10">Arthur Engoron</a>, in the 92-page verdict that caps the former president's three-month civil fraud trial.The <a target="_blank" href="https://www.businessinsider.com/trump-civil-fraud-verdict-whats-in-judge-engorons-decision-2024-2">$364 million verdict</a> bans her father from running any New York business, including Trump Organization, for three years; her two oldest brothers were hit with two-year bans."But the court found her inconsistent recall, depending on whether she was questioned by OAG or the defense, suspect," Engoron wrote, referring to the New York office of the attorney general by its acronym.Ivanka Trump had been named as a defendant in New York Attorney General Letitia James' original 2022 civil lawsuit, which alleged that she, <a target="_blank" href="https://www.businessinsider.com/eric-donald-trump-jr-penalties-fraud-trial-verdict-2024-2">Donald Trump, Jr., and Eric Trump</a> conspired with their father to fraudulently hike his net worth in a decade of annual financial statements.<a target="_blank" href="https://www.businessinsider.com/trump-judge-loses-patience-ex-president-lawyer-manhattan-da-2024-2">Donald Trump's</a> three oldest children once worked together at the Trump Organization. Wharton-educated Ivanka was the heaviest lifter of the siblings.Once Trump's top loan negotiator, Ivanka used her father's wildly inflated net-worth statements to fraudulently secure $400 million in <a target="_blank" href="https://www.businessinsider.com/how-the-ny-fraud-verdict-could-kill-the-trump-organization-2023-12">Trump Organization</a> loans from Deutsche Bank, the AG had alleged, back when she was still a defendant.She was <a target="_blank" href="https://www.documentcloud.org/documents/24425260-nyag-v-trump-ivanka-appellate-ruling-20230727">dismissed from the case</a> last summer, on statute of limitation grounds.But after several skirmishes over <a target="_blank" href="https://www.businessinsider.com/quash-my-subpoena-ivanka-trump-asks-dads-fraud-trial-judge-2023-10">subpoena compliance</a>, Trump's eldest daughter was compelled to take the witness stand, on November 8, 2023.Her tone cheerful, <a target="_blank" href="https://www.businessinsider.com/ivanka-trump-testifies-deutsche-bank-fraud-trial-2023-11">Ivanka Trump testified</a> she had a great relationship with Deutsche Bank, the bank that state officials say her father tricked out of some $168 million in loan-interest savings.On Friday, Engoron spent a page-and-a-half of his verdict detailing point after point in her testimony where she implausibly could not remember major discussions and transactions with bankers.As her father's top loan negotiator, Ivanka Trump had secured more than $400 million in <a target="_blank" href="https://www.businessinsider.com/ivanka-trump-cant-recall-details-that-could-cost-dad-big-penalties-2023-11">Deutsche Bank loans</a> used to develop his Miami golf club, his tower in Chicago, and his luxury hotel in Washington, DC.The loans were based on annual financial statements that fraudulently inflated Trump's net worth by more than $2 billion a year, the judge said in a pre-trial ruling from back in September.<div type="image" title="ivanka trump arthur engoron courtroom illustration" height="2268" width="3024" msid="107766714" hostid="261" sizebytes="1122780"></div><h2>The judge cited Ivanka's repeated memory lapses on the witness stand</h2>At trial, Ivanka Trump testified she could not remember an extended discussion with Deutsche Bank from 2011, concerning the financing for the <a target="_blank" href="https://www.businessinsider.com/liv-golf-trump-2023-championship-doral-pga-future-2023-7">Trump National Doral golf resort</a> in Miami."Despite being presented with ample emails and other documentary evidence demonstrating the critical role she played in the negotiation, Ms. Trump professed to have no memory of any of the events of the loan negotiation or the agreed upon terms," Engoron wrote.There were similar witness-stand memory lapses when she was asked about extended loan negotiations with the bank in 2016."Ivanka Trump again denied any recollection of these events, although she conceded she had no reason to believe that she did not send or receive the emails with which she was confronted," Engoron wrote.Neither could she remember anything about the content of emailed negotiations from 2012, involving a loan for her father's Trump Tower in Chicago.Ivanka Trump also secured a $170 million Deutsche Bank loan that financed her father's conversion of the Old Post Office property in Washington, DC, into the <a target="_blank" href="https://www.businessinsider.com/trump-old-washington-dc-hotel-democrats-waldorf-astoria-bazaar-2023-12">Trump International Hotel</a>, a magnet for lobbyists during the Trump administration.Like her two eldest brothers, she received a $4 million profit from the hotel's sale in 2022."I don't remember everything," she testified of the financing negotiations."She consistently denied recalling the contents of documentary evidence that confirmed that she actively participated in events, even after she was confronted with the evidence," Engoron wrote of Ivanka Trump's Old Post Office testimony."Notably, on cross-examination by defendants' counsel, Ms. Trump suddenly and vividly recalled details of the projects," Engoron noted.The case had hit Ivanka Trump close to home. It mentioned a Trump Park Avenue penthouse that was leased at a below-market rent to Ivanka and her husband <a target="_blank" href="https://www.businessinsider.com/kushners-2-billion-investment-saudi-backed-fund-concealed-sec-rules-2023-2">Jared Kushner</a> in 2011.The attorney general's office alleged that one of Trump's fraudulent acts involved valuing the Manhattan penthouse at $8.5 million when he offered his daughter and son-in-law an option to purchase the unit.Trump turned around and valued the same penthouse at more than $20 million in net-worth statements he issued to banks for the years 2011 and 2012.In cutting her loose from the case in June, a Manhattan appellate court noted that she had stopped working for the Trump Organization in January of 2017, when she joined the <a target="_blank" href="https://www.businessinsider.com/how-ivanka-trump-was-shunned-after-joining-trump-administration-2022-11">Trump administration</a>.Eric Trump and Donald Trump, Jr., by contrast, were running the Trump Organization day to day, while their father was in the White House.Donald Trump transferred the company to a revocable trust when he left for DC, though he remained involved while president. He never stopped being the company's sole beneficial owner, trial testimony showed.A Business Insider analysis found that the <a target="_blank" href="https://www.businessinsider.com/donald-trump-pac-gave-millions-donor-money-lawyer-ivanka-2024-2">law firms representing Ivanka Trump</a> in the New York attorney general lawsuit collectively received $2.3 million from PACs controlled by her father.It's not clear why the firms received political donor money. <a target="_blank" href="https://www.businessinsider.com/ivanka-trump-jared-kushner-net-worth-2019-1">Ivanka Trump and Jared Kushner</a> were together worth an estimated $1 billion during the Trump administration, according to their financial disclosures.A lawyer for Ivanka Trump did not immediately respond to a request for comment on this story.

Ivanka Trump's spotty memory called 'suspect' by judge in fraud trial verdict, even though she was dismissed from the case

<ul><li>The sharp rally in AI-related tech stocks over the past year has brought up old memories of the 1999 dot-com bubble.</li><li>Some investors have warned that the stock market is exhibiting similarities today that were present right before the dot-com crash.</li><li>But the three charts below suggest that today's stock market is nowhere near the bubble territory of 25 years ago.</li></ul>Rising market concentration, a new technology narrative, and stretched valuations <a href="https://markets.businessinsider.com/news/stocks/stock-rally-top-stocks-price-earnings-concentration-dot-com-crash-2024-1">suggest to some investors that today's stock market is just like the 1999 dot-com bubble.</a>An artificial-intelligence-fueled rally has sent tech stocks soaring over the past year-and-a-half, with the <a href="https://markets.businessinsider.com/index/nasdaq_100">Nasdaq 100</a> jumping 70% to new record highs. The promise AI has in boosting company profits echoes the promise of the internet during its period of early adoption.Meanwhile, the top ten holdings in the <a href="https://markets.businessinsider.com/index/s&amp;p_500">S&amp;P 500</a> make up about 30% of the entire index, representing the highest market concentration since the early 1970s. But on a relative price-performance basis, if today's stock market really is in a bubble, it would have a lot more room to run higher if it were to rival the 1990's internet bubble.These three charts show why today's stock market has yet to reach extremes relative to the 1999 dot-com bubble.<h3>1. Rolling returns are in-line with 10-year range</h3><div type="image" title="Nasdaq chart" height="428" width="625" msid="107861901" hostid="261" sizebytes="14036"></div>During the 1990's, the Nasdaq 100 was on fire. Here are the annual returns for the second half of the decade:1995: 42.54% 1996: 42.54% 1997: 20.63% 1998: 85.30% 1999: 101.95%Those gains translated into a four-year rolling return of nearly 700% at the dot-com peak. Today, the Nasdaq 100 has seen four-year rolling returns of about 100%, which has been at about the same level since 2013. If today's stock market is in a bubble akin to the 1990's, it would have to go parabolic to rival the price returns printed by the Nasdaq 100.<h3>2. Three-month rate of change is not extreme</h3><div type="image" title="Nasdaq chart" height="557" width="786" msid="107861972" hostid="261" sizebytes="23208"></div>This chart from Sentiment Trader senior research analyst Dean Christians shows that the three-month rate of change in semiconductor stocks is relatively subdued when compared to the dot-com bubble peak.Back then, the three-month rate of change hit an extreme 257%. Today, the rate of change is at just 45%."Can it get more extreme? Anything is possible," <a href="https://twitter.com/DeanChristians/status/1755952352891167058?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1755952352891167058%7Ctwgr%5Eb88e81ce7dc8c0cc503f5bc4dd5749babe8ae983%7Ctwcon%5Es1_&amp;ref_url=https%3A%2F%2Fawealthofcommonsense.com%2F2024%2F02%2Fanimal-spirits-passive-is-eating-the-market%2F" target="_blank" rel="noopener">Christians said.</a><h3>3. The poster child of the bubble: Cisco vs Nvidia</h3><div type="image" title="Nvidia Cisco" height="611" width="1005" msid="107861973" hostid="261" sizebytes="34904"></div><a href="https://markets.businessinsider.com/stocks/csco-stock">Cisco</a> has long been seen as the poster-child of the dot-com bubble, with an investor-frenzy driving its stock price up 4,105% from the start of 1995 to its peak in March 2000. <a href="https://markets.businessinsider.com/stocks/nvda-stock">Nvidia</a> is largely seen by investors as the poster-child of today's stock market rally, with the semiconductor company seeing its <a href="https://markets.businessinsider.com/news/stocks/google-nvidia-stock-price-alphabet-amazon-tech-stocks-ai-semiconductors-2024-2">valuation soar to nearly $2 trillion.</a>But according to Fundstrat analyst Matt Cerminaro, Nvidia stock would have to triple over the next year to rival the bubble that was Cisco. Cerminaro created a chart comparing the price action of Nvidia today to Cisco's price action during the dot-com bubble. "Nvidia has to 3x in 433 days to be at dot-com 'bubble levels'," <a href="https://twitter.com/mattcerminaro/status/1757236625434681576" target="_blank" rel="noopener">Cerminaro said.</a>

These 3 charts show that today's stock market is nowhere near the bubble extremes of 1999

Finally, Friday! <a href="https://twitter.com/dandefrancesco">Dan DeFrancesco</a> in NYC, which feels quite small and insignificant after <a href="https://www.businessinsider.com/space-photos-black-holes-planets-stars-galaxies-discoveries-2022-11">checking out these 25 photos of space.</a>Fun Fact Friday: It's illegal to possess more than $600 worth of salamanders in Illinois. <a href="https://www.businessinsider.com/weird-state-laws-across-america-2018-1">Click here for more weird state laws.</a> Today, we've got stories on how <a href="https://www.businessinsider.com/ai-goldman-sachs-marco-argenti-fintech-conference2023-5">Goldman's top tech executive is considering ROI for AI-use cases at the bank</a>, <a href="https://markets.businessinsider.com/news/stocks/debt-ceiling-jamie-dimon-limit-potentially-catastrophic-economy-biden-jpmorgan-2023-5?_gl=1*1ddftal*_ga*NDEwMTkzOTE2LjE2NjYxMjcyNDQ.*_ga_E21CV80ZCZ*MTY4MzgzNDc0MC4xMzAuMS4xNjgzODM1OTYwLjYwLjAuMA..">Jamie Dimon has a take on the debt ceiling</a>, and <a href="https://www.businessinsider.com/big-cities-college-graduates-young-people-cost-of-living-salaries-2023-5">some of the best cities new graduates are landing in.</a>But first, I think we've reached the end of the road. If this was forwarded to you, <a href="https://www.businessinsider.com/subscription/newsletter/10-things-on-wall-street">sign up here</a>. Download Insider's app <a href="https://www.insider.com/app">here</a>.<a href="https://www.businessinsider.com/index-rebalance-strategy-hedge-fund-pms-cut-at-citadel-millennium-2023-5"></a>1. Don't cry because it's over. Smile because it happened. Well, it was fun while it lasted.Index-rebalance strategies, <a href="https://www.businessinsider.com/millennium-hedge-funds-glen-scheinberg-index-rebalance-tesla-2022-1">the talk of the town just a few short years ago</a>, are seemingly on their last legs these days. The strategy, which amounts to betting on stocks being moving in and out of popular indexes like the S&amp;P 500, hasn't been generating close to the returns it <a href="https://www.businessinsider.com/millennium-hedge-funds-glen-scheinberg-index-rebalance-tesla-2022-1">once minted for multi-strat hedge funds.</a>Now, some firms are cutting their losses and moving on, <a href="https://www.businessinsider.com/index-rebalance-strategy-hedge-fund-pms-cut-at-citadel-millennium-2023-5">Insider's Alex Morrell reports.</a> That's meant portfolio managers who were previously fawned over are now heading for the exits.In this town, your luck can change <a href="https://youtu.be/Qb2tjzecJX4?t=26">just that quickly.</a>From Citadel to Millennium and Point72, Alex <a href="https://www.businessinsider.com/index-rebalance-strategy-hedge-fund-pms-cut-at-citadel-millennium-2023-5">has a list of nearly a dozen PMs focused on the strategy who have departed this year.</a>What doomed the index-rebalance strategy is a tale as old as time on Wall Street. A handful of firms figure out a way to make money. Everyone else catches wind. And before you know — zap — that opportunity is gone faster than you can blow your bonus on a summer house. Of course, every end is a new beginning. Times are tough now, <a href="https://www.businessinsider.com/index-rebalance-strategy-hedge-fund-pms-cut-at-citadel-millennium-2023-5">but as Alex notes in his story</a>, not everyone is completely giving up on the strategy.Because if Wall Street has taught us anything, it's better to get in at the bottom than the top. <a href="https://www.businessinsider.com/index-rebalance-strategy-hedge-fund-pms-cut-at-citadel-millennium-2023-5">More on the no-good-very-bad-year for index-rebalance strategies. </a>In other news:<a href="https://markets.businessinsider.com/news/stocks/debt-ceiling-jamie-dimon-limit-potentially-catastrophic-economy-biden-jpmorgan-2023-5?_gl=1*1ddftal*_ga*NDEwMTkzOTE2LjE2NjYxMjcyNDQ.*_ga_E21CV80ZCZ*MTY4MzgzNDc0MC4xMzAuMS4xNjgzODM1OTYwLjYwLjAuMA.."></a><div type="image" title="Jamie Dimon on a blue circle" height="600" width="800" msid="100192973" hostid="261" sizebytes="23824"></div>2. Goldman Sachs' top tech exec details how the firm views the ROI on generative AI. Marco Argenti spoke about how the bank is carefully thinking through how to get the most out of its AI investments. <a href="https://www.businessinsider.com/ai-goldman-sachs-marco-argenti-fintech-conference2023-5">Here's why Argenti is focused on understanding "who to superhumanize to get the highest yield."</a>3. Inside's Abbot Downing's Hail Mary. The head of the Wells Fargo unit for the bank's richest clients made a last-ditch effort to save the brand. It didn't work, and employees left in droves. <a href="https://www.businessinsider.com/abbot-downing-president-jack-ginter-buy-unit-from-wells-fargo-2023-5">More here.</a>4. Man Group taps a new CEO. Robyn Grew is taking over for CEO Luke Ellis, placing a woman at the top of the massive hedge fund for the first time in its 240-year history, <a href="https://www.bloomberg.com/news/articles/2023-05-11/man-group-ceo-luke-ellis-to-retire-robyn-grew-to-replace-him?sref=5xrDvJna">Bloomberg reports.</a> And while we're talking Man Group, here's a rundown on a program meant to <a href="https://www.businessinsider.com/man-group-program-develop-teaches-business-workers-tech-skills-python-2023-5">help non-tech workers learn data-science skills to help streamline their jobs.</a>5. Fintech Revolut's CFO is leaving the firm. Mikko Salovaara, who has been at the London-based fintech for two years, is exiting the startup as it attempts to obtain a UK banking license. <a href="https://www.businessinsider.com/revolut-cfo-to-depart-company-after-two-years-company-says-2023-5">More on why he's departing.</a>6. Jamie Dimon has some thoughts on the debt ceiling. The world's most-famous banker shared some ominous comments about a potential US default, describing it as "potentially catastrophic." <a href="https://markets.businessinsider.com/news/stocks/debt-ceiling-jamie-dimon-limit-potentially-catastrophic-economy-biden-jpmorgan-2023-5?_gl=1*1ddftal*_ga*NDEwMTkzOTE2LjE2NjYxMjcyNDQ.*_ga_E21CV80ZCZ*MTY4MzgzNDc0MC4xMzAuMS4xNjgzODM1OTYwLjYwLjAuMA..">Here's what else he said.</a>7. The CEO at the other Citadel. Citadel Securities, the massive market-maker founded by billionaire investor Ken Griffin, is headed up by 40-year-old Peng Zhao. This Bloomberg profile details the under-the-radar executive who head up a key player in the financial markets. <a href="https://www.bloomberg.com/news/articles/2023-05-11/ken-griffin-s-hand-picked-math-prodigy-peng-zhao-runs-market-making-empire?sref=5xrDvJna">Read it here.</a>8. YOLO-ing all night long. Robinhood is launching 24-hour trading on select stocks in a move that will certainly lead its users to make responsible investment decisions. <a href="https://markets.businessinsider.com/news/stocks/robinhood-stock-trading-24-hours-etfs-tesla-apple-app-2023-5?_gl=1*27lavb*_ga*NDEwMTkzOTE2LjE2NjYxMjcyNDQ.*_ga_E21CV80ZCZ*MTY4MzgyODg2Mi4xNDMuMS4xNjgzODMxNTAyLjU4LjAuMA..">These are the deets.</a>9. Life in the big city. These 10 metropolises are popular landing spots for young people looking for their first gigs out of college. <a href="https://www.businessinsider.com/big-cities-college-graduates-young-people-cost-of-living-salaries-2023-5">Check them out.</a>10. Some high-protein recipes for you. Bodies are built in the kitchen, not the gym. So check out these meals that keep you full and hit your goals. <a href="https://www.insider.com/high-protein-recipes-for-fat-loss-muscle-gain-sports-nutritionist-2023-5">Get cooking.</a> Curated by Dan DeFrancesco in New York. Feedback or tips? Email <a href="mailto:ddefrancesco@insider.com">ddefrancesco@insider.com</a>, tweet <a href="https://twitter.com/dandefrancesco">@dandefrancesco</a>, or <a href="https://affiliate.insider.com?h=b83e78f6bb45aba7034c3baf1ec66d1b6c1d3afa26264bdb8604d5b9f2351262&amp;postID=645d38d9722a6838a75967e1&amp;site=bi&amp;u=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fdan-defrancesco-29b12449%2F">connect on LinkedIn</a>. Edited by Jeffrey Cane (tweet <a href="https://twitter.com/jeffrey_cane">@jeffrey_cane</a>) in New York and Hallam Bullock (tweet <a href="https://twitter.com/hallam_bullock">@hallam_bullock</a>) in London.

Thanks for the memories (and money) index-rebalance strategies

<ul><li>The pandemic has sparked a flurry of <keyword id="6463276" type="General" weightage="100" keywordseo="nostalgia" source="Orion">nostalgia</keyword> ads and we are all for this trend.</li><li>Indian brands are capitalizing on nostalgia and memories to connect with their consumers and remind them of simpler times.</li><li>From Cadbury and CRED to Dunzo, brands are reviving what is old into new in their marketing campaigns.</li><li>We speak to creative folks from the <keyword id="35666" type="General" weightage="20" keywordseo="advertising" source="Orion">advertising</keyword> industry to find out why nostalgia works and how should brands go about it.</li></ul>It is summer and the clock strikes 11:30. You are late for school because you end up catching Tom and Jerry on TV. You have seen this episode, but you don’t want to move because you are curious to find out whether Jerry will fool Tom yet again. You are sipping on Rasana, there’s a light breeze from your 4-feet-tall cooler that makes a buzzing sound and your grandfather is yelling at you to turn off the TV as he relishes mangoes and reminds you that your school bus might arrive any minute. Cartoon Network’s Tom and Jerry pauses, a commercial takes over and a jingle plays in the background, “Kuch khaas hai hum sabhi mein” as you tie your shoelace and run to catch the bus. You might not have lived the exact memory, but I am sure it brings a smile to your face, from ear to ear and takes you back to the days when you were not constantly anxious about catching a deadly virus or losing your loved ones to it. Revisiting these old, simpler days has found a space in marketing yet again. Due to the pandemic, from CRED and Swiggy Instamart to Cadbury, brands are trying to evoke nostalgia to connect with consumers on an emotional level and reach out to the inner child in us that lived in a happier universe. Consumers have also found comfort in these ads in uncertain times. “Remember those old times when…” itself is a great hook that sparks interest and marketers are well aware of this tactic. Last month, <a href="https://www.businessinsider.in/advertising/brands/news/cadbury-dairy-milk-recreates-its-iconic-stadium-advertisement-with-a-wonderful-twist/articleshow/86284608.cms">Cabdury’s remake of its ‘Kuch Khaas hai’</a> ad from the 90s took the internet by storm. Social media was abuzz with conversations on gender equality and nostalgia. Then came Swiggy’s campaign that gave a twist to <a href="https://www.businessinsider.in/advertising/brands/news/swiggy-instamart-reimagines-5-stars-ramesh-suresh-and-colgates-kya-aapke-toothpaste-mein-namak-hai-ads/articleshow/86836261.cms">5 Star’s Ramesh and Suresh </a>and Colgate’s Kya Aapke Toothpaste mein namak hai ads and took us down the memory lane again. Pizza Hut brought back Anuradha Menon aka Lola Kutty of 90s fame and <a href="https://youtu.be/gADj-r1t08U">CRED’s ‘The OG’</a> ad with old cricketers made a lot of noise too. Debashish Ghosh, National Creative Director, 22feet Tribal Worldwide explained why nostalgia sells. He said, “Nostalgia is comfort food. It feels good and fond memories are linked to it. There is a deeper emotional glue. It's sticky. So it sells. A great example is one of the longest-running social media trend #throwbackthursday. Brands tap into it to help the audience remember their best memories from the past. Be it personal, popular or stuff of legend. Like famous moments, celebrities, old fads &amp; trends. And once they give it a new spin, they make a unique connection with that memory. It adds immensely to their brand metric and helps them foray into culture.” A <a href="https://static.billboard.com/files/2020/04/COVID-19-Entertainment-Tracker-Release-1-1586793733.pdf">recent study</a> exploring the effects of COVID-19 on entertainment industry and consumer behaviour revealed that more than half of today's consumers are finding comfort in old TV shows, films, and songs from their youth due to the pandemic. “Nostalgia is a time machine. An experience we don’t have access to in the present. It transports us to a time we want to live again,” said Parixit Bhattacharya, CCO, TBWA\India. Adding why nostalgia works magically for brands, he said, “Brands with a shared sense of history with the people they serve can reference nostalgia and rekindle the love. Of course, it works only when the audience is old enough to feel nostalgic about something. We now have two generations of people in the country who grew up with a few household brands over the years and have witnessed a massive change in the country. So these brands can dip into the deep well of shared memories to rekindle the love. While there are really no rules to this, a sense of shared history is crucial to land a potent connection. Nostalgia can lead to almost involuntary action; a bullet through the crevices of our past hitting a sweet spot for people and the brand. Therein lies the lure of Nostalgia. It is so potent it can actually inform the product strategy in some categories, not just stories in communication. On the other hand, Pinaki Bhattacharya, Chief Strategy Officer, Wunderman Thompson India believes that most of these ads were trying to make a timely statement. “Generally speaking, a throwback or referencing something popular from the past and setting it in a surprisingly different or new context can be an interesting device in storytelling. Of course, only if done right. Some brands have tried doing it in different ways recently- some very successfully while some were middling. Barring a couple, I don’t think most of the brands were trying to only evoke nostalgia- they did it, to either make a timely statement using a very memorable ad (say, CDM) or to find a quirky way to drive home their proposition (say, Dunzo). The bottomline is that brands don’t do this to just evoke memories from the past and make its consumers feel good- it has been used to meet the brand’s objectives in the current market and designed to be relevant and attractive for its current consumers,” said he. By invoking nostalgia around iconic ads, Swiggy Instamart managed to connect with both millennials and GenZ. Telling us more about Swiggy Instamart’s recreation of iconic ads, Ashish Lingamneni, Head of Brand at Swiggy said, “With the latest Instamart campaign, we partnered with our creative agency at Lowe Lintas who came up with a fresh concept to recreate iconic ads with a Swiggy Instamart twist. In our campaign, we pay homage to some of the most iconic ads of our times but depict a world where the product suddenly isn't available after all that build-up and Instamart comes to the rescue of the protagonist with instant delivery. Within a few weeks, these TVCs have become widely popular among viewers owing to their fun, cheeky and relatable nature." So, what’s the psychology behind nostalgia and which kinds of brands can adopt this unique kind of marketing strategy? Varun Duggirala - content creator, podcaster, entrepreneur and personal development pundit answered, “Products that have been universally present for a more extended period as a category or brand find it much easier to tap into nostalgia. Add to that a historical connection with pop culture ( music, movies, fashion, etc.) or an iconic piece of creative advertising around the brand, and it becomes all the easier. For newer product categories, especially tech, etc., it's more challenging to capitalise, but as we've seen with throwback phone models coming up, even many mainstream tech product categories have been around long enough to capitalise.” When it comes to <keyword id="11335354" type="General" weightage="20" keywordseo="nostalgia-marketing" source="Orion">nostalgia marketing</keyword>, some brands go retro to transport you into a world that had a completely different style while some prefer paying homage to a historic event. Indian brands have also used nostalgia marketing to reminisce over an old, lost product -- for example Rola-Cola. It was relaunched after customers begged the brand to return the candies to the shelves. However, in their attempt of contemporizing an old ad or memory, brands often fail to retain the ad’s essence or they fail to give it a modern twist as per the current environment. When rolling out revived campaigns that might have worked wonderfully in the past, it is important to check that its values align with today’s audiences, both culturally and socially. Sometimes, even the most recalled ad can spark controversy and a brand should completely steer clear over many sexist ads that should remain in the 90s. So, if you’re considering the nostalgia route to gain traction with customers, Duggirala has some tips you should think about. He shared, “Any creative should first have a deep connection with two aspects, firstly- what is the cultural norm at this moment of time ( what do consumers believe in as core values and what is par for course in terms of discourse or dialogue) and what do consumers today believe in vs what they did in the time from the past. Secondly - it's essential to understand if the emotional core of the original resonates as strongly at this moment for a broader audience and their perception of the brand and its category at this moment. These two are the most essential guardrails to look at.” Ghosh also advised brands to find the brand connect and keep it simple. Sharing a list of things brands should keep in mind, he said, “Know your customer persona. Tap into your brand history if any. Find an interesting old concept but one that is not overexposed. Don’t belabour the connection. Make sure that the piece fits your brand and not the other way around. Keep it simple. Pick a single aspect of the old memory and let the audience relive it thoroughly. Keep the brand connect simple as well – a feeling, a benefit.”

Why are Indian brands transporting consumers to older times with their campaigns?

<ul class="summary-list"><li>The <keyword id="12059591" type="UNKNOWN" weightage="60" keywordseo="ecb" source="Orion">ECB</keyword> has said it will speed up the creation of a new crisis-fighting tool that is aimed at cooling the pressure on eurozone bond yields.</li><li>The emergency meeting came after Italian <keyword id="14195768" type="UNKNOWN" weightage="60" keywordseo="borrowing-costs" source="Orion">borrowing costs</keyword> shot higher in a worrying echo of the eurozone crisis of the early 2010s.</li></ul>The <keyword id="12061141" type="UNKNOWN" weightage="60" keywordseo="european-central-bank" source="Orion">European Central Bank</keyword> said on Wednesday it will speed up the creation of new anti-crisis measures aimed at tackling a surge in eurozone bond yields that has evoked memories of the <keyword id="13328327" type="UNKNOWN" weightage="60" keywordseo="sovereign-debt" source="Orion">sovereign debt</keyword> crisis a decade ago.After a three-hour emergency meeting, the ECB's governing council <a href="https://www.ecb.europa.eu/press/pr/date/2022/html/ecb.pr220615~2aa3900e0a.en.html">said</a> it will "accelerate the completion of the design of a new anti-fragmentation instrument" aimed at cooling the pressure on highly indebted countries' bonds.In a short statement which was light on detail, the ECB also said it would be flexible in reinvesting the proceeds of bonds maturing from its pandemic-era purchase programme. The ECB will likely use those proceeds to target the bond yields of more indebted countries, said Claus Vistesen, chief eurozone economist at Pantheon Macroeconomics.The <a href="https://markets.businessinsider.com/currencies/eur-usd">euro</a> fell slightly after the news. It was last up 0.13% to $1.043, having risen in morning trading after the ECB announced it was holding an emergency meeting to discuss market volatility.Italian 10-year bond yields rose as some analysts said the ECB's statement was underwhelming. But the yields were nonetheless roughly 35 basis points down on the day at around 3.83%.The ECB called its meeting after borrowing costs for some of the 19-member eurozone's members shot higher, raising uncomfortable memories of the eurozone crisis of the early 2010s when countries such as Spain, Italy and Greece struggled to pay their debts.The meeting came less than a week after the ECB held a scheduled vote on monetary policy. At the meeting, the central bank pledged to <a href="https://markets.businessinsider.com/news/currencies/european-central-bank-interest-rates-inflation-monetary-policy-hikes-lagarde-2022-6">raise interest rates</a> by 25 basis points in July and strongly hinted at a 50 basis point hike in September. It also said it would end its remaining bond-buying program.Yields on 10-year Italian government bonds breached 4% for the first time since 2014 earlier this week. The spread between Italian and German 10-year bond yields, seen as a gauge of stress in the eurozone, rose to a high of 2.53 percentage points, its widest level since the onset of the coronavirus pandemic in April 2020.What is the European Central Bank?<ul><li>The ECB is the central bank for the 19 European countries that share the euro as a currency. It has been in crisis-fighting mode almost since 2008, when the financial crisis battered economies in the region, sowing the seeds for a sovereign debt crisis in the early 2010s.</li><li>The central bank first slashed <keyword id="6371181" type="UNKNOWN" weightage="60" keywordseo="interest-rates" source="Orion">interest rates</keyword> into negative territory in 2014, and cut them to a record low of -0.5% in 2019. Meanwhile, its bond-buying programmes have supported the government debt <keyword id="11893875" type="UNKNOWN" weightage="100" keywordseo="markets" source="Orion">markets</keyword> across the currency bloc since 2015, holding down borrowing costs.</li><li>As a central bank for numerous countries, the ECB faces a difficult task in setting monetary policy to suit very different economies.</li><li>Some countries, such as Germany, are major exporters and have relatively low levels of government debt and are seen as reliable borrowers. Others, such as Italy, have high levels of debt, making investors more wary of the country's bonds.</li><li>With <keyword id="11894140" type="UNKNOWN" weightage="60" keywordseo="inflation" source="Orion">inflation</keyword> soaring, the ECB is now preparing to bring the period of highly supportive monetary policy to an end. Investors have become nervous, and have sold the debt of countries such as Italy and Greece, causing their bond yields to shoot up.</li><li>The similarities with the early days of the eurozone crisis are uncomfortable. Back then, Greece, Ireland, Portugal, Spain and Cyprus received bailout loans and were forced to turn to strict austerity measures which scarred their economies.</li></ul>

The ECB says it's preparing a new anti-crisis tool as a surge in bond yields stirs memories of the eurozone meltdown

<ul><li>Samsung has unveiled its latest Galaxy M series smartphone, the Galaxy M15 5G.</li><li>The Galaxy M15 5G is equipped with the Dimensity 6100+ chipset and a 6,000mAh battery.</li><li>Here’s everything you need to know about the latest affordable smartphone from Samsung.</li></ul> Samsung has announced its latest budget smartphone, the Galaxy M15 in its popular Galaxy M series. The device is the successor of the Galaxy M14 and comes just days after the company launched the<a href="https://www.businessinsider.in/tech/mobile/news/samsung-galaxy-f15-5g-with-6000mah-battery-launched-in-india-starting-at-15999/articleshow/108202302.cms"> Galaxy F15 5G</a> in India. The Galaxy M15 5G is similar to the company’s Galaxy F15 5G smartphone and will be aimed at the online market. The device is expected to be launched in India within the next few days. <cmsannotation type="cmsannotation" annotationid="Samsung Galaxy M15 5G expected price in India" comment="subhead" text="Samsung Galaxy M15 5G expected price in India"><keyword id="20344011" type="General" weightage="20" keywordseo="Samsung-Galaxy-M15-5G" source="Orion">Samsung Galaxy M15 5G</keyword> expected price in India</cmsannotation> The Galaxy M15 5G is expected to be priced similar to the Galaxy F15 in the country. The device will take on the likes of the<a href="https://www.businessinsider.in/tech/mobile/news/realme-12-5g-and-realme-12-5g-launched-in-india-starting-at-16999/articleshow/108261608.cms"> Realme 12 5G</a> and the Redmi Note 12 5G in the under ₹20,000 segment. The Samsung Galaxy M15 5G is expected to be priced starting at ₹15,999 in India. The device will be available in three colour options – Dark Blue, Grey and Light Blue. <cmsannotation type="cmsannotation" annotationid="Samsung Galaxy M15 5G specifications" comment="subhead" text="Samsung Galaxy M15 5G specifications">Samsung Galaxy M15 5G specifications</cmsannotation> The Samsung Galaxy M15 5G runs on Android 14 out of the box with the company’s OneUI 6 on top. The smartphone maker has promised four years of Android updates and five years of security updates for the smartphone, meaning it should get the Android 18 update. It device features a 6.5-inch Full HD+ Super AMOLED display with a 90Hz refresh rate. The Samsung Galaxy M15 5G is powered by the MediaTek Dimensity 6100+ chipset. It comes in a single memory variant, offering 4GB RAM and 128GB of internal storage. The device comes with microSD card support. Coming to the camera department, the Galaxy M15 5G features a triple camera setup at the back consisting of a 50MP primary camera, a 5MP ultra-wide angle sensor and a 2MP macro sensor. On the front, the device sports a 13MP selfie camera. The Galaxy M15 5G is powered by a 6,000mAh battery and comes with 25W charging support. There is a side-mounted fingerprint sensor on the right side, integrated into the power button to unlock the smartphone. SEE ALSO: <a href="https://www.businessinsider.in/tech/mobile/news/xiaomi-14-vs-oneplus-12-vs-iqoo-12-which-brand-new-flagship-phone-should-you-choose/articleshow/108389461.cms">Xiaomi 14 vs OnePlus 12 vs iQOO 12 – Which brand-new flagship phone should you choose?</a> <a href="https://www.businessinsider.in/tech/mobile/news/realme-12-5g-and-realme-12-5g-launched-in-india-starting-at-16999/articleshow/108261608.cms">Realme 12 5G and Realme 12+ 5G launched in India starting at ₹16,999</a> <a href="https://www.businessinsider.in/tech/mobile/news/nothing-phone-2a-smartphone-debuts-in-india-priced-starting-at-23999/articleshow/108240037.cms">Nothing Phone (2a) smartphone debuts in India, priced starting at ₹23,999</a>

Samsung Galaxy M15 5G set to enter Indian markets with 6,000mAh battery, 50MP camera

<ul class="summary-list"><li>The stock market's current bull rally could last for another 5 years, according to tech analyst Gene Munster.</li><li>Munster said a new crop of AI companies will go public and drive a boom in the stock market.</li></ul>The stock market's bull rally is poised to continue higher for the next three to five years before it ends <a href="https://markets.businessinsider.com/news/stocks/stock-market-bubble-crash-2026-artificial-intelligence-ai-interest-rates-2024-4">in a spectacular bubble</a> that ultimately pops, according to veteran tech analyst and Deepwater Asset Management managing partner Gene Munster.Munster doesn't make this prediction lightly, as he still has painful memories of being a tech analyst during the 1990's dot-com boom and bust, but he sees potential for massive upside, and eventual downside, in stocks driven by <a href="https://www.businessinsider.com/artificial-intelligence">the growing adoption of AI technologies.</a>"We're in the early stages of what is a three to five year bull market, and that may seem out of touch given the market run that we've had more recently... but if you ultimately believe in the substance of AI is going to be greater than the hype, then the market is going to continue," Munster told CNBC on Friday.Munster said the broader tech trade should continue to power the stock market higher but that investors shouldn't count on just mega-cap tech stocks to drive the bulk of the gains. Instead, much of the upside that Gene sees <a href="https://markets.businessinsider.com/news/stocks/stock-market-bubble-crash-2026-artificial-intelligence-ai-interest-rates-2024-4">inflating the stock market bubble</a> will come from smaller AI-focused companies. "The substance of the bubble is going to come from a different class of tech companies that are going to power this higher. I think part of it is going to be an IPO class of AI-first companies," Munster said.Meanwhile, the Magnificent 7 tech stocks should "continue generally to be well positioned, they're going to benefit, but that's not where you're going to get this kind of 2x to 3x type of appreciation," Munster said.Munster's bullishness is based on the idea that AI technologies are going to have double the impact that the internet had. "The concept of a machine to be able to function with general intelligence to me is a 2x bigger factor than what the internet is," Munster said. "I think that's going to come from some of the smaller middle cap and some IPOs that ultimately will be the next Mag 7 call it five years from now."And while Munster sees the stock market rally <a href="https://markets.businessinsider.com/news/stocks/stock-market-bubble-crash-2026-artificial-intelligence-ai-interest-rates-2024-4">morphing into a bubble</a> that comes to a painful end towards the end of the decade, that doesn't mean investors should avoid owning stocks."This is going to end in the spectacular bursting of a bubble, but I think there's a lot of wealth creation that can happen between now and then," Munster said.Munster also highlighted <a href="https://markets.businessinsider.com/stocks/googl-stock?miRedirects=1">Alphabet</a> and <a href="https://markets.businessinsider.com/stocks/meta-stock?miRedirects=1">Meta Platforms</a> as unique, flagship holdings in Deepwater Asset Management's tech-focused portfolio thanks to their in-house build AI technologies."These two companies are unique because their AI future is not dependent on someone else," Munster said. "If you go to Microsoft, Apple, look at what Amazon's doing. All of those are requiring third party models to really power what they're doing.""So when I think about just really cutting to who are going to be some of the biggest winners in AI specifically, I think it comes down to Meta and Google."

The stock market's bull rally could last another 5 years, but it'll end in a 'spectacular bursting of a bubble,' veteran tech investor Gene Munster says

You Searched For "memory marketing" and got 12 results

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